The document discusses key social media trends for companies to watch. It notes that social media is nearing saturation especially in developed markets. Gamification and the convergence of social, local and mobile are emerging trends. Companies need to optimize their presence across these channels through localized mobile apps and events, social sharing buttons, and gamified content to engage customers. The presentation recommends ways for Dell to better leverage social, local, mobile and gamification opportunities globally.
Social media is a vital element in the B2B marketing toolbox—especially considering the need to nurture prospects over long, complex sales cycles. Learn how you can develop meaningful relationships through social media—and ultimately convert followers to loyal customers.
Introducing The Community Director - The Community Manager has Evolved #CMGROgilvy Consulting
The job of the Community Manager has evolved to a more senior role…one that demands a specific set of professional skills.
For more insight into the rebranding of the Community Manager, click here: http://bit.ly/CMGRevolution
Overview | Chicago AMA Presents Social Media - Beyond the ChaosChicago AMA
Chicago AMA presents Social Media - Beyond the Chaos with presentations from IBM, Motorola Mobility, Zocal Group, and, American Family Insurance. http://chicagoama.org/home
Share of voice of Target is more than 50% among top US Retail BrandsSimplify360
Trying to understand what people are talking about retail brands, Simplify360 picked top 5 Retail brands and went deep into their conversation.
The report tries to understand what people talk about these Retail Brands.
Media Trendy 2012 Bernhard Glock - What Inspires Me Most Today After Having L...Media Trendy
Main issues: The secret to effective communication. Understanding the new consumer media behavior at the start of the media process. Creativity becomes core work of media agencies. Truly integrated communication cuts through all lines. The new emerging media trends and companies become the new players in media. My 8 key learnings how to win in media in the future.
Social media is a vital element in the B2B marketing toolbox—especially considering the need to nurture prospects over long, complex sales cycles. Learn how you can develop meaningful relationships through social media—and ultimately convert followers to loyal customers.
Introducing The Community Director - The Community Manager has Evolved #CMGROgilvy Consulting
The job of the Community Manager has evolved to a more senior role…one that demands a specific set of professional skills.
For more insight into the rebranding of the Community Manager, click here: http://bit.ly/CMGRevolution
Overview | Chicago AMA Presents Social Media - Beyond the ChaosChicago AMA
Chicago AMA presents Social Media - Beyond the Chaos with presentations from IBM, Motorola Mobility, Zocal Group, and, American Family Insurance. http://chicagoama.org/home
Share of voice of Target is more than 50% among top US Retail BrandsSimplify360
Trying to understand what people are talking about retail brands, Simplify360 picked top 5 Retail brands and went deep into their conversation.
The report tries to understand what people talk about these Retail Brands.
Media Trendy 2012 Bernhard Glock - What Inspires Me Most Today After Having L...Media Trendy
Main issues: The secret to effective communication. Understanding the new consumer media behavior at the start of the media process. Creativity becomes core work of media agencies. Truly integrated communication cuts through all lines. The new emerging media trends and companies become the new players in media. My 8 key learnings how to win in media in the future.
Social Media Marketing in Egypt Session in Markedu 2010 EventFady Ramzy
Social media marketing in egypt session in markedu 2010 event
Social Media, Entrepreneurs, Startup, Twitter, Flickr, LinkedIn, Slideshare, Facebook, Startups, Interact, Interact Egypt, Egypt, Interactspa, Fady, Fady Ramzy, Cyberzizo, Business, online, online business, Technology, Marketing, Social, Media, Social Media Marketing, Middle East, Social Networking, Social Media
This is the latest instalment of our best practice series "Is Social Media more Hype than Hope?". Gaetano Squillante, ex-global head of social and digital at Adidas, and who currently leads digital strategy efforts across Havas Media APAC, presents a compelling piece on why social media efforts should be seen as part of an experiential/holistic ecosystem and to deliver a positive brand experience.
Facebook can generate enormous quantities of ad impressions, by sticking 4, 5, 7, and up to 9 ads per page. Doing social media does not mean sticking ads on Facebook.
