The document discusses strategies for effective fundraising. It emphasizes the importance of thanking and providing feedback to donors, as the majority would be more likely to give again if properly thanked. Relationship building is highlighted as key to fundraising success. Effective asking techniques are outlined, including seeking permission, focusing on time rather than money, not engaging objections, staying on task, and simply asking.
7. 93% would most likely give next time asked if they are thanked quickly and personally, in addition they would also like a follow up regarding what their money is accomplishing…
26. “ Psychologists tell us that the mind is under a continual bombardment of ideas, all of which are trying to make an impression on it. The prospect, therefore, does not sit around with a blank mind, calmly waiting for someone or something to capture his attention without a struggle.” Modern Business, Copyright 1918