This document discusses how news organizations can use social media. It defines social media as online technologies that allow people to share content and have conversations. It explains that social media is important for news gathering, distribution, and customer service. It provides examples of how platforms like Twitter, Facebook, LinkedIn and blogs can be used to find story ideas, distribute news, and engage with audiences. It also discusses new metrics for measuring engagement on social media and best practices for news organizations.
Considerations for Interacting with Detractors on Your Social Media PropertiesUNECE Statistics
This is the presentation by Stephen Buckner (U.S. Census Bureau) made at the Work Session on the Communication of Statistics 2011 (organized by the United Nations Economic Commission for Europe).
You can download all papers and presentations from the work session at http://live.unece.org/stats/documents/2011.06.dissemination.html
I was asked to give this presentation at the 2014 Alabama Community Leadership Network conference with these instructions: general guidelines of helping organizations get the word out and to tell their story. The audience is a mix of a couple of bigger cities’ pretty sophisticated leadership programs, a greater number of directors and board members from the typical community or county leadership program (some youth, some adult), a good number of staffers from non profits organizations, and perhaps 30 percent of the audience will be high school student leaders. So you will need to take a wide brush to the subject I think.
Considerations for Interacting with Detractors on Your Social Media PropertiesUNECE Statistics
This is the presentation by Stephen Buckner (U.S. Census Bureau) made at the Work Session on the Communication of Statistics 2011 (organized by the United Nations Economic Commission for Europe).
You can download all papers and presentations from the work session at http://live.unece.org/stats/documents/2011.06.dissemination.html
I was asked to give this presentation at the 2014 Alabama Community Leadership Network conference with these instructions: general guidelines of helping organizations get the word out and to tell their story. The audience is a mix of a couple of bigger cities’ pretty sophisticated leadership programs, a greater number of directors and board members from the typical community or county leadership program (some youth, some adult), a good number of staffers from non profits organizations, and perhaps 30 percent of the audience will be high school student leaders. So you will need to take a wide brush to the subject I think.
This is a slide show presentation I created in order to get my hypothetical organization onboard with using social media as a means for serving both customers, and investors.
During this one-hour taster, social media practitioners Sally Hems (Oakleaf Communications) and Matt Anderson (Montage Communications) explain the opportunities and pitfalls presented by social media. They’ll provide tips on maximising its potential and explain how best to integrate it within your PR & Communications strategy. This will be illustrated through examples of campaigns they’ve delivered for clients including the Commonwealth Foundation and South West RDA.
Matt Anderson Twitter - @PRBristolblog
Sally Hemms - @sallyhemms
Your customers are already talking about you online. Do you like what they are saying? Social media is a powerful tool to connect and engage with friends, community members, and customers, both locally and online. How can you utilize these platforms to be effective for you and your company? Learn about the power of online brand communication, and the power of good word of mouth.
This course will cover the different platforms that businesses need to know, best practices, and upcoming platforms. The class will then focus on the specifics of executive leadership on social media, especially the importance of tactical transparency, and legal issues, copyright issues, and privacy issues. The application of social media strategy will be a final point used to tie the day together.
This handout was created after a presentation "Orientation to Online Journalism" which was done as part of a UN Media Workshop in Georgetown Guyana on 12 September, 2015. The workshop was convened by Dr Paloma Mohammed.
Presentation given to academic/medical researchers on behalf of the Hartford Foundation to illustrate how social media can assist in their professional development.
Nedra Weinreich
Weinreich Communications
http://www.social-marketing.com
weinreich@social-marketing.com
Twitter @Nedra
Outreach through Social Media & Beyond
Presenter: Joshua Ryf, communications director, Wisconsin Board for People with Developmental Disabilities
This presentation was delivered at MadSkillz 2013 on Friday, Oct. 11, 2013.
Joshua will cover free and cheap communication tools that non-profits can use to get their messages out, engage constituents, and raise awareness.
What's all the fuss about Twitter? In this workshop, we’ll learn how to get started with Twitter, how journalists are using Twitter, and some Twitter best practices. WJEA, Seattle, 13 March 2010
This is a slide show presentation I created in order to get my hypothetical organization onboard with using social media as a means for serving both customers, and investors.
