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The Economy
By Mapaseka Ayanda Dube
What is the knowledge economy?
                         Capital



               Labor                Knowledge




                                                                            society - Andre Saito
                                                                     The knowledge economy and
                                                  Agricultural age
                                                  Industrial age
                          Land                    Knowledge age

• Knowledge has become the main resource
• The pace of innovation is accelerating
 (not only in products and services, but also in
 processes, markets, sourcing, business models, etc.)
                                                                               2
Are terms like Knowledge “Economy” and
   “Information Society” useful? For what? Views vary ..




                                                               Manchester Institute of Innovation
                                      A lot of change, some
 All sound and fury - not               fundamentals are
   really much serious                        shifting




                                                               Research
          change


 A lot of action, but no        A lot of change, shaking the
    strong common               foundations of institutional
themes, no central axis                   structures
    for a new social
        formation

                               Immense change in the nature of
 A lot of action, but the         societies – value creation,
 ground-rules stay the         equality, power, leadership, etc…
           same
Universal
Things like….
   - Laws of Nature
   - Essential
    natures of things
   - Mathematical and logical theorems


                                         Plato
Key Features




                                                                                         Manchester Institute of Innovation
                          TECHNOLOGICAL
•Information Society




                                                                                         Research
                                                •Knowledge Economy
 1)Hard to differentiate; so common list:
 Internet; computers, comm standards, e-devices; cross-discipline techs,



  2) Diffusion of tech from large institutions to individuals, empowerment: Internet –
  user-generated content and software



   3) IS – advent of computers; KIS: mode 2; biotechnologies
TRADITIONAL ECONOMY
Supply, Demand & Equilibrium
 • Limited supply

 • Unlimited demand

 • Law of demand and supply

 • Market mechanism of
   coordination & ownership

 • Price takers vs. price
   makers
                                                                                             6


                              Figure: Craven, John (1990): Introduction to Economics, p.61
Knowledge has different properties
• Low rivalry (usually said non-rivalry)
  Use by one person does not diminish it
• Low excludability (usually said partial excludability)
  It is difficult to prevent others from using it




                                                                  society - Andre Saito
                                                           The knowledge economy and
• Knowledge is both input and output
  Today’s innovations feed tomorrow’s

In other words…
  • Knowledge is an infinite resource
  • Knowledge tends to spread

                                                                     7
DIGITAL ECONOMY

DIGITAL GOODS HAVE…
  High first-copy costs (Fixed costs)

  Low marginal costs

  Declining infrastructure costs
   (processing, storage, bandwidth)

  Economies of networks

  Abundance rather than scarcity
     Amazon: 2,3 Mio books
                                                                                                                                           8
     Bookshop: 40-100.000 books Figures: compiled by author, based on Stahler (2001): Geschaftsmodelle in der digitalen Okonomie, p.197
FREE ECONOMY
CHARACTERISTICS
  Over-supply
     Increasing storage & processing capacity
      at decreasing costs
     Unlimited “shelf-space” of digital
      businesses
  Demand
     Irrational behavior with free products
       No cost-benefit analysis at zero price
       Difficult to map utility
       No-cost = no disadvantage

  Power of competition
     Webmail: Google & Yahoo


  Critical mass crucial                         9
TRADITIONAL ECONOMY
Consumer Behavior
 • Choice under scarcity


 • Self interest vs max profit


 • Max Utility with limited
   budget


 • Substitute & Income
   effect influence demand

                                                                                                                                10


                                 Figure: Mankiw, N. Gregory and Taylor, Mark P. (2006): Microeconomics: Microeconomics, p.432
Problems with this “Information
       Sector” Approach




                                                      Manchester Institute of Innovation
 “Information Occupations” are not the only
  Information-Processors. They are specialised and




                                                      Research
  visible ... but are they more significant, more
  sophisticated? Would new IT be used to replace
  human effort especially here?
  Problems of Classification:
     (a) Boundary Cases
     (b) Heterogeneity
     Periodisation issues – in what way is “information
      society” (in this view) now a new stage rather
      than a step in a trend?
Organizational level
• External issues
  • Scan the environment (e.g., public policies, S&T development,
    competitors’ behavior, etc.
  • Improve knowledge creation and transfer through collaborative
    arrangements and acquisitions




                                                                           society - Andre Saito
                                                                    The knowledge economy and
  • Open channels with customers and society
• Internal issues
  • Develop absorptive and innovative capacity
  • Manage knowledge work and workers
  • Explore contracting and outsourcing alternatives


                                                                          12
Sectoral Workforce skills (educational levels)

                              HIGH SKILL
                                                         Data on EU workforce, 2000


