Swot analysis
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This document outlines a SWOT analysis for a film project. The strengths include a very detailed script and shooting script that will aid organization during filming. Scene 4 uses a different style that could keep audiences interested. Weaknesses involve character descriptions not being as clear without finalized actors and difficulty estimating shot times. Opportunities exist for the political film to make an impact and spark discussion about consent education. Threats include potential offense from the serious topic or defensiveness from schools about current sex education practices.
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4. who would be the audience for your media product
The target audience for the media product is ages 15-40, as horror films generally appeal to teenagers and adults in this age range. Two main characters are female to attract both male and female viewers. The film receives a 15 rating, allowing those 15 and older to view it without restrictions, while protecting younger, more impressionable viewers. Elements of violence and language are permitted for a 15 rating when relevant to the plot. The editing and visuals are designed to engage 15-40 year olds through a fast-paced opening sequence with clues to interpret.
Question 5
The document discusses how the opening sequence of a film would attract the target audience through including elements of action. It also notes that the ages and genders of relatable characters and visuals based in a regular town area would appeal to the target audience by feeling familiar. Additionally, a unique narrative structure is proposed to entice cinephiles by offering something different from standard films in the genre.
4
Our media product targets teenage girls aged 15-23 as the primary audience. We created relatable characters who are teenagers and mainly female so that this audience can identify with them. The characters draw on typical school experiences to seem realistic as they go on a camping trip. There are four female characters with different personalities so the audience can relate to at least one of them. While aimed at females, our thriller film could appeal to broader audiences who enjoy the genre.
Question 5: How did you attract/address your audience ?
The document discusses how the author addressed their audience when creating an opening scene for a film. They aimed to attract viewers of thriller films by incorporating conventions of the genre, such as using different camera shots and background music to build suspense. Feedback indicated that flipping the stereotype of the stalker's gender was unexpected. However, some shots did not clearly show the character's identity or relevance to the story. The author concludes they could improve by adding more scenes to the opening without revealing too much.
Target audience profile
The document analyzes the target audience for a film. It identifies the target age range as 15 to mid-30s because teenagers would find it creepy but need maturity to understand it, while older adults may not relate to the young adult characters. It suggests the audience will be mostly male due to the male-dominated storyline. Likely viewers enjoy tense television dramas and mysteries that keep them intrigued and wanting to discover how situations resolve. The psychographic profiles selected are seen as the most obvious fits for this genre.
Initial idea: Final draft
The document discusses the advantages and disadvantages of a film idea involving a psychic female protagonist. Some advantages mentioned are that the thriller storyline could keep audiences engaged and appeal to both men and women. However, some disadvantages are that the psychic storyline has been done before and may not feel original or believable to audiences. The document also notes potential advantages like higher ratings and funding, but disadvantages such as not having enough funding, time, actors, or production support to successfully realize the film.
Evaluation question 5
This document discusses how to attract and address a target audience of 15-24 year olds, particularly females, for a thriller film opening. Some key ways mentioned are having a young cast that the audience can relate to, a narrative involving topics like love that interest this demographic, an intriguing mystery, and music and title appealing to the target genre preferences. Creating posters and trailers is suggested for marketing. Allowing the audience to relate to and feel mystery around the male antagonist character, who is in their age range, in his fixation on and slow reveal of stalking a female victim, could further intrigue the target viewers.
Audience feedback
1) Feedback from friends and family on the film's opening sequence was mostly positive, though some found it confusing with a lot happening at once without explanation.
2) 93% said they would watch the full film, but some may not if the opening doesn't make sense.
3) Music fit well with the scenes and built tension without being too dramatic, though using different scores for underwater vs other scenes was considered.
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4. who would be the audience for your media product
The target audience for the media product is ages 15-40, as horror films generally appeal to teenagers and adults in this age range. Two main characters are female to attract both male and female viewers. The film receives a 15 rating, allowing those 15 and older to view it without restrictions, while protecting younger, more impressionable viewers. Elements of violence and language are permitted for a 15 rating when relevant to the plot. The editing and visuals are designed to engage 15-40 year olds through a fast-paced opening sequence with clues to interpret.
Question 5
The document discusses how the opening sequence of a film would attract the target audience through including elements of action. It also notes that the ages and genders of relatable characters and visuals based in a regular town area would appeal to the target audience by feeling familiar. Additionally, a unique narrative structure is proposed to entice cinephiles by offering something different from standard films in the genre.
4
Our media product targets teenage girls aged 15-23 as the primary audience. We created relatable characters who are teenagers and mainly female so that this audience can identify with them. The characters draw on typical school experiences to seem realistic as they go on a camping trip. There are four female characters with different personalities so the audience can relate to at least one of them. While aimed at females, our thriller film could appeal to broader audiences who enjoy the genre.
Question 5: How did you attract/address your audience ?
The document discusses how the author addressed their audience when creating an opening scene for a film. They aimed to attract viewers of thriller films by incorporating conventions of the genre, such as using different camera shots and background music to build suspense. Feedback indicated that flipping the stereotype of the stalker's gender was unexpected. However, some shots did not clearly show the character's identity or relevance to the story. The author concludes they could improve by adding more scenes to the opening without revealing too much.
Target audience profile
The document analyzes the target audience for a film. It identifies the target age range as 15 to mid-30s because teenagers would find it creepy but need maturity to understand it, while older adults may not relate to the young adult characters. It suggests the audience will be mostly male due to the male-dominated storyline. Likely viewers enjoy tense television dramas and mysteries that keep them intrigued and wanting to discover how situations resolve. The psychographic profiles selected are seen as the most obvious fits for this genre.
