If you're part of a healthcare organization's philanthropy department or foundation, how does social media fit into what you do? Check out this presentation, which covers social media from the planning stage to execution to successful follower and ROI tracking. This presentation was given by Dania Beck, annual giving manager of Greenville Hospital System University Medical Center, at the 2011 Association for Healthcare Philanthropy conference.
21 Tips for Engaging Alumni Through Social Media by John HaydonJeffTe
Â
From Blackbaud Higher Ed Forum, hosted by Emmanuel College, John Haydon presented 21 tips for engaging alumni via social media. Great examples of schools doing it right and some practical tips for getting more out of your social media presence.
This Facebook strategy workshop was shared at a Nonprofit Resource Center workshop at the Womens Resource Center of Manatee County. Presented by Susie Bowie and Suzanne Dameron. Thanks to everyone who joined us!
Craft the Perfect Posts for the "Big 3" Social NetworksHubSpot
Â
Learn how to dominate social media marketing with optimized posts for Facebook, LinkedIn, and Twitter. You can find it all here from @anum, adapted from her presentation at HubSpot's #INBOUND13 conference.
Social Media Audits, Strategy & Everything In-between Ashley Segura
Â
inOrbit
Wondering if you're doing this whole social media thing right? Getting ready to launch a new brand or work with a new social media client?
This session was made for you! In this session, we will focus on the following:
Realistic goals to accomplish on social media
The anatomy of a branded social media appearance
Content ideation and content types
Hashtag strategy and other social media strategies
Posting frequency and social media calendar
And finally, how to audit if itâs all working or not
Measuring Social Media: Assessing Your ImpactKelli Hansen
Â
Using social media effectively can help people feel more personally connected to your library, but it also takes a lot of work. How can you know whether you're getting the most for your investment? Effectively measuring social media can tell you whatâs working for your audience, what needs to change, and where to concentrate your time and effort. In this presentation, find out about planning techniques and free tools that can help you get the data you need to better reach and serve your users through social media.
Presented at the 2015 MOBIUS Annual Conference, June 2, 2015.
http://mobiusannualconference2015.sched.org/event/b6bb7ef596edfb69fc32e130a5bdca9d#.VW3hls9Viko
21 Tips for Engaging Alumni Through Social Media by John HaydonJeffTe
Â
From Blackbaud Higher Ed Forum, hosted by Emmanuel College, John Haydon presented 21 tips for engaging alumni via social media. Great examples of schools doing it right and some practical tips for getting more out of your social media presence.
This Facebook strategy workshop was shared at a Nonprofit Resource Center workshop at the Womens Resource Center of Manatee County. Presented by Susie Bowie and Suzanne Dameron. Thanks to everyone who joined us!
Craft the Perfect Posts for the "Big 3" Social NetworksHubSpot
Â
Learn how to dominate social media marketing with optimized posts for Facebook, LinkedIn, and Twitter. You can find it all here from @anum, adapted from her presentation at HubSpot's #INBOUND13 conference.
Social Media Audits, Strategy & Everything In-between Ashley Segura
Â
inOrbit
Wondering if you're doing this whole social media thing right? Getting ready to launch a new brand or work with a new social media client?
This session was made for you! In this session, we will focus on the following:
Realistic goals to accomplish on social media
The anatomy of a branded social media appearance
Content ideation and content types
Hashtag strategy and other social media strategies
Posting frequency and social media calendar
And finally, how to audit if itâs all working or not
Measuring Social Media: Assessing Your ImpactKelli Hansen
Â
Using social media effectively can help people feel more personally connected to your library, but it also takes a lot of work. How can you know whether you're getting the most for your investment? Effectively measuring social media can tell you whatâs working for your audience, what needs to change, and where to concentrate your time and effort. In this presentation, find out about planning techniques and free tools that can help you get the data you need to better reach and serve your users through social media.
