The 2011 Fundraisers Forum Blue Skies on the Ranch- A New Day for Fundraising
Children guessed (but only a few) and down they forgot as up they grew…. - e. e. cummings
Words = Worlds
“  I have a dream ” “  I have a list of measurable objectives ”
Tried and True Tried and So Over
Humongous Society--$50,000 Yup I Give Club--$25,000 Society Society--$10,000 The Whatever Club--$249 77%
93%  would most likely give next time asked if they are thanked quickly and personally, in addition they would also like a follow up regarding what their money is accomplishing…
Satisfaction
Maybe if we just had a better case for support!
Annual Report
Donor Retention Relationships?
 
$ Relationships by the numbers
ART & SCIENCE
= $ Heisenberg ’s Theory   = $
AF & $1,000+
# Of Gifts
Average Gifts
Retention & Acquisition
“ Ninety percent of what we call ‘management’ consists of making it difficult for people to get things done .”     – Peter Drucker
Who Asks car
90% 10% 0% 3 Markets
90% 10% 0%
 
 
“ Psychologists tell us that the mind is under a continual bombardment of ideas, all of which are trying to make an impression on it.  The prospect, therefore, does not sit around with a blank mind, calmly waiting for someone or something to capture his attention without a struggle.”  Modern Business,  Copyright 1918
 
 
Who is this guy?
ASK ASK
 
 
The 2011 Fundraisers Forum Blue Skies on the Ranch- A New Day for Fundraising
ART OF THE ASK
 
Permission
Step #1 Seek Permission Seeking permission for time shows respect
Close For Time Not $
Step #1 Permission Seeking permission for time shows respect It is not a good time to talk.
Do Not Engage Objection
Stay On Task
Stay On Task
The ASK
Get The Details
Just Ask!
ART OF THE ASK Capital Gifts
Script Actors Stage
Script RAT Romance Ask Thank
Actors Romancer Asker Donors
Stage Home  Office Restaurant
Script Actors Stage
“ We have a ‘strategic’ plan. It’s called doing things.”   — Herb Kelleher
 

The Community Foundation of Sarasota