During this one-hour taster, social media practitioners Sally Hems (Oakleaf Communications) and Matt Anderson (Montage Communications) explain the opportunities and pitfalls presented by social media. They’ll provide tips on maximising its potential and explain how best to integrate it within your PR & Communications strategy. This will be illustrated through examples of campaigns they’ve delivered for clients including the Commonwealth Foundation and South West RDA.
Matt Anderson Twitter - @PRBristolblog
Sally Hemms - @sallyhemms
Your customers are already talking about you online. Do you like what they are saying? Social media is a powerful tool to connect and engage with friends, community members, and customers, both locally and online. How can you utilize these platforms to be effective for you and your company? Learn about the power of online brand communication, and the power of good word of mouth.
This course will cover the different platforms that businesses need to know, best practices, and upcoming platforms. The class will then focus on the specifics of executive leadership on social media, especially the importance of tactical transparency, and legal issues, copyright issues, and privacy issues. The application of social media strategy will be a final point used to tie the day together.
This handout was created after a presentation "Orientation to Online Journalism" which was done as part of a UN Media Workshop in Georgetown Guyana on 12 September, 2015. The workshop was convened by Dr Paloma Mohammed.
Presentation given to academic/medical researchers on behalf of the Hartford Foundation to illustrate how social media can assist in their professional development.
Nedra Weinreich
Weinreich Communications
http://www.social-marketing.com
weinreich@social-marketing.com
Twitter @Nedra
Outreach through Social Media & Beyond
Presenter: Joshua Ryf, communications director, Wisconsin Board for People with Developmental Disabilities
This presentation was delivered at MadSkillz 2013 on Friday, Oct. 11, 2013.
Joshua will cover free and cheap communication tools that non-profits can use to get their messages out, engage constituents, and raise awareness.
What's all the fuss about Twitter? In this workshop, we’ll learn how to get started with Twitter, how journalists are using Twitter, and some Twitter best practices. WJEA, Seattle, 13 March 2010
32 Ways a Digital Marketing Consultant Can Help Grow Your BusinessBarry Feldman
How can a digital marketing consultant help your business? In this resource we'll count the ways. 24 additional marketing resources are bundled for free.
Social media & public relations power point (ncfpd 2009)Karen Freberg
This presentation was for the National Center for Food Protection and Defense (NCFPD) as a social media training tool for professionals and researchers in social media.
Social media for public information officers. Why it's naturally tough for government agencies to participate in social media, but why it's also necessary. Presented to the City of Portland, OR public information officers in September 2009. WARNING: May contain references to James Madison, Federalist No. 10, and other civics geekery.
Answer these 5 questions as related to social media:
1) What the heck is it?
2) Is it a fad?
3) Why are some afraid of it?
4) Why do we often get it wrong?
5) How do we do it right?
Marketing and Communication in the Social Media EraAntonio Ragusa
This presentation by Antonio Ragusa addresses the following questions:
What are social media?
How do they affect marketing and communication?
Why are they important and what benefits can they bring to organizations and individuals?
How should they be used for marketing and communication purposes?
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A presentation on how etailers can use social media more
A presentation on how etailers can use social media, next to their response orientated efforts like Search Engine- and Affiliate marketing.
I keep updating it constantly, don't hesitate to contact me for the latest edition.
Social media Marketing Presentation by vaibhavjainVaibhav Jain
This is a Social media Presentation made by me a few months ago with a few Basics inside the PPT. Hope it Helps you to Grow your business. the Images used here are From Search Engine's and i hereby do not Claim to be the owner of the same. This PPT is in the interest of People and the content is wholly Written by me(@followvaibhav).
