MOBILE DONATIONS - HOW DOES IT WORK EXACTLY? You’ve heard of mobile fundraising. But are you aware that there are two services -- one that charges a phone bill and one that charges a credit card? We’ll make it easy for you to decide which one works best for your charity. DONOR ENGAGEMENT VIA TEXT MESSAGE How are charities replacing text messaging with email and phone calls so that their response rate is 90% instead of 10%? Learn the industry’s tried-and-true techniques for donor engagement. CHANGE UP YOUR NEXT EVENT Add a scavenger hunt, a game, or even an interactive digital display to make your fundraising event stand out from the rest. MOBILE DIGITAL CARDS: "A GAME CHANGER" More organizations are moving to mobile digital membership cards, so we’ve just launched our brand new mobile donor recognition card! This allows you to place some highly effective marketing in each donor’s wallet. CROWDFUNDING THE MOBILE WAY Transform your supporter network into a fundraising powerhouse. Our new crowdfunding service, Fund by Cell, can turn every supporter into a fundraising engine. Learn how this “peer-to-peer” tactic can work miracles for any charity.

1. Five Surefire Ways
to Kick off Your
Fundraising Season

2. About Give by Cell
● Division of Engage by Cell
● Combine mobile technology &
fundraising
● 12 years experience
● 4,000 clients

3. Mobile Donations
How Does it Work Exactly?

4. Mobile Donate
● Use our donation page or yours
● Any $ amount
● Charged to credit card/Paypal
● No eligibility requirements

5. Try it
NOW!
Text: Showcase Donate
To: 56512

6. Mobile Give
● Reserved exclusively for nonprofits
● Carrier-based donation service -
contributions are taken directly from
donors’ cell phone bill
● Donations can be made in pre-set
amounts ranging from $5 to $50
● Requirements - 501(c)(3); one year in
business, over $500,000 in annual
revenue
202-22

7. Text: Showcase Give
To: 56512
Try it
NOW!

8. Mobile Pledge
● Any dollar amount
● Organization follows up with a
phone call to collect money

9. Text: Showcase Pledge
To: 56512
Try it
NOW!

10. Donor Engagement
Via Text Messages

11. Text Message
● Push out text during event
● Use text to deliver link to
donation page
● Donors can join email or text
message list
● Two way SMS
● Automated Response
● Automated touches
● Useful for post-event
follow-up

12. Inbound text messaging
• Feedback
• Questions
• Answers
Auto responses
Personalized responses
Live- & Group-Chat
Two Way SMS

13. Automated
Responses
by Keyword
● Users text in and immediately
receive a response, and
can join a list
● Include links, pictures, GIFs, etc.

14. Automated
Touches
Schedule in advance “drips” or
“touches” based on calendar
dates or intervals

15. Build Your Lists
Based on Relevancy

16. Build Your Lists Based
on Relevancy
Users text in and are added to a list that you have set
up for future engagement

17. Useful for
Post-event Follow-up
How did you enjoy the gala?
Great
Bad
Average
Very bad
MET Gala
Survey

18. Useful for Post-event
Follow-up
● Send thank you notes
● Ask for feedback
● Send future event schedules

19. Change Up Your Fundraiser

20. Events
● Convert your attendees into instant donors
when they donate using mobile phones
● Real-time donation tracker
● Allow for donors to engage with one
another via social media icons
● Allow donors to make a one-time OR
recurring payment
● Automatically send receipts and thank
you messages

21. Scavenger Hunts & Games
Text Message Mobile Web
● Can include photos ● Every question is a new mobile page
● Can include various types of media

22. How It Works
● Visitor uses own device/mobile phone
● Engage to get clues - physically move
around venue
● Instant auto responses sent to visitor
● Different types of “hunts” can be set up
● Earn rewards or lead to another action

23. Text: Showcase Scavenger
To: 56512
Try it
NOW!

24. Who Uses a Scavenger
Hunt or Game?
Museums
Aquariums
Zoos
Gardens
Amusement Parks
Concert/Sporting Venues
Universities
Corporate Offices
Historical Monuments
National Parks
State Fairs
City Tours

