Employee engagement E-mails play a crucial role in building internal brand awareness and a happy work culture. I have compiled a few sample mailers I made at Tesco as part of our employee engagement initiative.

1. SAMPLE
EMPLOYEE ENGAGEMENT
E-MAILERS

2. Why invest in employee engagement?

3. Sample E-mailers For Women’s
Healthcare Awareness Event

4. Worldwide, cervical cancer is the
second-leading cause of cancer
mortality in women. Among the
500,000 new cases each year,
75%occur in developing countries.
The biggest threat is the ignorance of
the risk.
Spread the word, Save a
life…

5. Silence is deadly…
If you know about Cervical
Cancer, spread the
knowledge and save a life…
Better Awareness, Regular
screening tests & Early
detection can help save a
sister...

6. Taking
Care..
The most important risk
factor for cervical cancer
is infection by the human
papilloma virus (HPV).
The most important thingThe most important thing
you can do to helpyou can do to help prevent
cervical cancer is to have
regular screening tests
starting at age 21.

7. Forum on Cervical Cancer Awareness.Forum on Cervical Cancer Awareness.
Date :Date :1616thth
OctoberOctober
Time:Time: 3.30pm-4.30pm3.30pm-4.30pm
Venue:Venue: ABC Cafeteria.ABC Cafeteria.
The guest speaker for this event organized by ABCThe guest speaker for this event organized by ABC
corporation , will be leading cancer specialist Dr. Lily whocorporation , will be leading cancer specialist Dr. Lily who
will also address your querieswill also address your queries..
The first step to protection isThe first step to protection is
through knowledge andthrough knowledge and
information…..information…..

8. Sample E-mailers For Charity
Sale Events

9. Get yourGet your
ShoppingShopping
BagsBags
ready!!ready!!
THE UCB CHARITYTHE UCB CHARITY SALE WITHSALE WITH
UP TO 70% OFF IS HERE !UP TO 70% OFF IS HERE ! 
THE SALETHE SALE ORGANIZED BY ABCORGANIZED BY ABC
CO.CO. WILL BE HELD FROMWILL BE HELD FROM
12:30PM TO 4 PM ON12:30PM TO 4 PM ON 2020THTH
SEPTEMBER 2013 AT THE ABCSEPTEMBER 2013 AT THE ABC
CAFETERIA. DON’T MISS IT!!CAFETERIA. DON’T MISS IT!!

10. Charity Sale!!
Get Up To 70% Off On Watches, Clutches, Sunglasses, Deodorants, Gym Bag,
Travel Bags, T-shirts And Much More!! 
Date: & Time :20th
September 2013 Between 12:30pm – 4 Pm
Venue: ABC Cafeteria

11. IT’S HAPPENING NOW !! 
THE UCB CHARITY SALE!
DOORS OPEN TODAY AT ABC CAFETERIA FROM
12.30 PM TO 4.30PM . GET UPTO 70% OFF!

12. Eat for Fun!!
Eat on the
run!!
Eat to win!!
Eat to beat
the blues!!
CHAATS FOR CHARITY!!
Bringing the most popular Indian street food closer to you.
From 4pm to 6pm @ABC Cafeteria on 17th
October 2013
Yes, You can eat for a good cause!! 
A portion of the sale proceeds will go towards “ Dream a Dream “ Charity foundation.

13. CHATS FOR CHARITY
Bringing the most popular Indian street food closer to you..
Venue: ABC Cafeteria
Date: 17th
October
Time: 4pm to 6pm
The proceeds will go towards “ Gift a Dream “ Charity.

14. MouthwateringMouthwatering
delicacies atdelicacies at
ABC!!ABC!!
Join our Chefs on a
tour of healthy
delectable delights
with the
“Quick &
Tasty”
cooking session on
17th
October at
ABC Cafeteria.

15. Sample E-mailers For
Health Tips

16. Stair climbing
strengthens your lungs
and heart. Stronger
lungs allow you to take
in more oxygen. A
stronger heart allows
you to rapidly deliver the
oxygen-enriched blood to
your muscle fibres. As a
result, you’ll feel better,
and everyday tasks such
as walking to your car
won’t be so tiring.
Quit the lift! Take the
stairs today! 
Add moreAdd more
steps, Addsteps, Add
more lifemore life......

17. ImprovingImproving HealthHealth of yourof your
HeartHeart one step at a time....one step at a time....
Taking stairsTaking stairs is a form of exercise that is good for your heart. It can lower your badis a form of exercise that is good for your heart. It can lower your bad
cholesterol levels and raise your good cholesterol levels. It also relieves tension and stress thatcholesterol levels and raise your good cholesterol levels. It also relieves tension and stress that
can have an adverse effect on your heart. Do something special for your heart . Lower the riskcan have an adverse effect on your heart. Do something special for your heart . Lower the risk
of hypertension and diseases, by climbing stairs.of hypertension and diseases, by climbing stairs. Say yes to stairs! Say yes to a healthier you!Say yes to stairs! Say yes to a healthier you!

