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Sports 2.0 spring 2010

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Gijsbregt Brouwer
Gijsbregt Brouwer

The 2010 version of my "famous" presentation. Many new examples including iPad & augmented reality (to be) held on April 21st 2010

Sports
1 of 32
Sports 2.0 Sport is social again Gijsbregt Brouwer Amsterdam, 21 april 2009
Gijsbregt Brouwer Sports 2.0 www.brightguys.nl
Sports 2.0 Improving sports thru internet & mobile
Sponsoring 0.0 Maecenate
Sponsoring 1.0 Signage boarding
Sponsoring 1.5 Hospitality
Sponsor and/or media Sponsee Association Means Agreement Sponsoring 1.0
Sponsor and/or media Sponsee consumer fan platform ,[object Object],[object Object],[object Object],Sponsoring 2.0
Sponsoring 2.0 digital ecosystem
Sports = experience
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Build lasting platforms
Social sports Matrix
Passive Active
Active community
Passive community
Active tools
Active tools
Passive tools
Passive tools
Passive tools
Passive tools
Active news
Active news
Passive news
Active gaming
Passive gaming
Social sports Matrix
The connected cyclist…
Twitter.com/gijsbregt Linkedin.com/in/gijsbregt Slideshare.net/gijsbregt Delicious.com/gijsbregt Brightguys.nl

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Sports 2.0 spring 2010

Editor's Notes

  1. gijsbregt@brightguys.nl www.brightguys.nl Foto: @denware
  2. gijsbregt@brightguys.nl www.brightguys.nl Foto: @denware
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