Speak Up Participation 101

Speak Up Participation 101:
An introduction for school and district leaders
Hosted by:
Julie A. Evans, Ed.D.
CEO, Project Tomorrow
@JulieEvans_PT
jevans@tomorrow.org
10/15/18

Today’s discussion topics
 Introducing Project Tomorrow
 About the Speak Up Research Project
 Value of “stakeholder feedback” data: sampling of Speak Up data
that is used by schools and districts to inform their local policies,
programs, funding, and community engagement
 Easy step by step process - how your school or district can be part
of Speak Up 2018
 Your questions, comments, thoughts

 Nonprofit education organization supporting K-12 education since 1996
 Mission is to ensure today’s students are well prepared for the future
 Programs and research focus on role of digital tools within the
education ecosystem – believe in power of STEAM to support student
preparation for college and career success
o Speak Up Research Project on Digital Learning: collecting
& reporting on the authentic feedback of K-12 stakeholders to
inform federal, state & local programs and policies
About Project Tomorrow
www.tomorrow.org

About the Speak Up Project (www.tomorrow.org/speakup)
 Annual research project since 2003
 Facilitated 100% through schools and districts
 We design and provide education leaders with a
suite of online surveys they can use to collect
feedback from their K-12 stakeholders
 All K-12 schools – public, private, parochial,
charter, virtual - are eligible to participate
 Schools get summary report with all locally
collected data + state and national data for
benchmarks
 Project Tomorrow manages all data collection and
reporting for schools - 100% free service
We share national data with federal, state and local policymakers to inform programs and
funding

 K-12 students – age
appropriate, reading level
appropriate, group
versions for K-5
 Teachers
 Librarians and Media
Specialists
 Parents – in English and
Spanish + group format
Online surveys available for these stakeholder groups:
 School Site
Administrators
 District Administrators
 Technology Leaders
 Community Members –
in group format also

Survey question topics include:
Use of technology to support learning
School climate for innovation
College and career ready skill development/interest
Leadership challenges
Teachers’ needs for professional learning
How do different stakeholders value digital learning
Emerging trends w/digital tools, content and resources
New classroom models: mobile, blended, flipped
School to home communications
Parent concerns – safety issues
Designing the ultimate school
Since 2003, over 5.4 million K-12 stakeholders have submitted a Speak Up survey

Survey questions cover three vectors:
Activities:
how are education stakeholders using
technology?
Attitudes:
how do they value those learning experiences?
Aspirations:
how would they like to use technology for learning?

Activities:
how are education
stakeholders using
technology?
Attitudes:
how do they value
those learning
experiences?
Aspirations:
how would they like to
use technology for
learning?
 How are you using mobile devices for learning?
 How often do you use videos in your classroom?
 What is your home Internet status?
 What are the benefits of digital learning for you?
 What determines quality in digital content?
 What concerns you about your child’s technology use?
 What tech is essential for your dream school?
 What is on your wish list for PD this year?
 What is best way for child to learn C/CR skills?

Reports and resources available to you as a Speak Up participant:
 All local data – every survey – every question – every audience
 District level + School level comparative data
 Other comparatives: County / State / National
 Templates for PowerPoints
 Templates for infographics
 Access to national reports and other data assets

5 primary ways that districts use
their Speak Up data

We keep good company – our K-12 Champion Outreach Partners:

Why Speak Up is an important and valuable service for districts?
 Criticality of appreciating and understanding the diverse perspectives of
your stakeholders
 Schools and districts face new demands and challenges – need for timely
input to inform plans, policies, programs, funding etc.
 Value of building local leadership capacity around using stakeholder
feedback
 Education funding should be focused 100% on educational outcomes
 Technology use is a metaphor for educational transformation today

What do you see?
Are we all seeing the
same thing?
What do your students,
parents and educators
see?

“Without data, you are
just another person with
an opinion …”
Introducing the Speak Up Project to inform new
discussions and better decision-making around
digital learning plans

 Value of “stakeholder feedback” data: sampling of Speak Up
data that is used by schools and districts to inform their local
policies, programs, funding, and community engagement
 Easy step by step process - how your school or district can be part
of Speak Up 2018

Survey Audience National
K-12 Students 340,927
Teachers & Librarians 34,833
Parents 23,159
Administrators 3,249
Community Members 4,611
About schools and districts: 3,641 districts, 10,619 schools
29% urban, 34% rural, 37% suburban, 68% title 1 eligible
National participation in Speak Up 2017: 406,779

Speak Up 2017 Research Findings
Classroom Teachers
and the
Digital Classroom

@Project Tomorrow 2017
Access type 2013 2015 2017
School assigns students a device to use at
school (1:1 in school)
16% 20% 31%
School assigns students a device to use at
school and take home (1:1 take home)
9% 12% 14%
Teacher can schedule to bring devices into the
classroom periodically (Schedule cart)
25% 31% 30%
Students do not have regular access in the
classroom to mobile devices
27% 31% 18%
What access to mobile devices do students have in your class?

