The document outlines a mental health awareness campaign for students at SVU university. It proposes using banners, posters, leaflets, seminars, drama, SMS, direct mail, magazines, and websites to promote the campaign and a counseling hotline number. It provides details on the timing and location for the various awareness activities throughout the year. Finally, it includes a proposed budget and itemized costs for the different campaign elements totaling 100,000 taka. The overall goals are to increase confidence, reduce drug addiction, ensure a supportive environment, improve emotional health, and boost university performance.