Initial idea: Final draft
The document discusses the advantages and disadvantages of a film idea involving a psychic female protagonist. Some advantages mentioned are that the thriller storyline could keep audiences engaged and appeal to both men and women. However, some disadvantages are that the psychic storyline has been done before and may not feel original or believable to audiences. The document also notes potential advantages like higher ratings and funding, but disadvantages such as not having enough funding, time, actors, or production support to successfully realize the film.
Evaluation question 5
This document discusses how to attract and address a target audience of 15-24 year olds, particularly females, for a thriller film opening. Some key ways mentioned are having a young cast that the audience can relate to, a narrative involving topics like love that interest this demographic, an intriguing mystery, and music and title appealing to the target genre preferences. Creating posters and trailers is suggested for marketing. Allowing the audience to relate to and feel mystery around the male antagonist character, who is in their age range, in his fixation on and slow reveal of stalking a female victim, could further intrigue the target viewers.
Audience feedback
1) Feedback from friends and family on the film's opening sequence was mostly positive, though some found it confusing with a lot happening at once without explanation.
2) 93% said they would watch the full film, but some may not if the opening doesn't make sense.
3) Music fit well with the scenes and built tension without being too dramatic, though using different scores for underwater vs other scenes was considered.
Questionnaire analysis
The document summarizes the results of a questionnaire given to an audience about various aspects of a documentary being produced. Key points:
- Wearing crocs and socks was seen as the most unattractive way to portray the character Finn.
- A restaurant date was deemed the most realistic location.
- Including a psychologist's perspective on awkwardness was found to add interest.
- Showing 2 failed dates in the first 5 minutes was favored.
- A time-lapse of Finn alone at school was suggested to depict his lack of friends.
- Awkward silences were ranked as the most awkward part of a date.
- Viewers felt having an expert review Finn's wardrobe would be
New girl fan site
This proposal suggests creating a fansite for the FOX comedy series "New Girl" that effectively engages the show's core audience. Key findings about the audience include that fans bond with certain characters and rewatch individual scenes rather than full episodes. The proposal recommends features for the fansite like a personality quiz to match users with characters, polls to choose potential romantic interests for characters, and a way for fans to collaboratively develop storylines. It also provides advertising and site navigation recommendations.
Evaluation question 5 part 3 /
The document discusses ways the filmmaker appealed to their target audience of 15-25 year olds. They chose actor Ed, who was 19, to play the main character so viewers could relate to him. His acting of different emotions like fear and bravery advanced the narrative in an easy to follow way. The filmmaker also dressed the main character in standard clothes like jeans and a hoodie that most people in that age group wear. Color grading and music choices were also researched to match thriller film conventions. Feedback was incorporated to improve titles and color grading for a more professional, appealing final product.
Hannah Hughes: Primary research analysis
This document summarizes research into who soap operas target as an audience. It finds that most respondents believed soap operas target females and adults. It also found that domestic issues and themes relating to the working class are most common in soap operas because audiences can relate to those themes. The document proposes using these audience insights, like a domestic conflict theme and relatable working class characters, to target the right demographic in a soap opera trailer.
Presentation 2
The document discusses how the filmmakers attracted and addressed their audience in three main ways. First, they included some captivating moments in the film, such as a chase scene and a surprise shooting, to make the film more interesting. Second, the film appeals to a large, diverse audience by subverting stereotypes and including a red herring to give viewers a unique experience. Third, the filmmakers used social media like Facebook, YouTube, and Twitter to promote the film and widen its audience beyond traditional methods.
Presentation1
The document analyzes how the media piece uses and challenges conventions of real thriller films. It discusses how the opening sequence builds tension through dramatic music like in Jaws. It also hints at clues later revealed, as seen in Seven. While meeting conventions like a vulnerable main character, it had limitations due to technology and filming sessions that reduced video quality and narrative clarity. The non-linear narrative included flashbacks and misdirected expectations about the character's role.
Question 5
The document discusses how the filmmakers attracted their target audience of demographics E and D, who are interested in explorers, strugglers, and reformers. They did so through realistic scenes and exploring the antagonist's mindset. The location, lighting, and use of a prop like a puppet provided something for the audience to relate to. The characters also fit Propps' character theory involving a villain. Feedback from peers helped improve the film by addressing issues in the narrative, genre, and stereotypical opening. Sharing the draft widely online helped get feedback from a broader audience.
Evaluation question 5
The document discusses how the filmmaker attracted and addressed their target audience of 15-25 year olds of both genders for their movie. Scenes like a woman gaining power over a man by hitting him with a kitchen tool would appeal to women, while suspenseful scenes like a bat swinging at a woman's face would attract both men and women. Camera work like close-ups during tense moments was used to address the female audience by showing vulnerability in male characters. The filmmaker aimed to make the movie appealing to both genders through a strong female lead character and suspenseful scenes.
Audience feedback evaluation
The student organized a screening of their class media project to get feedback from their target audience of 15-17 year olds. They handed out questionnaires that asked about different elements of the project. The feedback indicated that the strongest parts were the soundtrack, main actress's performance, and narrative, while the weakest parts were some of the acting, an ending scream, and shot length. This feedback will help the student improve aspects like varying shot length and building more suspense at the end for future projects.
Evaluation question number 3 *
The document discusses strategies used in an opening sequence to attract the target audience for a dystopian film. The target audience was identified as males ages 16-26 interested in action-packed dystopian films. The opening sequence featured a 16-year-old male main character to connect with the target age group. It also included a news report to provide context and intrigue viewers about what was happening. Shifting between day and night scenes added intensity and mystery to engage the target audience in figuring out the sequence.
