A compilation of statistics on connectivity, social media and online marketing in India and the world. Check interesting B2B case studies and find out where India is headed to!
Interesting facts of digital marketing in IndonesiaIndra Jaya
A little insight of Digital Marketing in Indonesia
Krona Indonesia, a digital marketing agency in Indonesia. We help business, brand, and entrepreneur promote their product or service online.
Contact us:
m. 0812 8 999 1 777
e. info@krona.cc
w. www.krona.cc
Indonesia Digital and Content Marketing Report in 2017digitalinasia
Key findings from Indonesia as follows:
Social media is the most effective marketing channel for marketers, but B2B will prioritize Content Marketing in 2017
Marketers spend 31.5% of their budget on digital, 76% say this is an increase
Average and Median digital marketing budget of IDR 1.9 billion / year and IDR 875 million / year, respectively
Digital marketers’ key problems are around budget restraints & skills/resources gaps
55% of marketers still lack clarity about how their digital marketing drives business objectives
Customer experience & content marketing are the most exciting growth opportunities
Content marketing is generally used for engagement & awareness - but B2B measures primarily lead generation
Written articles and videos are the most effective content marketing types
B2B brands prefer more to invest in dedicated in-house content team, whilst B2C relies more in agencies
Social media has become a crucial tool of communication and blurred the boundaries of state, country and continent. It has become the pulse of the society, with every debate and controversy generating thousands of tweets, comments and re-tweets.According to a recent report by the Internet and Mobile Association of India (IAMAI), there were 213 million internet users in India in December 2013. It also estimates that by June 2014, the country will have 243 million internet users, overtaking the US as the second-largest internet base in the world. China currently has more than 300 million internet users while the US has an estimated 207 million users.
Interesting facts of digital marketing in IndonesiaIndra Jaya
A little insight of Digital Marketing in Indonesia
Krona Indonesia, a digital marketing agency in Indonesia. We help business, brand, and entrepreneur promote their product or service online.
Contact us:
m. 0812 8 999 1 777
e. info@krona.cc
w. www.krona.cc
Indonesia Digital and Content Marketing Report in 2017digitalinasia
Key findings from Indonesia as follows:
Social media is the most effective marketing channel for marketers, but B2B will prioritize Content Marketing in 2017
Marketers spend 31.5% of their budget on digital, 76% say this is an increase
Average and Median digital marketing budget of IDR 1.9 billion / year and IDR 875 million / year, respectively
Digital marketers’ key problems are around budget restraints & skills/resources gaps
55% of marketers still lack clarity about how their digital marketing drives business objectives
Customer experience & content marketing are the most exciting growth opportunities
Content marketing is generally used for engagement & awareness - but B2B measures primarily lead generation
Written articles and videos are the most effective content marketing types
B2B brands prefer more to invest in dedicated in-house content team, whilst B2C relies more in agencies
Social media has become a crucial tool of communication and blurred the boundaries of state, country and continent. It has become the pulse of the society, with every debate and controversy generating thousands of tweets, comments and re-tweets.According to a recent report by the Internet and Mobile Association of India (IAMAI), there were 213 million internet users in India in December 2013. It also estimates that by June 2014, the country will have 243 million internet users, overtaking the US as the second-largest internet base in the world. China currently has more than 300 million internet users while the US has an estimated 207 million users.
More people are using social media than ever before – and for longer, on an increasingly diverse array of devices. As a result, newsfeeds are cluttered, and fans are more distracted and discerning.
In order to succeed, brands will increasingly turn to real-time creative, analytics and paid media to ensure that high-performing content reaches as many people as possible, at the moment they are most interested, to spark conversations and deepen customer relationships. As media converges, brands will invest in ways to complement original, visual content with fan-sourced creative. Promoting high-performing content that aligns with new “real content” search drivers will become essential. Brands will host epic social events to excite the base and invest in tools that help them target and engage one-on-one more efficiently. And brands will have a little fun in the process, remembering that brandplay can go a long way to telling their story.
There are 10 social media essentials that can help guide brands to achieve success in 2013. We explore these essentials and case studies of brands in action.
The power point explain about on how big is the potential of Indonesia youth digital market in 2014-2015 and understanding youth's behaviors and habits from social to commerce - GDP Venture
The deck covers:
- a bit of introduction of social media in Indonesia,
- a quick guide to create interesting content,
- social media cause examples,
- a quick guide to social media crisis,
- and a bit info of some social media tools available.
Digital and Social Media Case Study from Indonesia. Featured Case Study from Acer Indonesia (Acer Durable Love Campaign) & Unilever - Cornetto (Cornetto Summer Fest)
SparkLabs Global Asia E-Commerce Report 2015Bernard Moon
Report focused on e-commerce in Asia. Overviews of China, Japan, Korea, India and Southeast Asia markets (Indonesia, Malaysia, Thailand, Vietnam). Describes the major startups and companies for each market and the investor landscape.
