Ekta Kapoor is the creative force and founder of Balaji Telefilms Ltd., one of the largest television content production companies in India. She pioneered an entire genre of television content that fueled India's satellite television boom. Under her creative guidance, Balaji Telefilms produces over 17,000 hours of content across multiple languages each year. Ekta Kapoor works hands-on, routinely putting in 16-18 hours per day to lead Balaji Telefilms' creative direction and navigate India's rapidly changing television landscape. She has received numerous awards for her entrepreneurship and innovation, including being named one of the top 10 most influential women in Indian media.