Evaluation question 4
The target audience for the media product is primarily females aged 15-20. However, the document aims to appeal to a wider audience to maximize profits. It does this by including a relatable male lead character and a timeless story that could appeal to older viewers. Focus groups of the target demographic were consulted to help shape elements like whether to include a voiceover. The document argues that appealing to both the tastes of the creators will help make the film appealing to different types of teenage girls within the target audience.
Q4 media evaluation
This document discusses the target audience for a media product. The primary audience is identified as 15-24 year old, heterosexual, white females from lower-middle income brackets. Web 2.0 and relatable female protagonist are identified as ways to attract this audience. The secondary audience is 25-35 year old, heterosexual, white males from middle income brackets. More sophisticated themes and an intellectual mystery are seen as attracting this group. Audience feedback from an online survey showed that people enjoyed the engaging story, music, female protagonist, and relatable characters but some found it unclear and not relatable. The certification of 15 is deemed appropriate given the psychological threats and potential imitable behaviors depicted.
Question 5: How did you attract/address your audience?
The document discusses how the filmmakers attracted their target audience. They created a relatable main character and storyline. Specifically, they used mise-en-scene to portray the protagonist as a typical teenager in jeans and a t-shirt riding bikes. The plot aims to elicit sympathy by having his best friend die in front of him, while a slow, emotional piano soundtrack accompanies this scene.
Evaluation question 4
Our target audience for the media product is 15-25 year olds. Research found that women preferred the film more because the lead role was a woman and the male was the victim, going against stereotypes. By using audience feedback to shape the film around a female lead and male victim, the film aims to appeal to its target demographic. The hostage situation genre is commonly felt to be overused but can make an amazing film when done right and original.
Evaluation question 2
The combination of the film, trailer, poster, and magazine will effectively promote the film.
The trailer uses intriguing imagery and music to tease the post-apocalyptic storyline and draw in the target 15-30 year old audience.
The poster further hints at the narrative while establishing the dark, dystopian genre through imagery and tagline. It will be placed in public locations likely viewed by the target audience.
The magazine cover prominently features the strong female protagonist and portrays the dark theme, helping expand awareness to a wider audience that may not see other promotions.
Together, these ancillary materials work to build curiosity around the film and align with the marketing plan to maximize awareness and interest
Forms and Conventions of real media products
Dearest Ada" uses and develops conventions of real media products while also attempting to challenge some conventions. It follows the romance genre convention of portraying love between a couple, but subverts the typical portrayal of love between a younger couple. The film was influenced by the narrative structures of "Up" and "Wish You Were Here" as well as independent films like "The View" and "This is When We Met." However, it aims to challenge the convention that films representing love across generations only appeal to niche audiences, as research found these stories do not often get mainstream distribution. Interviews conducted after test screenings found "Dearest Ada" appealed to a wide range of ages.
Question 4
The target audience for this media product is 16-24 year olds of both genders. This age group frequently attends movies and finds apocalyptic genres appealing, as shown by popular films like The Maze Runner and The Hunger Games. While horror movies often attract more male viewers, this product features a strong female lead character who could make the movie more relatable and attract more female viewers to the genre.
Question 4
The document discusses the target audience for a horror film called "The Lost Thoughts". The intended audience is people aged 15-30, as the film contains violence and disturbing scenes. This age group would be more likely to connect with and understand the plot twists in the horror story. It is important for the filmmaker to accurately identify the target audience that would enjoy and relate to the film.
Target Audience Profile
The document discusses identifying the target audience for a new film. The target age range is between 15 and mid-30s as teenagers would find it creepy but need maturity to understand it, and older adults may not relate to the young adult characters. The audience is primarily male due to the male-dominated storyline and characters. Likely viewers enjoy tense television dramas and mystery films that keep them engaged. The target psychographic profiles are "Strugglers," who seek escapism, and "Aspirers," who enjoy unique genres for attention and respect.
Who would be the audience for your media product?
The target audience for the film is 15-20 year olds as the main character is 16 and the subject matter of a kidnapped sister would appeal to those with younger siblings. Questionnaires were used to gather opinions on the script, characters, and locations from the target demographic. Based on the feedback, the filmmakers decided to use the medical rooms in their college for the hospital setting and to make the psychologist character female to subvert stereotypes, while still keeping the characters somewhat stereotypical to fit the psychological thriller genre.
Proposal
This documentary will explore the difficulties faced by sixth form students in their final years of school before university or entering the workforce. It will observe a sixth former through their daily school activities and include interviews to hear their stories. Both observational and expository documentary styles will be used. Characters representing different types of students will be profiled, including those who are re-taking their first year of sixth form. The film aims to give parents, teachers, students, and others insight into the "agony" of A-Levels. Ethics and gaining consent will be prioritized. Inspiration will be drawn from observational documentaries about education like "Educating Essex & Yorkshire."
Evaluation 3
The document summarizes feedback from questionnaires about a film trailer and ancillary tasks for a student film project. Key findings include:
- The trailer's target audience and gender ratio of feedback participants could be better aligned.
- While most enjoyed the trailer, some found it did not align with their personal preferences.
- The plotline was understandable but could have been made more evident.
- Areas for improvement included revealing more of the story and improving camerawork.
- Feedback indicated the film poster and trailer were generally effective at representing the intended genre and style.
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Questionnaire analysis
The document summarizes the results of a questionnaire given to an audience about various aspects of a documentary being produced. Key points:
- Wearing crocs and socks was seen as the most unattractive way to portray the character Finn.