The effect of social media communication on consumer perceptions of brandsJohnRandom
Researchers and brand managers have limited understanding of the effects social media communication has on how consumers perceive brands. We investigated 504 Facebook users in order to observe the impact of firm-created and user-generated (UG) social media communication on brand equity (BE), brand attitude (BA) and purchase intention (PI) by using a standardized online survey throughout Poland. To test the conceptual model, we analyzed 60 brands across three different industries: non-alcoholic beverages, clothing and mobile network operators. When analyzing the data, we applied the structural equation modeling technique to both investigate the interplay of firm-created and user-generated social media communication and examine industry-specific differences. The results of the empirical studies showed that user-generated social media communication had a positive influence on both brand equity and brand attitude, whereas firm-created social media communication affected only brand attitude. Both brand equity and brand attitude were shown to have a positive influence on purchase intention. In addition, we assessed measurement invariance using a multi-group structural modeling equation. The findings revealed that the proposed measurement model was invariant across the researched industries. However, structural path differences were detected across the models.
Securing Shared Workstations with Novell SecureLoginNovell
Kiosks are deployed in many industries, such as health care and manufacturing, to provide users with quick access to applications. But challenges often arise in these deployments when users don’t close applications or simply leave the kiosk without logging off, exposing sensitive data to unauthorized users.
This session will demonstrate the use of the Desktop Automation Services. We will show you how to build policy-based shared workstation protection at the workstation level, at the network level (using Novell Modular Authentication Service and eDirectory) and across Citrix sessions. We will also show you how to configure the policies to lock workstations when an authentication device is removed or when the user’s session has timed out.
Finally, you will see a real-world example of Desktop Automation Services working at Maine Medical Center.
This session will demonstrate how to secure these shared workstations using the the Desktop Automation Services (DAS) in Novell SecureLogin. Presenters will show how to build policy-based shared workstation protection at the workstation level, at the network level (using NMAS and requires eDirectory™) and across Citrix sessions. They’ll also show how to configure the policies to lock workstations when an authentication device is removed or when the user’s session has timed out.
Social Media Marketing in Egypt Session in Markedu 2010 EventFady Ramzy
Social media marketing in egypt session in markedu 2010 event
Social Media, Entrepreneurs, Startup, Twitter, Flickr, LinkedIn, Slideshare, Facebook, Startups, Interact, Interact Egypt, Egypt, Interactspa, Fady, Fady Ramzy, Cyberzizo, Business, online, online business, Technology, Marketing, Social, Media, Social Media Marketing, Middle East, Social Networking, Social Media
This is the latest instalment of our best practice series "Is Social Media more Hype than Hope?". Gaetano Squillante, ex-global head of social and digital at Adidas, and who currently leads digital strategy efforts across Havas Media APAC, presents a compelling piece on why social media efforts should be seen as part of an experiential/holistic ecosystem and to deliver a positive brand experience.
Facebook can generate enormous quantities of ad impressions, by sticking 4, 5, 7, and up to 9 ads per page. Doing social media does not mean sticking ads on Facebook.
The effect of social media communication on consumer perceptions of brandsJohnRandom
Researchers and brand managers have limited understanding of the effects social media communication has on how consumers perceive brands. We investigated 504 Facebook users in order to observe the impact of firm-created and user-generated (UG) social media communication on brand equity (BE), brand attitude (BA) and purchase intention (PI) by using a standardized online survey throughout Poland. To test the conceptual model, we analyzed 60 brands across three different industries: non-alcoholic beverages, clothing and mobile network operators. When analyzing the data, we applied the structural equation modeling technique to both investigate the interplay of firm-created and user-generated social media communication and examine industry-specific differences. The results of the empirical studies showed that user-generated social media communication had a positive influence on both brand equity and brand attitude, whereas firm-created social media communication affected only brand attitude. Both brand equity and brand attitude were shown to have a positive influence on purchase intention. In addition, we assessed measurement invariance using a multi-group structural modeling equation. The findings revealed that the proposed measurement model was invariant across the researched industries. However, structural path differences were detected across the models.
