This document discusses social media and collaboration technologies. It provides examples of how companies are using tools like Google Docs, wikis, Skype, Facebook, and Twitter for collaboration, communication, customer service, and training. While these technologies provide benefits like global connections and cost effectiveness, possible drawbacks include unengaging content and lack of support on free options. Real-world usage statistics of popular tools are also presented to illustrate their widespread adoption.

1. Social media and collaboration 2.0 Makiba Foster & Cynthia Hudson

2. What will we be talking about? Web 2.0 background Collaboration examples Communication and Customer Service examples Training examples Drawbacks Group activity

3. Show of hands please! Google Skreemr Typepad/Wordpress Tumblr Twitter Facebook/MySpace Skype Google Docs DimDim

4. Did you know….. http://www.youtube.com/watch?v=sIFYPQjYhv8 4 out of 5 Americans use social technology Google: 2007: 31 billion searches in one month 2009: 76.7 billion searches in one month Texting: 1992: First text message sent 2009: the number of texts sent and received everyday exceeds the population of our planet YouTube: 13 hours: Amount of video loaded to YouTube every minute 412.3 years: Length of time it would take to view every YouTube video Twitter: 1382%: Monthly growth rate from January – February 2009 3 million: Average number of Tweets per day

5. What is Web 2.0? The term Web 2.0 was popularized within the business world by Tim O’Reilly Is a natural progression of the original “read-only” internet Is made up of user generated, socially mediated content where information is shared online communities created and collaboration and networking is the norm

6. Why is Web 2.0 useful? Global connections Online communities Immediate Communication Collaborative information sharing Cost-effective

7. Collaboration Technology Collaboration technologies Google Docs Wikis Skype

8. Google Docs Free web-based word processor and spreadsheet, which allows you to share and collaborate online. Upload or create documents forms/spreadsheets, and presentations Sign-up for a free google docs account and create/upload a document then invite editors/collaborators through email.

9. Wikis Software enables users web editing capabilities without technical expertise WYSIWYG Wikis create online repositories or databases for various content Wikipedia is probably the most well-known and popular example of a wiki Free Wiki software WetPaint Wikispaces

10. Skype Skype free software that works with your internet connection that enables free: Skype-to-Skype calls Transfer calls to people on Skype Video calls Instant messaging and group IMs Conference calls Forward calls to people on Skype Utilized by individuals and businesses

11. Customer Service/Communication Technologies Facebook Twitter

12. Twitter and Facebook What is Twitter? Free social networking and micro-blogging service for sending and reading 140-character messages Real-time communications medium Can post/read from web, desktop application or cell phone Twitter is what you make it connections, conversation, community, customer service Twitter Lingo: Tweet, Follower, @username, dusername, RT@username, #tag, bit.ly

13. Car Companies

14. Travel industry

15. Retail Industry Best Buy Employee Twitter Stream

16. Twitter and Facebook What is Facebook? Free social networking community for people and businesses to create profiles and Fan Pages respectively Fan Page Examples Sears Vitaminwater WUSTL Libraries

18. WUSTL Huddle by WorkSpaces My Office

19. Training Technologies Podcasting Webcasting/Webinars Youtube

20. Podcasting Periodically released audio or video digital files Podcatcher Auducity/PodBean PodProducer

21. Webcasting/Webinars Streaming media format Adobe ConnectPro, Cisco WebEx, ConnectLive DimDim Vyew

22. YouTube Video sharing website YouTube Edu Tutorial mechanism Communication mechanism

23. Possible drawbacks Podcasts/Webcasts/Tutorials can be boring Developing a social networking dialogue can be difficult Free/low-cost options sometimes provide little support Must be connected

24. Wrap Up Web 2.0 Collaboration Customer Service/Communication Training Drawbacks

25. webliography http://mashable.com/2009/01/21/best-twitter-brands/ http://mashable.com/2009/03/30/successful-facebook-fan-page/ http://thefuturebuzz.com/2009/01/12/social-media-web-20-internet-numbers-stats/ http://www.pewinternet.org/Reports/2009/11-The-Internet-and-the-Recession.aspx Twitter.com Facebook.com Skype.com Dimdim.com Vyew.com http://www.comscore.com/Press_Events/Press_Releases/2007/10/Worldwide_Searches_Reach_61_Billion http://www.comscore.com/Press_Events/Press_Releases/2009/8/Global_Search_Market_Draws_More_than_100_Billion_Searches_per_Month/(language)/eng-US http://www.nytimes.com/2007/12/05/technology/05iht-sms.4.8603150.html http://www.norden.ee/en/info/news/1-uudised/144-4123-aastat-kuluks-koigi-youtubei-videoklippide-vaatamiseks.html http://mashable.com/2009/03/16/twitter-growth-rate-versus-facebook/