- A restaurant date was deemed the most realistic location.
- Including a psychologist's perspective on awkwardness was found to add interest.
- Showing 2 failed dates in the first 5 minutes was favored.
- A time-lapse of Finn alone at school was suggested to depict his lack of friends.
- Awkward silences were ranked as the most awkward part of a date.
- Viewers felt having an expert review Finn's wardrobe would be
New girl fan site
This proposal suggests creating a fansite for the FOX comedy series "New Girl" that effectively engages the show's core audience. Key findings about the audience include that fans bond with certain characters and rewatch individual scenes rather than full episodes. The proposal recommends features for the fansite like a personality quiz to match users with characters, polls to choose potential romantic interests for characters, and a way for fans to collaboratively develop storylines. It also provides advertising and site navigation recommendations.
Evaluation question 5 part 3 /
The document discusses ways the filmmaker appealed to their target audience of 15-25 year olds. They chose actor Ed, who was 19, to play the main character so viewers could relate to him. His acting of different emotions like fear and bravery advanced the narrative in an easy to follow way. The filmmaker also dressed the main character in standard clothes like jeans and a hoodie that most people in that age group wear. Color grading and music choices were also researched to match thriller film conventions. Feedback was incorporated to improve titles and color grading for a more professional, appealing final product.
Hannah Hughes: Primary research analysis
This document summarizes research into who soap operas target as an audience. It finds that most respondents believed soap operas target females and adults. It also found that domestic issues and themes relating to the working class are most common in soap operas because audiences can relate to those themes. The document proposes using these audience insights, like a domestic conflict theme and relatable working class characters, to target the right demographic in a soap opera trailer.
Presentation 2
The document discusses how the filmmakers attracted and addressed their audience in three main ways. First, they included some captivating moments in the film, such as a chase scene and a surprise shooting, to make the film more interesting. Second, the film appeals to a large, diverse audience by subverting stereotypes and including a red herring to give viewers a unique experience. Third, the filmmakers used social media like Facebook, YouTube, and Twitter to promote the film and widen its audience beyond traditional methods.
Presentation1
The document analyzes how the media piece uses and challenges conventions of real thriller films. It discusses how the opening sequence builds tension through dramatic music like in Jaws. It also hints at clues later revealed, as seen in Seven. While meeting conventions like a vulnerable main character, it had limitations due to technology and filming sessions that reduced video quality and narrative clarity. The non-linear narrative included flashbacks and misdirected expectations about the character's role.
Question 5
The document discusses how the filmmakers attracted their target audience of demographics E and D, who are interested in explorers, strugglers, and reformers. They did so through realistic scenes and exploring the antagonist's mindset. The location, lighting, and use of a prop like a puppet provided something for the audience to relate to. The characters also fit Propps' character theory involving a villain. Feedback from peers helped improve the film by addressing issues in the narrative, genre, and stereotypical opening. Sharing the draft widely online helped get feedback from a broader audience.
Evaluation question 5
The document discusses how the filmmaker attracted and addressed their target audience of 15-25 year olds of both genders for their movie. Scenes like a woman gaining power over a man by hitting him with a kitchen tool would appeal to women, while suspenseful scenes like a bat swinging at a woman's face would attract both men and women. Camera work like close-ups during tense moments was used to address the female audience by showing vulnerability in male characters. The filmmaker aimed to make the movie appealing to both genders through a strong female lead character and suspenseful scenes.
Audience feedback evaluation
The student organized a screening of their class media project to get feedback from their target audience of 15-17 year olds. They handed out questionnaires that asked about different elements of the project. The feedback indicated that the strongest parts were the soundtrack, main actress's performance, and narrative, while the weakest parts were some of the acting, an ending scream, and shot length. This feedback will help the student improve aspects like varying shot length and building more suspense at the end for future projects.
Evaluation question number 3 *
The document discusses strategies used in an opening sequence to attract the target audience for a dystopian film. The target audience was identified as males ages 16-26 interested in action-packed dystopian films. The opening sequence featured a 16-year-old male main character to connect with the target age group. It also included a news report to provide context and intrigue viewers about what was happening. Shifting between day and night scenes added intensity and mystery to engage the target audience in figuring out the sequence.
Evaluation question 4
The target audience for the media product is primarily females aged 15-20. However, the document aims to appeal to a wider audience to maximize profits. It does this by including a relatable male lead character and a timeless story that could appeal to older viewers. Focus groups of the target demographic were consulted to help shape elements like whether to include a voiceover. The document argues that appealing to both the tastes of the creators will help make the film appealing to different types of teenage girls within the target audience.
Q4 media evaluation
This document discusses the target audience for a media product. The primary audience is identified as 15-24 year old, heterosexual, white females from lower-middle income brackets. Web 2.0 and relatable female protagonist are identified as ways to attract this audience. The secondary audience is 25-35 year old, heterosexual, white males from middle income brackets. More sophisticated themes and an intellectual mystery are seen as attracting this group. Audience feedback from an online survey showed that people enjoyed the engaging story, music, female protagonist, and relatable characters but some found it unclear and not relatable. The certification of 15 is deemed appropriate given the psychological threats and potential imitable behaviors depicted.
Question 5: How did you attract/address your audience?
The document discusses how the filmmakers attracted their target audience. They created a relatable main character and storyline. Specifically, they used mise-en-scene to portray the protagonist as a typical teenager in jeans and a t-shirt riding bikes. The plot aims to elicit sympathy by having his best friend die in front of him, while a slow, emotional piano soundtrack accompanies this scene.