Darrah Courter owner of Rippling Effect will present "Leveraging Social Media". Darrah professionally trains and manages campaigns utilizing social media tactics and strategies. She has shared her expertise with various organizations like: American Marketing Association, National Association of Remodeling Industries and Small Business Development Center. Presentation January 19, 2011
AYN Brand : T3 Workshop - Social Media & Web 2.0 PrimerGrace Rodriguez
AYN Brand : T3 "Tech Tools & Tips" Workshop Series - Social Media & Web 2.0 Primer : Presented by Grace Rodriguez for the Houston Arts Alliance (HAA) RenGen initiative
A beginners workshop exploring the use of social media in voluntary, community and faith based organisations.
Presented by Community and Voluntary Action Tameside, in conjunction with Voluntray Action Oldham, this workshop aims to dispel some myths of the use of social media and remove some of the barriers to engaging with the major platforms.
EMG’s expert online marketing analyst Jessica Liu discusses the importance and application of social media intelligence in an adaptive marketing strategy along with a few best practices and real life case studies in this hour long webinar.
Social Media for Family Physician Advocacy and RecruitmentLeslie Bradshaw
This is a presentation that I gave to the Florida Academy of Family Physicians in Jacksonville, Florida on October 24, 2009. The content is a general introduction to social media theory, with an emphasis on how the elements of community, authenticity, family and intimacy found in social media directly correlate to family physicians. Additionally, FAFP has been engaging younger doctors through their Facebook page and are looking to take this to the next level.
03062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
‘वोटर्स विल मस्ट प्रीवेल’ (मतदाताओं को जीतना होगा) अभियान द्वारा जारी हेल्पलाइन नंबर, 4 जून को सुबह 7 बजे से दोपहर 12 बजे तक मतगणना प्रक्रिया में कहीं भी किसी भी तरह के उल्लंघन की रिपोर्ट करने के लिए खुला रहेगा।
हम आग्रह करते हैं कि जो भी सत्ता में आए, वह संविधान का पालन करे, उसकी रक्षा करे और उसे बनाए रखे।" प्रस्ताव में कुल तीन प्रमुख हस्तक्षेप और उनके तंत्र भी प्रस्तुत किए गए। पहला हस्तक्षेप स्वतंत्र मीडिया को प्रोत्साहित करके, वास्तविकता पर आधारित काउंटर नैरेटिव का निर्माण करके और सत्तारूढ़ सरकार द्वारा नियोजित मनोवैज्ञानिक हेरफेर की रणनीति का मुकाबला करके लोगों द्वारा निर्धारित कथा को बनाए रखना और उस पर कार्यकरना था।
31052024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
In a May 9, 2024 paper, Juri Opitz from the University of Zurich, along with Shira Wein and Nathan Schneider form Georgetown University, discussed the importance of linguistic expertise in natural language processing (NLP) in an era dominated by large language models (LLMs).
The authors explained that while machine translation (MT) previously relied heavily on linguists, the landscape has shifted. “Linguistics is no longer front and center in the way we build NLP systems,” they said. With the emergence of LLMs, which can generate fluent text without the need for specialized modules to handle grammar or semantic coherence, the need for linguistic expertise in NLP is being questioned.
role of women and girls in various terror groupssadiakorobi2
Women have three distinct types of involvement: direct involvement in terrorist acts; enabling of others to commit such acts; and facilitating the disengagement of others from violent or extremist groups.
01062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
2. Agenda What is social media? Why is it important? How news organizations can use social media News gathering News distribution Customer service Surprise!
3. What is social media? http://socialbrite.org/glossary “Social Media: Any online technology or practice that lets us share (content opinions, insights, experiences, media) and have a conversation about the ideas we care about.”
7. 4 Places to explore Twitter Facebook LinkedIn Blogs
8. ~75M users in 2009, up from ~5M in 2008 Primarily a marketing/sharing vehicle Very noisy Plethora of 3rd party tools “Open” network Difficult to measure
9.
10.
11. ~400M users 100M use mobile Facebook Facebook drives 3x traffic to broadcast than Google News Primarily a sharing tool with an application platform “Closed” network Metrics tools built-in
12.
