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ベトナム人の健康維持に関する調査
ベトナム人の健康維持の為の習慣やサプリ摂取に関して調査
Survey information
• ベトナム人の健康維持に関する調査
• 20歳から34歳のベトナム人500人
• 調査実施日:2015年3月26日ー4月2日
Executive Summary
• 「睡眠をとる」「運動をする」の二つが最も一般的
• 59%がフルーツ・野菜を採ることで健康を維持
• アメリカ・日本の商品についての安心度が高い
• Facebookとウェブサイトが情報源として人気
• サプリメント摂取者の42%以上が月300K以内の出費
健康を維持する為に何をしますか?
「睡眠をとる」「運動をする」の二つが最も一般的
62.7%
54.8%
50.4%
48.7%
43.4%
31.2%
20.3%
11.8%
6.8%
4.4%
0% 20% 40% 60% 80%
Take enough sleep hours
Do exercise
Do not smoke
Care about nutrition or ingredients…
Do not drink alcohol
Take supplement
Go to see doctors regularly
I do not do anything
Go to massage regularly
Others
身体に良い食事の為に何をしますか?
58.3%
47.4%
45.6%
38.0%
36.5%
36.2%
35.4%
34.5%
25.3%
22.9%
18.8%
8.1%
0% 10% 20% 30% 40% 50% 60% 70%
I take fruits and vegetables a lot
I eat regularly
I avoid oily foods
I do not take too much chemicals
I do not eat foods late at night
I avoid too much zodiac products
I take the balance of what I eat
I avoid fast foods
I avoid eating snack so much
I spend time to wash what I eat a lot
I choose organic foods
I have ginseng & other herbs
59%がフルーツ・野菜を採ることで健康を維持
食べ物の生産国を気にしますか?
63.5%
23.9%
12.7%
I care very
much
I care for
some
categories of
raw foods
I do not care
so much
Country Origin Concerns
アメリカ・日本の商品についての安心度が高い
28.2%
40.4%
32.1%
34.7%
30.3%
42.6%
35.8%
38.6%
44.8%
45.9%
36.5%
35.6%
25.1%
27.1% 56.3%
0% 50% 100%
Taiwan
China
Thailand
Vietnam
Korea
Japan
US
Country Origin Comfort
Feel very comfortable Feel comfortable
Average Feel uncomfortable
Feel very uncomfortable
カロリーの摂取量を気にしますか?
6.3%
55.1%
29.8%
7.2%
1.5%
Extremely care Care Average Do not care Do not care at all
食べ物の生産国だけでなくカロリーの摂取量についても気に掛ける
健康に伴う食事の情報はどこから入手しますか?
43.0%
42.8%
40.4%
40.2%
40.0%
36.0%
32.5%
32.5%
15.9%
13.3%
9.2%
7.0%
0% 10% 20% 30% 40% 50%
Facebook
Website
Magazine / Newspaper
TV
Friends
Online Newspaper
Forum
Parents
Youtube
Cooking school
I do not care so much
Other
Facebookとウェブサイトが情報源として人気
以下の栄養成分のどれを知っていますか?
20代の方が30代よりも栄養成分についての認知度が高い
0%
20%
40%
60%
80%
100%
20 - 24
25 - 29
30 - 34
毎月いくらサプリメントに費やしますか?
42%以上が毎月300,000VND以内の額でサプリメントを購入している
(サプリメント摂取者のみ回答)
41.8%
21.4%
15.4%
12.8%
3.9%
2.9%
1.8%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45%
Up to 300,000 VND
300,001 - 500,000 VND
500,001 - 1,000,000 VND
1,000,001 - 2,000,000 VND
2,000,001 - 3,000,000 VND
Above 5,000,001 VND
3,000,001 - 5,000,000 VND
サプリメントはどこで買いますか?
薬局に続いてスーパーマーケットと専門店が人気
61.7%
40.7%
28.1%
24.0%
18.3%
15.9%
10.2%
9.6%
6.6%
5.1%
Pharmacy
Supermarket
Specialized store
Department store
Convenience store
Local store / Local market
Online
From Friends
Facebook store
Other
0% 10% 20% 30% 40% 50% 60% 70%
サプリメントと言えばどこの国を連想しますか?
32.3%
18.9%17.4%
14.7%
14.1%
1.2% 0.9% 0.6%
US
Japan
Korea
Europe
Vietnam
Thailand
Taiwan
China
サプリメントと言えばアメリカを連想する人が最も多い
いつも何のサプリメントをとっていますか?(自由回答)
ランキング サプリメントのタイプ
1 ビタミン(A, B, C, D, E,他) 、マルチビタミン
2 オメガ3
3 コラーゲン
4 機能性食品 (Nutrilife)
5 ニンジン(Ginseng)、ハーブ
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ベトナム人の健康と食事についての調査

Editor's Notes

  1. They want to have smartphone and car in the future. 18-22 feel confident in themselve more than 23-29 feel. 23-29 think their future will be negative while 18-22 feel average. 18-22 feel a bit concerned when thinking about their future. Family and health are the most important things in their life. Having the ability to buy a house and buy a car are what they want to achieve in the fulture. Having a good family is their goal’s life. 42% are influenced by Japanese culture. 61% concern their fulture about if they could get a good job. 89% have a dream in their life