Evaluation question 4
Our target audience for the media product is 15-25 year olds. Research found that women preferred the film more because the lead role was a woman and the male was the victim, going against stereotypes. By using audience feedback to shape the film around a female lead and male victim, the film aims to appeal to its target demographic. The hostage situation genre is commonly felt to be overused but can make an amazing film when done right and original.
Evaluation question 2
The combination of the film, trailer, poster, and magazine will effectively promote the film.
The trailer uses intriguing imagery and music to tease the post-apocalyptic storyline and draw in the target 15-30 year old audience.
The poster further hints at the narrative while establishing the dark, dystopian genre through imagery and tagline. It will be placed in public locations likely viewed by the target audience.
The magazine cover prominently features the strong female protagonist and portrays the dark theme, helping expand awareness to a wider audience that may not see other promotions.
Together, these ancillary materials work to build curiosity around the film and align with the marketing plan to maximize awareness and interest
Forms and Conventions of real media products
Dearest Ada" uses and develops conventions of real media products while also attempting to challenge some conventions. It follows the romance genre convention of portraying love between a couple, but subverts the typical portrayal of love between a younger couple. The film was influenced by the narrative structures of "Up" and "Wish You Were Here" as well as independent films like "The View" and "This is When We Met." However, it aims to challenge the convention that films representing love across generations only appeal to niche audiences, as research found these stories do not often get mainstream distribution. Interviews conducted after test screenings found "Dearest Ada" appealed to a wide range of ages.
Question 4
The target audience for this media product is 16-24 year olds of both genders. This age group frequently attends movies and finds apocalyptic genres appealing, as shown by popular films like The Maze Runner and The Hunger Games. While horror movies often attract more male viewers, this product features a strong female lead character who could make the movie more relatable and attract more female viewers to the genre.
Question 4
The document discusses the target audience for a horror film called "The Lost Thoughts". The intended audience is people aged 15-30, as the film contains violence and disturbing scenes. This age group would be more likely to connect with and understand the plot twists in the horror story. It is important for the filmmaker to accurately identify the target audience that would enjoy and relate to the film.
Target Audience Profile
The document discusses identifying the target audience for a new film. The target age range is between 15 and mid-30s as teenagers would find it creepy but need maturity to understand it, and older adults may not relate to the young adult characters. The audience is primarily male due to the male-dominated storyline and characters. Likely viewers enjoy tense television dramas and mystery films that keep them engaged. The target psychographic profiles are "Strugglers," who seek escapism, and "Aspirers," who enjoy unique genres for attention and respect.
Who would be the audience for your media product?
The target audience for the film is 15-20 year olds as the main character is 16 and the subject matter of a kidnapped sister would appeal to those with younger siblings. Questionnaires were used to gather opinions on the script, characters, and locations from the target demographic. Based on the feedback, the filmmakers decided to use the medical rooms in their college for the hospital setting and to make the psychologist character female to subvert stereotypes, while still keeping the characters somewhat stereotypical to fit the psychological thriller genre.
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Question 5: How did you attract/address your audience?
Question 5: How did you attract/address your audience?
Similar to Swot analysis
Proposal
This documentary will explore the difficulties faced by sixth form students in their final years of school before university or entering the workforce. It will observe a sixth former through their daily school activities and include interviews to hear their stories. Both observational and expository documentary styles will be used. Characters representing different types of students will be profiled, including those who are re-taking their first year of sixth form. The film aims to give parents, teachers, students, and others insight into the "agony" of A-Levels. Ethics and gaining consent will be prioritized. Inspiration will be drawn from observational documentaries about education like "Educating Essex & Yorkshire."
Evaluation 3
The document summarizes feedback from questionnaires about a film trailer and ancillary tasks for a student film project. Key findings include:
- The trailer's target audience and gender ratio of feedback participants could be better aligned.
- While most enjoyed the trailer, some found it did not align with their personal preferences.
- The plotline was understandable but could have been made more evident.
- Areas for improvement included revealing more of the story and improving camerawork.
- Feedback indicated the film poster and trailer were generally effective at representing the intended genre and style.
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The document outlines the planning for a documentary titled "Chance to Shine" that will investigate why cricket is integrated at the professional and semi-professional levels but segregated in some schools. It will include interviews with the CEO of Street Chance, the secretary of Battersea Cricket Club, and a teacher from a school dealing with this issue. The purpose is to inform, educate, and raise awareness about bringing different ethnicities together in cricket. The target audiences are male teenagers who play cricket and cricket fans aged 35-50. The documentary will be non-fiction, include a variety of opinions, archive footage, and voiceover narration. Locations include an office, cricket club, and school. Statistics and articles related to seg
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This document summarizes the results of a survey about conventions for soap opera trailers. Key findings include:
- Trailers should use dialogue and action to introduce characters and hint at upcoming storylines like arguments and deaths. Cliffhangers are also important.
- Visually, trailers benefit from quick cuts, close-ups, and varied lighting and locations.
- Gender roles in soap operas are often stereotypical but some shows feature strong female characters. Trailers could consider counter-stereotypical portrayals.
- Audiences expect trailers to provide hints about upcoming narratives, mention what channel/when the show will air, and end on a cliffhanger.
Unit 4
The documentary will investigate why cricket is segregated at the school level but integrated at professional and semi-professional levels. It will interview the CEO of Street Chance, the secretary of Battersea Cricket Club, and a teacher to get different perspectives on the issue. The purpose is to educate about how to encourage teenagers from different ethnicities to play cricket together. The target audiences are male teenagers who play cricket and older male cricket fans. It will use a participatory and investigative mode to understand the reasons behind segregation in schools.
