Social Media Basics

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The document provides an overview of a social media training seminar, including: - An agenda for the day covering topics like social media basics, monitoring social media, practical cases, and social media strategy. - Definitions of social media as tools for sharing opinions and experiences, as well as content people have no control over. - An overview of major social media tools including blogs, RSS, podcasting, forums, wikis, social networks, and photo/video sharing. - A note that these tools allow anyone to establish credibility and share information that remains searchable forever.

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Before we get started… Let’s make sure we all speak the same language

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