Running head: STRATEGIC CHOICE AND EVALUATION 1
STRATEGIC CHOICE AND EVALUATION 6
Strategic Choice and Evaluation
Instructor Name
STR 581
May 26, 2014
Student Name
Strategic Choice and Evaluation
Finding and gathering organization possibilities is an activity for companies especially for firms like Apple Inc. In order to establish business strategic planning, managers are supposed to analyze cases that present organizations competitive benefits which distinguishes them from their rivals in the market. Apple is a huge firm which promotes creativity and brand value. Apple strictly focuses on ways to establish themselves as next generation technology leaders. We have many new and same products upcoming into the market which creates challenge for Apple to emphasize their vision. But still Apple succeeds growing in this inflated market and ensures that the growth rate is carried at a descent pace that doesn’t create problems for their brand identity or to their potential revenue growth. This paper examines the strategic planning’s and measures that Apple should consider to ensure continuous growth.
Generic Strategy
Apple stands in the world market for its creativity and innovation. The company successfully establishes market leadership by practicing generic strategy. Apple implemented the generic strategy for three places that comprises Low-cost leadership, Differentiation, and Focus. Concentrating on Low-cost Leadership, Apple has the advantage of controlling its huge and accepted supply chain to output the products at an affordable price. The prices for Apple products are at a high rate for increase in demands. So producing mass products like Phone and iPod, the firm establishes effective contract with the suppliers. This helps the company to provide a great quality product compared to the rivals. The iPod is the first key implementation by Apple that captured market shares from Sony which is known for its walkman. It experienced an evolution which came into action by the digital technology that segregated the iPod from various other goods in the market. Finally providing focus to enhanced planning, Apple was able concentrated on its products and introduced the iPod that targeted a huge number of people. In spite of the product being costly, the reduced size and the capability to accompany more songs established a belief amongst youth and the rest of the population. (John Kirk, 2013).
Value Discipline
One of the greatest concentrations of Apple is to ensure that their customers purchase value and the company utilizes it for promoting success. Apple was aware of the fact that few customers experienced value along with cost, services and goods. By this practice Apple links with Value Discipline as the top overall cost provider. The company succeeded in giving customers products with reduced cost and increase sales. Management was considered the key members to practice the Value Discipline and helping their customers and enhancing.
STRATEGIC ANALYSIS Page 1 of 10
STRATEGIC ANALYSIS Page 10 of 10
Organizational and Competitive
Jade Nguyen
Argosy University
BUS480 | Business Tactics and Execution
Apple Inc. Corporation
Apple Inc. is a United States-based company that deals with designing, manufacturing, and marketing both computer hardware and software as well as networking solutions among other consumer electronics. The firm’s commitment is introducing and providing personal computing as well as music experience to students, professors, creative professionals, management agencies as well as businesses among other clients through innovative hardware and software as well as internet services (Khan, Alam & Alam, 2015). Notably, the firm’s commercial approach leverages its exceptional capacity by the way its system of operation and technologies are designed and developed. Accordingly, it can camouflage in a competitive market and bring in innovative products and solutions which are easy to use. Like any other successful Corporation, Apple Inc. also exhibits tremendously stiff competition against other firms that produce computers as well as from other consumer electronics Corporations. Most of its competitors are large corporations with established markets either regionally or globally, for example, Compaq, Lenovo, Intel Corporation, Samsung, Microsoft as well as Dell among others.
Apple Inc. began the move of developing personal computing in 1977, however, because of variations in the management as well as contrasting opinions plus missed opportunities, it has lost its competitive advantage to other corporations like Microsoft, Dell as well as Samsung. Even with such stiff competition from its business counterparts, it continues to hunt the personal computer market though not like it used to do before. It opts to deviate its focus and venture into the music business through the manufacture and exchange of iPod, iTunes as well as digital music players. Marketing approaches like differentiation and specialization have enabled Apple to rejuvenate its market share. Significantly, the adoption of such strategies empowers an organization to acquire diverse knowledge as well as skills hence producing best quality products sold at considerable prices. Therefore, Apple company applies costs as well as products as the focus on their strategies to strive in the international market.
It is imperative to note that, Apple Inc. is grounded on two significant values which are; Inclusion and Diversity. To break it down further, Apple Inc. believes that humanity is not a singular concept but a plural and the most appropriate way to operate is through "everybody in" hence inclusion is the company's religion. On the hand, working with different people despite race, ethnicity, age .
Running Head APPLE INC. COMPANY APPLE INC. COMPANY 2.docxhealdkathaleen
Running Head: APPLE INC. COMPANY
APPLE INC. COMPANY 2
Apple Inc. Company
Lucy Rowell
7/28/19
Apple Inc Company
Apple Inc, which was formerly known as Apple Computer, Inc, is a company based in America, and it is recognized as the first company that is successfully dealing with personal computers, phones etc. Apple’s headquarters are located in Cupertino in California. Based on research, most people think that the success of Apple is from some factors which include the management skills of their CEO, their high-end products as well as their cooperate culture of being innovative and enthusiastic. Besides, Apple is considered to be focused on its employees by offering them the best benefit and compensation programs. These services have played a significant role in enabling Apple Inc to have a competitive advantage against its competitors. Currently, Apple has personified innovation, prestige, as well as the quality of their brands. Apple brands are among the most valuable brands globally, and it has become the most exciting place people can work in. Also, from research, Apple Company has over 10, 000 workers who are focused on developing the best brands on earth and they are more than dedicated to making the world a better place than they found it. This paper aims to discuss the compensation strategy of Apple and the practices Apple is applying related to the challenges they face.
The history of Apple
According to research, Apple Inc was developed in the year 1976 on April by Steven Jobs together with his friend Steve Wozniak. The two friends were dropouts from high school, and they lived in Silicon Valley. The first Apple product to be created as a computer which was established in the year 1976 at Steven Jobs home. Ever since they created the first computer successfully, they revolutionized the use of computers, how people use the internet and listen to music as well as how they communicate using mobile phones. In the year 1997, it was recorded that Apple’s share price was at the range of $3.30 million, which later on improved in the year 2011, and the share price was $339.87 million.
Apple Inc. Vision and Mission and Values
From their website, their vision is developing the best computing products which will, as a result, improve the experiences of different users including students and educators and also generate innovative professionalism using their original hardware, internet offerings as well as software (Scholar et al., 2012). Their mission, on the other hand, according to Apple’s website, is to create Macs which should offer the best experiences to their users globally. They also have a mission of creating an OS X, iWork, iLife and other exceptional software. Based on research, apple offers the most revolutionized music using their iPods as well as their iTunes which are located on their online stores. In fact, Apple has redesigned its mobile phones using their revolution App Store and iPhone, which is ...
Strategic Management 7
Week 3 Assignment 1
Phabian Smith
Strayer University
BUS 499: Business Administration Capstone
Dr. Keller
Dr. Gardner
July 21, 2019
Week 3 Assignment 1
Apple Inc. is one of the companies whose history and development are well documented. Apple is known for designing, developing, and selling of computer and computer software, consumer electronics, and provides various online services. The company has developed into one of the major computer manufacturers in the world. This is because of the regular reliability on the development of new innovative technologies and globalization that has expanded its customer base. Technology and globalization have played a key role in the functioning of the organization since its formation 1976. The company’s global expansion and their focus on technological innovation in their business activities and products have made them a unique competitive advantage.
