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A2 Media
Audience Feedback
I showed my music video to various people that were
within my target audience and then I asked them questions
about it in order to gain some feedback on what they
thought was good about the video and what they would
change about the video in order to improve it.
What did you like
about the video?
“I liked the use of instruments
throughout the video.”
“I liked the costume that
she was wearing.”
“I liked the part with the
steel drum.”
“I liked the use of the water speakers, I
think it looks effective.”
“I liked the fast paced
editing.”
“I liked the fade edits that were used,
they fitted in with the song.”
“I liked the colourfulness of
your artists costume.”
What would you
change about the
video?
“I would put a couple of costume
changes into the video.”
“I would use more
locations to make the
video look more
interesting.”
“I would may film parts of the
video on a beach so that it links
with the song.”
“Maybe use more than one
person in the video.”
“Film more shots so the
video is less repetitive.”
“Re-do the close up shot of
the girls mouth – not a very
clear shot.”
“Possibly include dancing as
it is a dance song.”
Do you think the
music video looks
realistic? And Why?
“Yes, because I think it follows many
of the conventions of a music video”
“Yes, because you have
included lip syncing
which most music
videos have.”
“Yes because you have edited to the beat
and used jump cuts which are
conventional of a music video.”
“Sort of, I think the quality of the video
could have been better to make it look
more professional.”
“Yes I think it does look realistic as it has many
of the elements of a real music video, such as the
way you have edited it.”
“In a way. I think to make it
more realistic you could
have incorporated more
costume changes.”
What's the theme of
the video and is it
clear?
“I think the theme is tribal
because of the costume the artist
is wearing and through the use of
steel drums.”
“I'm not sure what the
theme of the music video
is.”
“I think the theme is love as
the girl is singing about
love.”
“I think the theme may be a kind of tribal theme
because of the costume the artist is wearing but I
don't think it is clear enough.”
“I'm not 100% sure what
the theme is but I think
it could be love as the girl
is singing about love.”
“The theme is tribal due to the costume and
instruments used, I think it could be love as well as
the artist is singing a song about love.”
Does the mise-en-
scene in the video
reflect the song?
“Yes because of the use of
instruments that are used in
the song.”
“Yes, because the costume is
quite colourful and the
song is a happy song so the
two go together well.”
“Because the song features steel drums,
the video reflects that element well as
you have used steel drums in the video
too.”
“The song is quite
summery and you have
filmed on what looks like a
sunny day so this part
reflects the song.”
“Yes, you have used different instruments in
your video, such as a xylophone, steel drum,
keyboard which reflects the instruments used in
the song.”
“The use of the water
speakers reflected the
beat of the song.”
Who do you think
the target audience
is?
“I think the target audience
is quite a young audience,
with an age range between
14 and 20.”
“13-18 years old”
“Quite varied I think.”
“I think this video could
watched by all ages.”
“People who listen to
dance/house music.”
“Teenagers.”
“A fairly young audience,
maybe teenagers or young
adults.”
Do you think the
video follows the
conventions of a
dance video?
“No, because I think
most dance videos
include dancing and are
usually located in a club
or party.”
“Yes because you have
edited to the beat,
something that is
common in dance
videos.”
“No I think it challenges many of the conventions as there
isn't any dancing in it, and it isn't set in a club, both which are
typical of dance videos.”
“Yes I think so because it
there is fast paced editing
in the video.”
“Yes because the shots that are used are similar to those
seen in a dance video, such as close up shots and
extreme close up shots.”
“Many dance videos involve
dancing and shots of a DJ, this
video does not.”
What would you
rate the video out of
10?
“7/10”
“8/10”
“8/10”
“6/10”
“7/10”
“9/10”
“7/10”

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Audience Research

  • 2. I showed my music video to various people that were within my target audience and then I asked them questions about it in order to gain some feedback on what they thought was good about the video and what they would change about the video in order to improve it.
  • 3. What did you like about the video? “I liked the use of instruments throughout the video.” “I liked the costume that she was wearing.” “I liked the part with the steel drum.” “I liked the use of the water speakers, I think it looks effective.” “I liked the fast paced editing.” “I liked the fade edits that were used, they fitted in with the song.” “I liked the colourfulness of your artists costume.”
  • 4. What would you change about the video? “I would put a couple of costume changes into the video.” “I would use more locations to make the video look more interesting.” “I would may film parts of the video on a beach so that it links with the song.” “Maybe use more than one person in the video.” “Film more shots so the video is less repetitive.” “Re-do the close up shot of the girls mouth – not a very clear shot.” “Possibly include dancing as it is a dance song.”
  • 5. Do you think the music video looks realistic? And Why? “Yes, because I think it follows many of the conventions of a music video” “Yes, because you have included lip syncing which most music videos have.” “Yes because you have edited to the beat and used jump cuts which are conventional of a music video.” “Sort of, I think the quality of the video could have been better to make it look more professional.” “Yes I think it does look realistic as it has many of the elements of a real music video, such as the way you have edited it.” “In a way. I think to make it more realistic you could have incorporated more costume changes.”
  • 6. What's the theme of the video and is it clear? “I think the theme is tribal because of the costume the artist is wearing and through the use of steel drums.” “I'm not sure what the theme of the music video is.” “I think the theme is love as the girl is singing about love.” “I think the theme may be a kind of tribal theme because of the costume the artist is wearing but I don't think it is clear enough.” “I'm not 100% sure what the theme is but I think it could be love as the girl is singing about love.” “The theme is tribal due to the costume and instruments used, I think it could be love as well as the artist is singing a song about love.”
  • 7. Does the mise-en- scene in the video reflect the song? “Yes because of the use of instruments that are used in the song.” “Yes, because the costume is quite colourful and the song is a happy song so the two go together well.” “Because the song features steel drums, the video reflects that element well as you have used steel drums in the video too.” “The song is quite summery and you have filmed on what looks like a sunny day so this part reflects the song.” “Yes, you have used different instruments in your video, such as a xylophone, steel drum, keyboard which reflects the instruments used in the song.” “The use of the water speakers reflected the beat of the song.”
  • 8. Who do you think the target audience is? “I think the target audience is quite a young audience, with an age range between 14 and 20.” “13-18 years old” “Quite varied I think.” “I think this video could watched by all ages.” “People who listen to dance/house music.” “Teenagers.” “A fairly young audience, maybe teenagers or young adults.”
  • 9. Do you think the video follows the conventions of a dance video? “No, because I think most dance videos include dancing and are usually located in a club or party.” “Yes because you have edited to the beat, something that is common in dance videos.” “No I think it challenges many of the conventions as there isn't any dancing in it, and it isn't set in a club, both which are typical of dance videos.” “Yes I think so because it there is fast paced editing in the video.” “Yes because the shots that are used are similar to those seen in a dance video, such as close up shots and extreme close up shots.” “Many dance videos involve dancing and shots of a DJ, this video does not.”
  • 10. What would you rate the video out of 10? “7/10” “8/10” “8/10” “6/10” “7/10” “9/10” “7/10”