The document discusses how a media product represents various social groups including class, race, age, gender, and sexuality. It notes that the target audience for disaster films are typically white, young males so the main character was a white, well-spoken male in his 20s-30s to appeal to this audience. Gender roles are also discussed, with the assertion that disaster film audiences view women as sexual objects so a female newsreader was included to appeal to this stereotypical view. The document emphasizes making character choices based on social stereotypes to ensure the intended target audience can relate to the characters.