SlideShare a Scribd company logo
1 of 23
INDEX
1. EXECUTIVE SUMMARY
2. INTRODUCTION
3. MISSION & VISION
4. OBJECTIVES
5. PROBLEM STATEMENT
6. BUSINESS PREPOSITION
7. SWOT ANALYSIS
8. MARKET STARTEGY
9. ORGANISATIONAL PLAN
10. FINANCIAL PLAN
11. PROFITABILITY
12. ECONOMIC IMPACT
13. PRESENT STATUS
INTRODUCTION…
• Snap deal is an Indian E-commerce company.
• Its head quarters is in New Delhi, India.
• The company was started by Kunal Bahle &
Rohit Bansal in February 2010.
• Snap deal had 3 lakh sellers over 30 million
products.
MISSION & VISION
• Snap deal’s mission is to create life
changing experiences for small
business in India’s retail industry.
• Aims at making life fun for consumers.
• And its vision is to create India’s most
powerful digital commerce ecosystem
that creates life changing experiences
for buyers & sellers.
OUR OBJECTIVE
The major objective of snap deal is to
maximize its out reach across the online
network.
• Offer best online deals, discounts, & offers.
• Goods efforts on marketing & promotion of
its products.
SWOT ANALYSIS
1. STRENGTH
• Innovative & good
branding
• Vast network of
retailers
• Excellent service
• Wide range of deals &
transactions to
choose from.
2. WEAKNESS
• Services not available
in all cities.
• Dependence on
internet.
MARKET STRATEGY
• Snapdeal's unique programs for the user :
• “GET YOUR 1ST DEAL FREE”.
• Same Day delivery
• Credibility through TrustPay
• customer comes back to you
unbox zindgi
ORGANISATIONAL PLAN
• It means the end result of the process
of setting medium & long objectives for
an organization & then developing a
strategy to accomplish those goals..
ORGANISATIONAL STRUCTURE
CEO
KUNAL
BAHL
CFO
Anup Vikal
COO
Rohit
Bansal
CPO
Anand
CFO
Govind
Rajan
CTO
Rajiv
Mangal
HOL
Hardeep
Singh
HOBD
Lokesh
Mamtani
FINANCIAL PLAN
Snap deal has received 7 rounds of funding…
1. In January, 2011 snap deal received a funding of $
12 million from nexus venture partners& venture
partners.
2. In July, 2011 the company raised a further $45
million from Bessemer Venture Partners.
3. Snap deal then raised a 3rd round of funding
worth $ 50 million from EBay.
4. Snap deal then raised a 4th round of funding of
$133 million on February 2014 by EBay.
5. Snap deal received 5th round of funding of
$105 million in May 2014 by Blackrock,
Temasek Holdings & other.
6. In October, 2014 snap deal received $647
million by Soft bank.
7. Snap deal received its 7th round of fund in
august 2015 by Ali Baba Group, Foxconn &
Soft bank of $500 million.
SHARE HOLDERS OF SNAPDEAL
% SHARE
HOLDING,
Starfish (soft
bank), 32.60%
% SHARE
HOLDING,
Kalaari, 13.70%
% SHARE
HOLDING, Nexus,
12.30%
% SHARE
HOLDING, Ebay,
9.30%
% SHARE
HOLDING, Kunal
Bahle, 5.20%
% SHARE
HOLDING,
Bessemer, 4%
% SHARE
HOLDING, Rohit
Bansal, 3.30%
% SHARE
HOLDING,
Donearn
investment, 3%
% SHARE
HOLDING,
Myriad
opportunities,
2%
% SHARE
HOLDING, Intel
capital, 1.50%
% SHARE
HOLDING,
Tybourne equity
master fund,
1.40%
% SHARE
HOLDING, Pi
opportunities,
1.40%
% SHARE
HOLDING,
Kenneth glass,
1.30%
Chart Title
Starfish (soft bank)
Kalaari
Nexus
Ebay
Kunal Bahle
Bessemer
Rohit Bansal
PROFITABILITY
• EMPLOYEES :1001 – 5000 EMPLOYEES
• REVENUE :$500 MILLION - $1BILLION PER YR
• PRODUCTS :30 MILLION+
• MARKET REACH: 6000 TOWNS & CITIES
MARKET SHARE
SNAP DEAL V/S OTHERS
COMPANY,
FLIPKART,
45%, 54%
COMPANY, SNAP
DEAL, 26%, 31%
COMPANY,
AMAZON,
12%, 15%
Chart Title
FLIPKART
SNAP DEAL
AMAZON
COMPANY NO.OF CATEGORIES REGISTERED USERS
AMAZON 28 NA
FLIPKART 70 18 MILLION
SNAP DEAL 500 25 MILLION
ECONOMIC IMPACT
• POSITIVE EFFECTS
 Consumers are buying a lot
of snap deals products
which brings money in the
economy.
 Because of snap deal many
people get employed.
• NEGATIVE EFFECT
 Decrease in the business
for its competitors.
PRESENT STATUS
By selling objectives & estimating
strategies today “snap deal is
India’s largest online market
place.”
SPECIAL THANKS TO :
ASPIRE
(The INTER INSTUTIONAL BUSINESS MODEL
COMPETITION )
PRESENTED BY:
RICHA RAJ
RADHIKA JALAN
( BIRLA INSTITUTE OF TECHNOLOGY)

