The document discusses the rise of social media and provides statistics on its usage. It notes that social media allows for many-to-many communication rather than one-to-many broadcasts. The document then lists various social media accounts for organizations, public figures, and Ismaili community members.

1. NZIIT: New Zealand Ismailis IT Group - nziit@yahoogroups.com
Farid Vaswani - http://geek4eva.com
6 February, 2010

2.  Social media is media designed to be disseminated
through social interaction, created using highly
accessible and scalable publishing techniques. Social
media uses Internet and web-based technologies to
transform broadcast media monologues (one to many)
into social media dialogues (many to many). It supports
the democratization of knowledge and
information, transforming people from content
consumers into content producers.
- Source: wiki (http://en.wikipedia.org/wiki/Social_media)

4. Source: http://www.whitepapersource.com/socialmediamarketing/report/

5. A significant 64% of marketers are using social media
for 5 hours or more each week and 39% for 10 or
more hours weekly

7. 1
Source: "Hype Cycle for Emerging Technologies, 2009“
http://www.gartner.com/DisplayDocument?ref=g_search&id=1108412&subref=simplesearch

8.  In less than one year, social websites have taken almost 15% of total internet traffic, whereas up
until 2007, most traffic was generated through search engines like Yahoo!, Live Search and of
course Google.
 3 out of 4 people use social media
 2/3 of the world’s population visit social networks
 Visiting a social network is now the 4th most popular online activity
 Time spent on social networks is growing at 3x the overall internet rate at 10% of all internet
time
 Social media is democratizing communications
 13 hours of video are uploaded onto YouTube every minute
 100 million videos are viewed per day
 1,382% per month growth rate on twitter
 3 billion tweets per day
 5 billion minutes spent of Facebook each day
 1 billion links share each week
 3 out of 4 people use social media

9.  The Ismaili
◦ http://www.theismaili.org/Home
◦ http://twitter.com/TheIsmaili
 AKDN
◦ http://www.akdn.org/blog
◦ http://twitter.com/akdn
 IsmailiMail
◦ http://ismailimail.wordpress.com/
◦ http://twitter.com/ismailimail

10.  Barack Obama:
◦ http://twitter.com/BarackObama
 Bill Gates
◦ http://www.thegatesnotes.com/
◦ http://twitter.com/billgates
 Microsoft
◦ http://twitter.com/Microsoft
 MS Windows
◦ http://twitter.com/MSWindows
 TechCrunch
◦ http://twitter.com/TechCrunch

11.  Carnegie Foundation
◦ http://twitter.com/CarnegieFdn
 UNICEF
◦ http://twitter.com/UNICEF
 NASA
◦ http://twitter.com/nasa
 TIME
◦ http://twitter.com/TIME
 The Economist
◦ http://twitter.com/TheEconomist

12.  ShahRukh Khan
◦ http://twitter.com/iamsrk
 Karan Johar
◦ http://twitter.com/kjohar25
 A R Rahman
◦ http://twitter.com/arrahman
 Russell Peters
◦ http://twitter.com/therealrussellp

13.  SkyTV NZ
◦ http://twitter.com/skynz
 NZ Herald
◦ http://twitter.com/nzherald
 Vodafone NZ
◦ http://twitter.com/vodafonenz
 Telecom NZ
◦ http://twitter.com/telecomnz
 Dr. Priya Punjabi
◦ http://www.youtube.com/user/Priyapunjabi

14.  Karim Sumar (ANZ Council Vice President)
◦ http://twitter.com/ksumar
 Bashir Sumar (ANZ Council, C&P)
◦ http://twitter.com/bashirs
 Salima Merchant
◦ http://twitter.com/aaliaasma
 Amirali Pirani
◦ http://twitter.com/amir_p79
 Kaiz Fidai
◦ http://twitter.com/KaizXcluSive
 Batool Chagani
◦ http://twitter.com/bchagani
 Farid Vaswani
◦ http://twitter.com/Geek4Eva_