The magazine is called "Simply Extraordinary" and will focus on travel and lifestyle content for urban professionals aged 27-35 making $25,000-$50,000 annually. It will feature sections on events, destinations, celebrity interviews, fashion, wellness, and restaurants. The cover story will highlight both domestic and international locations, providing recommendations. Fashion shoots will take place in featured destinations. Articles will introduce health centers and recommend top restaurants in visited countries, interviewing chefs. The magazine aims to inspire readers to discover new, special places through an elegant and modern tone.
Bayer Vietnam gave me a task to develop a proposal for its annual animal health conference. The target audiences are distributors, retailers and 1st class dealers. Thus, in order to serving "tough" audiences have an memorable and exciting event. I have learned from Bayer core values to shape out of the box concept, theme, visual and execution ideas. It consumed quite a lot researching time,but here it is, I love this work.
This sharing hopefully get some feedback from viewers and I am able to learn from you.
Bestow - Marketing Communication Agency - Advertising AgencyDipen Patel
We are a multi disciplinary branding agency called BESTOW which specialises in three main areas of expertise:
• Design
• Strategy, and
• Communication
We are involved in 360-degree marketing activities for our clients, which scale from various verticals like Real estate, Jewellers, Industrial, FMCG, Education, Finance, Hospitality & many more.
From Advertising & PR, to Digital Marketing, to Events & Exhibitions, to Interactive media planning, you name it we do it.
Whether you’re an engraver or diamond cognoscente, a good style and taste will set yourorganization apart from competitors. In addition, a good brand will communicate thesequalities to your spectators – commencing with your jewelry logo.
Many brands are misguided by so many notions around and about brand strategy. Here's a brief checklist for you to know if you are approaching your brand strategy right.
Bayer Vietnam gave me a task to develop a proposal for its annual animal health conference. The target audiences are distributors, retailers and 1st class dealers. Thus, in order to serving "tough" audiences have an memorable and exciting event. I have learned from Bayer core values to shape out of the box concept, theme, visual and execution ideas. It consumed quite a lot researching time,but here it is, I love this work.
This sharing hopefully get some feedback from viewers and I am able to learn from you.
Bestow - Marketing Communication Agency - Advertising AgencyDipen Patel
We are a multi disciplinary branding agency called BESTOW which specialises in three main areas of expertise:
• Design
• Strategy, and
• Communication
We are involved in 360-degree marketing activities for our clients, which scale from various verticals like Real estate, Jewellers, Industrial, FMCG, Education, Finance, Hospitality & many more.
From Advertising & PR, to Digital Marketing, to Events & Exhibitions, to Interactive media planning, you name it we do it.
Whether you’re an engraver or diamond cognoscente, a good style and taste will set yourorganization apart from competitors. In addition, a good brand will communicate thesequalities to your spectators – commencing with your jewelry logo.
Many brands are misguided by so many notions around and about brand strategy. Here's a brief checklist for you to know if you are approaching your brand strategy right.
Diptyque Paris - Social Marketing Case StudyAffinitive
Case study detailing Affinitive’s work for Diptyque Paris, the legendary French perfumer and maker of luxury scented candles, home fragrances and a body care collection.
Hey there, Home is a home decor and DIY blog. The brand is a "girl next door" brand archetype, as shown in the tagline: Home Decor for Real Life. The brand identity design is bright, cheerful, and friendly.
Archetypal Branding provides you with a systematic way to:
• Clearly define the Brand so that it is compelling and credible to your key Target Audiences.
• Create a Brand Identity that all key internal Constituencies can agree on and work from.
• Increase the Reputation, Image, perceived Value and Brand Awareness of your Company
Recent studies have shown that the most potent component of premium brands is a clear identity that is grounded in the ultimate personality types deciphered by the Swiss psychiatrist Carl Jung, the so-called Archetypes.
Tracking over 13,000 brands over a period of five years and interviewing more than 120,000 consumers across 100 product categories, archetypal researcher Carol Paerson found that archetypal brands outpaced non-archetypal ones by a factor of 97% in Market Value Added (a measure of how much value a company has added to, or subtracted from, its shareholder investment).
A Booz Allen Hamilton research report recently showed that „brand-guided companies have profitability margins nearly twice the industry standard. Brand-guided banks, for example, have an ROE of 19% compared to 8% for non brand-guided banks.“
I was part of a six-person team that underwent primary research (performed brand association tests on and surveyed 52 respondents) and secondary research (analysed Zara's current and past branding communications) to assess Zara's current brand meaning in the Vancouver market. I led the process of narrowing down Zara's intended brand meaning into four succinct categories. I was in charge of categorizing associations as well as analysing "classy" and "good quality" associations, cross referencing them to demographic variables. I was additionally in charge of analysing Zara's brand strength, as well as designing the PowerPoint.
