This booklet describes the Purdue Center for Regional Development's partner, Indiana's Small Business Development Center (SBDC).

1. Indiana Small Business
Development Centers
Start Stronger, Grow Faster and Work Smarter

2. The basics
01
Table of contents
Consulting
02
Research
03
Case studies
04

3. What is the ISBDC?
The ISBDC mission
SBDC presence
Performance measures
the
basics

4. 4
What is the ISBDC?
The basics
section 01
The Indiana Small Business Development
Center (ISBDC) provides entrepreneurs
expert guidance and a comprehensive
network of resources. PCRD hosts two of the
10 regional ISBDCs.
Services provided include one-on-one consulting,
strategic planning, market research, loan
assistance and much more.
The ISBDC targets both existing businesses and
start-ups with a full range of services.
Purdue’s
hosted
ISBDCs: The
Hoosier
Heartland SBDC
and the
Southeast
SBDC.

5. 5
The ISDBC mission
The basics
The ISBDC creates a
positive impact on the
formation, growth and
sustainability of Indiana’s
small businesses by
providing entrepreneurs
expert guidance and a
comprehensive network
of resources.
section 01
The ISBDC network aims to accomplish this
mission through a continuous focus on impact.
ISBDC goes beyond training events and meetings
to ensure that clients receive noticeable value
and outcomes.
All ISBDC activities focus primarily on existing
entrepreneurs or businesses and on viable new
business opportunities.

6. 6
SBDC presence in Indiana
The basics
section 01
ISBDC’s presence in Indiana
involves:
 Consistent follow-up and
ongoing concern for the
future needs of existing
clients
 Regular product and
program delivery
 Connection to internal and
external programs, products,
resources and partners
In their work as a
valuable economic
development program,
the ISBDC engages with
advisory boards at the
state and regional level,
remains informed about
the programs offered by
their partners and
maintains a presence
with local governments,
universities and other
economic development
organizations.

7. 7
ISBDC performance measures
The basics
section 01
Simple and understandable performance
measures enable SDBCs to communicate
and demonstrate their value to clients,
stakeholders, government and the public.
These performance measures are indicators for
actions intended to have a positive and
measurable impact on Indiana businesses.
All engagement from SBDCs is identifiable by its
professional attitude, appearance and output.
The ISBDC intends to become and remain the
primary Indiana resource network for business
planning and business growth activities.
The ISBDC is acknowledged and
respected as a wise investment of
money, resources and time by those
who utilize its services.

8. Business consulting
Strategic planning
Financial understanding
Business planning
consulting

9. 9
No cost, one-on-one business
consulting
Consulting
section 02
ISBDC Business Advisors will evaluate
your business from top to bottom and
target specific areas where efficiency
could be improved.
Whether you are in the startup, growth or
mature business stage, SBDC trained
advisors will help you start stronger, grow
faster and work smarter.

10. 10
Strategic planning
Consulting
section 02
The ISBDC strategic planning process provides you with
tangible plans that you can start implementing immediately.
ISBDC business advisors will help you and your team develop goals,
strategies and tactics to reach your company vision.

11. 11
Financial understanding and growing
your bottom line
Consulting
section 02
Develop a better understanding of what your financial
statements are telling you about the health of your
business with financial assistance from ISBDC.
No advance knowledge of accounting is necessary. The ISBDC
will assist in developing a plan to generate a greater net income
while strengthening operations.

12. 12
Business planning software
Consulting
section 02
The ISBDC offers SmallBizNavigator,
an online planning tool, which
includes feasibility, business and
marketing plan templates to help
you create a detailed map for your
business.
The ISBDC, in partnership with Fifth
Third Bank, also offers SmallBizU,
which teaches entrepreneurs
finance, marketing and
management through the delivery
of 20 core online courses.