Securing Shared Workstations with Novell SecureLoginNovell
Kiosks are deployed in many industries, such as health care and manufacturing, to provide users with quick access to applications. But challenges often arise in these deployments when users don’t close applications or simply leave the kiosk without logging off, exposing sensitive data to unauthorized users.
This session will demonstrate the use of the Desktop Automation Services. We will show you how to build policy-based shared workstation protection at the workstation level, at the network level (using Novell Modular Authentication Service and eDirectory) and across Citrix sessions. We will also show you how to configure the policies to lock workstations when an authentication device is removed or when the user’s session has timed out.
Finally, you will see a real-world example of Desktop Automation Services working at Maine Medical Center.
This session will demonstrate how to secure these shared workstations using the the Desktop Automation Services (DAS) in Novell SecureLogin. Presenters will show how to build policy-based shared workstation protection at the workstation level, at the network level (using NMAS and requires eDirectory™) and across Citrix sessions. They’ll also show how to configure the policies to lock workstations when an authentication device is removed or when the user’s session has timed out.
Presentation I gave to over 1000 Filipino college kids at "4th Annual Conference of Advertising, Marketing and Business Administration Students of the Philippines"
Comprehensive social media strategy by john bellJohn Bell
We spend millions defining and communicating the brand via marketing and communications channels. We need to take a fresh look at how the brand can behave in
social media. A crisp definition of our social brand will guide us from mere tactics to more impactful strategy. It will focus the efforts around best
practices from ethics to results and help our brands reap the benefits of social media faster and with a more enduring effect.
Social Media and reputation: what you can learn from big companiesAddison Group
A presentation we made for Project DigitISE, who hosted 'Get the Digital Edge', a series of workshops and seminars for University of Westminster students exploring digital literacy skills and employability.
We look at what online reputation is, why it matters, and how social media can affect it. By examining these questions in the light of FTSE100 activity on social media channels, we ask what it means for the individual.
Social media is not a gadget, it is becoming the most powerful marketing and sales tool and you must leverage it to create value for your business. This study gives you a frame to build and improve your social media strategy, going through case studies and best practices. I would be very happy to read your comments, to answer your questions and, above all, to have your inputs to enhance the interest of this study with a conversational approach. I wish you a good reading, I am looking forward to read you too!
The 6 Trends in Digital Communication You Must Be Aware OffLa French Tech
This presentation is a synthetic analysis of the main worldwide trends in digital communication, social media marketing and Internet for 2011 and 2012. This analysis is based on data from Vanksen Group, Emarketer, TNS Gallup and imediaconnection.
Compiled by Kurio & thenetworkone
The contributing experts and agencies are (in an alphabetical order): Dawid Każmierczak, Social & PR Director, 180heartbeats + JUNG v MATT; Josh Hood, Social Media Strategist & Simon Walton, Social Brand Lead, Above+Beyond; Kevin Fernandez, Social Media Manager, Adolescent; Theresa Myrill, Vice President, Social Media, Barkley; Kei Obusan, Head of Insights & Innovation, Circus Social; Victoria Gates-Fleming, Senior Director, Digital Strategy, Day One Agency; Michele Polico, Chief Innovation Officer, Different; Joshua Tabansi, Creative Director, EnterFive & Product Director, Versus LLC; James Hebbert, Managing Director, Hylink UK; Oana Oprea, Digital Creative Planner, Jazz Communications; Danny Pinch, Executive Creative Director, King James Group; Babs Watson, Director of Brand and Content & Erin Dodds, Senior Account Manager, Launch; Felix Willikonsky, Executive Director, Digital Strategy, PIABO; Friday O’Flaherty, Managing Partner, Osaka Labs; Aziz Musa, CEO, Sudan Digital & Chairman, AMC Group; Sean Bell, Head of Digital, Zulu Alpha Kilo.
