The document outlines 13 ideas to promote table tennis in order to increase its popularity and depth as a sport. The key strategies proposed include promoting it as a world-class sport with minimum investment, running coaching camps with foreign coaches, identifying and training promising young talent with the goal of producing world champions, and implementing an educational campaign to demonstrate the game's benefits and accessibility.

1. Pr omoting Table
Tennis

2. Objective
 Increase the depth of TT as a sport
 Make it popular amongst other sports
games

3. Why Popularize TT
 Easy sport to gain fitness and stamina
 Simple and friendly game for recreation
 Low cost of implementation
 Encourage more kids and youth to play
the game and build world class
champions. ( Today champions are built
from small towns MS Dhoni is a live
example )

4. Strategy Focus
 Use a three prong attack
- Promote it as a world class sport with
minimum investment
- Dangle a dream to be a world champion
- Run a strong educational drive

5. World class- sport
 Get international champions to play
exhibition matches
 Run a mini IPL with some international
players
 Special coaching camp with foreign
coaches
 Good brochure on how this game is
being played abroad if possible on a CD

6. Show the dream
 Run a vision 2020 champion program
 Spot the talent program
 Select prospects and train them and if
found world class material send them
abroad
 Aim to build a TT academy- like
Badminton

7. Educate the game
 Install tables at pivotal places – for
example interstate bus terminus
 Demonstration and camps in schools
 Bring it has part of the sports curriculum
 Launch a website which gives you some
tips about the game
 Have a live chat with renowned TT player

8. Other ideas

9. Idea 1
 TT for the deaf and dumb
 Use it has a social cause
 Train the deaf and dumb
 Have a national championship and own the
championship

10. Idea -2
 Road show across small towns
 - Create special truck & install the table on it and
demonstrate in small towns
 - Give the people to feel it and allow them to play

11. Idea -3
 Lease the tables to societies
 - Use this has a invitational strategy to popularize the
game
 - Can look at special rates during vacation

12. Idea-4
 Use the Filmy route
 - Can we identify a producer to do movie around TT
 - Or try and see how we can inbuilt the TT game in
some good movies or serials
 - The movie of the theme can be how to be TT
champion

13. Idea-5
 Media partnership
 - Run series of stories on evolution of TT
 - Interesting statistics on the game can come as scoop
once a week.

14. Idea -6
 Monsoon Cup
 - Being a indoor game let us run a
monsoon cup and make it a annual event
 - At the district level you run this with no
ENTRY FEES.

15. Idea-7
 World TT congress
 - Hold a congress once in 2 years
 - Rotate the city
 - Use the platform to popularize the
game.

16. Idea-8
 TT scholarship with a reputed sports
brand
 - Talk to schools at district levels on this
 - Identify stars and send them for higher
coaching
 - Internally can donate a rotating trophy
for the best TT player

17. Idea-9
 National TT academy –Like MRF pace
foundation
 - JV with a government create this
academy promote it at all India level
 - This will be residential academy which
will nurture talent for world competition.

18. Idea-10
 Tap the jogging parks and Schools
 - On a rotating basis conduct TT session at the parks
during summer
 - Will influence the walkers and joggers to try their
hand can get their kids to participate
 - Do a two day TT festival in the school park on the day
the exams results are declared.
 - Parents assemble along with school students on that
day they can be key influencer

19. Idea-11
 Table Tennis Quiz
 - Run a branded quiz program on TV channel
 - Partner a energy drink like Boost to partner
 - You would need good celebrity to run this.

20. Idea-12
 Co-Marketing TT with FMCG brand
 - Promote the game on packaging of the
product
 - Explain the simplicity of the game
through inserts inside packaging
 - Run beginners program in the district
with a reputed brand.

21. Idea-13
 Making of a TT table…
 - A junket to visit the factory
 - Take the journalist to the factory
 - Get a world TT champion here to woo
media.

22. T hank you