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Stronger Economies Together Booklet

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This booklet describes the Purdue Center for Regional Development's Stronger Economies Together (SET) Program.

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Stronger Economies Together Booklet

  1. 1. Stronger Economies Together (SET) Building New Economic Opportunities
  2. 2. Introduction to SET 02 Table of contents Gearing Up 03 Core Modules 04 Data Products 06 Evaluation Resources 07 Putting All the Pieces Together 08 Roadmap 01 Extra Modules 05
  3. 3. 3 Components of the Stronger Economies Together (SET) Program Roadmap section 01 This booklet will walk you through the six components of the SET program.
  4. 4. What is SET? Benefits of using SET Regions involved in SET introduction to SET
  5. 5. 5 What is Stronger Economies Together (SET)? SET strengthens the capacity of communities and counties in rural America to work together in developing and implementing a regional economic development plan. Finding ways to create, attract and retain good jobs in many American counties (especially those with smaller populations) is a challenging process. In today’s global marketplace, economic development improvements are more likely to be realized when counties work together as a multi-county region. Collaborating as a region allows counties to design and implement plans that build on their collective assets and comparative economic strengths. Introduction to SET SET is used to strategically build on the current and emerging economic strengths of your region. section 02
  6. 6. 6 Benefits of using SET Introduction to SET Training More than 25 hours of valuable, step-by- step coaching to guide production of a practical and viable regional economic development plan Data In-depth data tailored to your region, describing its current and emerging clusters, comparative economic advantages, and detailed demographic and socioeconomic information Tools Tools to uncover local assets and resources that can advance your region’s economic strategies Assistance Up to 40 hours of technical assistance from Extension educators, PCRD staff, USDA RD state staff regional rural development centers and other state partners to guide the implementation of regional goals and strategies Networking Peer-to-peer networking opportunities with other SET regions nationwide section 02
  7. 7. 7 Introduction to SET Regions involved in SET Phase I (2010-11) - Phase II (2011-12) - Phase III (2012-13) - Phase IV (2013-14) section 02
  8. 8. SET planning and training teams Gearing up for SET gearing up
  9. 9. 9 Understanding SET’s State Planning and Training Teams The State Training Team is made up of individuals taking the lead role in the delivery of the SET program to your regional team. The responsibilities of the planning team include:  Coordinating  Training  Coaching  Evaluating  Technical Assistance These are people that you are going to get to know well over the course of the SET project. Gearing up section 03 The State Planning Team is composed of agency representatives that are overseeing and guiding the SET program in your state. The responsibilities of the planning team include:  Launching SET  Supporting SET regional training  Helping regional teams prepare for action  Finding resources to complete SET activities  Evaluating The USDA RD state office and the land-grant university’s Cooperative Extension Service are two major anchors of this planning team.
  10. 10. 10 Gearing up for SET A variety of products have been developed to help you prepare to launch the SET program in your region. The “gearing up” section of SET contains the materials you will use to lay the groundwork for the SET program in your region. Gearing up section 03
  11. 11. Training materials Modules 1 through 8 core modules
  12. 12. 12 Core module training materials Each SET core training module contains three types of resources for your region to utilize. Core modules Instructors guide A step-by-step instruction guide and script to ensure your success as a regional module instructor/coach. Two PowerPoint files One file is for presentation use by the regional team instructor, while the other is a print-friendly version for distribution to regional team members. Worksheets/resources Tools and materials needed to support the “hands on” work associated with the specific module. section 04
  13. 13. 13 module 1 Core modules Launching SET & Building a Strong Regional Team Explores how you can invite a good mix of people with a variety of experiences, skills and perspective to be part of your SET regional team. In this module you will  Define your region  Examine the benefits and barriers to building your regional partnership  Generate a list of essential partners  Develop a call to action  Draft a plan for involving stakeholders Exploring Your Region’s Economic & Demographic Foundations Takes stock of the current economic development plans of counties/communities in your region and explores data that offer insights on your region’s opportunities and constraints. In this module you will  Examine economic development foundations in your region  Explore regional demographic and workforce features  Analyze your region’s demographic strengths and concerns  Draft a summary of the region’s demographic climate that impacts the regional plan section 04 module 2
  14. 14. 14 module 3 Core modules Focusing on Regional Competitive Advantage Determines your region’s competitive strengths and examines the economic leakages associated with your “star” and “emerging” industry clusters. In this module you will  Investigate the region’s economic advantage  Explore regional data to identify regional industrial clusters  Select industry clusters for further exploration  Draft a rationale for industries selected Exploring Strategies for Enhancing the Regional Economy Examines strategies that your region can consider as it seeks to strengthen and add value to the industry clusters that the SET team is adopting for priority attention. In this module you will  Identify economic leaks in the region  Explore avenues for strengthening clusters  Select potential directions for the region to explore  Complete the evidence section describing which industry clusters selected section 04 module 4
