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Dr. Najma Baseer
MBBS, MHPE, PhD
Associate Professor Anatomy
IBMS KMU
 Any sampling method where some elements of population have no chance of
selection
 or where the probability of selection can't be accurately determined.
 Nonprobability Sampling includes:
1. Convenience sample
2. Quota Sampling
3. Purposive Sampling.
4. Snowball sampling
2
 Used in exploratory research, where sample is selected
because they are convenient and are readily accessible to
the researcher
 The researcher using such a sample cannot scientifically
make generalizations about the total population from this
sample because it would not be representative enough.
 Suited for piloting
 You chose who you think should be in the study
 A common nonprobability method.
 The sample is selected based upon judgment.
 an extension of convenience sampling
 When using this method, the researcher must be
confident that the chosen sample is truly representative
of the entire population.
 Any study with a defined inclusion exclusion criteria
requires purposive/judgment sampling
 Quota sampling is the nonprobability equivalent of stratified
sampling.
 First identify the stratums and their proportions as they
are represented in the population
 Then convenience or purposive sampling is used to select
the required number of subjects from each stratum.
 Snowball sampling is a special nonprobability method used
when the desired sample characteristic is rare.
 It may be extremely difficult or cost prohibitive to locate
respondents in these situations.
 This technique relies on referrals from initial subjects to
generate additional subjects.
 It lowers search costs; however, it introduces bias because the
technique itself reduces the likelihood that the sample will
represent a good cross section from the population.

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sampling techniques 4L;ZJX;LZMJJSCJ.pptx

  • 1. Dr. Najma Baseer MBBS, MHPE, PhD Associate Professor Anatomy IBMS KMU
  • 2.  Any sampling method where some elements of population have no chance of selection  or where the probability of selection can't be accurately determined.  Nonprobability Sampling includes: 1. Convenience sample 2. Quota Sampling 3. Purposive Sampling. 4. Snowball sampling 2
  • 3.  Used in exploratory research, where sample is selected because they are convenient and are readily accessible to the researcher  The researcher using such a sample cannot scientifically make generalizations about the total population from this sample because it would not be representative enough.  Suited for piloting  You chose who you think should be in the study
  • 4.  A common nonprobability method.  The sample is selected based upon judgment.  an extension of convenience sampling  When using this method, the researcher must be confident that the chosen sample is truly representative of the entire population.  Any study with a defined inclusion exclusion criteria requires purposive/judgment sampling
  • 5.  Quota sampling is the nonprobability equivalent of stratified sampling.  First identify the stratums and their proportions as they are represented in the population  Then convenience or purposive sampling is used to select the required number of subjects from each stratum.
  • 6.  Snowball sampling is a special nonprobability method used when the desired sample characteristic is rare.  It may be extremely difficult or cost prohibitive to locate respondents in these situations.  This technique relies on referrals from initial subjects to generate additional subjects.  It lowers search costs; however, it introduces bias because the technique itself reduces the likelihood that the sample will represent a good cross section from the population.