Top 2017 Mobile Advertising Trends in IndonesiaInMobi
2016 was an eventful year for mobile in Asia Pacific especially in Indonesia, as more consumers are deserting desktops for mobile devices. Right from socialising, banking, planning their travel, to purchasing groceries mobile has become ingrained in a consumer’s life.
Mobile, in short, has become a catalyst for transformation in the way we live our lives.
As mobile technology and innovation continue to drive the way forward, here are the key mobile marketing research insights of 2017 in Indonesia based on InMobi’s network data.
Digital and mobile marketing is extremely prevalent in the US when it comes to college recruitment. However, the same strategies and tactics that work in the United States don’t necessarily work abroad; particularly in China where different media and search engines dominate the student landscape.
This presentation will use research conducted by Zinch China (a division of Chegg Enrollment Services based in Beijing) as well as data from Baidu (China’s #1 online search engine) to shed light on best practices and opportunities for brand building, student engagement and recruitment via digital tools, mobile devices, and social media. This webinar will provide keen insight towards the digital recruitment technology used in China.
Key Insights and Digital Trends Shaping the Indian Online Space Dr Neelesh Bhandari
The following report examines how the latest
trends in web usage, online video, mobile and
search, social and shopping are currently shaping
the Indian digital marketplace and what that
means for the coming year
How Digital has changed our lives,
What is Social Media?
What are the usual types of Social Media, prevalent in India? Social Media Reach, Global, India. Indian Social media – what to expect in next few years Brands on Social Media in India. What all can one do on social media, Who all are on social media
Snapshot of Digital India- September 2015 : A detailed compilation of the stats and facts which depict the evolution of India on the digital front in the past quarter. The report shares interesting insights on connectivity, internet, mobility, social media usage and other digital trends.
A weekly analysis of online political conversations about parties, leaders, issues, trends, sources of information closing in to the final stages of the Lok Sabha Elections of 2014!
More people are using social media than ever before – and for longer, on an increasingly diverse array of devices. As a result, newsfeeds are cluttered, and fans are more distracted and discerning.
In order to succeed, brands will increasingly turn to real-time creative, analytics and paid media to ensure that high-performing content reaches as many people as possible, at the moment they are most interested, to spark conversations and deepen customer relationships. As media converges, brands will invest in ways to complement original, visual content with fan-sourced creative. Promoting high-performing content that aligns with new “real content” search drivers will become essential. Brands will host epic social events to excite the base and invest in tools that help them target and engage one-on-one more efficiently. And brands will have a little fun in the process, remembering that brandplay can go a long way to telling their story.
There are 10 social media essentials that can help guide brands to achieve success in 2013. We explore these essentials and case studies of brands in action.
The power point explain about on how big is the potential of Indonesia youth digital market in 2014-2015 and understanding youth's behaviors and habits from social to commerce - GDP Venture
The deck covers:
- a bit of introduction of social media in Indonesia,
- a quick guide to create interesting content,
- social media cause examples,
- a quick guide to social media crisis,
- and a bit info of some social media tools available.
Digital and Social Media Case Study from Indonesia. Featured Case Study from Acer Indonesia (Acer Durable Love Campaign) & Unilever - Cornetto (Cornetto Summer Fest)
SparkLabs Global Asia E-Commerce Report 2015Bernard Moon
Report focused on e-commerce in Asia. Overviews of China, Japan, Korea, India and Southeast Asia markets (Indonesia, Malaysia, Thailand, Vietnam). Describes the major startups and companies for each market and the investor landscape.
Top 2017 Mobile Advertising Trends in IndonesiaInMobi
2016 was an eventful year for mobile in Asia Pacific especially in Indonesia, as more consumers are deserting desktops for mobile devices. Right from socialising, banking, planning their travel, to purchasing groceries mobile has become ingrained in a consumer’s life.
Mobile, in short, has become a catalyst for transformation in the way we live our lives.
As mobile technology and innovation continue to drive the way forward, here are the key mobile marketing research insights of 2017 in Indonesia based on InMobi’s network data.
Digital and mobile marketing is extremely prevalent in the US when it comes to college recruitment. However, the same strategies and tactics that work in the United States don’t necessarily work abroad; particularly in China where different media and search engines dominate the student landscape.
This presentation will use research conducted by Zinch China (a division of Chegg Enrollment Services based in Beijing) as well as data from Baidu (China’s #1 online search engine) to shed light on best practices and opportunities for brand building, student engagement and recruitment via digital tools, mobile devices, and social media. This webinar will provide keen insight towards the digital recruitment technology used in China.
