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SOCIAL MEDIA F A C T S
SOCIAL MEDIA IS LIVING, BREATHING, YOUNG, POWERFUL, YOUR 
CUSTOMER & REVOLUTIONARY.
FACEBOOK PASSES 1.23 BILLION MONTHLY ACTIVE USERS, 945 MILLION 
MOBILE USERS, & 757 MILLION DAILY USERS. 
MAKING IT THE 3RD LARGEST COUNTRY IN THE WORLD AFTER CHINA & INDIA
OVER 50% OF THE WORLD’S 
POPULATION IS UNDER 30 YEARS OLD.
EACH DAY 20% OF GOOGLE SEARCHES HAVE NEVER BEEN 
SEARCHED BEFORE!!!
1 IN 5 COUPLES 
MEET ONLINE.
1 IN 5 DIVORCES 
ARE BLAMED ON FACEBOOK
WHAT HAPPENS 
IN VEGAS STAYS 
ON FACEBOOK, TWITTER, FLICKER, YOUTUBE
THE FORD EXPLORER 
LAUNCH ON FACEBOOK 
GENERATED MORE TRAFFIC THAN SUPER BOWL AD.
KINDERGARTENS ARE 
LEARNING 
ON IPADS NOT CHALKBOARDS.
69% OF PARENTS 
ARE “FRIENDS” WITH THEIR 
CHILDREN ON SOCIAL NETWORKS.
EVERY SECOND 2 NEW MEMBERS JOIN LINKEDIN
SOCIAL GAMING REVENUE WORLDWIDE FROM 2010 TO 2014 (IN BILLION U.S. DOLLARS) 
3.6 
6 
8 
10.5 
12 
2010 2011 2012 2013 2014
YOUTUBE IS THE 2ND LARGEST SEARCH ENGINE IN 
THE WORLD 
EVERY MINUTE 72 HOURS OF VIDEO ARE UPOADED TO YOUTUBE.
IF WIKIPEDIA WERE MADE INTO A BOOK IT WOULD BE 2,25 
MILLION PAGES LONG.
97% OF PINTEREST 
FANS ARE WOMEN!
53% OF PEOPLE ON TWITTER 
RECOMMEND PRODUCTS 
IN THEIR TWEETS
90% OF CONSUMERS TRUST 
PEER RECOMMENDATIONS ONLY 14% TRUST ADVERTISMENTS!
NEW YORKERS RECEIVED TWEETS ABOUT AN EAST 
COAST EARTHQUAKE 30 SECONDS 
BEFORE THEY FELT IT.
Photo Sharing 
www.flickr.com 
Online video tutorials & training 
www.lynda.com 
Creative professionals 
www.behance.com 
Discover Content 
www.slideshare.net 
Organize or find meeting up face-to-face 
www.meetup.com 
Fund creative projects 
www.kickstarter.com

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