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Salesforce Overview For Beginners/Students
The document outlines a Salesforce overview kickoff meeting led by Sujesh Ramachandran, covering topics like cloud computing, CRM benefits, and future growth projections. It emphasizes the interactive nature of the session with Q&A and hands-on workshops, while also addressing forward-looking statements and risks related to the company's operations. Additionally, it highlights Salesforce's recognition as a leading enterprise software company and promotes Trailhead for learning Salesforce skills.
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Salesforce Overview For Beginners/Students
- 1. Salesforce Overview kickoff at2:00 PM Sujesh Ramachandran Speaker @ramsujesh Madan Khichi Trailhead Workshop @madankhichi
- 2. Todays Agenda: • Introduction •Salesforce Overview • Cloud Services • Salesforce Architecture • What is it for you? • Fun way to learn - Trailhead • Q&A ~30 Min Session Don’t wait to ask questions! Just raise your hand • Hands On Workshop ~45 Min Session
- 3. Future Lookingstatement underthe Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risksassociated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited historyreselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10- Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, pressreleases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements. FutureLooking Statements
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- 5. Cloud Computing Cloud computingrefers to Internet-based computing Offsite Accessing offsite IT resources in a data centre that's not your own. You don't buy the servers and storage, someone else does 1 Virtual You assemble software stacks of databases, web servers, operating systems, storage, and networking, then manage them as virtual servers 2 On Demand Use when needed, including processors, memory, network, bandwidth, storage 3 Subscription Style These tend to be month-to-month or pay-per-use4 Simple Configure resources extremely quickly5 Web Based Cloud computing involves browser access to hosted data and resources6
- 6. Cloud Computing |Services
- 7. CRM | CustomerRelation Management CRM is a strategy for managing a company’s interactions with clients and sales prospects and ensuring the ‘Connect’ sustains throughout the relation. • Quick and specific response • Flexible resolutions • No rigidity • Less Bureaucracy • Easy information availability • Higher revenues through lesser personnel • Reduced maintenance (cost & time) • Activities targeted at revenue generation Continuous exchange of information across all customer channels/touch points Personalised products/services based on specific needs and expectations Consistent user experience across all touch-points Real-time access to all customer information to enable quick decisions CRM Systems Benefits
- 8. Global CRM Leader 7industry leading apps. 1 platform. e ns Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with th highest ratings or other designation. Gartner research publications consist of the opinio of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. The Gartner documents are available upon request from Salesforce.
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- 10. 2013 •2014 •20152008 •2009 •2010 2011 •2012 •2013 2014 •2015 2011 •2012 2013 •2014 2015 Most innovative companies in the world 20K FY16 Employees Salesforce: 4th Largest Enterprise Software Company in the World This Year 4th largest software company based on analyst consensus revenue for FY2017. Salesforce fiscal 2017 guidance provided November 18, 2015: "revenue for the company's full fiscal year 2017 is projected to be approximately $8.0B to $8.1B.” $ 6.67B FY16 annual revenue
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- 13. Run Your BusinessFrom Phone and Connect Any Products 6B+sm artphones by 2020 75B Connected products by 2020 24°
- 14. A Complete Platform forCustomer Success Customer Success Services Customer Success Platform Complete CRM Developer Success Platform 5.5 million apps Force.com Shield Trailhead Wave Thunder Lightning Heroku Enterprise AppExchange Apps Analytics MarketingService Community IoT Sales Success Community 2 million members MVPs / Events/ Community Success Ecosystem SI’s / ISV’s AppExchange Salesforce Success Services Customer SuccessManagers Ignite / Program Architects Multitenant Cloud
- 15. salesforce.com: Customer CompanyArchitecture Chatter Data.com Trusted, Scalable Multi-Tenant Infrastructure Sales Service Marketing AppExchange Data Model Force.com Heroku Fuel Work.com Any Social Network Any Device Back End Systems Any App AppExchange Apps ERP Finance Public or Private Apps Communities Connected Products Connected Partners Connected Employees Connected Customers
- 16. What is itfor you?
- 17. Salesforce.com | YourRole ? Administrator User Management Security Workflow Process Builder Roles Many more… Developer/ Architect Apex Visualforce Lightning Triggers Heroku JavaScript Many more… Consultant/ Analyst Functional Use cases Requirement Gathering Analysis Documentation Many more…
- 18. Salesforce.com Certification Program http://certification.salesforce.com/credentialoverview AdministratorTrack Manage and Configure Salesforce Prerequisite: Salesforce.com Certified Administrator Implementation Expert Track Design Sales & Service Cloud Solutions Developer Track Develop Custom Force.com Apps Architect Track Architect a Complete Force.com Solution Prerequisite: Salesforce.com Certified Administrator Prerequisite: Salesforce.com Certified Platform Builder II
- 19. Fun Way toLearn Salesforce
- 20. ` Everyone Learns usingTrailhead Unleash your team’sfullpotential www.trailhead.salesforce.com Free online interactive training for everyone! Bring developers, IT, and business together.
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- 22. Hands-On Workshop ~ in10 Minutes
- 23. 1. • Laptop &Power Backup 2. • Internet Connectivity 3. • Salesforce Developer edition account Prerequisites For Workshop https://developer.salesforce.com/
- 24. Quick Start: BuildYour First App Hands-On Workshop
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Editor's Notes
- #4 Here is the future looking statement, which you will be seeing in all the presentation from salesforce. We are not going to go through it but it says that the presentation might have features might be coming in future, but make your decision based on what we right now with the platform.