13. Industry research
research

14. 14
Researching your industry
Research
section 03
The ISBDC has access to many nationally recognized market
research databases.
SBDC business advisors will help you leverage these tools to locate
accurate and relevant industry information such as market trends, best
practices, current conditions, executive insight, industry opportunities and
future industry specific technology.
You will also find out how your business income statement and balance
sheet compare to businesses of the same size and same industry using
industry financial ratios with research compiled from local and national
publications.
Understanding
your business,
market and
competition is
crucial to
finding your
way to the top.

15. Trinity Dry Cleaners
Mauck Towing
All Kids Can Therapy
Energy Delivery Solutions
case
studies

16. 16
Client highlight – Trinity Dry Cleaners
Case studies
section 04
With the help of Indiana’s Southeast SBDC,
a business called Trinity Dry Cleaners in
Lawrenceburg, Indiana, has recently been
launched.
The owners of this establishment, Linda and
Barry Mitchell, have been SBDC clients for two
years and created their company in order to
provide an eco-friendly business for their
community.
By eliminating the toxic and hazardous chemicals
typically used by dry cleaning facilities, they are
able to eliminate a health risk to their community
and improve their region’s environment.
The ISBDC consolidates many
areas of expertise in one
accessible local office. Having
access to qualified advisors is
an invaluable resource for any
entrepreneur looking to start
their own business.
Linda and Barry Mitchell
Owners of Trinity Dry Cleaners

17. 17
Client highlight – Mauck Towing and
Recovery
Case studies
section 04
Jeff Mauck and Michelle Mauck are
founders of Mauck Towing and Recovery, a
successful towing operation in Borden,
Indiana.
These entrepreneurs established their business
after discovering that their hometown, Borden,
was 20 miles from the closest towing company.
With the help of Indiana’s southeast SBDC, they
launched a successful small business.
If it were not for Blayr [Southeast ISBDC
Regional Director] and the ISBDC, we
would still be trying to figure everything
out on our own. Blayr pointed us in the
right direction. She seemed to act as a
spiritual advisor, not just a business
advisor.
The ISBDC helped us focus on the long-
term goals of opening our business so
that we didn’t obsess over the long, slow
details.
Jeff and Michelle Mauck
Owners of Mauck Towing and Recovery

18. 18
Client highlight – All Kids Can Therapy
Services
Case studies
section 04
Everything that goes into starting
and growing a small business is
so expensive. The Southeast
ISBDC was a great resource
because they are affordable and
supportive.
Jacqueline Overpeck
Owner of All Kids Can Therapy Services LLC.
Madison, Indiana, is home to All Kids Can
Therapy Services LLC., a business owned
by entrepreneur Jacqueline Overpeck.
This small clinic, which is for kids only, offers
physical therapy, occupational therapy and
speech therapy for children with injuries and
special needs.
With assistance from Indiana’s southeast
SBDC, All Kids Can has become an extremely
successful small business that has served over
220 patients.

19. 19
Client highlight – Energy Delivery
Solutions, LLC.
Case studies
section 04
Blayr [Southeast ISBDC
Regional Director] and the
ISBDC saved Energy Delivery
Solutions thousands of dollars
by helping us with our
financial statements and
business plan.
Dr. Bill Ehringer
Owner of Energy Delivery Solutions, LLC.
Located in Jeffersonville, Indiana, Energy
Delivery Solutions was founded by Dr. Bill
Ehringer, a previous professor of Physiology,
Biophysics and Bioengineering.
Dr. Ehringer developed Energy Deliverable
Solutions in order to make his patented
technology, liposomal ATP, available to the general
public.
This life-saving technology is used all around the
world, and positively impacts southern Indiana by
creating jobs and hopefully drawing more
biotechnology businesses to the area.

20. For more information,
please contact Susan
Davis or Blayr Barnard at
sbdavis@purdue.edu
bbarnard@purdue.edu
The Purdue Center for Regional Development (PCRD) seeks to pioneer
new ideas and strategies that contribute to regional collaboration,
innovation and prosperity.