More Related Content

What's hot

Detailed analysis of bigbasket
Detailed analysis of bigbasketDetailed analysis of bigbasket
Detailed analysis of bigbasket
rathan devatha
 
DETAIL ANALYSIS OF BIG BASKET
DETAIL ANALYSIS OF BIG BASKETDETAIL ANALYSIS OF BIG BASKET
DETAIL ANALYSIS OF BIG BASKET
sourabh guntur
 

What's hot (20)

Flipkart
FlipkartFlipkart
Flipkart
 
Flipkart:
Flipkart: Flipkart:
Flipkart:
 
A success story of entrepreneur "Sachin Bansal"
A success story of entrepreneur "Sachin Bansal"A success story of entrepreneur "Sachin Bansal"
A success story of entrepreneur "Sachin Bansal"
 
Detailed analysis of bigbasket
Detailed analysis of bigbasketDetailed analysis of bigbasket
Detailed analysis of bigbasket
 
DETAIL ANALYSIS OF BIG BASKET
DETAIL ANALYSIS OF BIG BASKETDETAIL ANALYSIS OF BIG BASKET
DETAIL ANALYSIS OF BIG BASKET
 
Zomato revenue analysis
Zomato revenue analysisZomato revenue analysis
Zomato revenue analysis
 
Presentation on Flipkart 2017
Presentation on Flipkart 2017Presentation on Flipkart 2017
Presentation on Flipkart 2017
 
Bigbasket.com PPT
Bigbasket.com  PPTBigbasket.com  PPT
Bigbasket.com PPT
 
Swiggy presentation
Swiggy presentationSwiggy presentation
Swiggy presentation
 
Flipkart
FlipkartFlipkart
Flipkart
 
Flipkart success story
Flipkart success storyFlipkart success story
Flipkart success story
 
Grofers (Business Model)
Grofers (Business Model)Grofers (Business Model)
Grofers (Business Model)
 
bigbasket.pptx
bigbasket.pptxbigbasket.pptx
bigbasket.pptx
 
Ola
OlaOla
Ola
 
Scm of flipkart
Scm of flipkartScm of flipkart
Scm of flipkart
 
Flipkart
Flipkart Flipkart
Flipkart
 
zomato
zomatozomato
zomato
 
Swiggy
SwiggySwiggy
Swiggy
 
Flipkart Strategy Analysis and Recommendation
Flipkart Strategy Analysis and RecommendationFlipkart Strategy Analysis and Recommendation
Flipkart Strategy Analysis and Recommendation
 
Flipkart business model
Flipkart business modelFlipkart business model
Flipkart business model
 

Similar to SNAPDEAL BUSINESS AND OPERATION

Business Environment market reform
Business Environment market reformBusiness Environment market reform
Business Environment market reform
Milan Padariya
 
V.S.GAUTHAMI-PROJECT
V.S.GAUTHAMI-PROJECTV.S.GAUTHAMI-PROJECT
V.S.GAUTHAMI-PROJECT
vsgauthami
 
23929048 report-on-comparitive-study-of-brokerage-plans-with-religare
23929048 report-on-comparitive-study-of-brokerage-plans-with-religare23929048 report-on-comparitive-study-of-brokerage-plans-with-religare
23929048 report-on-comparitive-study-of-brokerage-plans-with-religare
bommra
 

Similar to SNAPDEAL BUSINESS AND OPERATION (20)