Pitch
The document provides details about the planning and research for a student film project titled "The Replacement". It includes the film's synopsis, proposed rating, and planned release date. Primary research such as audience surveys was conducted to help inform marketing decisions. Fonts, imagery, and flatplans for potential posters are presented. Secondary research on similar films and genres was also reviewed to help with genre selection and marketing approaches. The document discusses how the research can be applied to poster designs, distribution, and building an audience for the film.
What have you learned from your audience feedback
The document discusses the filmmaker's process of gathering audience feedback to improve their trailer and ancillary texts. They conducted written questionnaires and a film screening to collect feedback. They also held a focus group with media students to get feedback on specific questions. Overall, the feedback was positive and helped the filmmaker identify some minor issues to address, such as changing font colors. The filmmaker concluded that audience feedback is essential to avoid failure and learn how to best appeal to different audiences and genres.
Short film - Market research
- The document summarizes the results of a survey conducted to gather information to help plan a short film project.
- The survey was distributed online and aimed to understand preferences around genre, storytelling style, themes, and preferred platforms for viewing short films.
- Key results found that drama was the most popular genre, responses were split on linear vs. nonlinear storytelling, and online distribution was preferred over film festivals for casual viewers.
Week 5 Instructor GuidanceOne of the topics we’ve been talki.docx
Week 5 Instructor Guidance
One of the topics we’ve been talking about throughout this course is how we can track both the personal and societal impact of film. In fact, your Week One Introduction post asked you to consider this issue and, as we progressed through the class and learned new terminology--new ways of looking at film, we were able to reconsider and develop our perspectives on this.
Both of your discussion posts this week touch on this issue, and it comes up in relation to your final written assignment as well.
While everything we’ve learned has helped us develop a critical capacity for talking about film, deepening our appreciation of the medium itself, ultimately our understanding of the (sometimes very personal) way film intersects with society is the key to unlocking another layer to the material from this course.
Students sometimes wonder about this course, asking how the material directly impacts their study of a chosen major. Students may even go a step beyond that and ask about how the material they've been studying has bearing on their anticipated career field at all!
That's why it's important to take a step back, away from the camera, away from the specifications of shots or the varying aspects of cinematography. It's time to pull our eyes away from the screen and look around at the world that surrounds us. We should be able to identify and consider the many ways film can impact society . . . as well as how society may impact film! In this way, we can start to consider how we can apply what we've learned in this class!
A recent study conducted by the University of Rochester (NY) finds that watching and discussing movies about relationships is as effective in lowering divorce rates as other, more intensive, early marriage counseling programs! Watch this video presentation.
Follow this link for more information about the study, and to download information about the films the couples watched, as well as the different questions the researchers asked the couples to reflect on after they watched specific movies.
As you reflect on your own journey in this class--how you watch movies and the kinds of impacts that films can have on people--try to think deeply about the many ways we engage with film and what it can really mean to us in our majors, in our careers, and in our lives!
Many of the movies we respond to are made for mostly for entertainment. No matter their artistic value, or how intelligent the plot may be, the main goal is to find an audience and get them to pay money to watch what unfolds onscreen. Individual members of the creative team--the director, the writer, specific actors--might have other more lofty aims, but at the root there is a basic economic principle at work.
Therefore, it would be easy to write these films off and focus more exclusively on documentaries or smaller budget movies made by guerilla filmmakers who aren't tied to the money making Hollywood scheme of things. We could focus on films that try.
Evaluation
The document provides an evaluation of a short film project where the author was tasked with creating a 5 minute short film, film poster, and double page film review spread. It discusses how the film incorporated conventions like those in Barthes' Enigma theory to build tension. Research was conducted on films, genres, and industry conventions. The film was a drama-thriller genre targeting ages 16-25. Audience feedback found the main image and title most attractive. Lessons were learned about including more images to engage young audiences. Various software like Photoshop and Premiere Pro were used to construct the media products.
Advertising Unit 15
The document provides details about a film pitch titled "The Replacement". It includes the film's title, a synopsis about a teenage girl being bullied and the murder of her two friends by an unknown hooded figure, and a proposed PG rating due to an implied murder scene. It suggests releasing the film around Halloween to appeal to the thriller genre. A survey was created to conduct primary research on audiences. Secondary research found that thrillers are most popular with the target age group. Based on the research, posters were designed to advertise the film and create intrigue by showing a character in a mask.
What have you learned from your audience feedback
The document discusses the steps taken by Simisola Adeyemi to gather audience feedback on a film trailer and ancillary texts through questionnaires, a screening, and focus groups. Feedback was overall positive and helped identify minor improvements, such as changing font colors. Both male and female audiences engaged well with the content. Gathering feedback from different demographics helped ensure appeal and identify any potential biases. The process provided valuable lessons about satisfying audience expectations within genres.
Target audience
This document discusses planning for a short teen drama film targeting an audience of 11-18 year olds. It outlines researching other short films to understand how they attract target audiences through elements like mise-en-scene, characters, and storylines. It also discusses creating a film review and poster. The planning process considers the target demographic and niche audiences, genres, locations, props, and soundtrack. Potential outreach methods like social media, in-school surveys, and post-film questionnaires are proposed to gather audience feedback.
