This presentation covers the fantastic five: Facebook, Twitter, Google+, LinkedIn, and YouTube. Presented by carolhbates for Student Support Services at Jefferson Davis Community College.
I recently presented this workshop to a group of finance and business executives. The workshop was interactive with questions being asked and discussion throughout. Attendees were signed into their respective LinkedIn profiles and could apply the information being shared, whilst the workshop was in progress.
I recently presented this workshop to a group of finance and business executives. The workshop was interactive with questions being asked and discussion throughout. Attendees were signed into their respective LinkedIn profiles and could apply the information being shared, whilst the workshop was in progress.
A presentation I was asked to give at the EU Trainee Career Day on June 28, 2013, explaining the key role of social media in the job search process today. Social networking sites such as LinkedIn and Twitter allow the employer to discover who you are beyond your resume, cover letter, or interview - but they also offer job seekers an opportunity to learn more about specific companies they are interested in, to connect with other employees at those companies, and stay posted on the latest job openings.
This is a presentation that I gave for Texas Wesleyan University's 3PR program, a pre-professional program for students interested in becoming doctors, lawyers, dentists and ministers. I've also included a link to tips on Power Networking from Barbara Gibson, international president of the International Association of Business Communicators.
Your organization has a facebook page, and you've got a few dozen or maybe a few hundred "fans". You see the notices to "boost" your posts, but every time you have tried it, it didn't work, or you haven't even tried. This Workshop will help you understand and use facebook strategically for your non-profit.
We will walk you through how to look at your "insights"
Offer helpful tips on when to post, how to schedule posts,
Show you where to find what kind of posts get the greatest engagement,
And we'll talk about how and when to boost your site or your posts for maximum value for minimum dollars.
This is a beginners workshop, but will assume that you have managed facebook for a non-profit organization, and are familiar with the interfaces.
About the presenter:
Katherine Cleland owns and operates Cleland Marketing, a small business that develops customized marketing for profit and growth strategies for Small Businesses. She has been creating successful campaigns in Facebook for 12 years for her many clients, and now runs facebook pages for more than a dozen small and medium businesses, including several nonprofits. Cleland Marketing focuses on technology, cleantech, and high tech businesses. She is also an advisor to the University of Washington Comotion CGF program, helping PI's define their marketing strategies.
Ms. Cleland has presented seminars on marketing at the Shoreline Lunch and Learn, Oregon State Austin Family Business Conference, Linn Benton Community College, Corvallis Chamber of Commerce, and The WNHS Micro-business program and the BEC Business Boot camp. She is a relatively recent transplant to Seattle.
This webinar focuses on social media tools for job seekers. Topics covered include;
* Linked-In (from creating a profile to finding jobs)
* Facebook (from security to job search tools and networking)
* Twitter (from job searching to twesumes)
* Various other social media tools
How Your Friends Can Help in Your Job SearchCachinko
Your network is a vital resource in your job search. Are you leveraging your friends -- and their connections at organizations -- to get closer to your dream job? During this webinar, we’ll discuss how your friends, particularly those with whom you’re connected on Facebook, can help you job search and learn about job opportunities.
Using Social Media for Professional NetworkingErin Norvell
The best way to use social media for professional networking is to use it effectively in your day-to-day life. Learn how to: create a professional digital profile; find your voice and create fresh social media content; use LinkedIn and Twitter effectively for networking; create meaningful connections; and build lasting professional relationships.
This presentation was developed for the American Public Health Association (APHA) as part of their resources for early career professionals. It was originally delivered in January, 2015 and was updated in May, 2016.
For more from Digital Edge Communications, visit our website: www.digitaledgecommunications.us
Using Social Networking in the Job SearchDavid Swinney
This is a high level, non-technical presentation targeted at those who need/want to be convinced that social networking and social media is a necessary component of the job search process. It includes links to a large number of resources that job seekers - including C-level executives - can use to establish and leverage their social media presence.
This is a presentation I put together for a project working with jobseekers who were NOT high-end professionals. A large company laid off bunches of people, and most were retail workers and manufacturers who didn't know too much about online media. I was asked to put together a 4-day training that made it easy, and this is the result. Day 4 was reserved for any advanced material for which the group showed interest over the first 3 days.
A presentation I was asked to give at the EU Trainee Career Day on June 28, 2013, explaining the key role of social media in the job search process today. Social networking sites such as LinkedIn and Twitter allow the employer to discover who you are beyond your resume, cover letter, or interview - but they also offer job seekers an opportunity to learn more about specific companies they are interested in, to connect with other employees at those companies, and stay posted on the latest job openings.
This is a presentation that I gave for Texas Wesleyan University's 3PR program, a pre-professional program for students interested in becoming doctors, lawyers, dentists and ministers. I've also included a link to tips on Power Networking from Barbara Gibson, international president of the International Association of Business Communicators.