Globalization
Globalization can be considered as the integration of the interchange of ideas, culture, views, and products in the world. Globalization has enabled communication and interaction between individuals from various spheres resulting to free flow of products from one place to another without geographical barrier. In fact, globalization has made the world a global village. For Apple Inc. the increased integration of globalization has enabled it to become one of the biggest companies in the world. It has affected the business strategy of the company. With the extended market and the increasing demand for Apple products, the company has implemented the differentiation strategy which has prompted it to produce software, phones, and electronics with unique features. This has been facilitated by research and development to enhance technological innovation which is the cornerstone of its competitive advantage. At the same time, globalization as impacted on the operational and employment practices of the company. Today, Apple has the ability to access every part of the market and outsource production plants in different parts of the world. It has therefore been successful in the manufacture and launch of products in new markets. It is also important to note that globalization has enabled Apple to attract and employ talented, committed, experienced and innovative candidates. Most importantly, globalization has had significant impact on the resources and profit maximization of the company because going global has enabled it to increase its market share.
Technology
The effective application of technology in various aspects of the company has benefited it beyond expectations. Technology change has been a key factor in the success of the company. It has played a major role in the change to a mobile computing society by developing personalized technology devices that would serve the different needs of the people. Ha.
Running head WEEK 8 ASSIGNMENT 3 1WEEK 8 ASSIGMENT 35We.docxrtodd599
Running head: WEEK 8 ASSIGNMENT 3
1
WEEK 8 ASSIGMENT 3
5
Week 8 Assignment 3
Sherri Coleman
Strayer University
BUS499 Business Administration Capstone
Dr. Keller
December 3, 2018
Week 8 Assignment 3
Many businesses in the world today have the aim of acquiring profits, gaining returns for shareholders and remaining relevant in the market. Apple Inc. is not an exemption in the quest to be a leader in the business niche where it exists. The company is facing large competition from some established corporations like Samsung and others which are growing at a very faster rate. Failing to have good strategies will make the company obsolete and will be overtaken in the industry. Fortunately, Apple Inc. is aware of the challenge and has put forth the best business level strategy and corporate level strategies which are indicators of each growth even to new and unexploited markets in the world. The strategies of Apple Inc. are clearly illustrated and compared to that of Samsung, its giant competitor and the outcome is that there is hope for retaining the global leadership in technology investments (Piao, & Kleiner, 2015).
Business-Level Strategies
The business-level strategy that is more appealing at Apple Inc. is the product differentiation. Apple through this strategy was able to produce a wide range of products which are almost similar but with minor differences to match the customers’ needs and also the financial capabilities. This made the brand to be very popular because it could serve people of all economic classes and the market increased from only the high-class citizens but also to the middle class and even low-class citizens. Apple has a wider connection and an ear to the customer meaning that all the concerns which will be raised by the customer are handled with utmost care. The research and development team works around the clock to ensure that the kind of products produced is the replica of what the clients want. The best example is the improvement and addition of features to meet clients need (Khan, Alam, & Alam, 2015). When
the business realized that more people need an app store to access important services, the business corporation launched an app store complete with all the packages needed by the clients all over the globe. The app store was launched in some of the major products and customers could make choices accordingly.
The product differentiation is strongly boosted by the innovation which is the language at Apple Inc. the development of iPad became a huge milestone for the organization. Thousands of songs existed in the database to meet the needs of the customers; innovation made it possible to have a shuffling capability for all the songs present in the system. Through the incorporation of things like iCloud and other beautiful features, customers have had a wide range of choice. The product differentiation is important to the corporation because giving customers a choice is a good way of retaining them. Once a c.
In your strategic audit on Apple do you evaluated metrics- benchmarks-.pdfColinjSWDavidsonn
In your strategic audit on Apple do you evaluated metrics, benchmarks, and/or other
critical review points and identified where corrective actions were required (if any).
Reflect on what you learned while completing the strategic audit and then address the
following:
The mission statement in this case directs the operations of the staff members and inspires them
to move forward in the same direction. The mission statement goes on to say that the company
must provide the greatest personal computing goods and services to around 140 different
countries' customers. Apple continues to be one of the leading tech companies in the world. As
they continue to create updates and delay, as your impact community with multiple charities,
scholarships and Outreach programs. Like the Apple Scholarship Program to exceptional
Indigenous college students studying in a STEM field. As well as Apple team members
volunteered their time at a variety of events helping new affordable housing developments in the
Bay Area. Apple is continuing to grow and develop, giving customers the most sought after
Innovative product is the key to the company's success. The workers will benefit from having
more creative.
STRATEGIC ANALYSIS Page 1 of 10
STRATEGIC ANALYSIS Page 10 of 10
Organizational and Competitive
Jade Nguyen
Argosy University
BUS480 | Business Tactics and Execution
Apple Inc. Corporation
Apple Inc. is a United States-based company that deals with designing, manufacturing, and marketing both computer hardware and software as well as networking solutions among other consumer electronics. The firm’s commitment is introducing and providing personal computing as well as music experience to students, professors, creative professionals, management agencies as well as businesses among other clients through innovative hardware and software as well as internet services (Khan, Alam & Alam, 2015). Notably, the firm’s commercial approach leverages its exceptional capacity by the way its system of operation and technologies are designed and developed. Accordingly, it can camouflage in a competitive market and bring in innovative products and solutions which are easy to use. Like any other successful Corporation, Apple Inc. also exhibits tremendously stiff competition against other firms that produce computers as well as from other consumer electronics Corporations. Most of its competitors are large corporations with established markets either regionally or globally, for example, Compaq, Lenovo, Intel Corporation, Samsung, Microsoft as well as Dell among others.
Apple Inc. began the move of developing personal computing in 1977, however, because of variations in the management as well as contrasting opinions plus missed opportunities, it has lost its competitive advantage to other corporations like Microsoft, Dell as well as Samsung. Even with such stiff competition from its business counterparts, it continues to hunt the personal computer market though not like it used to do before. It opts to deviate its focus and venture into the music business through the manufacture and exchange of iPod, iTunes as well as digital music players. Marketing approaches like differentiation and specialization have enabled Apple to rejuvenate its market share. Significantly, the adoption of such strategies empowers an organization to acquire diverse knowledge as well as skills hence producing best quality products sold at considerable prices. Therefore, Apple company applies costs as well as products as the focus on their strategies to strive in the international market.
It is imperative to note that, Apple Inc. is grounded on two significant values which are; Inclusion and Diversity. To break it down further, Apple Inc. believes that humanity is not a singular concept but a plural and the most appropriate way to operate is through "everybody in" hence inclusion is the company's religion. On the hand, working with different people despite race, ethnicity, age .
Running Head APPLE INC. COMPANY APPLE INC. COMPANY 2.docxhealdkathaleen
Running Head: APPLE INC. COMPANY
APPLE INC. COMPANY 2
Apple Inc. Company
Lucy Rowell
7/28/19
Apple Inc Company
Apple Inc, which was formerly known as Apple Computer, Inc, is a company based in America, and it is recognized as the first company that is successfully dealing with personal computers, phones etc. Apple’s headquarters are located in Cupertino in California. Based on research, most people think that the success of Apple is from some factors which include the management skills of their CEO, their high-end products as well as their cooperate culture of being innovative and enthusiastic. Besides, Apple is considered to be focused on its employees by offering them the best benefit and compensation programs. These services have played a significant role in enabling Apple Inc to have a competitive advantage against its competitors. Currently, Apple has personified innovation, prestige, as well as the quality of their brands. Apple brands are among the most valuable brands globally, and it has become the most exciting place people can work in. Also, from research, Apple Company has over 10, 000 workers who are focused on developing the best brands on earth and they are more than dedicated to making the world a better place than they found it. This paper aims to discuss the compensation strategy of Apple and the practices Apple is applying related to the challenges they face.