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The document discusses differences in how the Hindu goddess Kali is viewed in Western versus Indian contexts. In the West, especially by feminists and Neo-pagans, Kali is used as an icon of female empowerment against patriarchal societies. However, Indian women rarely use goddesses as symbols of women's rights, even though Hinduism has many female deities. The document questions why this is and explores possible reasons such as Indians revering goddesses too much to use them politically or being afraid of implications of using a Hindu goddess for feminist purposes. It notes how in India, Kali is still seen as a caring mother figure, unlike her more frightening depiction in the West which loses her gentle nature.
Memento Essay. Noir Films Comparison: quot;Mementoquot; and quot;Point Blankq...
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Curriculum vitae (1)
Omer Muratoglu is applying for a director position in film. He has a background in media studies and enjoys analyzing films. His hobbies include chess, reading, and gaming which he believes have helped develop his leadership, planning and teamwork skills. His career goal is to become a director after gaining experience as a cameraman. He is inspired by director Christopher Nolan and his ability to build tension and drama. After university, he plans to travel and visit locations that inspired other directors before seeking work making small productions and working his way up to larger roles.
Questionnaire findings Precious Kings
The document summarizes primary research conducted through questionnaires given to 15-19 year olds about the horror genre. The questionnaires asked about interests in horror, preferences in horror subgenres, appealing and unappealing elements of favorite and least favorite horror films, and typical expectations of horror films. The findings showed that females prefer psychological horror and males prefer slasher horror. The research aims to help create a horror trailer that appeals to this target audience.
Intended audience
Demographic data is used in film marketing to target audiences most likely to find a film appealing and profitable. Films typically target those with disposable income, like educated young adults. Good Will Hunting was aimed at and appealed to young mature adults as its themes were relatable to them, while Dead Man's Shoes targeted an older audience who could understand its bitter themes. The document examines using demographic statistics to determine the intended audience for a drama film, concluding educated youth aged 15 and up across religions, ethnicities, and social classes in developed countries would best relate to the film's exploration of modern societal issues.
Ev qu 4
The document discusses how various online tools and websites were used for research, planning, discussion, evaluation, and feedback during the production of a movie trailer. Facebook Messenger was used to communicate with cast and crew to coordinate schedules and locations. YouGov and similar films were used to determine the target 18+ audience. Creating an animatic provided a template for the video structure, identified necessary locations and props, and helped visualize the desired mood and acting needed in the final trailer.
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Task 1 costumes, props and cast report
The document provides a list of props and costumes needed for an upcoming production. It includes 9 props needed across various scenes, descriptions of costumes for the main characters Noah, Riley, James, and Mr. Andrews, as well as costumes for other students, teachers, and protestors. All costumes will be supplied by the actors or the document's author to reduce production costs. The cast includes Katherine Grubb as Noah, Morgan Long as Riley, Andrew Goldman as James, and Timothy Broadhouse as Mr. Andrews.
Filming evidence
The document describes images from a film shoot. In one image, the photographer is adjusting the focus and opacity of the lens to account for indoor and outdoor lighting differences. In another image, the photographer is checking the script and shot list to ensure everyone is clear about what scenes are being filmed, and found having extra copies of materials helpful to keep the shoot running smoothly.
eDITING evidence
The document contains 4 images showing the film editing process. The first image shows basic editing of a conversation scene using shot reverse shot cutting. The second image shows adding visual effects and transitions, including pink on-screen text. The third image shows adding effective green-colored audio to scene 10. The fourth image displays exporting the video in H.264 format at 1080p resolution for YouTube.
Rushes log
This document is a rushes log created by editor Rachel Moffat for the production "Consent Matters". It contains details of 72 video and audio files including shot number, file name, duration, description and storage location. The files cover footage from 10 scenes and include notes on which shots would work well or have limitations for each scene.
Task 5 risk assessment
This risk assessment document identifies potential risks from unsuitable weather, an actor getting sick, filming near a busy road, a slippery floor in a scene, and a camera running out of battery. For each risk, it outlines the potential outcome, likelihood of the incident occurring, and risk level. All risks are deemed low with control measures in place, and activities should be monitored to ensure the control measures remain effective.
5 legal and ethical considerations
This document discusses the legal and ethical considerations for a short film project. It addresses who owns various aspects of the film, like filmed footage, title sequences, and music. It also covers getting proper consent from actors and parental permission for minors. Ethical topics covered include getting an appropriate age certificate from the BBFC, ensuring content warnings are given, and the difficulty of regulating online access for younger viewers despite targeting a 15 certificate. The document provides potential issues that may arise and suggestions for how to address them, like having backup music options or substitute actors.
Task 4 recce
This document details 4 potential filming locations for a student film project. Location #1 is a house suitable for filming a party scene. Location #2 is a school that can be used for multiple classroom scenes. Location #3 is a road that can be used to film a character parking her car near the school. Location #4 is another house that has a room that can serve as a study and bedroom for additional scenes.
Task 3 production schedule
The document lists production details for various filming and editing sessions of a film, including dates, locations, crew members, props, and equipment used. Scenes 1, 5, 9 were filmed at one house on April 27th with a few cast members. Scenes 2 and 3 were filmed at a school on May 2nd with a smaller crew. Scenes 4, 8, and 10 were filmed at the same school on May 16th. Postproduction editing took place on May 16th and 20th at one house with the director working alone on the film edits.
Task 2 storyboard
Noah drives Riley home from a party. At the party, Noah finds Riley being kissed by her ex James, who is drunk. Riley seems uncomfortable so Noah intervenes and pushes James away. Noah checks that Riley is okay and offers to drive her home. The next day at college, Noah pressures Riley to talk about what happened with James, but Riley insists nothing happened and does not want to discuss it. Noah suggests they could do something about it, and Riley admits she is scared, but does not know what they could do. Noah tells Riley to meet her later that day, implying she has an idea.
