Summit brings together the best and brightest minds in the digital transformation of marketing, advertising, IT, services, and beyond. Join our webinar on Friday, Mar 10th to learn how your brand can be a part of the premier industry event for anyone involved in digital marketing and engaging customers.

2. Engagement
Marketing
Platform
• This webinar is being recorded! Slides and recording will be sent to you after
the webinar
• Enter your questions in the chat – we will get to them after the webinar
Housekeeping

3. Today’s Speakers
Stacy Milman
Sr. Partner Marketing Manager,
Marketo
Karen Steele
GVP Corporate Marketing,
Marketo

4. • What is Summit and what’s in store this year
• Why Sponsor
• Expo Hall overview
• New Opportunities this year
• Q&A
Agenda

5. What’s in Store at Summit 2017

6. • What is Marketing Nation Summit?
• The Marketing Nation Summit is the premier industry event for anyone involved in digital
marketing and engaging customers. Hosted by Marketo, the conference brings together
the best and brightest minds in the digital transformation of marketing, advertising, IT,
services, and beyond. Cutting-edge thought leadership, industry best-practices, and
unparalleled networking opportunities will inspire you to rethink the way your
organization interacts with customers to drive results that matter in the Engagement
Economy.
• What is the Engagement Economy?
• The Engagement Economy is the digital future where everyone and everything is
connected. In this new world, there’s a fundamental shift in relationships between buyers
and sellers, that extends across entire organizations to include customers, prospects,
employees, and partners. Everyone and everything is connected through more channels
and more touchpoints than ever before, meaning that organizations must be able to
listen to and engage people in a multitude of ways and places.
Marketing Nation Summit

7. • Deliver world class conference experience
• Move from User Conference > Industry Conference
• Bring the Engagement Economy to Life
2017 Goals

8. Page 8
FUN RUN
TRAINING &
CERTIFICATION
PARTNER SESSION
SERIES
WELCOME RECEPTION
REVVIE AWARDS GALA
UNIVERSITY DAY
PARTNER SUMMIT
BREAKOUTS & EXPO
KEYNOTE 8:30AM – 11:00 AM
BREAKOUTS
EXPO HALL & NETWORKING
ANALYST DAY 11:45AM –
3:45PM
EXEC FORUM
PRODUCT KEYNOTE 4:30PM –
5:30PM
ADVOCATE/CHAMPION
CUSTOMER APPRECIATION
PARTY WITH CSMS
VISTA PORTFOLIO COMPANIES
COCKTAIL RECEPTION 6:00 PM –
8:00 PM
GENERAL SESSION,
BREAKOUTS & EXPO
SUNDAY APRIL 23RD MONDAY APRIL 24TH TUESDAY APRIL 25TH WEDNESDAY APRIL 26TH
BREAKOUTS
KEYNOTE 11:00AM – 1:00PM
EXPO HALL & NETWORKING
ADWEEK PROGRAM
WOMEN IN TECH SESSION
MARKETING NATION PARTY
9:00PM – MIDNIGHT
GENERAL SESSION,
BREAKOUTS & EXPO
BREAKOUTS
EXPO HALL & NETWORKING
CONFERENCE CLOSE 12:15PM

9. 2017 Breakout Speakers

10. Keynote Speakers

11. Page 11

12. Page 12
Why Should Execs Attend?
• Peer-to-peer networking with other executives to
discuss best practices for marketing, leadership, and
more.
• Executive-focused content brought to you by Adweek,
Marketo, industry analysts/thought leaders, and notable
brands of all sizes and industries.
• Actionable insights that you can bring back to your
organization to navigate the Engagement Economy.

13. Page 13
Marketing Nation Summit & AdWeek Present
Summit Within Summit
Objective: The AdTech Program
presented by AdWeek is a half day of
programming for marketers and leaders
designed exclusively for the Marketing
Nation attendees to address the
explosion of Adtech, big data and the
role of the digital agency and marketing
technologies.

14. Pocket Park
LOCATION: Fourth and Howard Streets
METREON
CENTER

15. Why Sponsor

16. What Our Sponsors Are Saying

17. Sponsorships at a Glance
http://pages2.marketo.com/rs/561-HYG-937/images/Marketo_2017_Prospectus_Final.pdf

18. A-La-Carte Add Ons

19. Mobile App A-La-Carte – Banner Ads
• Only 3 available
• $10K

20. Mobile App A-La-Carte – Social Wall

21. • Book your own venue
• Party Promoted on Summit website and email campaigns
• To be promoted by Marketo you must:
• Have all party sponsors be Summit sponsors
• Have your party on Monday night
• Party must start after 7:00PM (after Expo Hall closes)
• Submission form available soon
Partner Party Night!