Presented at the 2015 MOBIUS Annual Conference, June 2, 2015.
http://mobiusannualconference2015.sched.org/event/b6bb7ef596edfb69fc32e130a5bdca9d#.VW3hls9Viko
Pay To Play: Using Social Media Ads to Reach Goals #SoMeT14USFSC Interactive
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Pay To Play: Using Social Media Ads to Reach Goals was created and presented by FSC Interactive at the 2014 Social Media Tourism Symposium (SoMeT14US) in Nashville, TN. This presentation will provide an overview of Facebook, Twitter, and Pinterest advertising options by showcasing real-life examples from the New Orleans Tourism accounts with goals, metrics, and case studies to support the results. It is a great resource for destination and tourism businesses.
Social Media Marketing changes daily and many factors will be important in determining your actual results and no guarantees are made that you will achieve results similar.
Business of Digital: Social media strategyKim Pittaway
Â
A presentation for Magazines Canada's Business of Digital speaking series. Case studies, key questions and advice on measuring ROI for your social media efforts.
There is so much to know when considering marketing your business online. But you have to start somewhere. A walk through the basics, with tips, tricks and tools.
Social Summit was a one day social media training workshop, at which FSC Interactive taught small businesses how to best use social media.
How the travel industry uses Instagram to maximize engagement and drive websi...Amanda Sands
Â
Hawaii, Michigan, New York, Florida, California, Colorado, Texas and Georgia. What are these DMOs doing to maximize the impact of their social media properties? This report covers it.
10 Steps to a Successful Nonprofit Social Media StrategyJulia Campbell
Â
DESCRIPTION: Social media success is something that nonprofits are finally beginning to see as a vital piece of the marketing and fundraising puzzle. However, just setting up a Facebook page or a Twitter account isnât enough. You need to know why you are on social media, who you are trying to reach, and what you are planning to say. Planning and creating a strategy is vital if you want to succeed on social media and stop spinning your wheels. In this presentation, Julia will take you through the 10 necessary steps you need to create a viable social media strategy for your nonprofit. In this workshop, Julia will review specific tactics and examples from nonprofits small and large who are finding success using social media to drive engagement and awareness of their organizations â and even raise money!
Established in 1967, the Association for Healthcare Philanthropy is an international, not-for-profit professional organization dedicated to developing the men and women who encourage charity in North Americaâs health care organizations. In addition to serving as their membersâ source for education, networking opportunities, and research on health care fundraising, AHP advocates on behalf of nonprofit hospitals and monitors legislative and regulatory issues.
AHP was using Microsoft Dynamics SL to maintain their accounting books and Microsoft FRx for financial reportingâand several workarounds had been put in place to help get the data from point A to point B. Key challenges included:
-Limited client resources available for implementation
-Extracting data from Microsoft Dynamics SL for Sage Intacct
Wipfli/Brittenford implemented Sage Intacct core modules for AHP, leveraging the Sage Intacct QuickStart Financial Non-profit template that includes pre-built and customizable dashboards, reports, and analytics.
Pay To Play: Using Social Media Ads to Reach Goals #SoMeT14USFSC Interactive
Â
Pay To Play: Using Social Media Ads to Reach Goals was created and presented by FSC Interactive at the 2014 Social Media Tourism Symposium (SoMeT14US) in Nashville, TN. This presentation will provide an overview of Facebook, Twitter, and Pinterest advertising options by showcasing real-life examples from the New Orleans Tourism accounts with goals, metrics, and case studies to support the results. It is a great resource for destination and tourism businesses.
Social Media Marketing changes daily and many factors will be important in determining your actual results and no guarantees are made that you will achieve results similar.
Business of Digital: Social media strategyKim Pittaway
Â
A presentation for Magazines Canada's Business of Digital speaking series. Case studies, key questions and advice on measuring ROI for your social media efforts.
There is so much to know when considering marketing your business online. But you have to start somewhere. A walk through the basics, with tips, tricks and tools.
Social Summit was a one day social media training workshop, at which FSC Interactive taught small businesses how to best use social media.
How the travel industry uses Instagram to maximize engagement and drive websi...Amanda Sands
Â
Hawaii, Michigan, New York, Florida, California, Colorado, Texas and Georgia. What are these DMOs doing to maximize the impact of their social media properties? This report covers it.