25. Why would
you use a
scavenger
hunt or game?

26. Scavenger Hunts & Games
Marketing
Marketing Promotions:
● Upcoming events
● New exhibitions
● New facility layout

27. Scavenger Hunts & Games
Learning
● Familiarize new hires
with campus
● Provide information about the
company or organization along
the way
● A fun way to break up classroom
learning

28. Scavenger Hunts & Games
Visitor Experience
● Parents & kids
● Visitors short on time
● Visitors on bad weather days
● Schools groups/field trips
● Corporate group retreats
● After hours events
● Incoming freshman, prospective students
visiting campus with parents
● Corporate onboarding

29. Scavenger Hunts & Games
Additional
Advantages
● Drives traffic to less popular areas
● Fresh way to engage with
your exhibits
● Participants will promote your
cultural institution via social
media and Trip Advisor, Yelp,
Instagram, etc.

30. Screencast
Thermometer
WHAT IS IT?

31. Screencast
Thermometer
● Can be used with any other mobile giving service
● As donations arrive, the thermometer rises
● Inspires competition
● Send link before event to encourage people that
cannot attend to donate now!

32. Customizable

33. Offline Pledge

34. Digital Cards:
“A Game-Changer”

35. Better Way:
Mobile
Digital Cards
● Digital cards are replacing
physical cards
● Allows you to include your brand in
donor’s digital wallet
● Ongoing text message engagement
● Saves on printing & mailing costs

36. Donor Recognition Membership

37. Digital Donor Recognition Cards

38. A new way to recognize your
donors
● The more you recognize your donors, the
more likely they are to give again.
● It’s an inexpensive & beautiful
enhancement to your existing “Thank You.”
● Save money - no need for a physical
card or letter.
● No need to download an app - goes directly
into your Google or Apple Pay wallet.

39. WHY donors love this card
Clever & High-
Tech
New Way to
Recognize
Easy to Find in
Digital Wallet

40. Text: Showcase Card
To: 56512
Try it
NOW!

41. Digital Membership Cards

42. Do you have so
many cards in
your wallet, you
can’t find the
one you need?

43. 3 Ways to
Generate Digital Cards
Point of Sale Upload list Web sign up

44. How will users
receive their card?
Users can save a card image to their
photos or save to their wallet - no app
download required!

45. Member name
and info
Barcode or QR stores
relevant member info
Card stores
information
about user
Can also hold links to
important mobile pages
or pages on your site.
Your logo and
branding colors

46. Crowdfunding the Mobile Way

47. What is Fund by Cell?

48. Two Types
Peer-to-PeerCrowdfunding

49. We Make
You Mobile
Fund by Cell is the only crowdfunding solution that lets your
supporters and their networks donate instantly from wherever
they are by simply sending a text message.

50. Crowdfunding uses the power of social media to amplify your
network of supporters to raise maximum funds for your causes.
It also attracts a millennial audience that is unfamiliar with
traditional donating methods like checks or credit cards.
Crowdfunding

51. Peer-to-Peer
Fundraising
• Peer-to-peer (P2P) uses personal networks to raise funds
• Exponentially reach more people, money, donors…
• Turns your supporter’s network into $$$ “engine”

52. Campaign
Portal
Fund by Cell allows you to create your own fundraising
page with all of your campaigns in one place. You can select
and contribute to the specific causes that inspire you most,
all through one simple URL that you can share with your
audience.

53. Real-Time
Analytics &
Insights
You can instantly see the progress of your campaigns with our
rich reporting dashboard. Use the results to monitor your
donors’ progress and improve the effectiveness of your
campaigns.

54. Offline
Donations
Up until now, charities could not allocate paper
checks towards crowdfunding campaigns. Fund
by Cell has solved this problem.

55. Fast, Easy
& Secure
It takes under five minutes to set up your account. And every
campaign that your supporter creates can be set up in one
minute! Our platform is safe and all transactions are secured
by WePay, a trusted merchant provider.

56. Thank you
DAVE ASHEIM
Founder and CEO of Give by Cell
Phone: (415) 997 - 0201
Email: dave@Givebycell.com
Follow us on social media for updates on mobile engagement strategies!
Instagram: @engagebycell Twitter: @engagebycell