Key Insights and Digital Trends Shaping the Indian Online Space Dr Neelesh Bhandari
The following report examines how the latest
trends in web usage, online video, mobile and
search, social and shopping are currently shaping
the Indian digital marketplace and what that
means for the coming year
How Digital has changed our lives,
What is Social Media?
What are the usual types of Social Media, prevalent in India? Social Media Reach, Global, India. Indian Social media – what to expect in next few years Brands on Social Media in India. What all can one do on social media, Who all are on social media
Snapshot of Digital India- September 2015 : A detailed compilation of the stats and facts which depict the evolution of India on the digital front in the past quarter. The report shares interesting insights on connectivity, internet, mobility, social media usage and other digital trends.
A weekly analysis of online political conversations about parties, leaders, issues, trends, sources of information closing in to the final stages of the Lok Sabha Elections of 2014!
A statistical insight into how ‘social’ the world is and case-studies of brands that have gone beyond customer interaction and successfully leveraged social media for making business processes a lot more efficient.
A compilation of numbers and statistics that tell the story of how India’s online space has changed and grown in the past quarter, in terms of connectivity, smartphone and tablet use, social media users, current events on social media, etc
This presentation is for the many B2B companies that still wonder if Social Media Marketing actually works for them. This presentation outlines the key benefits from using social media for enterprises selling to other enterprises.
Here's a presentation to motivate copywriters, art directors, visualizers, film makers; everyone in the creative profession to keep at it. Some interesting perspectives here. At Ethinos, we were glad we had this session!
A compilation of statistics about online India's behavior patterns, connectivity, app usage, device usage, social media presence, sites visited, mobile and tablet market, and more!
A report that analyses online conversations of the past three months to ascertain how much influence recent political incidents and milestones have had on online political conversations.
A compilation of details and insights on connectivity, smartphone and tablet usage, search results, mobile browsing, social media usage, and more in India and the world!
An analysis of online political conversations about political parties and politicians as well as their popularity and social media activities in the run up to the Lok Sabha Elections 2014!
An analysis of online political conversations about political parties and politicians as well as their popularity and social media activities towards the final stages of the Lok Sabha Elections 2014!
comScore presents the 2013 India Digital Future in Focus. The report provides a comprehensive overview of the Indian market and identifies the prevailing trends in web usage, online video, social networking and online advertising that are defining the Indian online landscape. Plus, a special spotlight covering online market trends in Online Retail, Travel, Entertainment, Real Estate, News and Information..
Mobility and mobile marketing in India 2014 - report by Strategic Marketing S...Michael Leander
The mobile marketing and mobility market in India is changing rapidly. Mobile (mobility) now represents a growing opportunity for brands and organizations in India.
This report by Strategic Marketing Services gives you all the facts you need including;
- numbers for handset penetration and growth projections
- mobile apps market in India
- comparisons India vs. global market
- status of mobile banking in India
- ecommerce in India including incubation time to purchase different product categories
The Indian market is moving and it is moving fast. Download the report and get more insight on mobility in India.
A round-up of how the online space; in terms of connectivity, smartphone and tablet use, social media users, current events on social media, etc.; has changed and grown in the past one year.
With the year coming to an end, we bring back the digital snapshot of the country ft. quarter-four festive edition! Who scored what? when? and where? the ultimate rankings and stats of the last quarter of 2019 are here!
Led by a surge in smartphone sales, the application or app market in the country is likely to grow by more than four times to USD 626.23 million (around Rs 3,800 crore) by 2016, with paid apps contributing Rs 2,065 crore.
The Indian Council for Research on International Economic Relations (ICRIER) said that the total worth of Indian app economy is worth USD 150 million currently (about Rs 900 crore) but it has immense potential to grow.
Webeesocial - The Indian digital landscape 2016Shubhendu Jha
This is our last year's deck on the Indian Digital Landscape which highlights the key numbers and trends from the industry and projections for 2017. If you want the latest deck for 2017, you can connect with our planning head -
saurav.k@webeesocial.com.
India Smartphone Market: Witnessing Exponential GrowthZinnov
Growing competition resulting in price reductions; the ease of access of content and language localization; government Incentives through “Make in India” and prevalence of internet-enabled services on smartphones are enabling exponential growth in the smartphone segment
India on Internet 2014 is a collectives of all thats happening in the digitally crazy market of India. With 200 Mn+ people on board and over 250 Mn smart phones sold, India is buzzing with the digital invasion like never before. Marketing is changing, Marketers are changing their opinions, brands are rewording their messages to 140 characters, 75% of the time mobile phones are used actions which are not the reasons for its invention. World is colliding, India is truly emerging as one of the top digital super power in the world.
This presentation is a small collective ode to all thats gone by and all that face us.
