Simple is an online pharmacy that packages and delivers medications to customers on a schedule to make it easier for people to take their medications regularly. They fill weekly or biweekly pill packs that are delivered to customers' doors, and provide reminders and adherence tracking to help people stay on their medication schedules. With 40% of Australians over 50 taking multiple medications daily, Simple aims to scale their convenient medication packaging and delivery service nationwide to improve medication adherence, especially as the elderly population grows in coming years. They are seeking a $1 million investment to help grow their customer base.

2. Taking the right medication
is a daily burden!

3. Team
David McConville
Pharmacist
Proprietor at Gunn &
McConville Pharmacy
Li Xia
CEO
Co-founded hipcamp.com
Raised $3.5m seed round
Tinh Nguyen
CTO
Masters in Computer Science
St Petersburg University

4. 40% Australians aged 50 and older
take at least 5 medicines a day.
- NPS Medicinewise

5. Simple is an online pharmacy
that packages medications
according to your schedule

6. MediPacks come on a roll, inside
a practical, recyclable dispenser

7. Delivered to your door, every fortnight

8. Timely reminders + adherence tracking

9. Built to Scale
Bricks & Mortar Pharmacy
Local Community
VS
Australia Wide Reach

10. Medication as a Service
8Avg Customer
Relationship
years
=

11. Australians aged 65yo or more [2011 - 2031]
0
1.5
3
4.5
6
2011 2031
- University of Adelaide

12. $12,000
Lifetime Customer Value
$15m
Additional Yearly Revenue
per customer for every 10,000 customers

13. “It's just such a great convenience. You don't realise
until you get it — and then you ask yourself how you
ever lived without it."
- Graham G

14. Partners for Growth

15. Investment opportunity
ForRaising
$1m 2,000
customers by end of 2017

16. Li Xia
0412 951 464
li@simplepharmacy.com.au