18. Fight flu with ‘Pawpaw’Fight flu with ‘Pawpaw’

19. Sample Write-ups For Events

20. The Everyday Heroes
A mother, a wife, a sister, a daughter, a professional, a home maker, a manger, an entrepreneur, a humanitarian,
a responsible citizen, and many myriad roles played by her , sometimes as simple as lending a helping hand to
fellow beings, often unnoticed, unrewarded but every effort by her has helped make countless lives better. She
is you! The Everyday Hero whose stories make a big difference in our today and tomorrow.
From being the charismatic rulers of the past to modern day world leaders renowned for their accomplishments,
women world-wide have made a significant impact on the world as we know it. Be it their contribution in
making remarkable discoveries in science, their role in encouraging education , improving health, conserving
nature or in helping humanitarian causes, women have been at the fore front of development everywhere.
Be it the eternal compassion and goodness of Mother Teresa that helped countless sick and needy, Marie Curie
who made significant discoveries in radioactivity, Kiran Bedi, the most celebrated IPS officer of all times who
inspired many among us to step out of the traditional barriers and follow our dreams, or Hillary Clinton, one of
the most prominent world leaders, women everywhere have proved again & again that the only ingredient
required for making a change is the will to do it.
No obstacle is too big to be broken, No dream is too high to be realized. All you need is faith. Courage is the
ability to fight back and face whatever obstacle comes in your way. And it is inside each one of us. There is an
unsung hero within us. We only need to find it and fight our battles till we succeed. Let’s celebrate the success
of everyday heroes among us this women’s day.
Write up for Women’s day

21. Esprit: Celebrate life!Esprit: Celebrate life!
7 Billion Strong, yet one of a kind like a glitter in the sky. What sets us apart and yet
unites us? Is it the child like zippiness in our play or the dreams we dare to dream or the
sparkle in our eyes when we share tales of our passion? Is it the pep in our step as we face
an uncharted brand new day every day, the grit we show in the face of adversity, the
courage with which we stand up for ourselves, for what is right, the compassion with
which we reach out to those who seek help, the gustiness with which we shrug, laugh and
get up after a fall or the radiance on our face when we smile?
It is that one thing that binds us together, brings us closer, makes us who we are and
makes the world around us alive & beautiful. Embrace the spirit of life within you.
It‘s Beautiful. It’s Spirited! It‘s You!
Write up for Company event

22. Sample E-mailers For Internal
Branding & Company Related News

23. Footfall edges up in December asFootfall edges up in December as
price cuts woo shoppers!!price cuts woo shoppers!!
Footfall in U.K edged up 0.6% against lastFootfall in U.K edged up 0.6% against last
December as price slashes wooed shoppers toDecember as price slashes wooed shoppers to
store.store. FootfallFootfall is a retail term meaning theis a retail term meaning the
number of shoppers entering a store or shoppingnumber of shoppers entering a store or shopping
mall.mall.
Boxing Day recorded 1.1% busier than the lastBoxing Day recorded 1.1% busier than the last
year and there was a 17.3% jump in shopperyear and there was a 17.3% jump in shopper
numbers in December in UK.numbers in December in UK.

24. More reasons to beMore reasons to be
Merrier!!Merrier!!

25. Tesco to offer Pelé
branded products in
TCC Marketing.
Tesco will be launching retail
marketing programs featuring Pelé
branded merchandise in stores
across Central Eastern Europe from
early April 2014 in the run up to the
World Cup in Brazil.
As a football idol Pelé commands
mass customer appeal, particularly
with children and families. The
exclusive partnership aims to drive
shopper loyalty & also encourages
children around the world to practice
their football skills.

26. Tesco is in the midst of rolling out interactive
window displays across 11 of its stores, letting
customers scan in-store products via their
mobiles from outside the shop for the first
time. The displays incorporate QR and
augmented reality (AR) technology, meaning
customers can now scan products from outside
the shop and purchase them online via their
mobiles.

27. Diamonds on the Ground :Diamonds on the Ground :
The Most Expensive Retail Spaces!!The Most Expensive Retail Spaces!!
Hong Kong’s Causeway Bay is the world’s most expensive retail location followed by FifthHong Kong’s Causeway Bay is the world’s most expensive retail location followed by Fifth
Avenue in New York!! Europe's prime retail markets follow the lead with Paris’s Avenue desAvenue in New York!! Europe's prime retail markets follow the lead with Paris’s Avenue des
champs -Elysees & New Bond Street in London . Hong Kong & New York also lists in thechamps -Elysees & New Bond Street in London . Hong Kong & New York also lists in the
Top 10 charts for being among the brightest cities in the world!Top 10 charts for being among the brightest cities in the world! 

28. Tesco to enter the new retailTesco to enter the new retail
Destination!!Destination!!

29. Ads that reads your face before playing….
Tesco is set to install hi-tech screens at its petrol forecourt
stores in Britain that scan queuing shoppers so the firm
can tailor advertising to them.
A deal with Amscreen, will see the “OptimEyes” system
rolled out to 450 Tesco petrol forecourts. The screens do
not use eyeball scanners, facial recognition or identify
individual customers in any way. The technology decides
whether a person is male or female and groups them into
one of three possible age groups, in order to serve them the
most appropriate advert.

30. Final Quote…

31. Thank You.