TrueAction is an online marketing agency that provides end-to-end eCommerce services including search, SEO, affiliate, media, and email marketing. They have over 300 employees across offices globally. Some key facts about their business include that they drove over $500 million in sales for clients in 2009, have analytics on over $5 billion in sales, and pride themselves on their marketing expertise and integrated approach. Their services include paid search, SEO, display advertising, affiliate marketing, and social media marketing to help drive sales and brand awareness for clients.

1. TrueAction Online Marketing Services Overview

4. Some facts about TrueAction...

5. In 2009, we drove over half a billion dollars in merchandise sales through our interactive marketing programs

6. We’ve spent more than a thousand hours observing customers use the sites that we’ve built and as a result, we’ve developed extensive best practices for usability within eCommerce

7. We have analytics data for over $5 billion in sales through the full customer purchase cycle (and we know how to use it)

8. We pride ourselves on the expertise of our team, our ability to integrate across channels, and our process for scaling campaigns to deliver maximum volume

10. Industry Perspective CLIENT SALES BRAND AGENCY FEE REVENUE INCREASE PROFITABLE SALES

11. We Focus on Multiple Levers that Drive Your Business Broad Low Translate Content/Community Immerse/Research Frequency Targeted High Expand Commerce Sales Increase AOV AWARENESS MULTICHANNEL FOCUS BRAND USER EXPERIENCE CONVERSION SALES What is the right combination for you?

12. Services Overview Paid and Organic Search Capture active seekers looking for related products and accessories Comprehensive keyword research and measurement Display Advertising Drive measurable brand awareness and customer engagement All dollars measured against a defined metric; minimize waste Social Marketing Maximize customer touch points as media consumption patterns evolve Constant monitoring and identification of new opportunities Affiliate Marketing Expand reach by leveraging “online sales force ” Recently acquired Pepperjam & have close relationships with LinkShare and other top affiliates