The history of Apple
According to research, Apple Inc was developed in the year 1976 on April by Steven Jobs together with his friend Steve Wozniak. The two friends were dropouts from high school, and they lived in Silicon Valley. The first Apple product to be created as a computer which was established in the year 1976 at Steven Jobs home. Ever since they created the first computer successfully, they revolutionized the use of computers, how people use the internet and listen to music as well as how they communicate using mobile phones. In the year 1997, it was recorded that Apple’s share price was at the range of $3.30 million, which later on improved in the year 2011, and the share price was $339.87 million.
Apple Inc. Vision and Mission and Values
From their website, their vision is developing the best computing products which will, as a result, improve the experiences of different users including students and educators and also generate innovative professionalism using their original hardware, internet offerings as well as software (Scholar et al., 2012). Their mission, on the other hand, according to Apple’s website, is to create Macs which should offer the best experiences to their users globally. They also have a mission of creating an OS X, iWork, iLife and other exceptional software. Based on research, apple offers the most revolutionized music using their iPods as well as their iTunes which are located on their online stores. In fact, Apple has redesigned its mobile phones using their revolution App Store and iPhone, which is ...
Strategic Management 7
Week 3 Assignment 1
Phabian Smith
Strayer University
BUS 499: Business Administration Capstone
Dr. Keller
Dr. Gardner
July 21, 2019
Week 3 Assignment 1
Apple Inc. is one of the companies whose history and development are well documented. Apple is known for designing, developing, and selling of computer and computer software, consumer electronics, and provides various online services. The company has developed into one of the major computer manufacturers in the world. This is because of the regular reliability on the development of new innovative technologies and globalization that has expanded its customer base. Technology and globalization have played a key role in the functioning of the organization since its formation 1976. The company’s global expansion and their focus on technological innovation in their business activities and products have made them a unique competitive advantage.
Globalization
Globalization can be considered as the integration of the interchange of ideas, culture, views, and products in the world. Globalization has enabled communication and interaction between individuals from various spheres resulting to free flow of products from one place to another without geographical barrier. In fact, globalization has made the world a global village. For Apple Inc. the increased integration of globalization has enabled it to become one of the biggest companies in the world. It has affected the business strategy of the company. With the extended market and the increasing demand for Apple products, the company has implemented the differentiation strategy which has prompted it to produce software, phones, and electronics with unique features. This has been facilitated by research and development to enhance technological innovation which is the cornerstone of its competitive advantage. At the same time, globalization as impacted on the operational and employment practices of the company. Today, Apple has the ability to access every part of the market and outsource production plants in different parts of the world. It has therefore been successful in the manufacture and launch of products in new markets. It is also important to note that globalization has enabled Apple to attract and employ talented, committed, experienced and innovative candidates. Most importantly, globalization has had significant impact on the resources and profit maximization of the company because going global has enabled it to increase its market share.
Technology
The effective application of technology in various aspects of the company has benefited it beyond expectations. Technology change has been a key factor in the success of the company. It has played a major role in the change to a mobile computing society by developing personalized technology devices that would serve the different needs of the people. Ha.
Running head WEEK 8 ASSIGNMENT 3 1WEEK 8 ASSIGMENT 35We.docxrtodd599
Running head: WEEK 8 ASSIGNMENT 3
1
WEEK 8 ASSIGMENT 3
5
Week 8 Assignment 3
Sherri Coleman
Strayer University
BUS499 Business Administration Capstone
Dr. Keller
December 3, 2018
Week 8 Assignment 3
Many businesses in the world today have the aim of acquiring profits, gaining returns for shareholders and remaining relevant in the market. Apple Inc. is not an exemption in the quest to be a leader in the business niche where it exists. The company is facing large competition from some established corporations like Samsung and others which are growing at a very faster rate. Failing to have good strategies will make the company obsolete and will be overtaken in the industry. Fortunately, Apple Inc. is aware of the challenge and has put forth the best business level strategy and corporate level strategies which are indicators of each growth even to new and unexploited markets in the world. The strategies of Apple Inc. are clearly illustrated and compared to that of Samsung, its giant competitor and the outcome is that there is hope for retaining the global leadership in technology investments (Piao, & Kleiner, 2015).
Business-Level Strategies
The business-level strategy that is more appealing at Apple Inc. is the product differentiation. Apple through this strategy was able to produce a wide range of products which are almost similar but with minor differences to match the customers’ needs and also the financial capabilities. This made the brand to be very popular because it could serve people of all economic classes and the market increased from only the high-class citizens but also to the middle class and even low-class citizens. Apple has a wider connection and an ear to the customer meaning that all the concerns which will be raised by the customer are handled with utmost care. The research and development team works around the clock to ensure that the kind of products produced is the replica of what the clients want. The best example is the improvement and addition of features to meet clients need (Khan, Alam, & Alam, 2015). When
the business realized that more people need an app store to access important services, the business corporation launched an app store complete with all the packages needed by the clients all over the globe. The app store was launched in some of the major products and customers could make choices accordingly.
The product differentiation is strongly boosted by the innovation which is the language at Apple Inc. the development of iPad became a huge milestone for the organization. Thousands of songs existed in the database to meet the needs of the customers; innovation made it possible to have a shuffling capability for all the songs present in the system. Through the incorporation of things like iCloud and other beautiful features, customers have had a wide range of choice. The product differentiation is important to the corporation because giving customers a choice is a good way of retaining them. Once a c.
In your strategic audit on Apple do you evaluated metrics- benchmarks-.pdfColinjSWDavidsonn
In your strategic audit on Apple do you evaluated metrics, benchmarks, and/or other
critical review points and identified where corrective actions were required (if any).
Reflect on what you learned while completing the strategic audit and then address the
following:
The mission statement in this case directs the operations of the staff members and inspires them
to move forward in the same direction. The mission statement goes on to say that the company
must provide the greatest personal computing goods and services to around 140 different
countries' customers. Apple continues to be one of the leading tech companies in the world. As
they continue to create updates and delay, as your impact community with multiple charities,
scholarships and Outreach programs. Like the Apple Scholarship Program to exceptional
Indigenous college students studying in a STEM field. As well as Apple team members
volunteered their time at a variety of events helping new affordable housing developments in the
Bay Area. Apple is continuing to grow and develop, giving customers the most sought after
Innovative product is the key to the company's success. The workers will benefit from having
more creative.
Quadrant Strategic Objective Measure Target for YearFinanc.docxmakdul
Quadrant Strategic Objective Measure Target for Year
Financial
Be profitable at the end
of the year profit margin Breakeven
Customer
Grow business by
focusing on gaining
customer and
outstanding customer Market share
5%
Operation
Build on to the Apple
name and expand brand
Marketing campaign
with a developed
plan in place 4 months
Learning and Growth
Employees have proper
training and knowledge
to expand brand Training hours 20 hours
Running Head: APPLE CORPORATION
APPLE CORPORATION
7
Daniel Price
Professor Keen
BUS/475
Week 4
Apple Corporation
Apple Corporation
Introduction
Apple Corporation is an American universal technology company with its headquarters in Cupertino, California. It deals with developing computer software and designing and selling consumer electronics. It also offers online services. The hardware products of Apple include smart phones, iPads, iPods and personal computers. The consumer software includes the iTunes media player, iOS operating system, OS X and the Safari web browser. Its online services include the iOS App Store, iCloud, Mac App Store and the iTunes store.
Apple Corporation was founded by a group of associates on 1st April 1976 to design and sell personal computers. It was however incorporated as Apple Computer Inc. on 3rd January 1977 only to be renamed thirty years later to Apple Inc due to its focus on consumer electronics. It is the largest technology firm in terms of total assets and revenue and the second mobile manufacturer after Samsung. It has a net worth of over 700billion USD with over one hundred thousand employees and over four hundred retail stores around the world. Apple Inc. has over one billion products in the market as at May 2016.