What digital content are teachers using with their students?

Percentage of teachers who say they are “very comfortable” implementing
these new learning environments in their classroom
New learning environments K-2 Teachers Gr 3-5
Teachers
Gr 6-8
Teachers
Gr 9-12
Teachers:
Using data to inform
instruction
29% 33% 30% 27%
Personalizing learning 26% 25% 23% 22%
Allowing students to have
choices
18% 22% 23% 25%
Differentiating instruction 21% 25% 25% 24%
Integrating mobile
devices
18% 23% 29% 26%
Implementing project
based learning
15% 23% 29% 33%

Resources and Support % of Teachers
 Planning time with colleagues 65%
 Just in time technology support 55%
 Consistent, reliable Internet access 55%
 Professional development 53%
 Class set of mobile devices 58%
 Assurance that students have out of school digital and
Internet access
53%
What teachers say they need to use technology more effectively

As a result of using technology in my classroom, I am ….
 Differentiating instruction
 Better organized
 Creating interactive, relevant lessons
 Personalizing learning
 Supporting self-directed learning
 Facilitating student collaborations
 Communicating more with parents
 More interesting in learning about new tools

Parents and
the Digital Classroom

Parents value the use of technology in school:
73% identify technology skill development as an important
workplace skill for their child
66% say the use of technology in class helps their child
develop college and career ready skills
83% say effective use of digital tools is important for their
child’s future success; 48% say it is extremely important

Parents endorse the idea of 1:1 mobile devices to support
learning in the classroom
oOnly 3% say students should not use devices at all
oOnly 13% say usage should be limited to a computer lab or
media center
o80% say students should use mobile devices regularly
o 18% - BYOD
o 11% - classroom carts
o 51% - 1:1 assignments of devices

Tech use varies too much from
teacher to teacher:
51% of parents with children in
K-12 schools
What is parents’ greatest concern about the
use of technology at their child’s school?

Parents’ concerns about child’s technology use in general
Concerns All
parents
Parents of
K-5
students
Parents of
Gr 6-8
students
Parents of
Gr 9-12
students
Too much screen time 61% 61% 62% 62%
Seeing inappropriate content on websites 57% 64% 60% 48%
Being contacted by strangers online 56% 61% 58% 48%
Sharing too much personal information
online
52% 53% 55% 53%
Cyber-bullying 48% 52% 51% 41%
Texting inappropriate messages 47% 49% 51% 43%
Photos of my child being shared online
without permission
38% 42% 38% 32%

Parents’ expectations for communications with school is changing
2012 2017
Have a personal
smartphone
73% 97%
Prefer a face to face
meeting at school
58% 40%
Prefer a personal phone
call from the teacher
49% 34%
Look up info on the
school or district
website
37% 22%
Look up info on school
or class portal
48% 28%

Parents’ expectations for communications tools:
To communicate with their
child’s teacher:
 Personal emails (76%)
 Text messages (45%)
 School portal (26%)
To get info/alerts from their
school or district:
 Personal emails (77%)
 Auto phone messages (53%)
 Text messages (50%)
Lower interest in:
oSchool/district mobile apps
(26%)
oFacebook accounts (18%)
oTwitter (3%)
Surprising?

K-12 Students and
the Digital Classroom

What devices do you have personally (not school provided)?

1. Internet is too slow (60%)
2. School blocks websites I need for
schoolwork (51%)
3. Too many rules! (43%)
4. Can’t use my own mobile device or my
social media tools (37%)
5. Teachers limit our technology use (37%)
In 2011, only 32%
In 2011, 50% said this
No change in 5 years
Students’ report on the obstacles they face using tech for learning at school

1:1 student assigned devices to use in school – laptops, tablets, Chromebooks
K-2: 30%
Gr 3-5: 27%
Gr 6-8: 35%
Gr 9-12: 34%
K-2: 46%
Gr 3-5: 21%
Gr 6-8: 16%
Gr 9-12: 7%
K-2: 37%
Gr 3-5: 57%
Gr 6-8: 52%
Gr 9-12: 45%
What devices do you use at school?
59% students in Gr 9-12 say they use their own mobile device at school

How are students using mobile devices for learning?
Teacher-directed activities:
Do Internet research
Play education games
Take online tests
Creating docs to share
Work on projects w/classmates
Read online articles
Use online textbooks
Student self-directed activities:
Check grades
Look up class info
Using online dictionary
Email teacher w/questions
Take notes
Receive reminders re tests, projects
Watch videos to support learning

A pixel preference for reading:
Who says they would prefer to read digitally?