Critical and in-depth analysis of the brand and its characteristics with particular emphasis on the strategy adopted by the new Artistic Director Alessandro Michele.
Key points:
- Why is Gucci a disruptive brand? (3 main pillars)
- Why is Gucci a luxury brand?
- Analysis of the narrative and of the brand contract;
- Further recommendations.
Equip yourself to leverage archetypes to create a differentiating personality and hence, positioning for your brand, connecting with the ideal consumer.
The presentation focuses on the role of Internal Branding In Human Resources & Marketing Management. It specifically goes through the HRM practices that incorporate internal branding like recruitment, selection, training and development, and internal communication. It also shows the impact on Brand Performance and Brand Commitment.
Diptyque Paris - Social Marketing Case StudyAffinitive
Case study detailing Affinitive’s work for Diptyque Paris, the legendary French perfumer and maker of luxury scented candles, home fragrances and a body care collection.
Hey there, Home is a home decor and DIY blog. The brand is a "girl next door" brand archetype, as shown in the tagline: Home Decor for Real Life. The brand identity design is bright, cheerful, and friendly.
Archetypal Branding provides you with a systematic way to:
• Clearly define the Brand so that it is compelling and credible to your key Target Audiences.
• Create a Brand Identity that all key internal Constituencies can agree on and work from.
• Increase the Reputation, Image, perceived Value and Brand Awareness of your Company
Recent studies have shown that the most potent component of premium brands is a clear identity that is grounded in the ultimate personality types deciphered by the Swiss psychiatrist Carl Jung, the so-called Archetypes.
Tracking over 13,000 brands over a period of five years and interviewing more than 120,000 consumers across 100 product categories, archetypal researcher Carol Paerson found that archetypal brands outpaced non-archetypal ones by a factor of 97% in Market Value Added (a measure of how much value a company has added to, or subtracted from, its shareholder investment).
A Booz Allen Hamilton research report recently showed that „brand-guided companies have profitability margins nearly twice the industry standard. Brand-guided banks, for example, have an ROE of 19% compared to 8% for non brand-guided banks.“
I was part of a six-person team that underwent primary research (performed brand association tests on and surveyed 52 respondents) and secondary research (analysed Zara's current and past branding communications) to assess Zara's current brand meaning in the Vancouver market. I led the process of narrowing down Zara's intended brand meaning into four succinct categories. I was in charge of categorizing associations as well as analysing "classy" and "good quality" associations, cross referencing them to demographic variables. I was additionally in charge of analysing Zara's brand strength, as well as designing the PowerPoint.
Critical and in-depth analysis of the brand and its characteristics with particular emphasis on the strategy adopted by the new Artistic Director Alessandro Michele.
Key points:
- Why is Gucci a disruptive brand? (3 main pillars)
- Why is Gucci a luxury brand?
- Analysis of the narrative and of the brand contract;
- Further recommendations.
Equip yourself to leverage archetypes to create a differentiating personality and hence, positioning for your brand, connecting with the ideal consumer.
The presentation focuses on the role of Internal Branding In Human Resources & Marketing Management. It specifically goes through the HRM practices that incorporate internal branding like recruitment, selection, training and development, and internal communication. It also shows the impact on Brand Performance and Brand Commitment.
We at KS Designers constitutes the professional designers and writes to worked out with the most innovative and creative ideas to formulate the concept of the perfect magazine. That meets your all necessities. Our professionals are trained to handle adverse situations and deliver under pressure in short time frames.
How To Make A Good Story of the Journey - The Travel JunkieBowie Holiday
The other day, National Geographic Indonesia and Western Australia Tourism Board invited me out to sharing and talking about my experience. We were able to spend the day at LetterD and had a workshop in which we showed the specialised press how to make a good story of the journey during a tour of Western Australia’s most well-known spots. And here are my slides at the event:
Stumped for things to write about in your blog posts? We’ve put together some blog ideas that should get your creative juices flowing.
Hoteliers are lucky. Being part of a broader lifestyle category, there are many avenues and topics for you to blog about. Your audience – travellers (business and leisure) – are varied and looking for all sorts of information about the destination, things around your property, history, people, food and top experiences. Use these to attract these travellers to your website through an engaging blog. Then sell them your property’s experience.