However, the aim of this paper is to develop strategic objectives in the measurement of attaining company's vision and mission based on a balanced scorecard taking into account different perspectives of the whole company. The balanced scorecard contains the financial perspective, Customer value, Internal Operations and Employee perspective.
Financial Perspective
Apple Corporation is the world’s largest technology company based on total assets and revenue valued at over 700 USD as at May 2016 (Ingram, 2008). It is also the world’s second largest mobile phone manufacturer. Apple Corporation Inc entered the top ten Fortune 500 list of publicly traded companies on May 2013. It announced a dividend of $0.57 in May 2016 after earning revenue of $51.5 billion and a net profit of $11.1 billion which was a 22% increase in revenue from the previous year. Apple Inc has transferred 90% of its cash and marketable securities outside the United States, which is about 234billion USD due to tax purposes. In 2015, the company accumulated over 80% of the total earnings made by the eight largest universal smart phone manufacturers.
High tax rates in the United States pose big threat to the profitability of Apple Corporation Inc. In ord ...
Running head: APPLE INC
APPLE INC 8
Apple's SWOT Analysis and Strategic Scorecard
Introduction
One of the most important actions the management of a company can take towards improving a company's performance and competitiveness is to conduct a business environment scan. The output of a scan is the often the company's strengths, weaknesses, threats and available opportunities. The analysis should be followed by a set of recommendations on how the company can make use of strengths and opportunities, as well as how to improve the weaknesses. This paper will conduct a SWOT analysis on Apple Inc, then followed by a balanced scorecard assessment of the company.
SWOT Analysis
The internal environment of a company is a matrix of its financial position, management, employees, objective, and so forth. Apple Inc has enjoyed enviable financial success in the recent past and as such its strong financial position is its biggest strength. Currently, the company can afford to fund big acquisitions of other companies that can be useful in pursuit of its strategic goals. The financial strength means that other companies are willing to work with Apple because its operations can only get bigger. Another internal strength of the company is its team of employees who are innovative and highly motivated (Husso, 2011). The company does not have a hierarchy in management and all employees interact freely. The company also encourages employees to take responsibility for projects they work on. The result is high productivity. Another major strength of Apple Inc is the large portfolio of products that it sells customers which helps in boosting annual revenue as well as creating a brand image. Currently, customers know Apple as a producer of high quality and premium products. This makes it easier for the company to introduce new products into the market (Husso, 2011).
The company's major weakness lies in the high prices they charge for its products. Consumers are becoming more mindful of their spending habits due to economic conditions. Premium pricing has been Apple's marketing strategy but the company could be forced to relook the strategy due to consumer behaviors (Maltz, 2003). The company is also facing court cases regarding copyright infringement and this could result in fines against the company. This could hurt Apple's financial position and possibly force it to withdraw certain products from the company. Critics are also arguing that the company's innovative engine is starting to slow down compared to three years ago. The company's iPhone 5S is seen as only a slight improvement on the iPhone 4S. If consumers realize this they could begin to stop purchasing new products from the company (Husso, 2011).
On the positive side though, the company has an opportunity to make the iPad its biggest product yet. The company's tablet has ...
APPLE 13Business Analytics Plan for BIAM300Author Miguel .docxYASHU40
APPLE 13
Business Analytics Plan for BIAM300
Author: Miguel Canales
Date: March 16, 2020
SECTION 1: Company Background and Strategy
Organization Name
Apple Inc.
1.2. LexisNexis Dossier
Strategic Positioning Diagram
Product Innovation
Explanation of Product Innovation Positioning
In Apple Company, the main aspect behind its growth is product innovation. The main two factors for the success of Apple Company is creating ideas as well as testing their products. Without the several innovations that the company implement the company will still grow since it has loyal customers that use their existing products. The organizations might not consist new clients, so that they can get new clients they need to develop new ideas. Development and research are the main key performance indicator that are advantage to the company. Carrying out research to find out what kind of products the clients need and providing the exact products that people need is what improve the organization strategic position. Researching on what type of products the market need will assist Apple Company to develop products needed by their customers. Assessing the company additional Key Performance Indicator under the current innovation is what offers advantages to the organization (Elmansy, 2016).
SMART Objective for Strategic Positioning
The most relevant section in product innovation is the testing of the products. Ensuring that products and that the products are operating properly is an important factor for the organization business to improve. The technology is the main strategy is the main performance indicator that assist to meet their objectives. Coming up with a state product art to maintain their clients happiness and ensure that they expect for the company to come up with new and well improved products. Through coming up with technology that is easy and dependable to utilize will be an advantage to the organization all the products need to be made with the inclusion of the client and what the client will require. Having the clients to test the company products is also an important thing that the company should practice (Elmansy, 2016).
Customer Intimacy
Explanation of Customer Intimacy Positioning
Another necessary section of Apple organization is the client intimacy. Customer intimacy is mostly concerned on the understanding of client problems. It is important that the Apple Company understand the client wants before the clients, either to be a new product or to be an improved product. Apple Company is organizing their products in the need of client’s need. Since Apple Company have more loyal clients, it is an evidence that the company offer relevant products to their clients. Tracking the client’s incidents as the key performance indicators that is utilize in this region. The Apple Company provides several way to offer assistances to the clients when there is an issue with some of their products.
SMART Objective for Customer Intimacy
What assist Apple organizat.
This document is originally written by AssignmentWOrkHelp. This report explains the successful running of the business of the Apple company. This shows the detail description of the factors influencing the future business, its internal analysis
and the reason of the success of the apple business.For more information, contact https://www.assignmentworkhelp.com/contact/
Case of Apple following the Marketing lectureAbishekXavier2
Certainly! Here’s a 3000-character description of Apple's marketing strategy following a marketing lecture:
---
Apple Inc., renowned for its innovative products and strong brand, provides an exemplary case study in effective marketing strategies. Following the principles of a marketing lecture, Apple's approach can be dissected into several key components:
1. **Product Differentiation and Innovation**:
Apple consistently focuses on differentiating its products through innovative technology and design. The company's flagship products, such as the iPhone, iPad, and MacBook, stand out in the market due to their unique features, sleek designs, and cutting-edge technology. This differentiation is not just in hardware but also in the seamless integration of software and services, creating a comprehensive ecosystem that enhances user experience.
2. **Brand Loyalty and Perception**:
Apple has cultivated a strong brand loyalty among its customers. This loyalty is built on a foundation of consistent quality, reliable performance, and a premium brand image. Apple’s marketing emphasizes the lifestyle and identity associated with its products, which resonates deeply with consumers. The "Think Different" campaign and the minimalist design of Apple stores contribute to a perception of exclusivity and sophistication.
3. **Customer-Centric Approach**:
Apple's marketing strategy is highly customer-centric. The company prioritizes understanding its customers' needs and preferences, often creating products that customers didn’t even know they needed. This proactive approach is supported by extensive market research and feedback mechanisms. Apple also excels in customer service, ensuring a positive experience at every touchpoint, from purchasing to after-sales support.
4. **Integrated Marketing Communications (IMC)**:
Apple employs a cohesive IMC strategy, ensuring that all marketing channels convey a consistent message. This includes advertising, public relations, social media, and in-store experiences. The launch events for new products are meticulously planned and executed, generating immense media coverage and consumer excitement. Apple’s advertisements focus on simplicity and emotion, highlighting the product’s benefits rather than technical specifications.
5. **Strategic Pricing**:
Apple adopts a premium pricing strategy, reflecting the high value and quality of its products. This strategy reinforces the brand’s premium image and ensures high profit margins. Despite the higher prices, Apple products are perceived as worth the investment due to their superior performance, design, and integration with the Apple ecosystem.