The Indian market is changing fast. Internet growth is mainstreaming among the young population of India and the mobile access is growing in leaps and bounds. The pace of change continues to be rapid with digital channels constantly growing in volume and strength. More and More people are going online in India, with more than 200 Million people connected as on December 2013, digital content that they use is playing an ever-growing role in their lives. The focus of this presentation is to give a statistical overview of this market and is a compilation of proprietary data and a lot of research reports on the market. It gives a sense of scale India has seen so far and gives a sense of direction of the scale of what is coming.
We’re back with the latest edition of our report on Digital India. This report is a must-have for marketers in India, with a comprehensive collection of interesting facts and insights on connectivity, internet, mobility, social media, and India's dynamic & rapidly growing digital market as a whole.
#DigtalMarketing #EthinosDigital
Say hello to a new generation of Internet users who reside in the land of opportunities! We bring to you the all-new edition of 'The Snapshot of UAE 2019' for the very first time. Filled with insights and numbers of the UAE #digital landscape, it’s the report you should not miss. Be the first to download it here!
This quarter, social media trends were literally on fire; with the end of our beloved show #GameofThrones and the exciting turn that the Indian General Elections took.
So, go ahead and find out who won the iron throne on the social front by downloading the report here.
Say hello to a new generation of Internet users who reside in the land of opportunities! We bring to you the all-new edition of 'The Snapshot of UAE 2019' for the very first time. Filled with insights and numbers of the UAE #digital landscape, it’s the report you should not miss. Be the first to download it here!
The holiday season may have gotten you into a frenzy but wait a minute. It’s not over as yet! With number crunching figures that define the Indian festive sale season. We present to you the report you all have been waiting for, the ‘Snapshot of #Digital India - Dec 2018 Edition.’ Be the first to download it here.
We are back in the field with the much-awaited report on the latest trends and numbers on Digital India. Flip through the interesting number crunching game on digital media with our recent update.
We are back with the latest edition of our report on Digital India. This report aims to educate digital marketers in India with a comprehensive collection of interesting facts and insights on connectivity, internet, mobility, social media and India's dynamic and rapidly growing digital market as a whole.
We’re back with the latest edition of our report on Digital India. This report is a must have for marketers in India, with a comprehensive collection of interesting facts and insights on connectivity, internet, mobility, social media and India's dynamic & rapidly growing digital market as a whole.
We are back with yet another interesting report on stats & facts about digital India. The report shares some serious number crunching insights on connectivity, internet, mobility, social media usage & other digital trends.
A comprehensive report that depicts the evolution of India on the digital front over the past six months. The report shares actionable insights on connectivity, mobility, internet and social media usage, and other noteworthy digital trends.
The report encompasses the following data touch points:
1. Number of Internet users in India
2. Internet speed in India across locations
3. Internet penetration in India
4. Rural Internet usage trend
5. Number of mobile subscribers in India
6. Mobile internet usage stats in India
7. Smartphone internet usage stats in India
8. Top five websites by category in India
9. Top reasons for online purchases in India
10. App usage stats in India
11. Number of Facebook, LinkedIn, Twitter, Whatsapp, and Instagram users in India
12. Stats on millennials using social media
Snapshot of Digital India- October 2016 : A comprehensive report which provides interesting the stats and facts about India and also depicts the evolution of India on the digital front in the past six months. The report shares interesting insights on connectivity, internet, mobility, social media usage and other digital trends.
The report covers the following datapoints:
1) Number of Internet users in India
2) Internet usage India report
3) Internet penetration in India
4) Urban Rural Internet usage trend
5) Number of mobile subscribers in India
6) Urban- rural internet penetration India
7) Mobile internet usage stats in India
8) Smartphone internet usage stats in India
9) Social media users in India
10) Number of Facebook, LinkedIn, Twitter and Instagram users in India
11) Stats on Millennials using social media
12) Mobile app usage in India
13) App usage trends in India
14) Stats on RIO Olympics
What's a design framework? What goes in the making of an iconic design? Learn the nuances behind the most popular designs in this interesting and detailed presentation.
Had an awesome event both offline and online? So what’s the success on social media? A comprehensive report on tracking your event coverage on Social Media.
Snapshot of Digital India- March 2016 : A comprehensive report which provides interesting the stats and facts about India and also depicts the evolution of India on the digital front in the past six months. The report shares interesting insights on connectivity, internet, mobility, social media usage and other digital trends.
The report covers the following datapoints:
1) Number of Internet users in India
2) Internet usage India report
3) Internet penetration in India
4) State wise internet users in India
5) Number of mobile subscribers in India
6) Urban- rural internet penetration India
7) Mobile internet usage stats in India
8) Smartphone internet usage stats in India
9) Social media users in India
10) Number of Facebook, LinkedIn, Twitter and Instagram users in India
11) Stats on Millennials using social media
12) Mobile app usage in India
13) App usage trends in India
A compilation of stats and facts which tells the story of how India’s online space has evolved in the past quarter. The report shares some insights into connectivity, internet and social media usage, mobile market details and other digital trends.
