The document discusses strategies for attracting a target readership to a magazine. It describes using a simple but sophisticated color scheme on the magazine cover featuring bright, attention-grabbing images. It also discusses using intriguing sell lines like "KIMIA COMES BACK" on the cover to pique reader interest by suggesting the artist was previously mainstream but is returning in a different genre. The contents are laid out in a way that provides choices for readers and uses techniques like transparency to maintain reader engagement.

1. Target Audience
-ADDRESSING READERSHIP.

2. ADDRESSING THE READERSHIP.
• In order to attract my
audience I decided to
construct my magazine, in a
very simple way, using a
colour scheme, that would
be sophisticated yet
attractive by the colour and
image of the magazine. The
images on my front cover, is
bright and attractive, as the
colours in the image are
emphasized and more
evident, bringing more
attention to the image. MY
HOUSE STYLE BEING
BROWN WHITE AND BLACK

3. ADDRESSING THE READERSHIP.
• I also used a new tactic, in
the way I have presented the
sell lines which is
different, contributing to the
front cover, which is the most
important aspect of my
magazine as it creates a first
impression of my magazine.
In my front cover one sell line
is “KIMIA COMES BACK” this
is already suggests the artist
was mainstream before from
another genre, already
assuming she as well known
and had a lot of success.

4. ADDRESSING THE READERSHIP.
• In the context of my magazine, it
will show that this mainstream
artist, known to the R&B culture
is coming back, but differently.
This is what is used to attract my
audience. I also address the
reader, by the use of different
images, and choices they have
within the contents page. They
will be interested because of the
layout of my magazine. As i have
used different presentational
techniques and effects such as
transparency, and use of space.