-SACHINDHAKRAO
AGENDAIntroductionBrandsBrand DevelopmentFinanceSWOTBrand DevelopmentFinanceSWOT
Introduction Nestlé India is a subsidiary of Nestlé S.A. of Switzerland
 Nestlé formed a company in India and set up its first factory in 1961 at Moga, Punjab
 Presently the world's largest and most diversified food company
Vision : Being the best in everything they touch & handle
Mission : Continuously excel to achieve and maintain leadership position in the chosen businesses; and delight all stakeholders by making economic value additions in all corporate functions
It has seven factories spread across the country. All the factories comply with the Nestle Quality Management Systems and have been certified by independent and reputed extemal bodies as being compliant as well as aligned with the external Standard for Quality Systems ISO 9001, the Food Safety Management Standard ISO 22000, the Environment Management Standard ISO 14001 and the Occupational Health and Safety Management Standard OHSAS 18001NestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
Nestlé’s Processing Units in IndiaCholadi (Tamilnadu) 1967Moga (Punjab) 1961Ponda (Goa) 1995Samalkha (Haryana) 1993Nanjangud (Karnataka) 1989Bicholim (Goa) 1997Pantnagar (Uttaranchal) 2006NestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
       Brands1) Milk Products and NutritionNestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
       Brands2) BeveragesNestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
       Brands3) Prepared Dishes and Cooking AidsNestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
       Brands4) Chocolates and ConfectioneryNestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
Business DevelopmentPrepared Dishes and Cooking Aid:
Delighting the consumer and developing products that enhance accessibility to nutrition.
‘MAGGI’ brand pioneer of ‘Taste Bhi Health Bhi’
Completed 25 years – launched ‘Me and MeriMaggi’ – emotional relationship with consumer.
Instead of brand taking to consumers, allowed the consumers to talk abut their unique experience with the MAGGI & made consumer hero of communication.
MAGGI demonstrated its DNA and pioneered several new products specially for BOP
e.g. MaggiBhunaMasala– Low level of oil without andy added preservative , MaggiNutri-liciousPazzta– 100% made from Suzi (source of protein and Fibre), MaggiMasala-ae-Magic – a unique fortified taste enhancer, fortified with Iron, Iodine & Vitamin ANestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
Business DevelopmentBeverages:
Nestlé is the value leader in Instant Coffee with NESCAFÉ . Year 2009 was challenging for coffee business due to adverse climatic & weather conditions that were experienced in India
The business-group focused its efforts across the value chain, innovated and renovated to launch new products, along with strong in-store activities and impactful advertising campaigns
NESCAFÉ Cuppuccinohad a successful start, popularly priced pack supported the growth
South the limited edition NESCAFE SUNRISE Rich Mountain Blend received very good feedback and despite the challenging environment NESCAFE performed satisfactorily, achieving volume and market share growth in India.NestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
Business DevelopmentChocolate and Confectionery :
Nestlé believes sweet snacking is an intrinsic part of people's lives

Nestle India Ltd

  • 1.
  • 2.
  • 3.
    Introduction Nestlé Indiais a subsidiary of Nestlé S.A. of Switzerland
  • 4.
    Nestlé formeda company in India and set up its first factory in 1961 at Moga, Punjab
  • 5.
    Presently theworld's largest and most diversified food company
  • 6.
    Vision : Beingthe best in everything they touch & handle
  • 7.
    Mission : Continuouslyexcel to achieve and maintain leadership position in the chosen businesses; and delight all stakeholders by making economic value additions in all corporate functions
  • 8.
    It has sevenfactories spread across the country. All the factories comply with the Nestle Quality Management Systems and have been certified by independent and reputed extemal bodies as being compliant as well as aligned with the external Standard for Quality Systems ISO 9001, the Food Safety Management Standard ISO 22000, the Environment Management Standard ISO 14001 and the Occupational Health and Safety Management Standard OHSAS 18001NestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
  • 9.
    Nestlé’s Processing Unitsin IndiaCholadi (Tamilnadu) 1967Moga (Punjab) 1961Ponda (Goa) 1995Samalkha (Haryana) 1993Nanjangud (Karnataka) 1989Bicholim (Goa) 1997Pantnagar (Uttaranchal) 2006NestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
  • 10.
    Brands1) Milk Products and NutritionNestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
  • 11.
    Brands2) BeveragesNestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
  • 12.
    Brands3) Prepared Dishes and Cooking AidsNestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
  • 13.
    Brands4) Chocolates and ConfectioneryNestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
  • 14.
  • 15.
    Delighting the consumerand developing products that enhance accessibility to nutrition.
  • 16.
    ‘MAGGI’ brand pioneerof ‘Taste Bhi Health Bhi’
  • 17.
    Completed 25 years– launched ‘Me and MeriMaggi’ – emotional relationship with consumer.
  • 18.
    Instead of brandtaking to consumers, allowed the consumers to talk abut their unique experience with the MAGGI & made consumer hero of communication.
  • 19.
    MAGGI demonstrated itsDNA and pioneered several new products specially for BOP
  • 20.
    e.g. MaggiBhunaMasala– Lowlevel of oil without andy added preservative , MaggiNutri-liciousPazzta– 100% made from Suzi (source of protein and Fibre), MaggiMasala-ae-Magic – a unique fortified taste enhancer, fortified with Iron, Iodine & Vitamin ANestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
  • 21.
  • 22.
    Nestlé is thevalue leader in Instant Coffee with NESCAFÉ . Year 2009 was challenging for coffee business due to adverse climatic & weather conditions that were experienced in India
  • 23.
    The business-group focusedits efforts across the value chain, innovated and renovated to launch new products, along with strong in-store activities and impactful advertising campaigns
  • 24.
    NESCAFÉ Cuppuccinohad asuccessful start, popularly priced pack supported the growth
  • 25.
    South the limitededition NESCAFE SUNRISE Rich Mountain Blend received very good feedback and despite the challenging environment NESCAFE performed satisfactorily, achieving volume and market share growth in India.NestléBrandsCompetitorsDevelopmentFinanceAcquisitionSWOTSupply Chain
  • 26.
  • 27.
    Nestlé believes sweetsnacking is an intrinsic part of people's lives