The Brendan Ryan Company was founded in 2006 in Texas and focuses on business consulting, movie production and distribution. It aims to help other businesses succeed while also growing itself. Brendan Ryan is the sole founder and CEO. The business strives to provide high quality products and services to customers and gain intellectual capital from partners. It takes a strategic approach to selecting target markets and customers to differentiate itself from competition. While currently a small operation run solely by Ryan, the business hopes to expand its management team in the future. Financial details are not publicly available at this stage but the business relies on angel investors and loans.

1. The Brendan Ryan Company
Business Plan
Parts
1) Executive Summary
2) Company and Product Overview
3) Market Analysis

2. 4) Marketing and Sales Plan
5) Operations
6) Management Team
7) Financials
8) Funds Required
1Executive Summary
The Brendan Ryan Company is always learning
and always growing. The seeds of learning can
grow almost anywhere and you can never know
too much about what it is you are doing as a
company. Business, provided through ideas,
brainstorming, planning, preparation, thinking

3. outside of the box, critical thinking enable The
Brendan Ryan Company to be successful. The
Brendan Ryan Company is the sole propriety of
“The Champion of Business” Brendan Ryan;
Brendan Ryan founded The Brendan Ryan
Company in July, 2006 in Harris County, Texas.
2Company and Product Overview
Honesty is one of the best policies at The
Brendan Ryan Company, as well as a
commitment to excellence, the best service, and
the importance of integrity as it relates to the
success of the company. Applying the best
approaches and techniques toward problem
solving and reaching the goals of The Brendan
Ryan Company and its customers is the number
one skill an employee will possess. Assisting in

4. the success of other companies, establishments,
and businesspeople is fun, smart, and ensures
the success of the company. The Brendan Ryan
Company identifies the best products, services,
people, and ways to safely proceed as a business
to ensure its quality.
3 Market Analysis
The Brendan Ryan Company is registered as a
small business in Houston, Texas in Harris
County. The Brendan Ryan Company includes
worldwide global dynamics, and thinks outside
of traditional small business; best interests are a
top priority. The Brendan Ryan Company is run
all year long. Brendan Ryan is Founder and
CEO of The Brendan Ryan Company.

5. 4Marketing and Sales Plan
The Brendan Ryan Company builds its
momentum as a business throughcritical
analyses of a circumstance, so as to extrapolate
what a solution can be. Overall the company
rehearses over and examines evidence in order
to impact its market and results. Discovering
and utilizing the important roles of the
company’s different resources plays a major
role in developing a marketing and sales plan
for every project. The Brendan Ryan Company
studies using due diligence and thinking
provided what market it is competing in and
who is involved. Implementing the overall
success of an industry, and other organizations
involved in a project is a surefire path to success
in a competitive market. Projects are when you
create teams of experts who put their knowledge

6. together and aim for the best. Obtaining
knowledge and learning everything about each
project enables The Brendan Ryan Company to
soar to new heights with customers; thus,
maximizing the success of the company.
5Operations
Having a good time frame allows The Brendan
Ryan Company to succeed exponentially.
Learning about the sciences inside of industries,
markets, competition, and other organizations
and establishments allows The Brendan Ryan
Company gain valuable leverage and an
unforgivable competitive advantage in a
competitive environment. Proficiency in
knowing business policies and government laws
makes for an efficient workplace. Contributing

7. to the success other businesses is essential, not
only for the commonwealth of the business
community but for The Brendan Ryan Company
also.
Becoming a leading powerful company is
always at the heart The Brendan Ryan
Company’s list of things-to-do. Using
technology is also another feature that The
Brendan Ryan Company promises to use to
offer the best service to its clientele.
6Management Team
Learning important lessons throughout the life
of an employee at the company will greatly
contribute and determine their success at The
Brendan Ryan Company and its employees are
encouraged to share their experiences. Projects

8. succeed when you create teams of experts who
put their knowledge together and aim for the
best (this will lead The Brendan Ryan Company
to excel, as well as allow the company to
become reputable no matter what market
conditions or business climates preclude, or a
company project may present). CEO Brendan
Ryan possesses a cutting-edge mentality that
will help you succeed and develop new skills
and interests. Colleagues of The Brendan Ryan
Company understand the importance of
communication.
7Financials
There is currently no financial information to
share publicly.