- #6 Before jumping into Salesforce.com, I want to talk about the popular term Cloud Computing? Hope someone can help me with answering what is cloud computing? Cloud computing is a general term for the delivery of “hosted services over the internet” Cloud computing enables companies to consume a compute resource, such as a virtual machine (VMs), storage or an application, as a utility -- just like electricity -- rather than having to build and maintain computing infrastructures in house. Cloud computing boasts several attractive benefits for businesses and end users. Three of the main benefits of cloud computing are: Virtual, On Demand, Subscription Style, Web based, Offsite Here is the 3 layers of Cloud computing – IAAS, PAAS, SAAS We will look into this layers in the next slide but I just wanted to emphasise that salesforce is under SAAS, and also you could notice force.com under PAAS IAAS - Amazon Web Services, GoGrid, Rackspace PAAS - Force.com, Heroku, Google AppEngine, Microsoft Azure SAAS - Salesforce.com, Google Apps, Microsoft Office 365
- #7 Here is the detailed description about the SAAS, PAAS, IAAS and our traditional way of hosting as on premise. SAAS -> Gmail, Salesforce PAAS -> force.com, Windows Azure IAAS ->Amazon Web Services, GoGrid, Rackspace
- #8 CRM Broadly defined, CRM is a strategy for managing a company’s interactions with clients and sales prospects and ensuring the ‘Connect’ sustains throughout the relation. It is a widely-implemented strategy for managing a company’s interactions with customers, clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support The overall goals are to find, attract, and win new clients, nurture and retain those the company already has, entice former clients back into the fold, and reduce the costs of marketing and client service Purpose: Retain existing clients Energize dormant accounts / clients Find new clients Examples New launch offers from your beloved cosmetics brand Supermarkets / Retail brands giving out specific deals to customers Sales team always had data on what is selling and who is buying. Then why is it that CRM has become so important in the current world? Lack of timely data and fragmented systems meant unused data Companies were worried about getting their house in order
- #9 Founded in 1999 by former Oracle executive Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez as a company specializing in software as a service (SaaS) Salesforce.com Inc. is a global enterprise software company headquartered in San Francisco, California, United States. Salesforce.com is the enterprise cloud computing leader. Their social and mobile cloud technologies—including their flagship sales and CRM applications—help companies connect with customers, partners, and employees in entirely new ways. Best known for its customer relationship management (CRM) product, through acquisitions and by steadily improving and augmenting it's core development platform, Salesforce.com has expanded into the "social enterprise arena.“
- #11 Founded in 1999 by former Oracle executive Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez as a company specializing in software as a service (SaaS) Salesforce.com Inc. is a global enterprise software company headquartered in San Francisco, California, United States. Salesforce.com is the enterprise cloud computing leader. Their social and mobile cloud technologies—including their flagship sales and CRM applications—help companies connect with customers, partners, and employees in entirely new ways. Best known for its customer relationship management (CRM) product, through acquisitions and by steadily improving and augmenting it's core development platform, Salesforce.com has expanded into the "social enterprise arena.“ More than 70% of Fortune 500 companies use salesforce CRM. Salesforce certified developer earns an annual salary about $97,000. Salesforce holds market share of about 40% in the CRM space and is likely to grow further with a rapid rate in coming years as compared to other CRM.
- #12 Salesforce is there in marker from last 17 years, and now salesforce is one of most innovative company around the world, In last 17 years, salesforce released almost 52 releases, every year 3 release comes in and you know what all the new features will be available for all customers and that the power of the platform. Also, Idea exchange is the services provided by salesforce to get feedback from developers/customers or end user wherin this feedbacks will be converted to features at later point.
- #13 Here are few interesting numbers you may like, 4M app installs by 2020 and 1.5 million jobs by 2020,
- #15 Sales Cloud :- “When we develop product in force.com for sales then it comes in Sales Cloud Ex: - Account, Contacts, and Lead”. In Other Words “ we can say that The Sales Cloud from salesforce.com is the world's #1 sales application. It gives reps, managers, and execs everything they need to connect with customers and focus on what's important —more selling and less administration. It helps you close more deals - faster, gain real-time visibility into sales, and connect with today's social customers”. Service Cloud :- When we want to provide some facility and also provides support to the clients then it comes in Service Cloud. Ex: - create cases is the example of Service Cloud in which client write his problem into cases instead of call. In Other words “In service cloud when we sales product to client then we provides the many different types of facilities to client which will be helpful to client just like Call Center. In call Center ,client can make a call and ask his problem regarding product and can find the better solution about his problem“. Salesforce Marketing Cloud is a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. The Marketing Cloud incorporates integrated solutions for customer journey management, email, mobile, social media, web personalization, advertising, content creation, content management and data analysis. The software includes predictive analytics to help make decisions such as, for example, what channel would be preferable for a given message.
- #25 https://trailhead.salesforce.com/projects/quickstart-devzone-app
- #26 https://trailhead.salesforce.com/projects/quickstart-devzone-app
- #27 Any suggestion for topics in future ? Do you think any other good time for meetup than afternoon 2PM ?
- #28 Thanks to Mohan, Ravi, Bangalore WIT and all the students of SNS college and others outside the college, hope we will meet soon with another interesting and advanced topics of salesforce, Once again Thank you all.