Helping you sell better is what we do for a living. We not only help in creating the sales blueprint / strategy but also help in executing the same on the field, our service is aptly called "Pitch to PO". Interested in hiring a shared Chief Sales Officer, then reach out to us at vishal@simplimetric.in or call at +919886672044. We would be more than happy to do a complimentary sales process workshop for you.

1. Vishal Arora
Simplimetric Consulting LLP
www.simplimetric.in
+919886672044 / +918026966510
J.P.Nagar, Bangalore, India Focused on your business success

2. TODAY’S AGENDA
1. Who is
Simplimetric
2. Offerings
3. Success Stories 4. People Profile

3. QUICK INTROTO SIMPLIMETRIC
 Started in August 2013, focused on helping the SME clients chart their new growth path
 Simplimetric helps companies operating in the B2B space who have been in existence for a minimum of
3 years
 Values which are the foundation of Simplimetric
 Honesty and integrity – honesty in all our dealings with customers, partners or government. Integrity of our
employees is paramount
 Inspired by client value - we are committed to creating visible and sustained value for our clients
 Achieving success through shared endeavours - we work collaboratively, shoulder-to-shoulder with our clients.
We achieve more together than we could alone.

4. OUR OFFERINGS
Sales
Consulting
Go To Market strategy
Market research &
analysis
Market segmentation
Elevator pitch /VITO
letters / sales collaterals
Competition framework
Pricing strategy
Sales revenue plan
Sales campaign
management (classical &
social)
Product fit-gap analysis
Sales
Execution
Fractional head of sales –
new logo hunting (quota
carrying, quarterly
accountability)
Account Management –
mining strategies
Lead generation – helping
in driving the email
marketing machine
Sales process setup
CRM process
implementation
Inside sales process setup
Sales
Coaching
Sales enablement by
workshop style coaching
1:1 mentoring
(InternationalCoach
Federation certified, NLP
trained coach)
Tuning the inside sales
engine

5. SUCCESS STORY#1 – SOCIAL LEARNING COMPANY
Customer
Situation
Scope of work
Results
Customer is a 5 yrs old social learning start up (cloud based solution) based out of Chennai with
a turnover of around US$500K and roughly 100 employees
Customer has been operating in the graduate colleges and universities space.They had only
one enterprise customerWipro whose revenue was stagnant for past two years
• GoTo Market strategy in the enterprise segment
• Wipro account management
• Sales process setup
• Sales execution – annual quota carrying by acquiring new enterprise logos
• GoTo Market strategy created
• Product fit gap analysis – across four identified verticals (this was done by field interviews
with CXO community)
• Revenue fromWipro made 2X, expansion to other business divisions under discussion
• Sales funnel of US$300k created, many deals in advance stage

6. SUCCESS STORY#2 – EMPLOYEETRANSPORT
OPTIMISATION SOFTWARE
Customer
Situation
Scope of work
Results
Customer is a 3 yrs old employee transport optimisation software (on premise & cloud based
solution) provider based out of Bangalore with a turnover below US$200K
Customer was challenged in increasing their sales pipeline and sales conversions.They were
not able to reach the decision makers, hence were not getting the desired $ value .
• GoTo Market strategy
• Sales execution
• GoTo Market strategy created
• Sales collaterals /VITO letters / social handles
• Rigorous email marketing campaign run
• Sales funnel of US$400k created in less than 4 months
• Two deals worth US$100K signed up

7. SUCCESS STORY#3 – B2C EXPERIENTIAL LEARNING
SOLUTION
Customer
Situation
Scope of work
Results
Customer is a nearly 2 yrs old offline experiential learning company catering to K12 students
Customer had a mandate from the PE investor to reach the break even levels before June
2014. For this the intake of the students had to increase substantially and centres added.
• GoTo Market strategy for schools
• Mentoring the founding team from a program management perspective
• Customer delight process setup
• Review and mentor the sales team
• Sales process setup
• Customer acquisition cost tracking system
• CRM deployed
• Student intake became 3X
• 3 alliances signed up in digital and physical space
• 2 new centres added in a shared infra model

8. PEOPLE PROFILE
An experienced sales professional with a proven track record of achieving business results. His
strong communication, presentation and coaching skills inspire individuals and teams to uplift their
aspirations to realize their true potential.
He has over 16 years of international and national experience in strategic Account Management,
field sales and management consulting across multiple geographies (Europe, India and North
America). He has a proven track record in C-level relationship building, translating customer pain
into compelling business opportunities. He has demonstrated an ability to work and lead in diverse,
complex cross-cultural teams and has an exceptional drive for results.
Until July 2013,Vishal was a Director Sales with Ariba (An SAP Company). Prior to Ariba he had long
career with Microsoft and Hewlett Packard, wearing multiple hats in field sales, account
management and program management. Vishal started his career with Avalon Consulting, and ran a
startup during the dotcom boom period.
Vishal is an electrical engineering graduate from National Institute ofTechnology, Durgapur and has
a management degree from Mumbai University. Vishal also has done a leadership course from
Indian Institute of Management, Kolkatta and is a certified project management professional.
During his free time he loves to read on technology and is an avid cyclist.
“If you know the enemy and know
yourself, you need not fear the
result of a hundred battles. If you
know yourself but not the enemy,
for every victory gained you will
also suffer a defeat. If you know
neither the enemy nor yourself, you
will succumb in every battle.”
― Sun Tzu, The Art of War

9. PEOPLE PROFILE
Deepti is a NLP (Neuro Linguistic Program) practitioner and ICF (International Coach Federation)
certified life coach. She coaches professionals from different walks of life, and offers tools and
techniques which empowers her clients to tap into their inner resources, and create lasting
improvements in the quality of their overall life. She draws from her 15 years of professional experience
in banking and life insurance verticals specializing in the areas of operations, customer service and
training. She is an MBA in Finance from Wellingkars, Mumbai University. In addition she is certified as a
Fellow in Life Insurance from LOMA, USA.
Areas of Coaching
Career Coach
• On Job coaching – deals with challenges like team dynamics, performance issues, behavioral issues
• Job/career change – plan and prepare for the next level in their job (promotion or lateral movement)
or a career change within or outside the organisation
Life Balance Coach
• Manage emotional triggers which lead to stress
• Achieve work life balance
• Design a life plan including professional and personal goals
Along with Life coaching she manages 3 franchisees of a books library chain JustBooks
(www.justbooksclc.com).

10. ThankYou!!