6. **Distribution Channels**:
Apple controls its distribution channels tightly to maintain the quality of the customer experience. Products are sold through Apple’s own retail stores, online store, and authorized resellers. The retail stores are not just points of sale but also brand ambassadors, offering a space.
Running Head; APPLE BALANCED SCORECARD1APPLE BALANCED SCOREC.docxrtodd599
Running Head; APPLE BALANCED SCORECARD1
APPLE BALANCED SCORECARD
The company under observation is Apple that deals in the creation of laptops and smartphone technology in the US, their mission statement is “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad." This is to mainly show that as a company Apple has a commitment to ensuring that its customers that include students, teachers and program creators globally enjoy the best computing experience through their efficient and effective software and hardware. Their vision statement is “We believe that we are on the face of the earth to make great products and that’s not changing. We are constantly focusing on innovating. We believe in the simple, not the complex. We believe that we need to own and control the primary technologies behind the products that we make and participate only in markets where we can make a significant contribution. We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us. We believe in deep collaboration and cross-pollination of our groups, which allow us to innovate in a way that others cannot. And frankly, we don’t settle for anything less than excellence in every group in the company, and we have the self- honesty to admit when we’re wrong and the courage to change. And I think regardless of who is in what job those values are so embedded in this company that Apple will do extremely well.” This is mainly to indicate the company believes in their capacity to withstand in the long run, through continued success and expansion.
The strategy applied by Apple has focused on differentiation of their products despite continual production on a yearly basis it is the same technology with minimal changes in software and design of the appearance. In this aspect, the iPhone can clearly be used as an example on a yearly basis a new design is released with some changes in the physical appearance yet minimal software differences. As per 2015, the shares of Apple sold made about $233,715, the dividends paid were about $11.4billion at about $0.57 per share. In 2016 there was about $ 213, 000 purchase in shares that resulted in dividends of about $12 billion being paid out by the company.2017 resulted in about $15billion in returns to investors in form of dividends, with an overall $25 billion revenue generated by the company. This indicates an increasing trend from the three years indicated continuously.
The key staff working in Apple are based in the marketing and technical positions, with the company dealing in manufacture of electronic devices there arises need for qualified staff to deal wit.
General Environment, Forces of Competition, Future Improvement, Op.docxshericehewat
General Environment, Forces of Competition, Future Improvement, Opportunities, Strength and Weaknesses of Apple Inc.
Introduction
Apple Inc. is a multinational company that was found by Steve Jobs and Steve Wozniak in the year 1976. Since then, the company has able to produce mobile phones, iPads, personal computers and operating systems (Finkle, & Mallin, 2010). The company is successful under the current leadership of Timothy Donald. This paper will discuss the general environment, opportunities, threat, strength and capabilities of the company.
General Environment
The main segments of the general environment that affect Apple is the technology and social-cultural aspects. Technology has enabled the company to produce innovative and attractive products which attract customers. The socio-cultural segment of general environment involves values and attitude of people about products of the organization.
Technological Segment of the Environment
The technological segment of the environment influences how business operations are conducted—the segment use of advanced techs to design new and innovative products. Apple is ever-growing due to adoption of new and advanced technology. Advancement in technology has stiffened competition in the market. Apple uses better technologies such as wireless technology, cloud services and software to stay ahead in the competition.
Socio-Cultural Segment of the Environment
Social-Cultural segment refers to values and beliefs of people towards products and services of the organization. The positive interest and beliefs of people towards communication and entertainment results in the development of industries that deal with ICT. As a result, Apple incorporation continues to grow due to the interest of society towards its products and services. Similarly, the popularity of internet ad mobile phones leads to the success of the company. The company has prioritized to meet the demands of its customers by producing goods that are innovative and attractive.
Forces of Competition
The forces of competition are five. They include rivalry among competitors, threats of new entrants, threats of substitute commodities, bargaining power of suppliers and bargaining power of customers. In this assignment, rivalry among competitors and the bargaining power of suppliers is discussed.
Rivalry Among Competitors
Apple uses advanced technology and innovation to produce goods that are uniquely designed. The company make use of brand management to ensure its products are unique and innovative. The company has introduced produced products with a new feature, designs and performance to maintain market distinctness. All these changes have enabled Apple to stay ahead of the competition.
Apple should launch more products with unique design and features to stand out in the market. The company should also products other products and software to maintain market distinctness. The products should have new and updated features, version and ...
Population Health- Health and Human Services Description.docxstilliegeorgiana
Population Health- Health and Human Services
Description: The baccalaureate graduate nurse will apply leadership concepts, skills, and
decision making in providing care in a variety of settings.
Course Competencies: 3) Integrate concepts from behavioral, biological and natural sciences to
review health needs of diverse populations. 7) Conduct a windshield survey. 8) Develop a plan
to meet an identified need in the community. 10) Discuss the sociopolitical, economic, and
ethnic characteristics of a community and their influence on population health.
QSEN Competencies: 1) Patient-Centered Care 3) Evidence-Based Practice 5) Safety
BSN Essential II
Area Gold
Mastery
Silver
Proficient
Bronze
Acceptable
Acceptable
Mastery not
Demonstrated
Observations
Social service
agencies, clinics,
dentists, doctors,
urgent care,
pharmacy? How far
is the nearest
hospital?
Is there access to
healthy food
choices-grocery
store(s),
restaurant(s), and
number of fast food
restaurants?
Facilities for
seniors? Long term
care facilities?
All of the listed
observations are
clearly addressed
and discussed in
a comprehensive
and detailed
manner with 2 or
more specific
examples.
Additional
issues, not listed
are addressed.
Three or more of
the listed
observations are
not present or
discussed in
depth
Two or less of
the listed
observations are
not present or
discussed in
depth
Does not
include
observations
Provide
recommendations
for two additional
health and/or social
service resources to
address the selected
population group
Provide
recommendation
s for two
additional health
and/or social
service resources
to address the
selected
population group
Provide
recommendation
s for two
additional health
and/or social
service resources
but does not
address the
selected
population group
Provide
recommendation
s for one
additional health
and/or social
service resources
to address the
selected
population group
Does not
include
observations
APA, Grammar,
Spelling, and
Punctuation
No errors in APA,
Spelling, and
Punctuation.
One to three errors
in APA, Spelling,
and Punctuation.
Four to six errors
in APA, Spelling,
and Punctuation.
Seven or more
errors in APA,
Spelling, and
Punctuation.
References Provides two or
more references.
Provides two
references.
Provides one
references.
Provides no
references.
Running head: BUSINESS 1
BUSINESS 2
Week 3 Assigment 1
Latonya Louden
Strayer University
BUS499 Business Administration Capstone
Brian Grizzell
02/04/2020
Strategic Management and Strategic Competitiveness
Globalization
Apple Inc is one of the most successful public corporations today. It has been ranked number one on the Forbes list for the last decade. Being an American multinational tech company, Appl ...
This presentation discusses one of the business concept i.e. startups and one of the top rated multi national startup company, Apple Inc. Also it includes various points like risks associated, market scenario, steps to make a startup successful and other various topics. Take a look.