Your organization has a facebook page, and you've got a few dozen or maybe a few hundred "fans". You see the notices to "boost" your posts, but every time you have tried it, it didn't work, or you haven't even tried. This Workshop will help you understand and use facebook strategically for your non-profit.
We will walk you through how to look at your "insights"
Offer helpful tips on when to post, how to schedule posts,
Show you where to find what kind of posts get the greatest engagement,
And we'll talk about how and when to boost your site or your posts for maximum value for minimum dollars.
This is a beginners workshop, but will assume that you have managed facebook for a non-profit organization, and are familiar with the interfaces.
About the presenter:
Katherine Cleland owns and operates Cleland Marketing, a small business that develops customized marketing for profit and growth strategies for Small Businesses. She has been creating successful campaigns in Facebook for 12 years for her many clients, and now runs facebook pages for more than a dozen small and medium businesses, including several nonprofits. Cleland Marketing focuses on technology, cleantech, and high tech businesses. She is also an advisor to the University of Washington Comotion CGF program, helping PI's define their marketing strategies.
Ms. Cleland has presented seminars on marketing at the Shoreline Lunch and Learn, Oregon State Austin Family Business Conference, Linn Benton Community College, Corvallis Chamber of Commerce, and The WNHS Micro-business program and the BEC Business Boot camp. She is a relatively recent transplant to Seattle.
This webinar focuses on social media tools for job seekers. Topics covered include;
* Linked-In (from creating a profile to finding jobs)
* Facebook (from security to job search tools and networking)
* Twitter (from job searching to twesumes)
* Various other social media tools
How Your Friends Can Help in Your Job SearchCachinko
Your network is a vital resource in your job search. Are you leveraging your friends -- and their connections at organizations -- to get closer to your dream job? During this webinar, we’ll discuss how your friends, particularly those with whom you’re connected on Facebook, can help you job search and learn about job opportunities.
Using Social Media for Professional NetworkingErin Norvell
The best way to use social media for professional networking is to use it effectively in your day-to-day life. Learn how to: create a professional digital profile; find your voice and create fresh social media content; use LinkedIn and Twitter effectively for networking; create meaningful connections; and build lasting professional relationships.
This presentation was developed for the American Public Health Association (APHA) as part of their resources for early career professionals. It was originally delivered in January, 2015 and was updated in May, 2016.
For more from Digital Edge Communications, visit our website: www.digitaledgecommunications.us
Using Social Networking in the Job SearchDavid Swinney
This is a high level, non-technical presentation targeted at those who need/want to be convinced that social networking and social media is a necessary component of the job search process. It includes links to a large number of resources that job seekers - including C-level executives - can use to establish and leverage their social media presence.
This is a presentation I put together for a project working with jobseekers who were NOT high-end professionals. A large company laid off bunches of people, and most were retail workers and manufacturers who didn't know too much about online media. I was asked to put together a 4-day training that made it easy, and this is the result. Day 4 was reserved for any advanced material for which the group showed interest over the first 3 days.
Social Networking for Emerging Speakers: Facebook, Twitter, Linkedin, Youtube...Diane Windingland
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Not only are you building your company’s brand, you are also building valuable skills- all before you head out the door to work! (In 1 hour or less a day!)
How to find a job using social media. Social media job search presentation presented by James Loomstein, Digital Space Consulting. Dallas, Texas based social media consulting firm. http://www.digitalspaceconsulting.com
http://www.facebook.com/digitalspace
This presentation will feature 5 Strategies for Branding your Business Online:
1. The Website
2. Social Media
3. Blogging
4. Email Marketing
5. Networking
Consistency is key.
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What does real estate marketing look like in today’s world? Marketing for clients and lead generation have changed dramatically in the past decade, and we’ve entered a new frontier. Reaching clients and potential customers used to be a costly venture – with long printing wait-times and pricey postage. Today, online marketing options offer us a free way to keep in touch with our current spheres and reach potential new clients, but the rules are different. This new school of marketing, with its multitude of social media platforms and opportunities, requires a new kind of marketing savvy and can be overwhelming to navigate. This course teaches you how to combine tools like Facebook, Twitter, and YouTube (and more!) along with email marketing and blogging, with the tried-and-true marketing techniques you already know. The class will teach you to:
- Develop an online brand that expresses who you are and helps you maintain a consistent online presence.
- Create a social media strategy that works for you and incorporates the platforms with which you are most comfortable.
- Combine “old school” techniques, like direct mail and print advertising, with new school opportunities, like your Facebook business page and blogging, to create a more cost-effective and optimized approach to marketing.
