This document discusses various factors that impact corporate strategy for different business functions. It outlines strengths and weaknesses for production/operations, finance, marketing, human resources, information systems, general management, and research and development. For each function, it identifies relevant factors and lists examples of potential strengths and weaknesses an organization may have.

1. PRESENTED BY:-
ANISH (14PBA022)
ANKUR (14PBA029)
TANUJ (14PBA042)

2. FACTORS
 Production/ Operation
 Finance and accounting
 Marketing
 Human resources
 Information system
 General management
 R&D

3. PRODUCTION / OPERATION
Production/operations processes are the mediating
factors for converting inputs into outputs. These
processes have important implications for an
organisation in formulating and implementing its
strategies.
1. Production system- related factors
2. Operation- related system
3. Research and development- related factors

4. Strengths and weakness in
production operation
Strengths Weaknesses
 Well- balanced allocation and
use of resources
 Favourable locational pattern
of plants and offices
 Adequate use of production
capacity
 Low cost of production
 Low break- even point
 Efficient and effective
procedures
 Defective allocation and use
of resources
 Unfavourable locational
pattern of plants and offices
 Inadequate use of
production capacity
 High cost of production
 High break- even point
 Ineffective procedures

5. FINANCE
Finance area deals with raising, administering, and
distributing financial resources to various
organisational functions.
1. Funds sources-related factors
2. Funds usage-related factors
3. Financial control-related factors.

6. Strengths and weakness in finance
Strengths Weaknesses
 Low capital cost
 Sound capital structure
 Advantages of concessions
 Widely distributed share
holding
 Efficient and effective
accounting system and
procedure
 High capital cost
 Defective and rigid capital
structure
 High incidence of taxes
 Shareholding in a few hands
 Lack of proper accounting
system and procedure

7. MARKETING
Marketing factors are of prime importance to a
business organisation as it generates revenues through
marketing. Marketing factors that have high relevance
in strategy formulation and implementation are as
follows:
1. Production- related factors
2. Price- related factors
3. Place- related factors
4. Promotion- related factors
5. Integrated and control- related factors

8. Strengths And weaknesses
Strengths Weaknesses
 Favourable company image
 Diversified product mix
 High market share
 Growing or maturing stage of
product life cycle
 Effective and efficient
distribution channel
 Efficient marketing research
and feedback system
 Poor company image
 Single or limited product
 Low market share
 Declining product life cycle
 Ineffective distribution
channel
 Defective or no marketing
research

9. Human Resource
Human resource is the prime mover of all non human
resources in an organisation. Human resource area
relates to the acquisition and use of human resources
and skills and all allied aspects that have relevance for
strategy formulation and implementation
1. Employeement related factor
2. Maintenance related factor
3. Industrial relation related factor

10. Strengths and weaknesses
Strengths Weaknesses
 Highly skilled personnel
 High learn ability
 Favourable attitudes to
change
 High motivation and morale
 Effective industrial relations
 Low skilled personnel
 Low learn ability
 Unfavourable attitudes to
change
 Low motivation and morale
 In effective industrial relation

11. Information system
Information is a valuable resource to an organisation it
helps an organisation in developing competitive
advantages through creating new products and
services.
 Information system related factor
 Information uses related factors

12. Strengths and weakness
Strengths Weaknesses
 Fully integrated system
 User friendly access to
information
 High security of information
system
 Top management support
 Lack of integration in various
sub systems
 Too technical access to
information
 Low security of information
system
 Lack of top management
support

13. General Management
 General management is the integrating force in an
organisation and provides direction to the
organization as a whole as well as its various parts.
General management factors which have significance
relevance for strategy formulation and imple
mentation are as follows.
1. strategy related factors
2. organization culture and climate- related factors
3. external relationship- related factors
4. organization change-related factors

14. Strengths and weakness
Strengths weakness
 High organization image
 Future-oriented top
management
 Well maintain external
relationships.
 low organization image
 Present-oriented top
management
 Lack of external
relationships.

15. Research and Development
 The Aim of research and development is to improve
existing products ,create new and better product,
improve production method.
 This will enable the organization to reduce cost.
 Increase profitability
 Increase efficiency