9. 8Funds Required
Dr. Randal Pinkett‟s “6 forms of Capital” is
important to consider for the success of The
Brendan Ryan Company. Dr. Randal Pinkett‟s
“6 forms of Capital” include, Human Capital,
Intellectual Capital, Social Capital, Cultural
Capital, Financial Capital, and Sweat Equity.
End of Business Plan

10. The Brendan Ryan Company Business Plan
*This is a Business Plan that was modeled and taught to me by Professor Paul Wimer, Prof. of
Entrepreneurship, Trump University and Partner of Topspin Partners, and Donald Trump,
Chairman of Trump University and Chairman and President of The Trump Organization
Brendan Ryan
The Brendan Ryan Company
Executive Summary
Company Summary
The Brendan Ryan Company was created on July 25th, 2006 by Brendan Ryan, who is the founder,
CEO and sole proprietor of the small business. The ideas behind the successes of The Brendan
Ryan Company include growth, expansion, success, being an essential part of the community,
helping other organizations reach their maximum potential as well as its own, generating resilient
business activity within the community as well as world-wide, and discovering new opportunity.
The Brendan Ryan Company also focuses its influence on learning establishments, corporations,
cinema, and academic organizations, with the purpose of creating new and cutting edge company
systems that will assist in innovative developments and projects aimed toward never before seen
achievements in many different areas of business. “Multi-purpose” business is the theme that that
The Brendan Ryan Company adheres to; thus, making the business arena that The Brendan Ryan
Company thrives in a versatile, prospective, opportunistic, and capacious bazaar. The Brendan
Ryan Company is always learning about and growing in terms of its knowledge based capital, its
capabilities, financial wherewithal, competitive involvement, and products and services. The

11. challenges that exist within The Brendan Ryan Company involve careful problem solving and
finding powerful solutions.
Customer and Market Analysis
The Brendan Ryan Company designates its potential target markets depending on its potential
customers. Target markets are selected and chosen by The Brendan Ryan Company through
meticulous investigation using the Segment Selection Analysis method that includes addressing the
characteristics of a market, identifying the capabilities of the organization, finding the appropriate
possible product or service, evaluation of that product or service and its possibilities of becoming a
success, considering the attractiveness of a product or service, and graphing each product/service
and its relationship to its market segment on a segment selection chart. Target customers are
chosen by initially asking three questions: What do my customers want from my product or
service? Am I targeting the right customers? What is the unique benefit of my product or service
that my customers can’t get elsewhere? Once these three questions have been answered and
clarified, The Brendan Ryan Company has completed its first-class elucidation process of selecting
and defining its target customers.
Product and Service Description
The Brendan Ryan Company believes in providing its customers with the best products and
services that it can, because then, customers will want and pay money for what the company can
make available. Great products and services are built by paying attention to all the details that
customers care about. The Brendan Ryan Company stands for very high quality and very high
confidence, regarding the products and services it makes available to its customers. The success of
The Brendan Ryan Company is largely in part to its great products and services, and this is great
for the reputation of the company. Products and services are also sold through promotion and
advertising because of the strong brand behind them, The Brendan Ryan Company. Some
examples of the products and services made available by The Brendan Ryan Company include
movie production and distribution, business and organizational consulting assistance, and
facilitating corporate dealings and decision making.
Intellectual Property and Capital
The Brendan Ryan Company seeks out the best representatives for company sponsorship and
intellectual capital. Working examples of company sponsorship for The Brendan Ryan Company
include companies like Louis Vuitton, who not only offer company sponsorship, but event
sponsorship, providing not only their personal corporate services, but their Louis Vuitton leather
products as well, for The Brendan Ryan Company, and events held by The Brendan Ryan
Company. The Brendan Ryan Company is also a household name with The Academy of Motion
Picture Arts & Sciences, having competed in The Student Academy Awards three times in the last