Planning to make an infographic but don’t know where to start from? Let James Bond come to the rescue with 007 types of infographics - http://bit.ly/7-Types-Of-Infographics
A compilation of stats and facts which tells the story of how India’s online space has evolved in the past quarter. The report shares some insights into connectivity, internet and social media usage, mobile market details and other digital trends. It would serve as a flashback to the past year - 2014 - along with certain predictions that will dominate the online world in 2015.
An animated infographic with interesting statistics and facts about the Football World Cup 2014 in Brazil, both, on the field and on the internet. See the infographic come alive here - http://bit.ly/world-cup-comes-alive
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Connector Corner: Automate dynamic content and events by pushing a button
Snapshot of Digital India - August 2013
1. Snapshot of Digital India – August 2013
Snapshot of
Digital India
August 2013
2. Snapshot of Digital India – August 2013
31 million
30 million
29 million
30 million
30 million
934.09 million
890 million
892.02 million
861.66 million
867 million
Aug ‘12
Nov ‘12
Feb ‘13
Apr ‘13
Aug ‘13
Aug ‘12
Nov ‘12
Feb ‘13
Apr ‘13
Aug ‘13
Connectivity
LANDLINE
CONNECTIONS
MOBILE
CONNECTIONS
3. Snapshot of Digital India – August 2013
123 million
137 million
150 million
168 million
200 million
14.82 million
15.08 million
15 million
15 million
15.2 million
70 million
78.7 million
87.1 million
87 million
90 million
Aug ‘12
Nov ‘12
Feb ‘13
Apr ‘13
Aug ‘13
Aug ‘12
Nov ‘12
Feb ‘13
Apr ‘13
Aug ‘13
Aug ‘12
Nov ‘12
Feb ‘13
Apr ‘13
Aug ‘13
INTERNET
CONNECTIONS
BROADBAND
CONNECTIONS
INTERNET
THROUGH MOBILE
Connectivity
4. Snapshot of Digital India – August 2013
75%
17.3%
3.2%
2.9%
1.0%
0.6%
30.4%
13.1%
5.1%
4.7%
4.2
42.4%
By Operating System
By Brand
Global Smartphone Market Shares
Others
5. Snapshot of Digital India – August 2013
90%
10%
Others
32.7%
18.8%
10.9%
5.9%
5.9%
By Operating System
By Brand
Others
Indian Smartphone Market Shares
6. Snapshot of Digital India – August 2013
ByOperatingSystem
ByBrand
28.3%
67.0%
4.5%
0.2%
35.50%
23.50%
21.40%
3.60%
2.70%
1.70%
1.50%
Global Tablet Market Shares
3.90%
2.30%
Others3.90%
White box
7. Snapshot of Digital India – August 2013
15.3%
12.3%
11.7%
88%
10%
1%
1%
60.7%
Others
ByOperatingSystem
ByBrand
Indian Tablet Market Shares
8. Snapshot of Digital India – August 2013
Other Smartphone
and
Tablet Statistics
10. Snapshot of Digital India – August 2013
Social Media
users in
India
114.8
33
20.12
54
20m
8.12
2.92
14.6
million
million
million
million
million
million
million
million
11. Snapshot of Digital India – August 2013
Projection for Social Media in India
12. Snapshot of Digital India – August 2013
United States
57.16%
Turkey
50.85
United Kingdom
54.61%
Brazil
43.31%
Mexico
44.51%
India
7.11%
France
42.85%
Penetration Percentages
of
Top 10 Countries
Philippines
36.82%
Indonesia
26.09%
Italy
42.73%
13. Snapshot of Digital India – August 2013
Penetration Percentages
of
Top 10 Countries
Indonesia
44.20%
Saudi Arabia
41.66%
Singapore
34.74%
US
34.48%
Russia
33.41%
Australia
28.53%
France
26.40%
Malaysia
23.57% Argentina
22.62%
Philippines
21.18%
Mexico
16.16%
Thailand
17.10%
Canada
17.96%
Sweden
19.20%
India
19.41%
14. Snapshot of Digital India – August 2013
Penetration Percentages
of
Top 10 Countries
United States
26.68%
India
1.92%
Brazil
7.29%
United
Kingdom
21.50%
Canada
24.75%
France
9.39%
Italy
9.44%
Spain
11.11%
Mexico
4.44%
Australia
22.65%
15. Snapshot of Digital India – August 2013
There are approximately 20,000 elite twitter users
that make up .05% of the population and receive 50%
of Twitter users’ attention
Of the Top 100 Fortune Global Companies, 77% have
Twitter accounts and 88% use Twitter to post company
news and updates.
By 2015, India will have more Facebook (FB)
users than any other country on Earth.
