This document summarizes various digital marketing services including search engine optimization (SEO), pay per click (PPC) management, social media marketing (SMM), website design and development, and bespoke digital marketing packages. It provides examples of SEO services like keyword analysis and website audits. PPC management services highlighted include lead generation, reporting, and account management. SMM services mentioned include social media campaigns, content creation, and engagement. Case studies demonstrate success in reducing costs, increasing sales and traffic from PPC and social media marketing. Contact details are provided at the end.

1. Search Engine Optimisation - Pay Per Click - Social Media Marketing
MARKETING
DIGITAL
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2. Search Engine Optimisation - SEO
Pay Per Click Management - PPC
Social Media Marketing - SMM
Brand Reputation Management - BRM
Website Design & Development
Mobile Websites & Applications
Call Tracking
Bespoke Digital Marketing Packages

3. Search Engine Optimisation – SEO
Business analysis
Website audit
Regular keyword analysis and implementation
Fully managed campaign
Targeted optimisation campaign
Focus on first page high conversion keywords
Dedicated UK based account manager
Transparent reporting
Brand reputation and awareness

4. Over 1 Million of marketing budget managed Efficient reductions of CPA - cost per acquisition
Pay Per Click - PPC
Google Adword certified partner Increased conversion rates
Business analysis Dedicated account manager
Instant lead generation In-depth weekly reporting
Focus on high conversion keywords Brand reputation and awareness
Fully managed campaign Telephone sales reporting
Regular keyword analysis and implementation

5. Social Media Marketing - SMM
Business analysis Regular posts
Bespoke social media campaign Automated monitoring of brand mentions
Wider audience than traditional marketing Dedicated UK based account manager
Direct interaction with audience Content and copywriting in-house
Personalised targeted messages Fully managed campaign
Brand reputation and awareness Activity and sales reporting
Qualitative market research

6. PPC case study
Decreased CPA by 69% in the first
Months
Increased direct PPC revenue by 227%
within 6 months
Isolated money-making products and
destination, pausing wastage
Revolutionised the tracking of results,
offering clarity and transparency
Clients PPC budget doubled

7. Social Media Marketing case study
Campaign Brief: Outcome:
Boost visits to the Sykes Cottages website Traffic to the Sykes Cottages website from social
Increase direct website sales media sources increased by 192.25% year on year
Improve brand visibility and The client gained direct revenue of +1.2%
communication through social media Across all social media networks Sykes Cottages
Strategy: gained 3,366 potential customers. This totalled
Create a series of profiles on carefully chosen networks 116% more then their direct competitors
Interact and gain related users
Inform fans/followers of the clients services
Drive traffic and improve sales directly to their website

8. Website Development and Optimisation case
study
Website developed on the most up-to-date content management system
SEO built in to site hierarchy as developed
Conversion rate optimisation through design and usability implementation
Full design, and development all in-house (no outsourcing)
Fast turnaround
All measurables built into site so you can check the performance at any time
Dedicated account manager during development process

10. Kostas Rita Chris
Managing Director Finance Director Sales Director
5 year old highly experienced company with combined 27 years digital marketing expertise
Focus on a results driven approach, currently we have a 94% client retention rate from 2011
A proven track record of growing small, medium and big businesses
Team of 15 UK based specialists in all services
A financially sound company with proven senior management
Operating across all major industry & service sectors
Top 10 most recommended search & social media marketing agency in London

11. Questions? More Information?
71 St. John Street
London
EC1M 4NJ
Tel: 0203 397 3736
chris.p@social-media.co.uk