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Some opening thoughts
What is media literacy?
What is news? And why are
young people tuned out?
Three characteristics of news
• What would you say
they are?
Three characteristics of news
• Proximity
Three characteristics of news
• Proximity
• Celebrity
Three characteristics of news
• Proximity
• Celebrity
• Impact
What is media literacy?
• How would you define
it?
What is media literacy?
• Understanding how to
separate reliable from
unreliable information
What is media literacy?
• Understanding how to
separate reliable from
unreliable information
• Understanding the
difference between
important and trivial
What is media literacy?
• Understanding how to
separate reliable from
unreliable information
• Understanding the
difference between
important and trivial
• Understanding the
difference between
fact and opinion
News consumption by age group
• Surveys by the Pew
Research Center show
that young people are
less likely to be
connected to the news
News consumption by age group
• Surveys by the Pew
Research Center show
that young people are
less likely to be
connected to the news
• Why do you think that’s
the case?
Definitions
• Millennials
(18 to 31 years old)
• GenXers
(33 to 47)
• Baby Boomers
(48 to 66)
• Silent Generation
(67 to 84)
Time spent with news
Newspaper consumption declines
News sources for Millennials
News habits of older Americans
News habits of Boomers
Social media and news
• One-third of Millennials
and one-fifth of Xers
regularly see news
headlines on social
media
Social media and news
• One-third of Millennials
and one-fifth of Xers
regularly see news
headlines on social
media
• But only 35 percent say
they follow up and track
down the full story

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IDN: Opening Thoughts