22. New This Year!
Marketo Party Sponsorships

24. Floorplan
STAGE
TIER
3
TIER
2
TIER
1

25. Tier One Inclusions
LOUNGE:
• 40’x24’’ Raised Platform
• 25ppl
DÉCOR:
• (1) Branded Glow Bar
• (4) Highboys
• (3) Branded Seated tables with (4)
chairs each
• (2) Couches (2) Loveseats
• (2) Ottomans (2) End Tables
• Table Top Signage
• Branded Meterboard
• Security Badge Check
TIER 1

26. Tier One Furniture
Cylinder Café Table 42 inch
Cylinder: 21" Round x 30"H
Top: 42" Round
Operated by an LED light box
with 13 selectable colors:
Red, Orange, Amber, Yellow, Green, Aqua, Teal,
Light Blue, Blue, Purple, Light Pink, Hot Pink, White
Ghost Chair
21"L x 16"D x
36"H, 12 lbs
VIP Glow Bar 6'
72"L x 24"D x 42"H, 120 lbs
Operated by an LED light
box with 13 selectable
colors:
Red, Orange, Amber, Yellow,
Green, Aqua, Teal,
Light Blue, Blue, Purple, Light
Pink, Hot Pink, White
Bar Table with Tulip Base - White
30-Inch: 30" Round x 42"H

27. Tier One Furniture
Cube Table - White
Cocktail Table: 24" Square x 16"H, 40 lbs
End Table: 24" Square x 21"H, 50 lbs
Function
Banquette –
White 28”
Square x 29” H
Area Rug - 5'7"L x 7'6"D – Blue, Cream,
Gold, Grey, Lt. Blue, Rust, Teal

28. Tier One Branding Inclusions
INCLUDES:
• Branded Napkins – Artwork
deadline 4/7/17
• Branded Pillows – Artwork
deadline 4/7/17
• Private Bar with Bartender
• Custom Lanyard – Artwork
deadline 4/7/17
• Graphic Wrap on Platform w/
Logo – Artwork deadline 4/7/17

29. Tier Two Inclusions
LOUNGE:
• 24’x20’ Raised Platform
• 25ppl per sponsorship lounge
DÉCOR:
• (1) Branded Glow Bar (Shared) *
• (4) Highboys (Shared)
• (4) Seated Highboys w/ (4) barstools
per platform
• (4) Ottoman Bench Seats per platform
• (2) Cube Tables (2) End Tables per
platform
• Table Top Signage*
• Branded Meterboard*
• Security Badge Check
Tier Two placement/layout
TIER 2

30. Tier Three Inclusions
Tier Three placement/layout
LOUNGE:
• 36’x24’ Raised Platform
• 20ppl per sponsorship area
DÉCOR:
• (1) Branded Glow Bar (shared)
• (2) highboys (shared)
• (4) 18”H schoolboys w/ (4)
barstools each per sponsorship
area
• Branded Meterboard
• Security Badge Check
TIER 3

31. New This Year!
AdWeek

32. Adweek

33. Pocket Park
LOCATION: Fourth and Howard Streets
METREON
CENTER

34. POCKET PARK: Features
FEATURES:
• Tented area with full
staffed bar
• Power, electricity, lighting
• Seating
• Carpet/rugs
• Plants/floral
• Prominent branding
AdWeek Pocket Park

35. Expo Hall

36. • First floor of the conference center
• Breaks, food, and receptions
• Book signings
• Partner Theater
• Marketo Central
• Experiential Areas
Expo Hall

38. • Sponsorship packages all include turn key booths
• Customized graphics
• Workstations
• Furniture
• Carpet
• Monitors
• Electrical connections
• Power strips
Your Booth

39. • We’re offering webinar attendees discounts off their
sponsorship packages
• Sponsorship Prospectus:
http://pages2.marketo.com/rs/561-HYG-
937/images/Marketo_2017_Prospectus_Final.pdf
• Contact Stacy Milman (smilman@marketo.com) for more
details
Ready to Sign Up?

40. Q&A

41. See You At
Summit!