Raghav Bhatter(1)
Raghav Bhatter(1)Raghav Bhatter(1)
Raghav Bhatter(1)
 
a study on mutual fund in india
a study on mutual fund in indiaa study on mutual fund in india
a study on mutual fund in india
 
Sbi and its associates merger
Sbi and its associates mergerSbi and its associates merger
Sbi and its associates merger
 
Startups Explained
Startups ExplainedStartups Explained
Startups Explained
 
Rise of Entrepreneurship in India
Rise of Entrepreneurship in IndiaRise of Entrepreneurship in India
Rise of Entrepreneurship in India
 
A projects report on effectiveness of retailing mix in big bazaar
A projects report on effectiveness of retailing mix in big bazaarA projects report on effectiveness of retailing mix in big bazaar
A projects report on effectiveness of retailing mix in big bazaar
 
Project on Mutual Funds
Project on  Mutual FundsProject on  Mutual Funds
Project on Mutual Funds
 
Business Environment market reform
Business Environment market reformBusiness Environment market reform
Business Environment market reform
 
Summerinternshipprojectsept 2012-121220103231-phpapp01
Summerinternshipprojectsept 2012-121220103231-phpapp01Summerinternshipprojectsept 2012-121220103231-phpapp01
Summerinternshipprojectsept 2012-121220103231-phpapp01
 
Venture Capital & Private Equity
Venture Capital & Private EquityVenture Capital & Private Equity
Venture Capital & Private Equity
 
Bc1
Bc1Bc1
Bc1
 
Startup India PPT
Startup  India PPTStartup  India PPT
Startup India PPT
 
Economics project on start ups in India (1)
Economics project on start ups in India (1)Economics project on start ups in India (1)
Economics project on start ups in India (1)
 
My project
My projectMy project
My project
 
An analysis of demat account and online trading
An analysis of demat account and online tradingAn analysis of demat account and online trading
An analysis of demat account and online trading
 
Quiz
QuizQuiz
Quiz
 
MANAGEMENT Quiz
MANAGEMENT QuizMANAGEMENT Quiz
MANAGEMENT Quiz
 
V.S.GAUTHAMI-PROJECT
V.S.GAUTHAMI-PROJECTV.S.GAUTHAMI-PROJECT
V.S.GAUTHAMI-PROJECT
 
Big Bazaar Project Final
Big Bazaar Project FinalBig Bazaar Project Final
Big Bazaar Project Final
 
23929048 report-on-comparitive-study-of-brokerage-plans-with-religare
23929048 report-on-comparitive-study-of-brokerage-plans-with-religare23929048 report-on-comparitive-study-of-brokerage-plans-with-religare
23929048 report-on-comparitive-study-of-brokerage-plans-with-religare
 

More from Kushal Kaushik

More from Kushal Kaushik (16)

SIRI THE AI BOT
SIRI THE AI BOTSIRI THE AI BOT
SIRI THE AI BOT
 
Business Plan in Food Industy
Business Plan in Food Industy Business Plan in Food Industy
Business Plan in Food Industy
 
Introduction to adv, adv laws & ethics
Introduction to adv, adv laws & ethicsIntroduction to adv, adv laws & ethics
Introduction to adv, adv laws & ethics
 
Integrated marketing communication
Integrated marketing communication Integrated marketing communication
Integrated marketing communication
 
Tourism advertising
Tourism advertising Tourism advertising
Tourism advertising
 
Sales promotion 1
Sales promotion 1Sales promotion 1
Sales promotion 1
 
Creative strategy
Creative strategyCreative strategy
Creative strategy
 
Advertising effectiveness
Advertising effectiveness Advertising effectiveness
Advertising effectiveness
 
Media planning and advertising agency
Media planning and advertising agency Media planning and advertising agency
Media planning and advertising agency
 
Advertising planning and budget
 Advertising planning and budget  Advertising planning and budget
Advertising planning and budget
 
Brand positioning
Brand positioning Brand positioning
Brand positioning
 
Introduction brand management
Introduction brand managementIntroduction brand management
Introduction brand management
 
brand identity
brand identity brand identity
brand identity
 
Brand Revitalization, Brand Enhancement & Brand Elimination
Brand Revitalization, Brand Enhancement & Brand EliminationBrand Revitalization, Brand Enhancement & Brand Elimination
Brand Revitalization, Brand Enhancement & Brand Elimination
 
Brand image constellation
Brand image constellationBrand image constellation
Brand image constellation
 
Brands That have changed their Logo over the time.
Brands That have changed their Logo over the time.Brands That have changed their Logo over the time.
Brands That have changed their Logo over the time.
 

