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Serious Games for Transportation
This document discusses using serious games to address transportation issues. It begins by explaining why games are popular and how gamification can be used in non-game contexts. It then outlines several types of transportation games that could be used to communicate information, encourage behavior change, and more. The rest of the document provides recommendations for game design, such as linking game mechanics to objectives and testing gameplay. It concludes by listing several example transportation games and referencing a case study on using online games.
Serious Games for Transportation
- 1. Serious Games forTransportation Andrew Nash GreenCityStreets.com January 7, 2014
- 2. WHY GAMES? Games are popular. Games can support other web and real ac.vi.es. GamificaGon = using game thinking in non-‐game contexts.
- 3. GAMES CAN HELP: • • • • • • • Communicate informa.on Increase interest Iden.fy good ideas Increase par.cipa.on Encourage behaviour change Build rela.onships, and More …
- 4. VBZ – Games added to Facebook page
- 5. Community PlanIT … game based parGcipaGon process
- 6. TRANSPORTATION GAMES • InformaGon Games – players learn something (simple). • Driving SimulaGon Games – players control vehicles. • Planning Games – players plan city transport system. • Scenario Games – players interact in alterna.ve worlds. • EducaGon Games – players learn something (complex). • Engagement Games – players encouraged to do something. • More …
- 14. BusMeister … public transport game
- 17. GAME DESIGN CONCEPTS Consistency • Game should be consistent with sponsor’s objec.ves. Gameplay • Game Mechanics – ac.ons afforded to players. • Game Dynamics – what happens in game. • Game Aesthe.cs – visual appeal and ICT interface. • Game Interac.on – how players control ac.on. Long Term MoGvaGon • Encouraging people to play more than once.
- 19. GAME DESIGN RECOMMENDATIONS • Games should help achieve organiza.onal objec.ves – they are not always the best approach. • Clearly define the game objec.ve and audience. Games with mul.ple objec.ves are hard to design. • Game mechanics should be closely linked to objec.ve or the game will be less effec.ve. • Consider need for long term mo.va.on and how it can be incorporated into the game.
- 20. GAME DESIGN RECOMMENDATIONS • Games need to be fun -‐ use professional game designers. • Pretest gameplay and user experience with focus groups and revise games based on results. • Make sure the game can be played on many plaNorms and can be maintained easily.
- 21. Serious Games for TransportaGon: References • Nash, Andrew, Peter Purgathofer, Fares Kayali; Using Online Games in Transport: Grr-‐Grr-‐Bike Case Study (TRB Annual Mee.ng Paper 14-‐3805) hVp://www.andynash.com/nash-‐publica.ons/2014-‐01-‐Nash-‐TRB14-‐ TransportGames-‐9nov2013.pdf • Games (in order of appearance): – SFCTA – Budget Czar – www.world-‐of-‐bus-‐driver.com – www.simcity.com – www.worldwithoutoil.org – www.its.umn.edu/GridlockBuster/ – www.meet-‐the-‐street.ch/en/ – MobiKid – Vienna – www.greencitystreets.com/busmeister – www.chromaroma.com – www.grr-‐grr-‐bike.com
- 22. Serious Games for TransportaGon Using Online Games in Transport: Grr-‐Grr-‐Bike Case Study TRB Annual Mee.ng Paper: 14-‐3805 Andrew Nash, Peter Purgathofer, and Fares Kayali Andrew Nash andy@andynash.com andynash.com