Elements of a Marketing Plan Report1Elements of a Marketing .docxSALU18
Elements of a Marketing Plan Report 1
Elements of a Marketing Plan
Elements of a Marketing Plan Report
By: Christopher Gilbert
MKT/421
Instructor: Mark McClintock
Introduction
Gaining competitive advantage within the market is something that companies continuously strive towards. Standing out and differentiating the business from what the rest of the market is offering to the consumers is what ultimately allows companies to succeed. Leading companies and business adopt various marketing strategies and methodologies to stand out amongst the competition and gain consumer interest. Carefully selected marketing professionals are assembled in to teams who are responsible for developing an effective marketing plan that takes in to account various factors specifically those associated with product price and product promotion, to allow the company to secure larger profits within the market. (Cusumano, 2010)
Apple, Inc. which is one of the leading consumer electronics companies in the world is at the top of the market at the moment despite all the competition that it faces specifically from its major rival company Samsung. Apple has a strong history of revenue growth, high returns on investment and also boasts as having one of the most brand-loyal consumers in the world. The following paper will explore the environmental forces that provided Apple with the opportunities that it currently enjoys as well as the key trends that it is currently experiencing. Furthermore, Apple’s diverse target market will be focused on and the ways in which Apple, Inc. could strive for further differentiation within the market will be discussed.
Key Environment Forces
Various key environmental forces provided Apple, Inc. with the right opportunities that the company readily exploited under the leadership of Steve Jobs, one of the three co-founders of the company. Since its formation back in 1976, the company has been focused on implementing one strategy that although sounds very simple; is actually very difficult to achieve. The visionary behind Apple, Steve Jobs focused on defining the entire company based on a few simple aspects: staying unique, innovative and designing products through exploiting the concept of simplicity since simplicity is the ultimate complex. These key factors played a significant role in allowing the company to come up with products that consumers actually wanted to pay for.
The key environmental factors that ensured Apple’s continuous success and still continue to do so include the following:
1. The creation of the demand for state-of-the-art smartphones.
2. International consumer interest.
3. A large consumer market that was unaware of the concept of user-friendliness and unique yet highly simply designs of products.
The introduction of smartphones, and not just any smartphones but carefully designed and easy-to-use smart phones, within the market significantly changed the ways in which consumers made their product ...
Apple Brand Audit
APPLE Inc
Submitted to: Sir Goher Raza
Submitted by : Sumeet Raj & Mumal Khan
12/15/2012
Apple Brand Audit 2012
Executive Summary
Since its foundation in 1976, Apple has grown from a small business selling computers into one
of the most successful and valuable brands in the entire world. Consumers everywhere
perceive the brand as being one of the very best because of their groundbreaking product
lines, their successful marketing programs, and their ability to differentiate themselves
among other competing brands. These elements and attributes are the core aspects that
make up Apple’s brand equity.
Apple has always been known for releasing innovative, user-friendly products that have
become extremely popular in the market. They are a dominant force in the market for
consumer electronics, and their merchandise is in extremely high demand. Secondly, their
very successful marketing and distribution strategies are able create consumer perceptions
that make Apple’s brand a highly reputable icon.
Through these core elements and attributes, Apple as a brand has seen its value skyrocket
over the years. By continuing to implement and improve on these successful programs and
strategies, Apple’s brand equity will continue to grow and flourish in the future of the
company.
2
Apple Brand Audit 2012
Introduction Brand Audit
Brand audit is concerned with the behavioral and psychological nature of brand equity, and it
will be discussed in terms of strength of a brand’s equity and its nature. So simply it is the
examination of brand’s current position in industry compared to its competitors and the
examination of its effectiveness, brand’s strategy, positioning, market position, consumer views,
pops and pods etc.
Objective and scope of the audit
Brand perceptions often create a complex and elusive picture, but it’s crucial that you determine
how your various audiences view your brand. The brand which we have taken is Apple, the main
objective of this audit is to show that where the brand is currently stand. After the audit will be
done we also come to know that whether the share of brand in market is increasing, decreasing or
stable. It will also show that what are the strengths, weaknesses and opportunities for this brand,
how much people know and like the brand. So after audit we can come to know about the overall
market position of the Brand.
Brand audit Apple Inc & its history
The brand which we have taken is Apple, currently the top brand of the world. The point which
is intriguing is that how Apple has maintained its equity worldwide. The innovative products of
apple have enabled the company to be a global brand worldwide. Apple Computer, Inc., is a
multinational corporation that creates consumer electronics, personal computers, computer
software, and commercial servers, and is a digital distributor of media content. Apple's core
product lines are the, I phone, I pa.
Sample Summaries of Emily Raine’s Why Should I Be Nice to You.docxagnesdcarey33086
Sample Summaries of Emily Raine’s “Why Should I Be Nice to You”
Sample Summary 1
Most people at some point in their life have worked in the service industry. This particular
industry can be quite satisfying whether it be working in fine dining, as a cocktail waitress, or at a local
diner, but for Emily Raine, who had done all of these things, the only place she ever felt “whipped” was
working as a barista at one of largest specialty coffee chains in the world (358). Raine is bothered by
how the café industry has set up the impersonal server/customer relationship and feels the best way to
solve the issue is be to “be rude” (365). In 2005, Raine expanded in an essay that appeared in the
online journal, Bad Subjects, on her frustration within the service industry and what good service really
means.
Good service in the coffee industry does not require much skill these days. Most people are
usually talking on their cell phone while ordering their daily coffee and pastry while also paying and then
out as fast as they walked into the café probably not even noticing or acknowledging any interaction
with the people serving. The coffee sector has recognized this and has set up the counters as linear
coffee bars that act the same as an assembly line. The workers are trained and assigned specific jobs in
the coffee preparing process, such as taking the order, handling the money, making the drink, to
delivery. This makes the interaction with the customer very limited, mostly just seconds. This is where
Raine feels some of the problem with the customer and server interaction. Although this is the most
effective and efficient way of working, Raine describes productive work as “dreary and repetitive” (359).
Since the 1960’s companies have been branding themselves with the quality of having “good
service” distinguishing them from the rest of the competition. Raines explains that in good service there
is an exchange between two parties: “the ‘we’ that gladly serves and the ‘you’ that happily receives,”
but also a third party, the boss, which is the ultimate decider on exactly what good service will be (360).
Companies in the service industry must market their products on servers’ friendliness; therefore
it is monitored and controlled from the people on top. Raine notes that cafés “layouts and management
styles” help create a cozy atmosphere that plays a factor in good service, but in a way that will not
disrupt the output (361). In Raine’s essay, she gives the example of an employee Starbucks has
branded; “The happy, wholesome perfume-free barista” (361). She points out that the company offers
workers stock options, health insurance, dental plans, as well as other perks of discounts and giveaways,
while also using moving personal accounts from workers who “never deemed corporate America could
care so much” (362). Raines also adds that the company does not give into unionization and although
the company pay.
SAMPLEExecutive Summary The following report is an evalua.docxagnesdcarey33086
SAMPLE:
Executive Summary
The following report is an evaluation of multiple facets of the Uruguayan economy, its overall investment attractiveness, and feasibility of doing business. After conducting research and analysis on the country in areas such as legal frameworks, fiscal policy, trade relations, infrastructure, housing, and monetary policy, Uruguay proves to be an economy of strong opportunity when evaluated against its regional/continental partners, but with significant and pressing challenges that would place the nation lower when considered at a global level. The national government and political system are proven to be stable, offering legal protections and investment frameworks that are comparable to developed economies. As a member of MERCOSUR and independently, Uruguay has ratified trade agreements, particularly with developed nations and Latin America, in a variety of structures, namely goods, services, investment promotion and protection, public procurement, and double taxation avoidance. The country offers valuable exports, and derives its imports significantly from MERCOSUR members in which people, goods, and currency are permitted to move freely. Uruguay has shown strong numbers in growth, particularly GDP and unemployment rate. Having reacted appropriately to an economic and banking crisis in the early 2000s, Uruguay was one of the few countries that was not significantly impacted by the 2008-09 economic crisis. The housing market has also seen considerable growth and looks to continue growing as the level of foreign direct investment in construction increases. Challenges that have limited the country and are foreseeable as continuing to limit Uruguay’s attractiveness include a public banking system that offers limited access to credit, undesired volatility in prime rate lending, seemingly unsustainable fiscal policy, and a lack of coordination in monetary and exchange rate policies. Given the widespread availability and transparency of information on the country and having taken all these factors into consideration, we determine Uruguay to be one of best investment opportunities in terms of a Latin American scope, but as still significantly behind developed economies. A total score of 30.5 points out of a possible 55 was assigned.
