SlideShare a Scribd company logo
Social Media and You
Cole Watts
Brand Strategist and Digital Marketer
ColeWatts.com | @Cole_Watts
Where did Social Media Come from?
ColeWatts.com | @Cole_Watts
What is social media?
ColeWatts.com | @Cole_Watts
What Social Media Platforms Are Out
There?
• Community Platforms
– Facebook, Twitter, Google+, LinkedIn
• Pictures
– Pinterest, Flickr, Instagram, Vine
• Video
– YouTube, Vimeo, iTunes Store
• Geo-App
– Swarm, Yelp
ColeWatts.com | @Cole_Watts
Why Do People Use Social Media?
ColeWatts.com | @Cole_Watts
Social Media Benefits
• Community Belonging
• Information Seeking
• Passing Time
• Entertainment
• Career Advancement
• Expression of Opinions
• Things to Talk About
ColeWatts.com | @Cole_Watts
Social Media Best Practices, Be Human
• Keep Your Profile Updated.
• Be Social in Social Media.
• Don’t Over Share.
• Keep it Short.
• Respond to Both Negative and Positive
Feedback.
ColeWatts.com | @Cole_Watts
Parts of Social Media
ColeWatts.com | @Cole_Watts
How Can We Use Social Media?
ColeWatts.com | @Cole_Watts
A Share Goes a Long Ways
ColeWatts.com | @Cole_Watts
Privacy and Social Media
ColeWatts.com | @Cole_Watts
Questions
ww.ColeWatts.com
Brand Marketer & Digital Strategist
• SEO Campaign Coordinator at
TheeDesign Studio
• President and Founder Rally The
Triangle
• TIMA and Movember Board
Member
ColeWatts.com | @Cole_Watts

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Social Media and You. A Presentation for the NC AARP.

  • 1. Social Media and You Cole Watts Brand Strategist and Digital Marketer ColeWatts.com | @Cole_Watts
  • 2. Where did Social Media Come from? ColeWatts.com | @Cole_Watts
  • 3. What is social media? ColeWatts.com | @Cole_Watts
  • 4. What Social Media Platforms Are Out There? • Community Platforms – Facebook, Twitter, Google+, LinkedIn • Pictures – Pinterest, Flickr, Instagram, Vine • Video – YouTube, Vimeo, iTunes Store • Geo-App – Swarm, Yelp ColeWatts.com | @Cole_Watts
  • 5. Why Do People Use Social Media? ColeWatts.com | @Cole_Watts
  • 6. Social Media Benefits • Community Belonging • Information Seeking • Passing Time • Entertainment • Career Advancement • Expression of Opinions • Things to Talk About ColeWatts.com | @Cole_Watts
  • 7. Social Media Best Practices, Be Human • Keep Your Profile Updated. • Be Social in Social Media. • Don’t Over Share. • Keep it Short. • Respond to Both Negative and Positive Feedback. ColeWatts.com | @Cole_Watts
  • 8. Parts of Social Media ColeWatts.com | @Cole_Watts
  • 9. How Can We Use Social Media? ColeWatts.com | @Cole_Watts
  • 10. A Share Goes a Long Ways ColeWatts.com | @Cole_Watts
  • 11. Privacy and Social Media ColeWatts.com | @Cole_Watts
  • 12. Questions ww.ColeWatts.com Brand Marketer & Digital Strategist • SEO Campaign Coordinator at TheeDesign Studio • President and Founder Rally The Triangle • TIMA and Movember Board Member ColeWatts.com | @Cole_Watts