Closing the Trust Gap - Shelly Kramer, V3 Integrated Marketing CEO, from the 2012 Animal Ag Alliance Stakeholders Summit, Real Farmers Real Food, Celebrating Tradition and Technology, May 2-3, Arlington, VA, USA.
The Social Consumer: Cashing in on the social graph - MaRS Market InsightsMaRS Discovery District
The shopping experience, both online and offline, has been transformed by social media. The voice of the customer heard through online networks influences their purchase decisions, and new technologies are redesigning in-store shopping. But will social commerce really be a $30 billion global opportunity by 2015?
With less than half of Canadian small- and medium-sized businesses online, and more than 90% of purchases still taking place in bricks-and-mortar stores, is it really necessary to leverage the social graph at this time? Are social networks like Facebook and Pinterest the next wave for e-commerce? Where should marketers and retailers focus their efforts? What role do startups play in the social commerce ecosystem?
The Digital Influence Report replaces our historical State of the Blogosphere and expands the
concept of all things social.
Data sources: 6,000 influencers, 1,200 consumers and 150 top brand marketers.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
3. Agenda
Why are we here?
Why Social Media is important?
Key Social Media Trends to watch out for
Key Takeaways for DELL
3 Confidential 12/24/2011 Global Marketing
5. Why is Social
Media so
important?
5 Confidential 12/24/2011 Global Marketing
6. Social networking sites are very popular and
showcase some big numbers …
Almost 4,000,000 articles
> 100,000,000 videos
200,000,000 blogs
6 Confidential 12/24/2011 Global Marketing
7. Facebook, reading blogs and watching
videos very popular online activities …
There are now more than 800 million active
facebook users,
with over 200 million added in 2011
73% of active online users have read a blog
45% have started their own blog
83% have watched video clips
7 Confidential 12/24/2011 Global Marketing
8. The Enterprise has a significant Social Media
presence as well today …
• 79% of Fortune 500 companies use Twitter,
Facebook, YouTube or corporate blogs to
communicate with customers and other
stakeholders
• 54% of Fortune Global Companies Have
Facebook Fan Pages
• A significant 58% of marketers are using social
media for 6 hours or more each week
• 34% for 11 or more hours weekly
• Two-Thirds of Fortune Global 100 companies
have a presence on Twitter with an average 4
accounts
8 Confidential 12/24/2011 Global Marketing
9. Trend 1: Social
Media Saturation
9 Confidential 12/24/2011 Global Marketing
10. Social Media is nearing its saturation point
especially in the Developed World …
When to Join Non_Use
rs
Probably within a month 4%
Within 3 Months 7%
Most likely will be in a 16%
year
Probably not in my life 73%
time
The 18-to-24 age group shows 90% of internet users on social networks in 2011
“We believe social is running out of hours. Forrester believes we are reaching the
limit of hours that people can give to social,” - Forrester CEO George Colony
Note : SNS includeds Facebook, MySpace, LinkedIn, or Twitter
10 Confidential 12/24/2011 Global Marketing
11. Trend 1: The saturation mandates efficient, effective &
value ($?) generating customer interactions
Efficiency Tools
Create Value
SPEND
OPTIMIZATION
Analytics
Efficient Processes
11 Confidential 12/24/2011 Global Marketing
12. Trend 2:
Gamification
Social is Saturated, how can we get over this?
What is the Game-Changer?
GAMIFY YOUR
CONTENT
12 Confidential 12/24/2011 Global Marketing
13. Trend 2: Gamification in Social Media is the
next big trend that we need to tap into …
What is Gamification?
No we're not taking about video games.
