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Pull Up a Chair:
Where Local
Food and
Travel Meet
Evelyne White
Travel Marketing Summit
January 2015
5 Years Ago…
Today…
The World of Options
is Getting Bigger…
Let’s Look at the
World of Dining.
Today…
Did you know…
The World of Options
is Getting Bigger…
We connect people… through food & wine.
(we like beer & whiskey too)
Intersecting Trends…
Food TravelSocial
1. No one wants to eat with strangers.
2. No one will pay to eat peoples’
houses.
3. The restaurant industry will shut you
down.
4. No one will ever insure you.
5. What if people steal the china?
1 Year Since Launching BookaLokal
10,000+ users
1,800+ events
0
125
250
375
500
# seats booked per quarter
Guests up to 50 times
Host up to 40 times
Members in 100+ cities
Hosts in 45 countries
Team of 8 in 4 cities
BookALokal Presentation at The Travel Marketing Summit 2015
BookALokal Presentation at The Travel Marketing Summit 2015
BookALokal Presentation at The Travel Marketing Summit 2015

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BookALokal Presentation at The Travel Marketing Summit 2015

Editor's Notes

  1. LAST night 50,000 people rented accommodation from Airbnb! And this is not a local phenomenon. They rented in 35,000 cities in 192 countries.
  2. And when you’re on the road, say goodbye to hotel lobby bars.
  3. Say goodbye to eating alone.
  4. Eat with Stephanie and Larry in Brussels.
  5. I thought to myself… this can’t be right. Foodies are on the rise, social networks are on the rise, and travel expenditures continue to grow, even during the last crisis!
  6. Why not turn the extra seats at your table into bring people together through food?
  7. They said “You’re crazy”.
  8. What do you do when you have an idea that won’t go away? You do your homework. You talk to people. Friends, family, investors… I wanted to know what people thought about my idea that we could apply the sharing economy to peoples’ kitchen tables. [PAUSE] Do you know what they said?
  9. In addition to BookaLokal’s growth, others have entered the market as well. Just in the last 6 months, 3 players including BookaLokal have raised $15 million in venture capital to bring food into the sharing economy. So I ask you: Am I crazy? Is the sharing economy crazy?
  10. In addition to BookaLokal’s growth, others have entered the market as well. Just in the last 6 months, 3 players including BookaLokal have raised $15 million in venture capital to bring food into the sharing economy. So I ask you: Am I crazy? Is the sharing economy crazy?