SEO for Startups - Extreme Venture Partners ExtremeU Talk by Dev Basu

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What are some ways/tips for incorporating search engine optimization in to my startup? I answered this question in an hour long talk at one of Toronto's most well-recognized startup incubators, Extreme Venture Partners.

Technology Design

Startup Search Marketing 101 Dev Basu | President @ Powered by Search Inc. October 2010

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Algorithmic Ranking Factors You have to do these right, before you can do these right

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Step 2: Creating Search Friendly Architecture

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Step 4: Get Press + Links (B2B vs B2C Examples)

Step 5: Link Bait Early and Link Bait Often.

Learn how to use social media marketing to attract new leads, engage with your local community, and build your own personal brand. This content richs seminar focuses on actionable strategies and tactics to start marketing yourself via Blogging, Facebook, Twitter, and other relevant social media sites. Key takeaways will include: How to Create a System for Social Media Marketing How to Find New Prospects by Listening to Your Audience How to Engage with Your Community and Build Brand Awareness How to Integrate and Track Your Marketing Efforts

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Dev Basu is a guest lecturer for 3rd and 4th year information marketing courses at the University of Toronto. The following lecture was delivered to 4th year students taking the "Marketing in the Information Age" (MGTD06) course at the University of Toronto Scarborough. I'd like to thank Prof. Tim Richardson for continuing to invite me to his courses, including adding lecture content into relevant course material such as exams, presentations, and assignments.

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