Task 1 costumes, props and cast report
This document provides a summary of props and costumes for an upcoming production. It lists 9 props needed for various scenes including car keys, beer bottles, and protest signs. It also describes the costumes for the main characters Noah, Riley, James, and Mr. Andrews. Noah will wear jeans and Doc Martins, Riley skirts and makeup, James a t-shirt and jeans, and Mr. Andrews will dress professionally in suits. Other students and teachers will follow a school dress code while protestors' costumes will be colorful and vibrant. All costumes will be supplied by the actors or production.
Analysis
This document provides a summary and analysis of a script for the Max Payne computer game. It notes that the script includes player choices as well as a set narrative. It is comprised mainly of dialogue between characters. There are also descriptions of audio cues and different outcomes based on player choices. The script begins with a murder, disrupting equilibrium. It is part of the action genre, as evidenced by characters like police and criminals. The target audience is predominantly male, ages 15-25, as the action genre and male protagonist would appeal more to men seeking escapism.
Equipment list
The document outlines the equipment, software, and assets the filmmaker has chosen to use for their short film. For equipment, they will use a Canon 700d camera, tripod, SD cards, lights, microphone, SD card reader, and a computer. They chose these items because they want steady shots, good audio/video quality, and the ability to transfer footage. For software, they will use Office, Premiere Pro, Photoshop, and Audition. They chose these for pre/post-production, editing, titles, and sound editing. For assets, they will create a studio logo in Photoshop, use sound effects, and include a musical score to set mood and atmosphere.
Consent Matters treatment
This document outlines the key details of a short film called "Consent Matters" including:
- The 10 minute film will follow Noah, an 18-year-old who starts a book after witnessing sexual harassment at a party.
- Key characters include Noah, her friend Riley who was harassed, and the head teacher trying to censor the book.
- The film will show the creation of the anonymous book and subsequent protest when the school bans it.
- The target audience is ages 15-25 to raise awareness about consent, and it may be used in sexual education.
- The filmmaker will use natural lighting and style to make the serious topic relatable.
Consent matters shooting script (3)
Noah creates an anonymous book called "Consent Matters" to educate students about sexual consent after witnessing her friend Riley in a troubling situation at a party. She is called to the principal's office where he questions her about the book's content and accuses it of being inappropriate. Noah defends the book's important message and argues the school should be doing more to educate students on consent. However, the principal threatens to involve her parents if she causes more trouble.
Final draft consent matters script (1)
Noah witnesses James kissing and pushing Riley at a party without her consent. She drives Riley home to ensure her safety. Noah and Riley then create an anonymous book called "Consent Matters" to educate their college on sexual consent and help for those suffering. Their college principal tries to ban the book, seeing it as inappropriate, but Noah continues fighting for students' right to learn about consent. She leads a protest with other students outside the college to further their cause.
3rd draft consent matters script
Noah creates an anonymous book called "Consent Matters" after witnessing her friend Riley being pressured into an unwanted encounter at a party. The book shares anonymous stories from students about issues with consent to educate others. Noah distributes the book around her college but the principal wants to ban it, prioritizing parents' concerns over students' safety. Noah organizes a protest with other students to fight for their right to learn about consent.
2nd draft consent matters script
1) Noah witnesses James kissing and pushing Riley at a party while drunk. She intervenes and drives Riley home to ensure her safety.
2) Noah and Riley decide to create an anonymous book called "Consent Matters" to educate others on issues of consent and how to seek help. They gather anonymous stories and distribute the book at their college.
3) The book gains popularity but the principal wants to ban it, believing the sensitive topics are inappropriate and could worry parents. Noah argues it provides much-needed education and support for students.
4) After being warned about further distributing the book, Noah organizes a student protest outside the college to fight for their right to learn about consent.
1st draft consent matters script
This document is the script for a short film about a student named Noah who creates an anonymous book called "Consent Matters" after witnessing a situation at a party where another student Riley was uncomfortable with a boy's advances. Noah distributes the book at her school to raise awareness about sexual consent issues, but the principal bans the book and warns Noah not to cause problems. Undaunted, Noah organizes a student protest outside the school with signs advocating for the right to learn about consent.
8 contingency plans
The document outlines contingency plans for potential issues that could arise during the filming of a movie, including unsuitable weather, an actor becoming sick, busy roads near filming locations involving cars, and slippery floors or camera equipment running low on battery. Backup filming dates and locations are planned, along with safety precautions like weather protection, high visibility clothing near roads, and promptly cleaning up spills.
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- 1. SWOT Analysis Strengths Weaknesses Opportunities Threats My script and shooting script are very detailed which should help with organisation when filming as we will know exactly what needs doing. Scene 4 is a slightly different style with a voiceover and a montage of shots. This should keep the audience interested as it is more creative. I have used plenty of parentheticals so my actors will know exactly how I want the dialogue performed. Whilst I was creating both the script and the shooting script I had not yet found my principle actors meaning character description is not as clear as possible. It was difficult estimating times of each shot in the shooting script so my estimated length of film is not as accurate as possible. As this is a political film with a clear message that I am incredibly passionate about, there is an opportunity for my film to make a difference and make people think twice about the way sex education is presented within schools. This will hopefully bring about an opportunity for change and more focus on consent education. The biggest threat for my film is that people will become offended by the serious topic matter. I will need to present this in a very sensitive way. Schools, colleges and sixth forms may become defensive about the way they are currently running their sex education. I need to ensure that audiences know that this is not an attack at the education system, but it is an opportunity to improve.