Description and Analysis of Each Measured Attribute
A.1 Government Expenditure, Tax System, Rule of Law, and Education System - 2/5; This ranking reflects Uruguay’s controlled government spending and competitive tax rate. The tax free zones are a great way to incentivize companies to operating in Uruguay. However, it does take into account the difficult experiences that corporations undergo in paying taxes. Uruguay benefits from a mature democracy with a stable political system and independent judiciary system. Uruguay has a well-established education system that provides free education and equal access to all students through the university level. However, the socioeconomic gap become.
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Quadrant Strategic Objective Measure Target for YearFinanc.docxmakdul
Quadrant Strategic Objective Measure Target for Year
Financial
Be profitable at the end
of the year profit margin Breakeven
Customer
Grow business by
focusing on gaining
customer and
outstanding customer Market share
5%
Operation
Build on to the Apple
name and expand brand
Marketing campaign
with a developed
plan in place 4 months
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Running Head: APPLE CORPORATION
APPLE CORPORATION
7
Daniel Price
Professor Keen
BUS/475
Week 4
Apple Corporation
Apple Corporation
Introduction
Apple Corporation is an American universal technology company with its headquarters in Cupertino, California. It deals with developing computer software and designing and selling consumer electronics. It also offers online services. The hardware products of Apple include smart phones, iPads, iPods and personal computers. The consumer software includes the iTunes media player, iOS operating system, OS X and the Safari web browser. Its online services include the iOS App Store, iCloud, Mac App Store and the iTunes store.
Apple Corporation was founded by a group of associates on 1st April 1976 to design and sell personal computers. It was however incorporated as Apple Computer Inc. on 3rd January 1977 only to be renamed thirty years later to Apple Inc due to its focus on consumer electronics. It is the largest technology firm in terms of total assets and revenue and the second mobile manufacturer after Samsung. It has a net worth of over 700billion USD with over one hundred thousand employees and over four hundred retail stores around the world. Apple Inc. has over one billion products in the market as at May 2016.
However, the aim of this paper is to develop strategic objectives in the measurement of attaining company's vision and mission based on a balanced scorecard taking into account different perspectives of the whole company. The balanced scorecard contains the financial perspective, Customer value, Internal Operations and Employee perspective.
Financial Perspective
Apple Corporation is the world’s largest technology company based on total assets and revenue valued at over 700 USD as at May 2016 (Ingram, 2008). It is also the world’s second largest mobile phone manufacturer. Apple Corporation Inc entered the top ten Fortune 500 list of publicly traded companies on May 2013. It announced a dividend of $0.57 in May 2016 after earning revenue of $51.5 billion and a net profit of $11.1 billion which was a 22% increase in revenue from the previous year. Apple Inc has transferred 90% of its cash and marketable securities outside the United States, which is about 234billion USD due to tax purposes. In 2015, the company accumulated over 80% of the total earnings made by the eight largest universal smart phone manufacturers.
High tax rates in the United States pose big threat to the profitability of Apple Corporation Inc. In ord ...
Running head: APPLE INC
APPLE INC 8
Apple's SWOT Analysis and Strategic Scorecard
Introduction
One of the most important actions the management of a company can take towards improving a company's performance and competitiveness is to conduct a business environment scan. The output of a scan is the often the company's strengths, weaknesses, threats and available opportunities. The analysis should be followed by a set of recommendations on how the company can make use of strengths and opportunities, as well as how to improve the weaknesses. This paper will conduct a SWOT analysis on Apple Inc, then followed by a balanced scorecard assessment of the company.
SWOT Analysis
The internal environment of a company is a matrix of its financial position, management, employees, objective, and so forth. Apple Inc has enjoyed enviable financial success in the recent past and as such its strong financial position is its biggest strength. Currently, the company can afford to fund big acquisitions of other companies that can be useful in pursuit of its strategic goals. The financial strength means that other companies are willing to work with Apple because its operations can only get bigger. Another internal strength of the company is its team of employees who are innovative and highly motivated (Husso, 2011). The company does not have a hierarchy in management and all employees interact freely. The company also encourages employees to take responsibility for projects they work on. The result is high productivity. Another major strength of Apple Inc is the large portfolio of products that it sells customers which helps in boosting annual revenue as well as creating a brand image. Currently, customers know Apple as a producer of high quality and premium products. This makes it easier for the company to introduce new products into the market (Husso, 2011).
The company's major weakness lies in the high prices they charge for its products. Consumers are becoming more mindful of their spending habits due to economic conditions. Premium pricing has been Apple's marketing strategy but the company could be forced to relook the strategy due to consumer behaviors (Maltz, 2003). The company is also facing court cases regarding copyright infringement and this could result in fines against the company. This could hurt Apple's financial position and possibly force it to withdraw certain products from the company. Critics are also arguing that the company's innovative engine is starting to slow down compared to three years ago. The company's iPhone 5S is seen as only a slight improvement on the iPhone 4S. If consumers realize this they could begin to stop purchasing new products from the company (Husso, 2011).
On the positive side though, the company has an opportunity to make the iPad its biggest product yet. The company's tablet has ...
APPLE 13Business Analytics Plan for BIAM300Author Miguel .docxYASHU40
APPLE 13
Business Analytics Plan for BIAM300
Author: Miguel Canales
Date: March 16, 2020
SECTION 1: Company Background and Strategy
Organization Name
Apple Inc.
1.2. LexisNexis Dossier
Strategic Positioning Diagram
Product Innovation
Explanation of Product Innovation Positioning
In Apple Company, the main aspect behind its growth is product innovation. The main two factors for the success of Apple Company is creating ideas as well as testing their products. Without the several innovations that the company implement the company will still grow since it has loyal customers that use their existing products. The organizations might not consist new clients, so that they can get new clients they need to develop new ideas. Development and research are the main key performance indicator that are advantage to the company. Carrying out research to find out what kind of products the clients need and providing the exact products that people need is what improve the organization strategic position. Researching on what type of products the market need will assist Apple Company to develop products needed by their customers. Assessing the company additional Key Performance Indicator under the current innovation is what offers advantages to the organization (Elmansy, 2016).
SMART Objective for Strategic Positioning
The most relevant section in product innovation is the testing of the products. Ensuring that products and that the products are operating properly is an important factor for the organization business to improve. The technology is the main strategy is the main performance indicator that assist to meet their objectives. Coming up with a state product art to maintain their clients happiness and ensure that they expect for the company to come up with new and well improved products. Through coming up with technology that is easy and dependable to utilize will be an advantage to the organization all the products need to be made with the inclusion of the client and what the client will require. Having the clients to test the company products is also an important thing that the company should practice (Elmansy, 2016).
Customer Intimacy
Explanation of Customer Intimacy Positioning
Another necessary section of Apple organization is the client intimacy. Customer intimacy is mostly concerned on the understanding of client problems. It is important that the Apple Company understand the client wants before the clients, either to be a new product or to be an improved product. Apple Company is organizing their products in the need of client’s need. Since Apple Company have more loyal clients, it is an evidence that the company offer relevant products to their clients. Tracking the client’s incidents as the key performance indicators that is utilize in this region. The Apple Company provides several way to offer assistances to the clients when there is an issue with some of their products.
SMART Objective for Customer Intimacy
What assist Apple organizat.
