This magazine focuses on pop, indie, and light rock music. The magazine is called Q, originally intended to be called CUE. This issue features Coldplay on the cover amid rumors of their breakup. The skyline graphic on the cover is consistent across issues with the slogan "the essential music guide." The masthead has also remained consistent. While other magazines cram their covers, Q leaves space for their large logo. The main cover story is about Coldplay, while other lines bring attention to competitions and new artists. The exclusive story is "on tour with U2," which could be seen as rivalry with Coldplay. The main cover image shows Coldplay, suggesting strength and superiority through the photographer's work.