The document provides a sample outreach email for engaging board members, staff, donors, and community partners in the #GivingTuesday campaign on December 1, 2015. It encourages participation by promoting the signing up of local organizations as partners, spreading the word through social media, and localizing the campaign. The email includes links for more information and ways to get involved to foster community change.

1. SAMPLE OUTREACH EMAIL
The following email offers ideas and language you can use as part of your outreach for
#GivingTuesday. This can be sent to Board members, staff, donors, and other community
partners to get them involved in your campaign. Feel free to copy, paste, or adjust as you see fit
for your organisation.
Dear __________,
This year, on Tuesday, December 1, 2015, [ORGANISATION NAME] are participating in
#GivingTuesday, a global day dedicated to giving.
Last year, more than 27,000 organisations in 68 countries came together to celebrate
#GivingTuesday. Since its founding in 2012, #GivingTuesday has inspired giving around the world,
resulting in greater donations, volunteer hours, and activities that bring about real change in
communities. We invite you to join the movement and to help get out and give this December 1.
Some ideas include:
1. Get your workplace and local government officials, nonprofits, and small businesses
involved in #GivingTuesday. Encourage them to officially sign up as partners on the
website (www.givingtuesday.org.au) and to organize a campaign that promotes a cause or
charity that is meaningful to them.
2. Help spread the word about #GivingTuesday. Join the email list by visiting
www.givingtuesday.org/get-involved to receive updates, event invitations, and the latest
graphics and tools to share on your social channels.
3. Use the hashtag #GivingTuesday to talk about charity and the causes and organisations
you support.
4. Localize #GivingTuesday for your town, city, or state. Many organisations have come
together to build local #GivingTuesday campaigns in their neighborhoods. Reach out to
other organisations to see how together, you can have a greater impact this December 1.
There are many ways to get involved in #GivingTuesday. We encourage you to join the movement
and visit www.givingtuesday.org to learn more about how you can make a difference.
Thanks,
[NAME]
[ORGANISATION NAME]