                                              Knowledge-intensive services



  Low-skill services
                              Education

                                                       Medium-skill services
                          Business Sers._
                       Health & Soc. Sers.
                               Other Sers.   FIRE
                        Manufacturing     Trade
LOW             Agriculture            Transport                 MEDIUM
SKILL                             HORECA     Pub. Admin.           SKILL
Firms and Sectors
• Society             (concept of eco-services, informal
               economy and self-services)
• Formal Economy (in-house services, plus services
       delivered to others - sometimes sold -
       by non-service firms)
• Services Sectors (main activity concept of eco-services)
• Knowledge-Intensive Services
• Business-Related Services
• Business Services
• Knowledge-Intensive Business Services
Firms and Sectors
              Society

     Formal Economy

     Services Sectors

 Knowledge-Intensive
            Services

    Business-Related
            Services

    Business Services

 Knowledge-Intensive
    Business Services
Porat’s Picture                                           4 sector
                                                    aggregation of




                                                                Manchester Institute of Innovation
                                                     US workforce


      Agricultural  Industrial  Information
                                                         Info




                                                                Research
                                                         Serv
                                                         Mfg




                                                         Agr




   1860   1880   1900   1920   1940   1960   1980
  Knowledge Economy




                                                          Manchester Institute of Innovation
• Less of a technological focus….
• Less specifically information technology…




                                                          Research
• Greater reliance on innovation and thus on innovation-
  facilitating knowledge in industry – increasing R&D,
  dependence on hi-tech products and processes
• (Other types of knowledge important too – for innovation
  and coordination – thus greater share of knowledge workers
  and use of KIBS)
• Increased investment in knowledge production (=R&D),
  distribution (=education), management (knowledge
  management), etc.
References
• Christian Dahlhausen, Dirk Schreiber, Rainer
  Clement(2008), Free Economy. University of Applied
  Science
• Ian Miles(2008), Knowledge Economy and Information
  Society.
• Ian Miles (2009), Knowledge Intensive Service
              firms, sectors, systems.Centre for Service
  Research & MIoIR,Manchester Business School
• Katsuhiro Umemoto (2006), The Knowledge Economy
  and the Knowledge Society.
• Stephen Downes(2007), Future Knowledge Society.

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The economy

  • 2. What is the knowledge economy? Capital Labor Knowledge society - Andre Saito The knowledge economy and Agricultural age Industrial age Land Knowledge age • Knowledge has become the main resource • The pace of innovation is accelerating (not only in products and services, but also in processes, markets, sourcing, business models, etc.) 2
  • 3. Are terms like Knowledge “Economy” and “Information Society” useful? For what? Views vary .. Manchester Institute of Innovation A lot of change, some All sound and fury - not fundamentals are really much serious shifting Research change A lot of action, but no A lot of change, shaking the strong common foundations of institutional themes, no central axis structures for a new social formation Immense change in the nature of A lot of action, but the societies – value creation, ground-rules stay the equality, power, leadership, etc… same
  • 4. Universal Things like…. - Laws of Nature - Essential natures of things - Mathematical and logical theorems Plato
  • 5. Key Features Manchester Institute of Innovation TECHNOLOGICAL •Information Society Research •Knowledge Economy 1)Hard to differentiate; so common list: Internet; computers, comm standards, e-devices; cross-discipline techs, 2) Diffusion of tech from large institutions to individuals, empowerment: Internet – user-generated content and software 3) IS – advent of computers; KIS: mode 2; biotechnologies
  • 6. TRADITIONAL ECONOMY Supply, Demand & Equilibrium • Limited supply • Unlimited demand • Law of demand and supply • Market mechanism of coordination & ownership • Price takers vs. price makers 6 Figure: Craven, John (1990): Introduction to Economics, p.61
  • 7. Knowledge has different properties • Low rivalry (usually said non-rivalry) Use by one person does not diminish it • Low excludability (usually said partial excludability) It is difficult to prevent others from using it society - Andre Saito The knowledge economy and • Knowledge is both input and output Today’s innovations feed tomorrow’s In other words… • Knowledge is an infinite resource • Knowledge tends to spread 7
  • 8. DIGITAL ECONOMY DIGITAL GOODS HAVE…  High first-copy costs (Fixed costs)  Low marginal costs  Declining infrastructure costs (processing, storage, bandwidth)  Economies of networks  Abundance rather than scarcity  Amazon: 2,3 Mio books 8  Bookshop: 40-100.000 books Figures: compiled by author, based on Stahler (2001): Geschaftsmodelle in der digitalen Okonomie, p.197
  • 9. FREE ECONOMY CHARACTERISTICS  Over-supply  Increasing storage & processing capacity at decreasing costs  Unlimited “shelf-space” of digital businesses  Demand  Irrational behavior with free products  No cost-benefit analysis at zero price  Difficult to map utility  No-cost = no disadvantage  Power of competition  Webmail: Google & Yahoo  Critical mass crucial 9
  • 10. TRADITIONAL ECONOMY Consumer Behavior • Choice under scarcity • Self interest vs max profit • Max Utility with limited budget • Substitute & Income effect influence demand 10 Figure: Mankiw, N. Gregory and Taylor, Mark P. (2006): Microeconomics: Microeconomics, p.432
  • 11. Problems with this “Information Sector” Approach Manchester Institute of Innovation  “Information Occupations” are not the only Information-Processors. They are specialised and Research visible ... but are they more significant, more sophisticated? Would new IT be used to replace human effort especially here?  Problems of Classification: (a) Boundary Cases (b) Heterogeneity  Periodisation issues – in what way is “information society” (in this view) now a new stage rather than a step in a trend?
  • 12. Organizational level • External issues • Scan the environment (e.g., public policies, S&T development, competitors’ behavior, etc. • Improve knowledge creation and transfer through collaborative arrangements and acquisitions society - Andre Saito The knowledge economy and • Open channels with customers and society • Internal issues • Develop absorptive and innovative capacity • Manage knowledge work and workers • Explore contracting and outsourcing alternatives 12
  • 13. Sectoral Workforce skills (educational levels) HIGH SKILL Data on EU workforce, 2000 Knowledge-intensive services Low-skill services Education Medium-skill services Business Sers._ Health & Soc. Sers. Other Sers. FIRE Manufacturing Trade LOW Agriculture Transport MEDIUM SKILL HORECA Pub. Admin. SKILL
  • 14. Firms and Sectors • Society (concept of eco-services, informal economy and self-services) • Formal Economy (in-house services, plus services delivered to others - sometimes sold - by non-service firms) • Services Sectors (main activity concept of eco-services) • Knowledge-Intensive Services • Business-Related Services • Business Services • Knowledge-Intensive Business Services
  • 15. Firms and Sectors Society Formal Economy Services Sectors Knowledge-Intensive Services Business-Related Services Business Services Knowledge-Intensive Business Services
  • 16. Porat’s Picture 4 sector aggregation of Manchester Institute of Innovation US workforce Agricultural  Industrial  Information Info Research Serv Mfg Agr 1860 1880 1900 1920 1940 1960 1980
  • 17.   Knowledge Economy Manchester Institute of Innovation • Less of a technological focus…. • Less specifically information technology… Research • Greater reliance on innovation and thus on innovation- facilitating knowledge in industry – increasing R&D, dependence on hi-tech products and processes • (Other types of knowledge important too – for innovation and coordination – thus greater share of knowledge workers and use of KIBS) • Increased investment in knowledge production (=R&D), distribution (=education), management (knowledge management), etc.
  • 18. References • Christian Dahlhausen, Dirk Schreiber, Rainer Clement(2008), Free Economy. University of Applied Science • Ian Miles(2008), Knowledge Economy and Information Society. • Ian Miles (2009), Knowledge Intensive Service firms, sectors, systems.Centre for Service Research & MIoIR,Manchester Business School • Katsuhiro Umemoto (2006), The Knowledge Economy and the Knowledge Society. • Stephen Downes(2007), Future Knowledge Society.