10 Steps to a Successful Nonprofit Social Media StrategyJulia Campbell
Â
DESCRIPTION: Social media success is something that nonprofits are finally beginning to see as a vital piece of the marketing and fundraising puzzle. However, just setting up a Facebook page or a Twitter account isnât enough. You need to know why you are on social media, who you are trying to reach, and what you are planning to say. Planning and creating a strategy is vital if you want to succeed on social media and stop spinning your wheels. In this presentation, Julia will take you through the 10 necessary steps you need to create a viable social media strategy for your nonprofit. In this workshop, Julia will review specific tactics and examples from nonprofits small and large who are finding success using social media to drive engagement and awareness of their organizations â and even raise money!
Established in 1967, the Association for Healthcare Philanthropy is an international, not-for-profit professional organization dedicated to developing the men and women who encourage charity in North Americaâs health care organizations. In addition to serving as their membersâ source for education, networking opportunities, and research on health care fundraising, AHP advocates on behalf of nonprofit hospitals and monitors legislative and regulatory issues.
AHP was using Microsoft Dynamics SL to maintain their accounting books and Microsoft FRx for financial reportingâand several workarounds had been put in place to help get the data from point A to point B. Key challenges included:
-Limited client resources available for implementation
-Extracting data from Microsoft Dynamics SL for Sage Intacct
Wipfli/Brittenford implemented Sage Intacct core modules for AHP, leveraging the Sage Intacct QuickStart Financial Non-profit template that includes pre-built and customizable dashboards, reports, and analytics.
Getting Your Donors to Say "I Do": Using Online Tools to Build Lasting Relati...Mark Miller
Â
Presented at the Association for Healthcare Philanthropy on Oct. 21, 2011, this session compares e-philanthropy to romance - organized by 1) playing the field, 2) dating, and 3) taking the plunge. Mark Miller of Children's National Medical Center and Lesley Solomon of Brigham and Women's Hospital present practical tips for developing lasting relationships that lead to sustainable fundraising success. They include lessons learned from fundraising, stewardship, and list-building campaigns.
Service beneficiaries are an organization\'s most obvious donors. Unfortunately, not ever nonprofit has a natural "feeder constituency". This presentation will help those nonprofits to focus their effects to create philanthropic returns.
Fundraising from America: A Guide Planned Giving ProgramsAdam Davidson
Â
Does a Charitable Remainder Trust, Beneficiary Designation, Bequest of Shares or Tangible Personal Property, Annuity or Charitable Lead Trust mean anything to you? If it doesnât spend an hour with us and it will. These are sophisticated giving methods by which you can tempt your highest givers to make larger donations to you. Itâs not difficult but it is very common in America and many of your donors will have been offered these methods by the nonprofits and other organizations they support. You need to know about them in order to be able to compete effectively.
Fundraising from canada - an introduction for uk charities by Mark blumbergAdam Davidson
Â
Chapel & York invited Canadian lawyer and non-profit expert Mark Blumberg, of Blumberg Segal LLP, to discuss fundraising from Canada by UK charities in this exclusive, webinar opportunity. Mark focused on UK charities understanding the options available when fundraising in Canada and the pros & cons of each whilst avoiding the pitfalls of jumping in without understanding the various issues.
Learning objectives:
- Be aware of opportunities for fundraising in Canada and how they differ from the UK.;
- Understand that depending on the specific type of institution in the UK and the type of donor there are various options for supporting UK charities and/or programs run by such charities;
- Will be aware of when a âCanadian Friends ofâ organization may be appropriate to establish;
- Understand the various compliance requirements when operating in Canada for a Canadian Friends Organization including those relating to fundraising, receipting and foreign activities.
Slides taken from the 12th June 2014 Webinar
A recording of this webinar presentation is available. Please contact websupport@chapel-york.com for further information
**Legal information, not legal advice**
William Spooner, FCHIME
Senior Vice President & CIO
Sharp HealthCare
iHT2 Health IT Summit San Francisco - Opening Keynote, William Spooner, FCHIME, Senior VP & CIO, Sharp HealthCare "An Accountable Care Organization"
Amanda Eyer of atLarge and Susie Bowie of the Community Foundation of Sarasota County's Nonprofit Resource Center host a basic session on social media for Sarasota & Manatee County nonprofits.