Facebook’s global user base is predicted to
touch the 1.8 billion mark by 2017.
India now accounts for
9% of LinkedIn’s total user base.
1% of LinkedIn addicts are responsible
for 26% of all its traffic.
Interesting Social Media Statistics
16. Snapshot of Digital India – August 2013
Company Facebook Twitter LinkedIn Google + Pinterest YouTube SlideShare Tumblr
112,004 Likes 32,707 Followers
443,962
Followers
and 193,793
Employees
5,166
Followers 2 Followers
699
Subscribers,
4,636 Views,
54 Videos
27
SlideShares
and 17
Followers NA
339,471 Likes 41,290 Followers
340,066
Followers
and 119,183
Employees
2,249
Followers 98 Followers
2,145
Subscribers,
214,258
Views, 275
Videos
281
Followers
and 289
Shares
Regularly
Updated
Profile
666,888 Likes
121,289
Followers
305,008
Followers
and 102,750
Employees
1,469
Followers
375
Followers
694
Subscribers,
114,126
Views, 194
Videos NA
Profile with no
updates
527,646 Likes
128,327
Followers
190,554
Followers
and 82,140
Employees
1,808
Followers 8 Followers
2,563
Subscribers,
2,758,449
Views, 175
Videos
290 Shares
and 142
Followers NA
19,907 Likes 10,524 Followers
73,700
Followers
and 30,127
Employees NA NA
167
Subscribers,
21,151
Views, 122
Videos
15 Shares
and 12
Followers
Profile with no
updates
Social Media Presence of
Top 5 IT Companies in India
17. Snapshot of Digital India – August 2013
Company Facebook Twitter LinkedIn Google + Pinterest YouTube SlideShare Tumblr
24,169 Likes 2,728 Followers
Group with
47 Members 44 Followers NA
108
Subscribers,
22,165
Views, 39
Videos
16 Shares
and 7
Followers NA
112,004 Likes 32,707 Followers
443,962
Followers
and 193,793
Employees
5,166
Followers 2 Followers
699
Subscribers,
4,636 Views,
54 Videos
27
SlideShares
and 17
Followers NA
4,763 Likes 773 Followers NA 33 Followers NA NA
58 Shares
and 2
Followers NA
Group with
1,013 Members 945 Followers
40,659
Followers
and 12,321
Employees
Group with 10
Members
375
Followers
22
Subscribers,
15,375
Views, 5
Videos NA NA
19,497 Likes 566 Followers
7,952
Followers
and 4,373
Employees 133 Followers NA
0
Subscribers,
308 Views, 9
Videos NA
Profile with no
updates
Social Media Presence of
Top 5 BPO Companies in India
18. Snapshot of Digital India – August 2013
Sales via social commerce are expected
to reach $30 billion within 5 years.
45% of social media users are at least “somewhat”
comfortable providing credit card details through
social media channels.
Men between the age group of 18-34 years, as
compared to others, are more comfortable providing
credit card details on social media.
20% social media users would purchase
products from the social media sites of
brands.
34% social media users would share
information about a purchase on a social
media site.
74% social media users would not use an alternative
currency (ex: Facebook credits) to make
a purchase on a social media site.
Only around 17% of Facebook pages feature products,
and only 4% enable check-out (complete purchase)
within the Facebook page.
Social Commerce (Global)
19. Snapshot of Digital India – August 2013
The average Indian, with internet
connectivity, spends 9.7 hours a week on
social networking.
In India, brands leverage social media to
target young consumers, who are
internet savvy.
Facebook and Twitter are the most
preferred networks for social commerce.
The social commerce market in India is predicted
to grow at a CAGR of 37.59 percent over the
period from 2012-2016.
72% of India’s active internet
users access social media.
Social media networking is second only
to checking email, when it comes to
online activities.
Social Commerce (India)
20. Snapshot of Digital India – August 2013
Smartphone-based retail sales are set to touch
$12 billion, 5% of total e-commerce sales, in 2013.
While the m-commerce penetration rate is set to double
by 2017, m-commerce in is still a tiny portion of
e-commerce—and, consequently, a minuscule share of
overall retail sales.
Of the $24.66 billion in mobile sales in 2012, $13.86 billion,
or 56.2%, came from tablets; $9.86 billion, or 40.0%, came
from smartphones; and $0.94 billion, or 3.8%, came from
other mobile devices.
M-commerce sales in the USA are predicted to
rise by 55.7% and touch $38.40 billion in
2013.
Retail sales on smartphones and tablets will represent
15% of e-commerce sales in 2013, 18% in 2014, 21% in
2015 and 24% in 2016.
Mobile Commerce (Global)
21. Snapshot of Digital India – August 2013
45% of Indians online use only their mobile
to access the Internet. This is expected to
increase to 60% over the next three years.
