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Challenge the future
Delft
University of
Technology
Update on social media and webcare
TU Delft
Karlijn de Wit en Rob Speekenbrink, directie communication TU Delft
Dutch at age 13+ uses social media on
, Twitter, LinkedIn and Youtube are mo
Most organisations use social media
Since februari 2011
over 30.000 likes
1 post per day
100% English
61% international
Since 2009
>25.000 followers @TUDelft
7.500 followers @DelftUniversity
Number of tweets depends on news
LinkedIn
TU Delft company page
>18.000 followers
TU Delft university page >83.000
for potentials
TU Delft
Alumni group >22.000
Youtube
Since 2006
>2500 followers
798 video’s
1.790819 views
TU Delft is online
Webcare / Online service and helpdesk
10 students
From 9 AM until midnight
response within the hour
Answer all (!) questions
Monitoring
Intervention
Influencing
Rob Speekenbrink
Consultant Online Media
@RobSpeekenbrink
+316-81834114
Karlijn de Wit
Marketer
@dewitk
+316-38829157

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Socialmedia webcare mt_os_20141117

Editor's Notes

  1. So we train them
  2. So we train them
  3. So we train them
  4. So we train them
  5. So we train them
  6. So we train them
  7. So we train them
  8. So we train them
  9. So we train them
  10. So we train them
  11. So we train them
  12. So we train them
  13. So we train them
  14. So we train them
  15. So we train them
  16. So we train them
  17. So we train them
  18. So we train them
  19. So we train them
  20. So we train them
  21. So we train them
  22. So we train them
  23. We do webcare with our own students because 1) The speak the language 2) they come up with new ideas 3) They have time 4) They have personal networks 5) They have skills
  24. 47.776 views
  25. 52.880 views