12. three years with three different movies, „California‟, „California 2‟, „California 3‟, and
„California 4‟. as well as familiarizing itself with some of The Academy of Motion Picture Arts &
Sciences department heads, including, Sid Ganis, former President of the Academy of Motion
Picture Arts and Science, and Richard Miller, Director of The Student Academy Awards. The
Brendan Ryan Company also seeks assistance from Trump University, the United States
government, and other institutions and establishments that offer aid intellectual and financial aid to
companies. The Brendan Ryan Company also upholds the ideals expressed in Randall Pinkett’s “6
Forms of Intellectual Capital”, which embrace Human Capital, Intellectual Capital, Social Capital,
Cultural Capital, Financial Capital, and Sweat Equity.
Competitive Differentiation
The Brendan Ryan Company puts rigorous attention and research into practice when selecting its
customers and a market; initially there is no foreseen competition present. The Brendan Ryan
Company positions its products and services to beat the competition in its advent. The Components
of Positioning consist of asking the following four questions: Who is your target
member of the decision-making unit? Who is your target competitor? What is your benefit
advantage? What is your competitive advantage? By answering the aforesaid questions, The
Brendan Ryan Company builds leverage over its competition, because it addresses all of the
difficult questions that most competitors cease to ask themselves. To adopt potential competitors
The Brendan Ryan Company asks the following four questions: Who are your competitors? What
do they want? What can they do? What will they do? A lot of times there is not any apparent or
expressed competition (although The Brendan Ryan Company does treasure tough competitors),
because of the distinct nature that exists in the business climate or the services that are offered by
The Brendan Ryan Company.
Management Team
Brendan Ryan is the CEO of The Brendan Ryan Company, as well as the company’s founder and
sole proprietor. The Brendan Ryan Company consists of only one employee, Brendan Ryan, who
administers and conducts all of the roles necessary for the complete success of the organization.
Imminently, The Brendan Ryan Company would like to acquire personal company accountants,
lawyers, troubleshooters, management, and other personnel that fall under the category of its
potential employment. The Brendan Ryan Company does implement the likely aptitude and
capability in the success of their participation in projects, which “..succeed when you create teams
of experts who put their knowledge together and aim for the best.” “Employees of The Brendan
Ryan Company are well informed; this will lead The Brendan Ryan Company to succeed, as well as
allow the company to run smoothly. When employees acquire knowledge, it makes The Brendan
Ryan Company a more interesting and interested company. If employees continue to learn, they
will develop a cutting-edge mentality that will help them succeed and develop new interests. As
employees become better informed, their understanding improves, they become more of an expert,

13. and their interests (as an employee at The Brendan Ryan Company) will turn into passion.
Employees must gain knowledge about their fields of business and research so that they can make
better decisions and become the best.”
Financial Highlights
The Brendan Ryan Company does not have any important financial information, as far as a
financial data sheet can be used, at this current time. The current amounts of money made
available for The Brendan Ryan Company come from thousands of different angel investors
located all over the United States, accessible thanks to The New York University Stern School of
Business, Business Plan Competition, as well as through small business money lenders in Houston,
Texas, where The Brendan Ryan Company is registered as a small business. If The Brendan Ryan
Company does not have to spend money, it will not, but it does have an annual two million dollar
expenditure made possible by money lenders in Houston, Texas. In the future, if The Brendan Ryan
Company were to become an incorporated enterprise, it would be subject to a lot more attention
from angel investors and other ventures interested in investing their money into the organization;
thus receiving money from potential investors and potential shareholders wanting to invest their
money in The Brendan Ryan Company.
The End
© The Brendan Ryan Company