  15. 15. 15 module 5 Core modules Developing Your Vision and Goals Teaches you how to write a vision statement that provides an overall direction for the SET team’s regional plan and helps you draft goals that embrace the SMART principles. In this module you will  Learn how to develop a vision statement  Find out how to prepare SMART goals  Draft a regional vision statement  Draft initial SMART goals  Seek feedback on the team’s regional vision and goals Discovering Regional Assets & Barriers Helps you discover the variety of assets that exist in your region and consider the barriers that might impede the successful realization of your team’s regional goals. In this module you will  Introduce asset-based community development (ABCD)  Explore the link between the ABCD and the seven community capitals framework  Conduct an initial assessment of regional assets and barriers  Draft an assets and barriers assessment for your plan section 04 module 6
  16. 16. 16 module 7 Core modules Planning for Success Works through a step-by-step process for helping the SET team build a high quality plan for achieving your regional goals. In this module you will  Identify the ABCs of success  Select strategies  Plan for action  Identify strategies to support regional goals  Draft strategies, timelines, responsibilities, and a Plan of Action Measuring for Success Helps you find out how your team can track specific targets that it has developed in its quest to achieve important regional goals. In this module you will  Use measures to promote success  Track appropriate measures  Create a plan for measuring regional success section 04 module 8
  17. 17. Additional training Supplemental modules extra modules
  18. 18. 18 Additional training Extra modules section 05 Supplemental training with SET allows your regional team to achieve a customized level of economic development. Once you are finished training with the “gearing up” section of SET and the eight core training modules, your region may require more specialized training. SET offers four supplemental modules to support in-depth training and coaching for regional teams wishing to become better versed on specific issues or topics that align with their interests and needs. Supplemental training subjects include entrepreneurship, community business matching, land use and networking.
  19. 19. 19 Supplemental modules Extra modules Growing regional economies by growing networks Describes how networks are changing the way complex work gets done in both businesses and communities. Land use and economic development in rural areas Studies the relationship between land use and economic development. This relationship is important, as land use goals and strategies can influence the development and conservation patterns of your community greatly. Community business matching model Provides an overview of the community business model (CBM) process and shows the results of previous CBM analyses. This session will help your SET region determine if it would like to proceed with a CBM analysis. Exploring entrepreneurship for your region Examines the specific considerations for advancing entrepreneurship in your region. This module can be completed in 60 minutes or extended to three hours, depending on your region’s specific needs. section 05
  20. 20. Provided products for your region data products
  21. 21. 21 Data products provided for your region Data products Various data products are provided to your region as you move through the SET planning process. One of the most important benefits of being involved in SET is the ability to gain access to a variety of data resources. These resources are customizable and can be tailored to meet the information needs of your specific region. section 06
  22. 22. Evaluating the SET program evaluation resources
  23. 23. 23 Evaluating the SET program Evaluation resources Evaluation Instrument Explanation Pre-SET Assessment Questionnaire Each regional team member should complete this form prior to the start of the SET module one session. Attendance Form Regional team participants should sign in for each session that the attend. This form should be provided by the key trainer at the beginning of each module. Module Session Evaluation After each module, the regional team should complete this form. It offers participants the opportunity to identify strengths and weaknesses of the module. Trainer Summary Report After each module, the key trainer should complete this form. It offers the opportunity to share session information such as challenges and successes. Post-SET Assessment Questionnaire Each member of the SET regional team is asked to complete this survey after Module Nine is finished. section 07 It is important to monitor the value and benefit of the SET program in your region. Since SET is funded, in part, by USDA Rural Development, it is important that the impact of SET on participating regions be carefully documented.
  24. 24. High quality plan Plan components SET partnerships putting all of the the pieces together
  25. 25. 25 Your high quality economic development plan During each SET training module that your regional team completes, a piece of your high quality regional economic development plan is formed. Upon training completion, these pieces will come together to form a sound economic blueprint for your region. This high quality region economic development plan will contain all of the essential components needed to guide you toward the development of a sound economic future for your region. Putting all of the pieces together Your high quality regional economic development plan will guide your formation of a sound regional economy. section 08
  26. 26. 26 High quality plan components Putting all of the pieces together section 08 The establishment of a high quality plan is the most critical part of your region’s first year with SET. These essential components provide guidance to the development of a plan that will serve as a solid foundation on which to build the region’s economic future.
  27. 27. 27 Regional Rural Development Centers have help organize the team of land-grant university-based faculty who have developed the SET modules and data products. SET Partnerships Putting all of the pieces together section 08 USDA Rural Development has provided financial support for the SET program Key partners involved in the development and enhancement of the SET educational materials include:  Extension and research faculty in land-grant universities across the U.S.  Regional Rural Development Centers and the USDA National Institute of Food and Agriculture  Purdue Center for Regional Development  The U.S. Department of Commerce Economic Development Administration (EDA)
  28. 28. For more information, please contact Bo Beaulieu at ljb@purdue.edu 765-494-7273 The Purdue Center for Regional Development (PCRD) seeks to pioneer new ideas and strategies that contribute to regional collaboration, innovation and prosperity.

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