Editor's Notes

  1. Folgend behandlung eine marktökonomieBegrenztes angebot durch kapazitätsmaximaTheoretisch unbegrenzte nachfrageRegulierung der beiden kräfte durch den markt (law of demand and supply)Koordinierung und Eigentum - Zentrale fragen: Was, Wie und für wen produzieren?Einfluss auf Preis abhängig von Marktstruktur (Oligopol-etwas, Monopol-viel, monopolistischer wettbewerb-etwas)
  2. Hohe Entwicklungskosten (Bsp Windows Betriebssystem) Niedrige Reproduktionskosten (Bsp. Kopieren von Software) Online-Datenspeicher und Internet/Telcokosten immer günstiger (Economies of scale & scope [degressions und verbundeffect])Netzwerke erleichtern wichtige markt penetration und erhöhen nachfrage ab kritischer masseAngebotsüberfluss: DVD Verleih beschränktes Angebot, Netflix unbeschränktes Angebot; the long tail: Chris anderson, 80% des möglichen gesamtumsatzes liegt in nicht-mainstream titelnSonst möglich: Multipler Besitz, Nicht-Ausschliessbarkeit, einfache Verteilung,
  3. Oversupply: Information overload and unlimited capacityIrrDemand: Kosten-Nutzen Analyse wird nicht angewandt bei gratisImportance: kritische Masse entscheidet über ErfolgPower of C.: Anbieter durch Markt gezwungen for free anzubieten, competition already free.
  4. Ressourcen sind knapp (Geld, Arbeit, Kapital), es muss gewirtschaftet werden, Indifferenz kurven (utility of both things equal, but decision under budget constraint has to be made)Ziel: Maximaler nutzen mit gegebenen ressourcen (Individuen: Eigeninteresse, Firmen: maximaler profit)Substitutseffekt: ein produkt hat höheren nutzen Einkommenseffekt: mehr einkommen, mehr nachfrage, u.U. geänderte NachfrageBild: Beispiel mit 2 produkten, optimale nachfragekombination