Recently uploaded

The basics of sentences session 4pptx.pptx
The basics of sentences session 4pptx.pptxThe basics of sentences session 4pptx.pptx
The basics of sentences session 4pptx.pptx
heathfieldcps1
 
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
中 央社
 

Recently uploaded (20)

Operations Management - Book1.p - Dr. Abdulfatah A. Salem
Operations Management - Book1.p  - Dr. Abdulfatah A. SalemOperations Management - Book1.p  - Dr. Abdulfatah A. Salem
Operations Management - Book1.p - Dr. Abdulfatah A. Salem
 
Discover the Dark Web .pdf InfosecTrain
Discover the Dark Web .pdf  InfosecTrainDiscover the Dark Web .pdf  InfosecTrain
Discover the Dark Web .pdf InfosecTrain
 
The basics of sentences session 4pptx.pptx
The basics of sentences session 4pptx.pptxThe basics of sentences session 4pptx.pptx
The basics of sentences session 4pptx.pptx
 
Word Stress rules esl .pptx
Word Stress rules esl               .pptxWord Stress rules esl               .pptx
Word Stress rules esl .pptx
 
How to Analyse Profit of a Sales Order in Odoo 17
How to Analyse Profit of a Sales Order in Odoo 17How to Analyse Profit of a Sales Order in Odoo 17
How to Analyse Profit of a Sales Order in Odoo 17
 
Navigating the Misinformation Minefield: The Role of Higher Education in the ...
Navigating the Misinformation Minefield: The Role of Higher Education in the ...Navigating the Misinformation Minefield: The Role of Higher Education in the ...
Navigating the Misinformation Minefield: The Role of Higher Education in the ...
 
....................Muslim-Law notes.pdf
....................Muslim-Law notes.pdf....................Muslim-Law notes.pdf
....................Muslim-Law notes.pdf
 
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
 
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
 
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General QuizPragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
 
Behavioral-sciences-dr-mowadat rana (1).pdf
Behavioral-sciences-dr-mowadat rana (1).pdfBehavioral-sciences-dr-mowadat rana (1).pdf
Behavioral-sciences-dr-mowadat rana (1).pdf
 
“O BEIJO” EM ARTE .
“O BEIJO” EM ARTE                       .“O BEIJO” EM ARTE                       .
“O BEIJO” EM ARTE .
 
Capitol Tech Univ Doctoral Presentation -May 2024
Capitol Tech Univ Doctoral Presentation -May 2024Capitol Tech Univ Doctoral Presentation -May 2024
Capitol Tech Univ Doctoral Presentation -May 2024
 
Stl Algorithms in C++ jjjjjjjjjjjjjjjjjj
Stl Algorithms in C++ jjjjjjjjjjjjjjjjjjStl Algorithms in C++ jjjjjjjjjjjjjjjjjj
Stl Algorithms in C++ jjjjjjjjjjjjjjjjjj
 
Basic Civil Engineering notes on Transportation Engineering, Modes of Transpo...
Basic Civil Engineering notes on Transportation Engineering, Modes of Transpo...Basic Civil Engineering notes on Transportation Engineering, Modes of Transpo...
Basic Civil Engineering notes on Transportation Engineering, Modes of Transpo...
 
Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45
Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45
Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45
 
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdfINU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
 
REPRODUCTIVE TOXICITY STUDIE OF MALE AND FEMALEpptx
REPRODUCTIVE TOXICITY  STUDIE OF MALE AND FEMALEpptxREPRODUCTIVE TOXICITY  STUDIE OF MALE AND FEMALEpptx
REPRODUCTIVE TOXICITY STUDIE OF MALE AND FEMALEpptx
 
Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).
 
