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NZIIT: New Zealand Ismailis IT Group -   nziit@yahoogroups.com


Farid Vaswani -    http://geek4eva.com


6 February, 2010
   Social media is media designed to be disseminated
    through social interaction, created using highly
    accessible and scalable publishing techniques. Social
    media uses Internet and web-based technologies to
    transform broadcast media monologues (one to many)
    into social media dialogues (many to many). It supports
    the democratization of knowledge and
    information, transforming people from content
    consumers into content producers.
- Source: wiki (http://en.wikipedia.org/wiki/Social_media)
Source: http://www.whitepapersource.com/socialmediamarketing/report/
A significant 64% of marketers are using social media
for 5 hours or more each week and 39% for 10 or
more hours weekly
1




Source: "Hype Cycle for Emerging Technologies, 2009“
http://www.gartner.com/DisplayDocument?ref=g_search&id=1108412&subref=simplesearch
   In less than one year, social websites have taken almost 15% of total internet traffic, whereas up
    until 2007, most traffic was generated through search engines like Yahoo!, Live Search and of
    course Google.
   3 out of 4 people use social media
   2/3 of the world’s population visit social networks
   Visiting a social network is now the 4th most popular online activity
   Time spent on social networks is growing at 3x the overall internet rate at 10% of all internet
    time
   Social media is democratizing communications
   13 hours of video are uploaded onto YouTube every minute
   100 million videos are viewed per day
   1,382% per month growth rate on twitter
   3 billion tweets per day
   5 billion minutes spent of Facebook each day
   1 billion links share each week
   3 out of 4 people use social media
   The Ismaili
    ◦ http://www.theismaili.org/Home
    ◦ http://twitter.com/TheIsmaili
   AKDN
    ◦ http://www.akdn.org/blog
    ◦ http://twitter.com/akdn
   IsmailiMail
    ◦ http://ismailimail.wordpress.com/
    ◦ http://twitter.com/ismailimail
   Barack Obama:
    ◦ http://twitter.com/BarackObama
   Bill Gates
    ◦ http://www.thegatesnotes.com/
    ◦ http://twitter.com/billgates
   Microsoft
    ◦ http://twitter.com/Microsoft
   MS Windows
    ◦ http://twitter.com/MSWindows
   TechCrunch
    ◦ http://twitter.com/TechCrunch
   Carnegie Foundation
    ◦ http://twitter.com/CarnegieFdn
   UNICEF
    ◦ http://twitter.com/UNICEF
   NASA
    ◦ http://twitter.com/nasa
   TIME
    ◦ http://twitter.com/TIME
   The Economist
    ◦ http://twitter.com/TheEconomist
   ShahRukh Khan
    ◦ http://twitter.com/iamsrk
   Karan Johar
    ◦ http://twitter.com/kjohar25
   A R Rahman
    ◦ http://twitter.com/arrahman
   Russell Peters
    ◦ http://twitter.com/therealrussellp
   SkyTV NZ
    ◦ http://twitter.com/skynz
   NZ Herald
    ◦ http://twitter.com/nzherald
   Vodafone NZ
    ◦ http://twitter.com/vodafonenz
   Telecom NZ
    ◦ http://twitter.com/telecomnz
   Dr. Priya Punjabi
    ◦ http://www.youtube.com/user/Priyapunjabi
   Karim Sumar (ANZ Council Vice President)
    ◦ http://twitter.com/ksumar
   Bashir Sumar (ANZ Council, C&P)
    ◦ http://twitter.com/bashirs
   Salima Merchant
    ◦ http://twitter.com/aaliaasma
   Amirali Pirani
    ◦ http://twitter.com/amir_p79
   Kaiz Fidai
    ◦ http://twitter.com/KaizXcluSive
   Batool Chagani
    ◦ http://twitter.com/bchagani
   Farid Vaswani
    ◦ http://twitter.com/Geek4Eva_
Social Media 20100206

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Social Media 20100206

  • 1. NZIIT: New Zealand Ismailis IT Group - nziit@yahoogroups.com Farid Vaswani - http://geek4eva.com 6 February, 2010
  • 2. Social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media uses Internet and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers. - Source: wiki (http://en.wikipedia.org/wiki/Social_media)
  • 3.
  • 5. A significant 64% of marketers are using social media for 5 hours or more each week and 39% for 10 or more hours weekly
  • 6.
  • 7. 1 Source: "Hype Cycle for Emerging Technologies, 2009“ http://www.gartner.com/DisplayDocument?ref=g_search&id=1108412&subref=simplesearch
  • 8. In less than one year, social websites have taken almost 15% of total internet traffic, whereas up until 2007, most traffic was generated through search engines like Yahoo!, Live Search and of course Google.  3 out of 4 people use social media  2/3 of the world’s population visit social networks  Visiting a social network is now the 4th most popular online activity  Time spent on social networks is growing at 3x the overall internet rate at 10% of all internet time  Social media is democratizing communications  13 hours of video are uploaded onto YouTube every minute  100 million videos are viewed per day  1,382% per month growth rate on twitter  3 billion tweets per day  5 billion minutes spent of Facebook each day  1 billion links share each week  3 out of 4 people use social media
  • 9. The Ismaili ◦ http://www.theismaili.org/Home ◦ http://twitter.com/TheIsmaili  AKDN ◦ http://www.akdn.org/blog ◦ http://twitter.com/akdn  IsmailiMail ◦ http://ismailimail.wordpress.com/ ◦ http://twitter.com/ismailimail
  • 10. Barack Obama: ◦ http://twitter.com/BarackObama  Bill Gates ◦ http://www.thegatesnotes.com/ ◦ http://twitter.com/billgates  Microsoft ◦ http://twitter.com/Microsoft  MS Windows ◦ http://twitter.com/MSWindows  TechCrunch ◦ http://twitter.com/TechCrunch
  • 11. Carnegie Foundation ◦ http://twitter.com/CarnegieFdn  UNICEF ◦ http://twitter.com/UNICEF  NASA ◦ http://twitter.com/nasa  TIME ◦ http://twitter.com/TIME  The Economist ◦ http://twitter.com/TheEconomist
  • 12. ShahRukh Khan ◦ http://twitter.com/iamsrk  Karan Johar ◦ http://twitter.com/kjohar25  A R Rahman ◦ http://twitter.com/arrahman  Russell Peters ◦ http://twitter.com/therealrussellp
  • 13. SkyTV NZ ◦ http://twitter.com/skynz  NZ Herald ◦ http://twitter.com/nzherald  Vodafone NZ ◦ http://twitter.com/vodafonenz  Telecom NZ ◦ http://twitter.com/telecomnz  Dr. Priya Punjabi ◦ http://www.youtube.com/user/Priyapunjabi
  • 14. Karim Sumar (ANZ Council Vice President) ◦ http://twitter.com/ksumar  Bashir Sumar (ANZ Council, C&P) ◦ http://twitter.com/bashirs  Salima Merchant ◦ http://twitter.com/aaliaasma  Amirali Pirani ◦ http://twitter.com/amir_p79  Kaiz Fidai ◦ http://twitter.com/KaizXcluSive  Batool Chagani ◦ http://twitter.com/bchagani  Farid Vaswani ◦ http://twitter.com/Geek4Eva_