Sensory evaluation is a scientific discipline that analyzes human sensory responses to foods and beverages. It objectively measures, analyzes, and interprets physiological and psychological responses to food products through the senses of sight, smell, taste, touch, and hearing. There are various sensory evaluation methods that can be used for new product development, quality control, and measuring consumer acceptance. Selecting properly trained sensory panel members and using standardized testing booths, equipment, and analysis techniques ensures reliable and meaningful sensory evaluation results.