This music video features an artist performing as a character to relate personally to the audience. The fast editing matches the pace of the drum and bass music at the beginning. Typical of the genre, the video includes bright, happy colors and fast editing within summery settings. The lyrics about tidal waves connect to images of the singer on a beach, allowing the audience to relate the feelings in the song to their own personal experiences.

1. Sub Focus Tidal Wave
Use of Camera-
This video consists mainly of long shots as it features one of the
artists preforming but she is preforming as a character and
making the song personal to her so the audience see this and
relate to her situation more.
Pace and Rhythm of editing-
The pace and rhythm of the song at the beginning matches the
editing, as it has loads of fast straight cuts to different views.
Editing throughout is quite in sync at times with the music’s
pace and rhythm.
Genre ingredients-
This video is typical of the drum and bass genre. as it includes
fast editing and summery settings which are very commonly
featured in drum and bass videos. The colours are bright and
happy colours which again is typical of the drum and bass genre
to include in their videos.
Audience and Text-
The audience and text have a connection through the use of
the lyrics as again it could relate to someone’s personal feelings
and experiences of love.
Type of Video and Lyrics-
This music video is kind of disjunctive but it also has someone
singing the lyrics so it is also an amplification The lyrics match
with the video as it is about tidal waves and they’re on a beach.