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This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
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This will be used as part of your Personal Professional Portfolio once graded.
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Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
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4. • Connect with old friends and acquaintances
• Get to know friends and acquaintances better
• Share links, status updates, and random thoughts and
comments with others
• Share photos of your family and life events
• Engage with potential customers
• Opportunity to reach out and make new friends
What Do You Do On
Facebook?
5. • Friends, family, colleagues, and present and future
employers or customers can potentially have access to
your information so be careful what you post!
• Remember, your information may last forever! It is
virtually impossible to remove your information from
archives on social media sites.
• People have not be hired or have been fired because of
posts on Facebook. This is not uncommon!
Use Common Sense!
6. • Pages and Groups are primarily for business, while
profiles are primarily for individuals.
• When individuals “Like” your Business page or become a
“fan”, your post will appear on their News Feeds.
• The Wall becomes your default view
• Create a Page for your club, organization, or business.
Set up a Fan Page
7. • Unless you are working for a political campaign, it is a
good idea to avoid ongoing political or other
controversial rants.
• Remove controversial groups or Facebook pages from
your profile.
• Keep Watch – If you have friends that continually post
off color remarks, you may be considered guilty by
association. You may need to “defriend” a few people.
Facebook Basics for
Business
8. • Profiles (for individuals), groups and pages (for
businesses) are the three ways to establish a presence on
Facebook.
• But this is the easy part! These Facebook pages are
useless without engaging, useful content that is updated
regularly.
Engaging Content
10. • Experience social media at its best.
• Great way to practice your writing skills (140 characters at a
time).
• Keep up with current events in real time.
• Stay in touch with people you care about the most.
• Help you to make new friends.
• Faster than text-messaging.
• Helps you to be a more interesting person.
Adapted from Michael Hyatt’s Twelve Reasons to Start
Twittering
Reasons to Tweet
12. • Follow people who share your passion.
• Google+ is organized by circles. You add people to the
circle that you create. For example, I have a student
circle, colleagues circle, social media circle, and
photography circle.
• Send updates to everyone (public), an individual, or to the
people in your circle.
• Filter what you read according to circles.
Google+ ~ Ideas & Interests
13. • Free video conferencing ~ allows you to connect with up
to 10 people.
• All you need is a computer, high speed Internet, and an
inexpensive web cam.
• You can also download the app to your smart phone and
Hangout from your phone.
• Google hangouts are a great way for you to form study
groups.
Google+ Hangouts
16. • Build a professional network.
• Find professionals who can help you grow.
• Obtain recommendations from people who know you.
• Search for jobs.
• Demonstrate your expertise by answering questions and
posting information.
• Place yourself in a good position to be found by others
needing your skills.
• Connect with colleagues who share your interests.
What Do I Do On LinkedIn?
17. • LinkedIn Gives you the Ability to Show Off your Work
History and Accomplishments.
• Profile – It is important to complete your LinkedIn
Profile. Include a professional headshot.
• Seek Recommendations – This adds credibility when you
are seeking employment.
• Finding a Job – If you are looking for a job say so. You
don’t have to be looking for a job to find value in
LinkedIn.
LinkedIn Basics
20. • YouTube was created in 2005 by employees at PayPal.
• Google bought YouTube in 2006.
• It would take you over1,000 years to watch all the videos on
YouTube.
• The longest video on YouTube is 48 hours.
• 70% of YouTube traffic comes from outside the US.
• The most watched video of all time is Bad with Justin Beiber.
It has been viewed over 200 million times.
• YouTube is the 3rd most viewed web site following 1) Google
and 2) Facebook.
• Read more interesting facts at SpeakyMagazine.
Interesting Facts about
YouTube
21. A few ways businesses use YouTube
• Share presentations.
• Conduct an interview with an expert.
• Record an important meeting to share with those who
could not attend.
• Make a creative video to demonstrate your product or
services.
• Create a how-to video to help customers know how to use
your product.
What Do I Do On YouTube?
22. Remember, YouTube is not just a video sharing site, it is a social
media site.
You add friends and message them. People comment on and share
your videos.
You will embed your video into your blog. But how do you let your
friends know about your video. Here are a few ideas.
Send a tweet with the link
Post to LinkedIn
Post to Facebook
Email the link
Post to Google+
YouTube Basics
23. • Facebook
• Twitter
• Google+
• LinkedIn
• YouTube
• Other social media sites such as SlideShare, MySpace,
Pinterest.
Right Tool for the Job
25. Carol H. Bates
Division Chair/CIS Instructor
Jefferson Davis Community College
P.O. Box 958
Brewton, AL 36427
Website/blog: http://www.carolhbates.com
Facebook: http://facebook.com/drcarolhbates
Twitter: http://twitter.com/carolhbates
Questions?