Students say these are the impacts of using technology within learning:
Better outcomes
Better grades and test scores: 54% of Gr 6-8 students
Collaborating more with other students: 44%
Skill development
Developing creativity skills: 50%
Personalized learning environment
I’m learning at my own pace: 53%
I’m in control of my learning: 46%
I understand what I am learning in class better: 45%
This fits my learning style: 43%
Note: only 39%
of students report
increased
engagement
as the biggest
impact

How do students want
to learn about future
careers?
Declining interest in ….
After school programs (33%)
Going to summer camp (31%)
Taking a CTE class (29%)
Participating in competitions (27%)
Working w/mentors (26%)
Rising interest in ….
Through work experience (66%)
Field trips to companies (48%)
Career pros as teachers (46%)
Playing an online game (38%)
Teachers w/industry experience (37%)
Watching a video about jobs (36%)
Taking an online quiz re: abilities (34%)
Taking an online class (33%)
Follow experts on social media (31%)

Participating in Speak Up
can help you improve
your “visibility” into the
different perspectives of
your stakeholders

 Value of “stakeholder feedback” data: sampling of Speak Up data
that is used by schools and districts to inform their local policies,
programs, funding, and community engagement
 Easy step by step process - how your school or district can be
part of Speak Up 2018

Invitation for your district to participate in Speak Up 2018
Surveys open Oct 15 – Jan 31
Learn more www.tomorrow.org/speakup
100% free service to all schools and districts – including reports with comparison data
 Use our online surveys
 Resources to support outreach
 Easy and efficient way to collect
feedback from your stakeholders
 All data back to you
 Use data to inform, engage,
plan,
 Make better decisions

Invitation for your district to participate in Speak Up 2018
4 Questions to get started:
1.Who? Select your audiences
2.What? Select your survey format
3.When? Pick your time frame
4.Why? Identify how you will use the data and
communications with your stakeholders

 K-12 students – age
appropriate, reading level
appropriate, group
versions for K-5
 Teachers
 Librarians and Media
Specialists
 Parents – in English and
Spanish + group format
Audience options: Which stakeholder groups do you want to poll?
 School Site
Administrators
 District Administrators
 Technology Leaders
 Community Members –
in group format also

Survey format options: New formats for 2018
oUse the national surveys – 2018 version
oUse the national 2017 or 2016 versions
oUse our new 1:1 Mobile Learning Impact Snapshot Surveys
• Focused surveys for students and teachers
oUse our new Professional Development Needs Analysis Survey
• Focused survey for teachers

What is your time period for the data collection process?
oSurveys are open today through January 31
oSome districts select a more focused timeframe (“Speak Up” day,
week, two weeks)
oWant your data by early January? Participate prior to your winter
break in December

How you are going to use your
Speak Up data – to inform:

Support provided by Project Tomorrow:
* General
link to
Speak Up
or
customized
landing
pages for
your
district

Project Tomorrow Support – getting set up to participate

Project Tomorrow Support – promotion and outreach to your stakeholders

Project Tomorrow Support – understanding importance of privacy

Project Tomorrow Support – data reports to inform your initiatives and efforts
* School and district
data reports:
Preliminary – Nov 30
Early access – Jan 11
Regular access – Feb 8

Project Tomorrow Support – data analysis and communications
* National
reports
+
Templates to
create your
own
presentations,
infographics
and reports
+
Data analysis
workshops

More resources available at www.tomorrow.org
National Speak Up reports and infographics
Targeted and thematic reports
Digital learning trends
Community engagement
Mobile learning
Games in the classroom
Blended learning outcomes
Presentations, podcasts and webinars
Services: consulting, workshops, evaluation and efficacy studies
 We have expertise in the evaluation of mobile implementations, new
classroom models and digital content usage
Read our blog: http://blog.tomorrow.org/

Your questions,
comments,
thoughts

Speak Up Participation 101:
An introduction for school and district leaders
Julie A. Evans, Ed.D.
CEO, Project Tomorrow
949-609-4660 voice
@JulieEvans_PT
jevans@tomorrow.org
10/15/18
Thank you for your participation today!
Please let us know how we can help you.

Speak Up Participation 101

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