65 per cent of 4000 respondents in 10
countries including India and China are using
their mobile devices for shopping.
56% and 51% respondents respectively,
think debit cards and credit cards are safe
to use while making online payments.
49% respondents believe in the
security of in-store mobile payments.
68% have downloaded their banks'
apps on their mobile devices.
Mobile Commerce (India)
22. Snapshot of Digital India – August 2013
Near Field Communication
A couple of years ago, CitiBank introduced a field trial with the Nokia
6212 Classic phone in Bangalore. Called 'Citi Tap and Pay', Citibank
MasterCard Credit cardholders were given the option of buying the
Nokia device which would come preloaded with the application that
allowed them to make payments while receiving promotional offers
and discounts.
In Hyderabad, Megasoft Ltd's subsidiary XIUS announced an
agreement with Tata DOCOMO where the latter would test XIUS'
Mobile Touch Transaction (MTT) solutions to enable subscribers to
execute anytime, anywhere recharge, bill pay and download other
VAS services.
Indian online fashion and lifestyle shopping portal Yebhi.com has
launched thirty virtual stores inside cafés across Delhi and
Bangalore, using both NFC tags and QR codes. Customers who make
a purchase through the virtual store receive an instant discount of
200 rupees.
23. Snapshot of Digital India – August 2013
Chennai Metro Rail Limited (CMRL) plans to include an
NFC ticketing option when its service launches in 2015.
Madhya Pradesh Tourism Development Corporation is set to use NFC and
QR codes to provide tourists with information at heritage centres. By
tapping a tag or scanning a code at the popular Khajuraho and Orchha
tourist destinations, visitors who download the mobile app will be able to
access detailed information, videos and pictures on their mobile phone in
Hindi, English, Japanese, French and Mandarin.
Near Field Communication
24. Snapshot of Digital India – August 2013
Mobile Browser Market Shares - India
Google Chrome is the
most widely used browser
(46.6%)
Mozilla Firefox
comes second
(31.33%)
Internet Explorer
in the third position
(16.83%)
Opera
UC Browser
Nokia
25. Snapshot of Digital India – August 2013
Whatsapp - 200+ million users
WeChat – 300+ million users
BBM – 60 million users
Viber – 50 million users
Mobile Messenger User Base
27. Snapshot of Digital India – August 2013
Lattice Engines partnered with a research firm to create
a study showing the impact big data has on sales.
A robust mix of content marketing tactics were used to
promote the report including: ebook, blog posts, guest
articles, video interviews, Slideshare and an infographic.
The report was downloaded 500 times, covered by 15
blogs and industry media sites and 1,500 views of the
ebook.
28. Snapshot of Digital India – August 2013
Optum created an integrated marketing campaign to
support the launch of a new solution, support sales and
build thought leadership.
The content marketing mix included: advertorials,
display ads, email, direct mail and a campaign website.
The successful campaign earned a 23.5 lead to
conversion rate, 475% increase in website traffic, 2,500+
resource downloads, & 28% increase in blog followers.
A $52 million in contract value of new business was
achieved with less than $ 1million invested.
29. Snapshot of Digital India – August 2013
Demandbase created an education campaign designed to
help B2B marketers make the right content technology
investment.
They promoted it using a white paper, infographic, webinar,
SlideShare and a live presentation to spotlight tools that can
maximize the power of content.
The results of the campaign included 1,700 leads, 125
webinar participants, 5,000 views on Slideshare and $1
million in new business.
30. Snapshot of Digital India – August 2013
Network provider CISCO might not be an obvious candidate for attracting a
massive following on YouTube, but it’s channel has more than 33,000
subscribers and almost 5 million video views. Part of its success is attributable
to the sheer amount of content it uploads, with several videos coming online
each day.
There is a wide range of content, including Q&As, products demos and
presentations from events. It thus becomes a useful resource for customers, as
well as a sales tool; which in turns helps to attract more viewers.
Cisco also uses other social channels, such as its blog and Facebook, to
promote its thought leadership articles.
The aim is to engage and educate corporate audiences across a range of issues,
drive buzz and gain SEO visibility in the process.
31. Snapshot of Digital India – August 2013
A few years ago, American Express launched Open Forum, a site that
aims to give advice to small business owners.
The site is frequently updated with new content, including blog posts
and videos, but the jewel in the crown is probably the ‘Idea Hub’. The
hub is a forum that allows members to network and share ideas with
each other and industry experts.
Open Forum now attracts more than 1 million unique visitors per month
and has more than 18,000 members. Interestingly, social media is
currently the most popular topic on the site.
Open Forum is also supported through other social media channels, with
its Facebook page attracting more than 300,000 fans.
32. Snapshot of Digital India – August 2013
Tipp-Ex used a branded YouTube channel to create an interactive
campaign where viewers could re-write the story onscreen.