13. 55M members Primarily a business networking tool Find sources for specific markets, technologies, trends Research sources
14. Blogs About 200M blogs 120k new blogs launched daily 1.5M (17 per second) blog posts every day Blogs are produced on every topic
15. New metrics Old metrics: eyeballs, page views, “stickiness” New metrics: engagement, participation, interaction, comments, ratings
16. Social media for news organizations: News Gathering Conversations are happening with or without you Topics: Things top of mind for your organization Things top of mind for your users Things about your organization Identify and engage influencers Find sources using social media
17. Twitter breaks news: muckrack.com Recent stories broken on Twitter (prior to major news outlets): Turkish Airline crash 2/25/09 US Airways crash 1/15/09 Earthquake in Indonesia, 9/2/09 Caution! Don’t take everything at face value Justin Bieber death rumor, Colorado balloon hoax Social media for news organizations: News Distribution
18. Are you monitoring your brand on Twitter? Facebook? Blogs? See what people are saying about your brand, identify problems, fix them! GetSatisfaction Bonus: Answers to questions are there for others to use! Social media for news organizations: Customer Service
20. Social media: rules of the road LOOP: Listening Openness Ongoing Inquiry Participation Above all, transparency and authenticity Ethics – social media is no different than traditional journalism
22. The Social Media toolkit Your wall Pen Tags Tag cloud Your name & “tagline”
23. Your task: Meet 5 people Write 3 tags for each. We will wrap in 15 minutes.
24. Examples of social media sites Social Networking Social Bookmarking Social Photos Social Video Blogs Facebook, MySpace, LinkedIn Delicious, Reddit, DiggFlickr, ShutterflyYouTube, ViddlerWordpress, Blogger
As technology and audiences change, media companies are seeing their role as primary influencers being increasingly pushed to the periphery.This chart, published in September of 2008 by Universal McCann shows the evolving nature of consumer trust. Forrester calls this phenomenon the “groundswell,” “a social trend in which people use technologies to get the things they need from each other, rather than from traditional institutions like corporations.”We have already seen this taking hold: the erosion of our classifieds verticals by sites like Craigslist, the erosion of our entertainment vertical by sites like Yelp!, and consumers are even breaking news – did anyone take a look at Twitter during the recent US Airways Hudson river crash? There were about 2,000 tweets every minute, and one user posted the news and a photo before any of the major media outlets had the information.This change is coupled with the fact that online eyeballs are worth about 1/10th of what they are worth in print.
Data from RJMetrics, http://www.marketingprofs.com/charts/2010/3428/twitter-growth-slows-user-base-younger
Sources: Universal McCann: Wave 3: Power to the People, 2008; various
Find Twitterers with a large following. How do their interests intersect with yours?Learn about how people in your community use social mediaConnect with influencers using search.twitter.com, PlaceBlogger.com, etc.Ask people around you (neighbors, students, people in your newsroom) how they use social mediaFind sources via Twitter, FacebookFind business people using LinkedIn
US Airways story: http://www.businessinsider.com/2009/1/us-airways-crash-rescue-picture-citizen-jouralism-twitter-at-workUse the same skepticism, possibly more. Speed threatens accuracy.
http://getsatisfaction.com
Substitute in “Social Media strategy” for “Mountain Lion.” Is this how your business reacts?
Listening – Listening is the prerequisite skill in the network – it is the beginning of joining a conversation (would you approach a group of people at a cocktail reception and just start talking?), building trust and developing relationships.Openness – Rich with positive meaning – tolerant, candid, flexible, collaborative, let our passions show throughDistribution not destinationChicago crime mapObama campaign giving away voter listsOngoing Inquiry -In this new environment defined by an increasing rate of change it will be the persistence of our questions that make us successful – not the accuracy of the answers where we may come to rest now and then. We will need ways to continually ask ourselves provocative questions – are we playing at the edge of the market? Are we creating new ways to engage and retain customers, what new skills do we need in our jobs, are we tapping the creative power of our whole organization? - Learners beat the learned every time.Participation is transformative.. Participation is vital to an organization to stay attuned to the pulse of your customer. Using RSS, Widgets, Social Networks is not just about the personal connections that they provide for you – it is a journey into the new culture on the social web. If we are to understand why the above three are so important we need to engage in the participatory web…Good examples: CNN, NYT, Wash Post, USA Today