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
 

SNAPDEAL BUSINESS AND OPERATION

  • 1.
  • 2. INDEX 1. EXECUTIVE SUMMARY 2. INTRODUCTION 3. MISSION & VISION 4. OBJECTIVES 5. PROBLEM STATEMENT 6. BUSINESS PREPOSITION 7. SWOT ANALYSIS 8. MARKET STARTEGY 9. ORGANISATIONAL PLAN 10. FINANCIAL PLAN 11. PROFITABILITY 12. ECONOMIC IMPACT 13. PRESENT STATUS
  • 3. INTRODUCTION… • Snap deal is an Indian E-commerce company. • Its head quarters is in New Delhi, India. • The company was started by Kunal Bahle & Rohit Bansal in February 2010. • Snap deal had 3 lakh sellers over 30 million products.
  • 4. MISSION & VISION • Snap deal’s mission is to create life changing experiences for small business in India’s retail industry. • Aims at making life fun for consumers. • And its vision is to create India’s most powerful digital commerce ecosystem that creates life changing experiences for buyers & sellers.
  • 5. OUR OBJECTIVE The major objective of snap deal is to maximize its out reach across the online network. • Offer best online deals, discounts, & offers. • Goods efforts on marketing & promotion of its products.
  • 6. SWOT ANALYSIS 1. STRENGTH • Innovative & good branding • Vast network of retailers • Excellent service • Wide range of deals & transactions to choose from. 2. WEAKNESS • Services not available in all cities. • Dependence on internet.
  • 7. MARKET STRATEGY • Snapdeal's unique programs for the user : • “GET YOUR 1ST DEAL FREE”. • Same Day delivery • Credibility through TrustPay • customer comes back to you
  • 9. ORGANISATIONAL PLAN • It means the end result of the process of setting medium & long objectives for an organization & then developing a strategy to accomplish those goals..
  • 11.
  • 12. FINANCIAL PLAN Snap deal has received 7 rounds of funding… 1. In January, 2011 snap deal received a funding of $ 12 million from nexus venture partners& venture partners. 2. In July, 2011 the company raised a further $45 million from Bessemer Venture Partners. 3. Snap deal then raised a 3rd round of funding worth $ 50 million from EBay. 4. Snap deal then raised a 4th round of funding of $133 million on February 2014 by EBay.
  • 13. 5. Snap deal received 5th round of funding of $105 million in May 2014 by Blackrock, Temasek Holdings & other. 6. In October, 2014 snap deal received $647 million by Soft bank. 7. Snap deal received its 7th round of fund in august 2015 by Ali Baba Group, Foxconn & Soft bank of $500 million.
  • 14. SHARE HOLDERS OF SNAPDEAL % SHARE HOLDING, Starfish (soft bank), 32.60% % SHARE HOLDING, Kalaari, 13.70% % SHARE HOLDING, Nexus, 12.30% % SHARE HOLDING, Ebay, 9.30% % SHARE HOLDING, Kunal Bahle, 5.20% % SHARE HOLDING, Bessemer, 4% % SHARE HOLDING, Rohit Bansal, 3.30% % SHARE HOLDING, Donearn investment, 3% % SHARE HOLDING, Myriad opportunities, 2% % SHARE HOLDING, Intel capital, 1.50% % SHARE HOLDING, Tybourne equity master fund, 1.40% % SHARE HOLDING, Pi opportunities, 1.40% % SHARE HOLDING, Kenneth glass, 1.30% Chart Title Starfish (soft bank) Kalaari Nexus Ebay Kunal Bahle Bessemer Rohit Bansal
  • 15. PROFITABILITY • EMPLOYEES :1001 – 5000 EMPLOYEES • REVENUE :$500 MILLION - $1BILLION PER YR • PRODUCTS :30 MILLION+ • MARKET REACH: 6000 TOWNS & CITIES
  • 16. MARKET SHARE SNAP DEAL V/S OTHERS COMPANY, FLIPKART, 45%, 54% COMPANY, SNAP DEAL, 26%, 31% COMPANY, AMAZON, 12%, 15% Chart Title FLIPKART SNAP DEAL AMAZON COMPANY NO.OF CATEGORIES REGISTERED USERS AMAZON 28 NA FLIPKART 70 18 MILLION SNAP DEAL 500 25 MILLION
  • 17. ECONOMIC IMPACT • POSITIVE EFFECTS  Consumers are buying a lot of snap deals products which brings money in the economy.  Because of snap deal many people get employed. • NEGATIVE EFFECT  Decrease in the business for its competitors.
  • 18. PRESENT STATUS By selling objectives & estimating strategies today “snap deal is India’s largest online market place.”
  • 19.
  • 20.
  • 21.
  • 22. SPECIAL THANKS TO : ASPIRE (The INTER INSTUTIONAL BUSINESS MODEL COMPETITION )
  • 23. PRESENTED BY: RICHA RAJ RADHIKA JALAN ( BIRLA INSTITUTE OF TECHNOLOGY)