In the video called ‘Hunter Shoots a Bear,’ the hunter in question
has second thoughts and asks users to come up with a different
verb to replace ‘Shoots’. The video then shows a new ending
depending on what the viewer types into the box.
Tipp-Ex achieved great success with the campaign – within 100 days
the video had been viewed more than 35m times with an average
brand exposure of five minutes. The clip has also been shared more
than 380,000 times on Facebook and Twitter
The brand also achieved a sales uplift of 30% in Europe, though it’s
unlikely that this is entirely attributable
This is an interesting example of how humour can be used to gain
exposure for an online ad campaign.
33. Snapshot of Digital India – August 2013
In order to meet their marketing objective of promoting the Capgemini
brand on social media and recruitment objective of connecting with a
relevant, specifically-skilled section of potential employees, Capgemini India
launched the ‘Tech Challenge’
It was a one-of-a-kind gamification of the tech environment and comprised
of 4 technology specific challenges, each with 4 progressively difficult and
unique levels. Participants could take the challenge, print their certificates,
share their scores and certificates on their social network and challenge their
friends.
This challenge resulted into 50,000 app downloads and 5,000,000 referrals in
just a month; and also provided a very rich database of potential employees
including their technical abilities and experience levels.
34. Snapshot of Digital India – August 2013
Olympic Gold Quest, an NGO that aimed to help India win more Gold
medals at the Olympics, had a minimal social presence on their official
page. A low awareness among the supporter base and very few supporters
contributing financially were the challenges that needed to be addressed.
Built and managed a presence of 16 Indian Olympians including Saina
Nehwal, Mary Kom, Gagan Narang and Vijay Kumar; as well as the
corporate presence.
Using contests, engaging posts, persuasive and targeted contribution
campaigns, well-timed communication, and a regular monitoring of what
resonated with the audience; Olympic Gold Quest achieved great success
with their campaign.
An 8000% increase in the online fan base, 12+ million impressions,
contributions to the tune of 4.1 million, and a 1,100,000+ strong community
of sports enthusiasts who are willing to do their bit; are some of the results
of the campaign.
38. Snapshot of Digital India – August 2013
• http://www.nfcworld.com/2013/05/22/324213/yebhi-com-launches-nfc-and-qr-virtual-stores-in-indian-coffee-shops/
• http://www.nfcworld.com/2013/05/14/324016/chennai-metro-investigates-nfc/
• http://www.nfcworld.com/2013/04/29/323771/madhya-pradesh-to-offer-nfc-info/
• http://www.toprankblog.com/2013/05/11-examples-killer-b2b-content-marketing/
• http://econsultancy.com/in/blog/62217-five-examples-of-b2b-companies-achieving-success-in-social-marketing
• http://www.indianexpress.com/news/google-goes-social-plus/1111847/
• http://thenextweb.com/in/2013/05/07/pc-users-in-india-now-watch-double-the-amount-of-online-videos-than-in-2011-report/
• http://www.appappeal.com/maps/tumblr
• http://www.businessinsider.com/tumblrs-active-users-lighter-than-expected-2013-5
• http://allthingsd.com/20130521/how-many-users-does-tumblr-really-have/
• http://www.appappeal.com/maps/slideshare
• http://www.slideshare.net/about
• http://bostinno.streetwise.co/2013/05/14/blackberry-live-2013-enterprise-service-blackberry-q5-bbm-channels-and-much-more/
• http://www.techinasia.com/tag/wechat/
• http://onvab.com/blog/whatsapp-business-users-statistics-usage-trends/
• http://www.independent.co.uk/life-style/gadgets-and-tech/news/whatsapp-hits-250-million-monthly-active-users-as-ott-messaging-continues-to-
flourish-8671432.html
• http://techcrunch.com/2012/02/13/vibergrowth-50-million-users-150-million-calls-and-nearly-a-billion-text-messages-per-month/
• http://vineeth.in/tag/google/
• http://www.medianama.com/2013/02/223-statcounter-report-indias-most-popular-mobile-vendors-mobile-os-browser/
• http://thenextweb.com/asia/2013/06/25/nokia-and-blackberrys-market-share-in-india-dives-as-domestic-rivals-see-tenfold-annual-growth/
• http://www.littleindia.com/business/15513-mobile%E2%80%99s-dramatic-growth-in-india-spurs-a-new-era-of-e-commerce.html
Sources
Note: All brands and logos are the copyright of their respective owners.
39. Snapshot of Digital India – August 2013
Ethinos
Presentations
on Slideshare
Snapshot of Digital
India (August 2012)
How NGOs can use
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raise funds
11 Twitter Case
Studies
10 Commandments
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Gamification
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siddharth.hegde@ethinos.com
+91 – 9820217252
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