This document discusses two generations: baby boomers, born between 1946-1964, and Generation Z, born between 1996-2015. Baby boomers prefer traditional media and in-person banking, while being shaped by post-WWII optimism. Generation Z receives their first mobile phone at age 10, is financially conservative due to observing millennial struggles, and has a strong interest in financial education from a young age. Both generations engage with social media, but baby boomers still prefer cash for small purchases while Generation Z is focused on avoiding debt.

1. PREPARED BY:
LENETH J. ESMERALDA
2nd yr. / BTVTED- FSM

2. Baby boomers
 Silent Generation - Generation X.
 People born from 1946 to 1964,
during the post–World War II baby
boom.
 "shockwave"and as "the pig in the
python."

3. Baby Boomer
 Birth Years: 1946 to 1964
Current Age: 56 to 74
Generation Size: 71.6 million
Media Consumption: Baby boomers
are the biggest consumers of
traditional media like television,
radio, magazines, and newspaper.

4. Banking Habits: Boomers prefer to go
into a branch to perform transactions.
Shaping Events: Post-WWII optimism,
the cold war, and the hippie movement.
What's next on their financial horizon:
This generation is experiencing the
highest growth in student loan debt.
They have a belief that you should take
care of your children enough to set them
on the right course and don't plan on
leaving any inheritance.

5. "Zoomer" is an informal term
used to refer to members of
Generation Z.
Personal computers or
personal digital assistants
(in the 1990s) and particularly
active Baby Boomers (in the
2000s).

6. Zoomer, in its current incarnation,
skyrocketed in popularity in 2018,
when it was used in a 4chan
Internet meme mocking Gen Z
adolescents via a Wojak caricature
dubbed a "Zoomer" (a pun on the
term "boomer").The term "zoomer"
is modeled on "boomer" and is
often used in an ironic, humorous,
or mocking tone.

7. Birth Years: 1996 to 2015
Currently Aged: 5 to 24
Other Nicknames: iGeneration,
Post-millennials, Homeland
Generation
Generation Size: 68 million
Media Consumption: The average
Gen Zer received their first mobile
phone at age 10.3 years.

8. Banking Habits: This generation has seen
the struggle of Millennials and has adopted
a more fiscally conservative approach.
Shaping Events: Smartphones, social
media, never knowing a country not at war,
and seeing the financial struggles of their
parents (Gen X).
What's next on Gen Z's financial horizon:
Learning about personal finance. They have
a strong appetite for financial education and
are opening savings accounts at younger
ages than prior generations.

10. *
https://en.wikipedia.org/wiki/Baby_boomers
https://www.kasasa.com/articles/generations/g
en-x-gen-y-gen-z

11. *
Even though the baby boomers are the elders of
zoomers or boomers they are still updated on
the latest trends like using social media.
Though the boomers are using cards or online
payments the baby boomers are still using cash
for small amount of bills.
And the boomers are well aware of not having a
big debt and have their financial support for
their studies by saving money in the bank while
baby boomers are mostly in debt for their
studies and their parents are paying for it.