Why you Should Plan for a Walk Tour on your Next VacationRoam Local
Generally, the walking tour is the most unique one among the different tours because it can give you a chance to explore the city in a better way by learning about its history and culture. Moreover, on this tour, you can visit the famous landmarks of the city, discover the hidden gems of the locals, and listen to authentic tales, and their famous cuisines. The following slides define the reasons to plan for a walking tour on your next vacation.
The Purpose Of Travel
Thailand Vacation Essay
Why Do People Travel Essay
Travel Writing Essay
Essay on The Effects of Traveling
International Travel In Australia Essay
Essay about Tourist Destinations
Why I Want To Travel Essay
Travel, A Part Of Education
My Passion For Traveling
Serving Up a Storm! - Food, Tech and TourismPeter Jordan
In its 2016 Travel Megatrends report, Skift described food as 'the leading hook in travel', but where did this trend come from and what does it mean for tourism authorities, and what opportunities could this provide for tech developers?
In June 2016 the European Tourism Association (ETOA) in association with London Technology Week hosted a seminar discussing the increasingly close relationship between food, tourism and technology. Here is Toposophy's opening presentation from that seminar.
This Is My South is a travel website that covers the Southeast United States. This media kit is about the media coverage of the website, available at thisismysouth.com
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
The French Revolution Class 9 Study Material pdf free download
"Simply Extraordinary" Magazine Proposal
1. Magazine Title: Simply Extraordinary
Rationale:
The term “Extraordinary” by itself contains a strongly positive meaning, which can
convey magical, supernatural, and delightful feelings about something. The word
“Extraordinary” reminds us of something over-the-top; however, as we want to keep
our magazine’s name exceptional and special yet classic and elegant, the word
“Simply” then comes in to help tone down and smoothen the overall feeling.
Moreover, the word “Simply” and “Extraordinary” rhymed, thus, makes it
comfortable for the mouth as well as promoting recognition. “Simply Extraordinary”
is then the ultimate name of the magazine, meaning that special things in life are not
difficult to reach as there are miraculous things everywhere only if we choose to go
about finding them, which all these magical places can be found easily as they are
collected and offered here in our magazine.
Genre: Travel & Lifestyle (domestic & international)
Mood and Tone: Hip, Modern, Elegant
Target: Male & Female
• Age: 27-35 years old
• Social Status: B to A Class
• Income: 25,000 to 50,000 Baht
Mr. Cullen and Ms. Swan enjoy living the big city life. They prefer hanging out with
friends or families around the center of the city such as Thonglor, Sukhumvit, and
Siam. They love shopping and continuously updating new brand products at Siam
Paragon, Central Chidlom, or Emporium. They are the new generation that work hard
and play hard at the same time. On their free times they love to spend them listening
to good music and reading good books from Kinokuniya. They always have the new
in-gadgets and knowledge about trends and lifestyle. Since they love to work hard,
they often need to escape and get away to some places relaxing and luxurious to
rejuvenate their minds. Moreover, they are always in search for new places and spots
to have fun at.
2. Columns:
Sneak Peek - Calendar showing monthly events, concerts,
exhibitions, performances, festivals, etc.
(Domestic)
Joy to The World - World’s festivals and events: What’s happening
in certain countries around the world
‘IT’ Spot - Must-go spot of the month (Domestic)
Global Spot - Must-go spot of the month (International)
The Perfect Journey - Recommended luxurious trip both domestic and
international
Travelling Partner - Suggestions of new items and gadgets for
travelling
Behind The Scene - Behind the scene of the fashion shoot feature
including photos and a short interview from
the model(s) and production team
Beyond Imagination - On-budget trip with a monthly rotating famous
celebrity who will be given a destination and the
celebrity will have to come up with his/her own
interesting travelling route.
When Arts meets Arch - Introduction of arts and architecture around the
world such as museum, art gallery, theme park,
building, etc.
What’s on the other side? - Monthly knowledge about intriguing cultures to
inspire readers
Tune Up Your Life - Updating new music albums from various music
genres
Pit Stop - Recommendations of 5 to 7 stars hotels and
resorts
Outing & Dining - Introduction of chic pubs and restaurants in
Thailand
3. Celebrity’s A – Z - Celebrity’s beloved items from A to Z which
readers can use the items as their
recommendations while get to know more about
certain celebrities
Unforgettable Pleasure - A celebrity’s most impressive place or excursion
that they most enjoyed and wished that they
could make another visit when they have an
opportunity.
