The Digital Library & Social Media at Smithsonian Libraries. Martin R. Kalfatovic. Smithsonian Libraries Advisory Board. Washington, DC. 22 February 2012.

1. The Digital Library & Social Media
at Smithsonian Libraries
Martin R. Kalfatovic
Smithsonian Libraries
Smithsonian Libraries :: Advisory Board Orientation :: 22 February 2012

2. Digitization Digital Library / Website
Social Media

3. Digitization

4. What is digitization?

Metadata

Three dimensional objects

Two dimensional objects

Time-based media

Audio recordings

Video recordings
Anything discoverable in a networked
environment

5. SIL Imaging Center

6. Digitizing Vendors

7. Internet Archive

8. The Biodiversity Heritage Library
102,568 volumes | 37.9 million pages
Consortium of 14 US & UK libraries fostering open access to
biodiversity literature. Formed in 2006; funding through MacArthur
Foundation, 2007. Secretariat at Smithsonian Libraries and
technical development at the Missouri Botanical Garden

9. “I’d like to take the opportunity to let you
know how much the Biodiversity Heritage
Library initiative is highly appreciated among
people like me who try to learn from those
who delivered valuable information in the
past. Your website is a real treasure!
Congratulations.”
“I wanted to comment on what a great resource this
library is. I was so happy to discover an archived issue
of a journal that I wouldn’t otherwise have been able to
access easily. Your service made it simple and stress-free.
Thank you.”

10. Smithsonian Libraries
FY2010 Unit Digitization Statistics Report

11. Smithsonian Libraries
FY2010 Unit Digitization Statistics Report

12. Challenges & Opportunities
- Books are hard, but books are easy
- Special formats (photographs, audio tapes, etc.)
provide different challenges and opportunities

13. New Delivery
Methods
Mobile
Epublications

16. Digital Library / Website

20. SIL Websites: 2010
3.17 million visitor sessions
54 million hits

22. TL2: Linked Open Data
Botanists Pages
Triple Stores of
Name relationship to Books
Name relationship to Standard Abbreviation
Book Pages
Triple Stores of
Book relationship to Name
Book relationship to TL2 Numbering
Book relationship to Standard Abbreviation

23. SIL
TL-3

25. Phase 1 of website overhaul : “Brochureware” (this is what it sounds like)
Migrate “Galaxy of Knowledge” and Branch page content to Drupal 7
Phase 2 of website overhaul : Digital Library & Everything Else

27. Social Media

30. Social Media

32. Keeping track of our Social Media
Platform Resource Post Frqncy Archive Mo. Stats Limitations
Blog Responsibility: BHL 2x per week Blog(ger) is Google
Program Mngr w/ others
writing posts as needed
its own Analytics
archive
Facebook •Quizzes by BHL Program 2x per day FB wall is its FB Insights Insights only
Mngr provided back to
•Posts by BHL Lib Tech
own archive 89 days
•Monitoring Program
Mngr + Lib Tech
Twitter •Posts written by BHL ~4x per day Momento & Retweet Rank Hootsuite cannot
Program Mngr retro archive;
•Monitoring, RTing,
Hootsuite & Hootsuite Momento is
replying, etc. by BHL iphone only
Collections Coord.
Flickr •Images uploaded by BHL ~1 item/book Momento Flickr recent Only 28 day
Lib Tech history of image
•All other activities, stats,
per day activity & views
etc. by BHL Collections stats
Coord.
Resources: 3 ppl, ea. @ approx. 1/3 time FTE
Monthly Stats Doc: http://bit.ly/yxQwtQ
Momento File Ex: http://bit.ly/A8zkjg

33. Social Media R.O.I.
Return on Investment
Return on Intellect

34. New Products
Existing Products
Leveraging Content and Staff
Existing Customers New Customers

35. I don't know how we found this site but it was a
life saver. My daughter had to do a report on Elvis
Presley and most of the sites that we went to were
a little overwhelming. We came to this site and got
a ton of information on Elvis. So I just wanted to
say thanks and keep up the good work. I have you
bookmarked.
SIL Blog Reader, 2010

36. The worth and importance of the Institution
are not to be estimated by what it
accumulates within the walls of its building,
but by what it sends forth to the world.
Joseph Henry, 1853