Introduction of Game-like qualities or mechanics within
social apps in your browser or mobile device
13 Confidential 12/24/2011 Global Marketing
14. Trend 2: Gamification is providing variable
rewards at variable time intervals …
14 Confidential 12/24/2011 Global Marketing
15. A few Gamification examples: Reps, Teams,
Scores, Levels, Badges, Honors, Feedback
Xbox Live
SalesForce.com
Leaderboard
HP CampusKarma
Foursquare
Badges
Global Marketing
15 Confidential 12/24/2011
16. Few more examples: Competition, Ego,
Character, Entertainment, Challenges
16 Confidential 12/24/2011 Global Marketing
17. Gamification is easy – Diverse Tools and
experienced vendors available …
17 Confidential 12/24/2011 Global Marketing
18. Trend 3:
Convergence of
Social, Local and
Mobile
GO LOCAL ...
GO MOBILE...
18 Confidential 12/24/2011 Global Marketing
19. Social is saturating in terms of number of
users & time-spent … but usage patterns are
changing significantly
Approximately 40% of social media users access
their accounts through mobile devices
The LOCAL Segment of Social
is growing at a CAGR of 33%
over the next 4 years
19 Confidential 12/24/2011 Global Marketing
20. Trend 3: Local & Mobile is catching on in
both the Consumer & the Business Side
More than 100 million people a month NFC as a mobile payment
use Google Maps to find directions and mechanism will be on 60% of
information. Smartphones by 2015
30% of marketers plan to increase use of Skype would be the world’s largest
geolocation services like Foursquare telecommunications carrier with
521 million registered users
38% of 500+ business and 42% of 1000+
business will increase geotargeting
The fastest growing online adverstising
categories is the local segment
according to Borrell Associates
Total online ad spend will rise 14% in
2011, but local online ad will rise 18%
20 Confidential 12/24/2011 Global Marketing
21. Trend 3: Big Players have a significant
presence across the SoLoMo space …
Social Share to
reach Min No
of People to
Activate a Deal
21 Confidential 12/24/2011 Global Marketing
22. Trend 3: Location oriented players are also
entering the SoLoMo space…
22 Confidential 12/24/2011 Global Marketing
23. Convergence of Social with Life and
events … more commonplace
23 Confidential 12/24/2011 Global Marketing
24. Trend 3: SoLoMo space is heating up in
China
China’s Facebook: 31m Users Local Customer Website
and partnership with Mobile with 42m Users and is
Operators to offer LBS into PPC, Coupons,
Group Buy, Mobile
Sina Microblog – Mobile Phone
200m Users, Strong Company that
SoLoMo Player copied Apple’s Model
24 Confidential 12/24/2011 Global Marketing
25. Trend 3: And India too …
25 Confidential 12/24/2011 Global Marketing
26. The Impact on
DELL
YOUR TAKE ...
26 Confidential 12/20/2011 Global Marketing
27. Where is DELL today?
27 Confidential 12/24/2011 Global Marketing
28. But, more can be done to leverage SoLoMo
1. Optimize website for mobile
across the globe
2. Greater Sharing on the web
3. Think mobile usability e.g.
Make social sharing buttons
larger
4. Increase local presence (More
Retail Stores, More Partner
Stores where you have a
kiosk/events); more customer
interaction and SoLoMo
opportunities
5. Add a Mobile App feature: Find
nearest Retail Store that sells
Dell products
6. Add a Mobile App feature: Find
best DELL Deals (In-Store &
Online)
28 Confidential 12/24/2011 Global Marketing
29. We can do more in Gamification too …
More and Better Apps (Quantity and Quality)
Apps for Learning about our products
Shopping
Finding Coupons
Apps By Region/Country or Geotargeted Apps (Similar to Coke)
Events with a Gaming Component (Quiz, Share, Rewards,
Discounts)
Right now, there are 4-5 Streak specific apps in India
More event-based or branding-oriented Gamification e.g. Recent
Live Timesquare Event
Leverage existing vendors / agencies with the expertise instead of
starting from scratch (as we did with BigBox and Gigya)
Do not reinvent the wheel
29 Confidential 12/24/2011 Global Marketing
30. What is the Takeaway from Today’s
Session?
In ONE WORD … So Lo Ga Co Mo
30 Confidential 12/24/2011 Global Marketing