An overview of the social media used at the USF Alumni Association and goals for improvement. This was a project I completed for my "Social Media in Mass Communications" course at the University of South Florida in Fall of 2014.
Are We Getting Results? How to Track Your Nonprofit Social Media Efforts with...Julia Campbell
Â
Effective social media marketing involves thoughtful measurement and analytics. This session will cover:
How to choose which metrics to track.
How and where to pull metrics from social media.
A brief review of popular analytics dashboards.
How to use a simple spreadsheet to manage tracking.
Benchmarking reports so you can see how you are doing compared to other nonprofits.
Successful Social Media Marketing Campaign, 140 Characters at a TimeKeith Parnell
Â
Successful Social Media Marketing Campaign, 140 Characters at a Time delivered by Renee Alexander Hamilton to New Media Conventions on September 18, 2009 at the Cavalier Golf & Yacht Club in Virginia Beach, VA
jumpinteractive at USF - Socialize Your ROIatLarge, Inc.
Â
You live on Facebook so youâve got social media campaigns down, right? Building a social brand, managing social slams and integrating social across your messaging and reporting--second nature eh? Just in case--pop in as we look at catering social campaigns by platform, creating a social media culture and tracking your social ROI.Â
As the Networking Motivator (tm) and the Chief Networking Officer of a large West Coast chamber of commerce, Beth Bridges has used social media to encourage members and friends to network more and to network for better results. This presentation was giving to the Weblink International Summit in Indianapolis in September 2010. If you would like to have Beth speak to your organization on this topic or on The Five Part Networking Success Plan (tm), contact her through Facebook (www.Facebook.com/BethBridges) or LinkedIn (http://www.linkedin.com/in/bethbridges)
A getting started basic metrics/analytics workshop at the Wisconsin State Prevention Conference, June, 2011 through the Central Regional Team for the Center for the Application of Prevention Technologies. All materials, links and resources at http://technologyinprevention.wikispaces.com
Similar to Social Media: A Powerful Tool in your Toolbox (20)
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
Â
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
Â
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties â USA
Expansion of bot farms â how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks â Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
Â
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Â
Clients donât know what they donât know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clientsâ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
Â
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Â
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Â
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
Â
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. Whatâs changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Â
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
UiPath Test Automation using UiPath Test Suite series, part 4
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Social Media: A Powerful Tool in your Toolbox
1. Social Media: A Powerful Tool for Your Toolbox Dania R. Beck Annual Giving Manager Greenville Hospital System University Medical Center www.slideshare.net/ghsgiving facebook.com/ghsgiving twitter.com/ghs_giving youtube.com/ghsgiving
48. Content provided by: Jenn Parker, Annual Giving Specialist Dania Beck, Annual Giving Manager Presentation available online: www.slideshare.net/ghsgiving Contact info: Jenn Parker- [email_address] Dania Beck- [email_address] Follow us on Twitter: @ghs_giving Like us on Facebook: facebook.com/ghsgiving
Editor's Notes
Followers and fans- Jenn checks every morning. Goes into page and looks at number of followers and fans. Retweets, mentions, likes, comments- Jenn goes in by hand and counts and then checks to see how many followers someone who made a comment has, etc. Tip- have a tool like TweetDeck, Hootsuite that alerts you when someone retweets or mentions you. Traffic to sites and dollars raised is tracked through Google Analytics
Social media touches represents our calculation of the number of tweets and FB posts we put out by the number of followers we have as well as the number of followers our fans/followers have.
Out of all of those touchpoints we just looked at on the previous slide these are the touches that our fans/followers have put out about us to their sphere of influence.
In Aug. 40% our the traffic to Winnthefight.org came from Facebook/Twitter/YouTube, etc. (social media)
Talk about Friends asking Friends, start your own VTD- give as examples.
Ex. Good descriptions of videos for YouTube so people can find you. #cancer- if someone searches for cancer on Twitter, this post will come up in the search. Good to include folks Twitter handle, Facebook profile name so they will see that you mentioned them and they will be more likely to retweet, etc.
This chart shows how many people/traffic came to the website through a social media outlet.
This shows how much money was raised from traffic that came to the site through a social media outlet. This is an April event, but we started promoting it in February.