Index
Horoscope
4. Features Pitch:
Storyline
Celebrity’s Inspiration – This feature will cover the story of famous people from
various occupations such as designers, business people, musicians, actors, etc. The
story will explore each famous guest’s ideas, lifestyle, philosophy, and his/her
inspiration in life. An in-depth interview will be made to discover each celebrity’s
personal way to success.
Cover Story – This feature will cover both international and domestic destination.
The destination will be selected according to a monthly sponsor and theme.
For the international destination, the feature will highlight different locations in each
interesting city. There will be thorough recommendations of tourist attractions,
restaurants, and chic places in the city; so that readers have some rough ideas of
where they should visit if they go to that city. The feature will offer in-depth
information about each spot including tips about each place to ensure readers’
absolute pleasure.
For the domestic location, the feature will focus on showing various interesting
unknown districts, towns, or cities in different provinces in Thailand. There will be a
map or route attached to the feature that readers can tear out for their convenience.
Moreover, there will be descriptions about intriguing spots in the chosen area for each
month, so that readers will find it easier to put in efforts to visit the places.
Fashion Shoot – This feature will be an extension of the cover story feature. The
fashion shoot will be done at each monthly chosen spot, domestically, or
internationally. Each monthly location will be selected by each volume’s sponsor. The
shoot will be made by famous photographers in Thailand, who are professionals in
different photographic genre. This story will feature top models or celebrities in
Thailand whose personalities match each monthly theme. Nonetheless, the beauty of
each chosen spot will be emphasized as well as the models’.
5. Self-Pampering – A section that introduces health and wellness centers including
spa, massage, aroma therapy, and other relaxing activities around the world. The
feature will offer the best places to go for all year round; each monthly spot will be
selected from the professionalism of its services and uniqueness. As each spot is
selected, a detailed description about the place, price, methodology or treatment will
be available for readers to make their own evaluation if the place suits their needs.
The founder of each self-pampering place will be given an insightful interview about
the health benefits that customers will receive from their treatment.
Savory – This section offers recommendations of top restaurants in each visited
country. For example, if the issue’s feature’s destination is New York, America, then
the recommended restaurant is Le Bernardin, one of the most internationally accepted
four star seafood restaurants. Moreover, the famous menus and dishes will be given in
this feature with pictures included. The chef(s) will be talking about the origins and
ideas behind their food creations. The story will dig deep into the founding of the
restaurant and how it is run and operated. This section will feature the story about the
background of the founder(s) of the restaurant also.
6. Introductory Paragraphs
Cover Story
If you are looking for a city that can give you a unique feeling that you have never
experienced before, we have the answer for you.
Venice or the ‘City of Water and Bridges’ is one of the most romantic cities that has
been long known for its unique geography, culture, festivals, and attractions. Venice
is located in northern Italy. It’s world-famous for its canals, and especially, gondola;
the classic Venetian boat that allows people to ride on and absorb the city’s views and
atmosphere. As for tourists, Venice provides you with various fascinating places that
will surely guarantee your pleasure while visiting this memorable city including
churches, museums, historical monuments, etc. Now, let’s discover Venice’s
interesting spots!
Self-Pampering
Dating back a few decades, it is undeniable that life was much easier, purer, and less
complicated. Life between work and home was well balanced, which was possibly a
better way to live, one might say. Today, we rarely have time for ourselves, thus, time
has become an essence of a healthy living. Therefore, occasionally, self-pampering in
a deluxe and an exclusive hideaway is needed for both physical and mental well-
being.
Unlike any other typical spas in the country, the Six Senses Spa in Marrakech,
Morocco, has amazingly beautiful outdoor landscapes with indoor treatment quarters
covering an area of 1,500 square meters in total. Undoubtedly, this luxurious spa has
been uniquely designed to be a rejuvenating cocoon for health and wellness concerned
visitors. Its stunning facilities and scenery have made it an absolutely perfect spot for
purification and detoxification in the incredible Morocco city.
7. Savory
Nowadays, for those who love to enjoy pleasures in lives, sufficient and simple living
seem to not be just enough. Luxurious lifestyle has become a new option for our
generation where constant socialization deems necessary, and this makes us go about
searching for better outing and dining spots all most all the time.
In the sophisticated London city, great arrays of food and wine can create strong
dilemmas to its visitors as there are numerous dazzling choices for them to make.
Nonetheless, no one can hardly question the delightful taste of food given by the
Restaurant Gordon Ramsay, which is founded and operated by one of the world’s best
known food creators, Gordon Ramsay. With three Michelin Stars to justify the chef’s
ability in delivering one of the greatest food and unparalleled services in London,
Restaurant Gordon Ramsay is certainly an irresistible spot to pay a visit.