This document is originally written by AssignmentWOrkHelp. This report explains the successful running of the business of the Apple company. This shows the detail description of the factors influencing the future business, its internal analysis
and the reason of the success of the apple business.For more information, contact https://www.assignmentworkhelp.com/contact/
Case of Apple following the Marketing lectureAbishekXavier2
Certainly! Here’s a 3000-character description of Apple's marketing strategy following a marketing lecture:
---
Apple Inc., renowned for its innovative products and strong brand, provides an exemplary case study in effective marketing strategies. Following the principles of a marketing lecture, Apple's approach can be dissected into several key components:
1. **Product Differentiation and Innovation**:
Apple consistently focuses on differentiating its products through innovative technology and design. The company's flagship products, such as the iPhone, iPad, and MacBook, stand out in the market due to their unique features, sleek designs, and cutting-edge technology. This differentiation is not just in hardware but also in the seamless integration of software and services, creating a comprehensive ecosystem that enhances user experience.
2. **Brand Loyalty and Perception**:
Apple has cultivated a strong brand loyalty among its customers. This loyalty is built on a foundation of consistent quality, reliable performance, and a premium brand image. Apple’s marketing emphasizes the lifestyle and identity associated with its products, which resonates deeply with consumers. The "Think Different" campaign and the minimalist design of Apple stores contribute to a perception of exclusivity and sophistication.
3. **Customer-Centric Approach**:
Apple's marketing strategy is highly customer-centric. The company prioritizes understanding its customers' needs and preferences, often creating products that customers didn’t even know they needed. This proactive approach is supported by extensive market research and feedback mechanisms. Apple also excels in customer service, ensuring a positive experience at every touchpoint, from purchasing to after-sales support.
4. **Integrated Marketing Communications (IMC)**:
Apple employs a cohesive IMC strategy, ensuring that all marketing channels convey a consistent message. This includes advertising, public relations, social media, and in-store experiences. The launch events for new products are meticulously planned and executed, generating immense media coverage and consumer excitement. Apple’s advertisements focus on simplicity and emotion, highlighting the product’s benefits rather than technical specifications.
5. **Strategic Pricing**:
Apple adopts a premium pricing strategy, reflecting the high value and quality of its products. This strategy reinforces the brand’s premium image and ensures high profit margins. Despite the higher prices, Apple products are perceived as worth the investment due to their superior performance, design, and integration with the Apple ecosystem.
6. **Distribution Channels**:
Apple controls its distribution channels tightly to maintain the quality of the customer experience. Products are sold through Apple’s own retail stores, online store, and authorized resellers. The retail stores are not just points of sale but also brand ambassadors, offering a space.
Running Head; APPLE BALANCED SCORECARD1APPLE BALANCED SCOREC.docxrtodd599
Running Head; APPLE BALANCED SCORECARD1
APPLE BALANCED SCORECARD
The company under observation is Apple that deals in the creation of laptops and smartphone technology in the US, their mission statement is “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad." This is to mainly show that as a company Apple has a commitment to ensuring that its customers that include students, teachers and program creators globally enjoy the best computing experience through their efficient and effective software and hardware. Their vision statement is “We believe that we are on the face of the earth to make great products and that’s not changing. We are constantly focusing on innovating. We believe in the simple, not the complex. We believe that we need to own and control the primary technologies behind the products that we make and participate only in markets where we can make a significant contribution. We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us. We believe in deep collaboration and cross-pollination of our groups, which allow us to innovate in a way that others cannot. And frankly, we don’t settle for anything less than excellence in every group in the company, and we have the self- honesty to admit when we’re wrong and the courage to change. And I think regardless of who is in what job those values are so embedded in this company that Apple will do extremely well.” This is mainly to indicate the company believes in their capacity to withstand in the long run, through continued success and expansion.
The strategy applied by Apple has focused on differentiation of their products despite continual production on a yearly basis it is the same technology with minimal changes in software and design of the appearance. In this aspect, the iPhone can clearly be used as an example on a yearly basis a new design is released with some changes in the physical appearance yet minimal software differences. As per 2015, the shares of Apple sold made about $233,715, the dividends paid were about $11.4billion at about $0.57 per share. In 2016 there was about $ 213, 000 purchase in shares that resulted in dividends of about $12 billion being paid out by the company.2017 resulted in about $15billion in returns to investors in form of dividends, with an overall $25 billion revenue generated by the company. This indicates an increasing trend from the three years indicated continuously.
The key staff working in Apple are based in the marketing and technical positions, with the company dealing in manufacture of electronic devices there arises need for qualified staff to deal wit.
General Environment, Forces of Competition, Future Improvement, Op.docxshericehewat
General Environment, Forces of Competition, Future Improvement, Opportunities, Strength and Weaknesses of Apple Inc.
Introduction
Apple Inc. is a multinational company that was found by Steve Jobs and Steve Wozniak in the year 1976. Since then, the company has able to produce mobile phones, iPads, personal computers and operating systems (Finkle, & Mallin, 2010). The company is successful under the current leadership of Timothy Donald. This paper will discuss the general environment, opportunities, threat, strength and capabilities of the company.
General Environment
The main segments of the general environment that affect Apple is the technology and social-cultural aspects. Technology has enabled the company to produce innovative and attractive products which attract customers. The socio-cultural segment of general environment involves values and attitude of people about products of the organization.
Technological Segment of the Environment
The technological segment of the environment influences how business operations are conducted—the segment use of advanced techs to design new and innovative products. Apple is ever-growing due to adoption of new and advanced technology. Advancement in technology has stiffened competition in the market. Apple uses better technologies such as wireless technology, cloud services and software to stay ahead in the competition.
Socio-Cultural Segment of the Environment
Social-Cultural segment refers to values and beliefs of people towards products and services of the organization. The positive interest and beliefs of people towards communication and entertainment results in the development of industries that deal with ICT. As a result, Apple incorporation continues to grow due to the interest of society towards its products and services. Similarly, the popularity of internet ad mobile phones leads to the success of the company. The company has prioritized to meet the demands of its customers by producing goods that are innovative and attractive.
Forces of Competition
The forces of competition are five. They include rivalry among competitors, threats of new entrants, threats of substitute commodities, bargaining power of suppliers and bargaining power of customers. In this assignment, rivalry among competitors and the bargaining power of suppliers is discussed.
Rivalry Among Competitors
Apple uses advanced technology and innovation to produce goods that are uniquely designed. The company make use of brand management to ensure its products are unique and innovative. The company has introduced produced products with a new feature, designs and performance to maintain market distinctness. All these changes have enabled Apple to stay ahead of the competition.
Apple should launch more products with unique design and features to stand out in the market. The company should also products other products and software to maintain market distinctness. The products should have new and updated features, version and ...
Population Health- Health and Human Services Description.docxstilliegeorgiana
Population Health- Health and Human Services
Description: The baccalaureate graduate nurse will apply leadership concepts, skills, and
decision making in providing care in a variety of settings.
Course Competencies: 3) Integrate concepts from behavioral, biological and natural sciences to
review health needs of diverse populations. 7) Conduct a windshield survey. 8) Develop a plan
to meet an identified need in the community. 10) Discuss the sociopolitical, economic, and
ethnic characteristics of a community and their influence on population health.
QSEN Competencies: 1) Patient-Centered Care 3) Evidence-Based Practice 5) Safety
BSN Essential II
Area Gold
Mastery
Silver
Proficient
Bronze
Acceptable
Acceptable
Mastery not
Demonstrated
Observations
Social service
agencies, clinics,
dentists, doctors,
urgent care,
pharmacy? How far
is the nearest
hospital?
Is there access to
healthy food
choices-grocery
store(s),
restaurant(s), and
number of fast food
restaurants?
Facilities for
seniors? Long term
care facilities?
All of the listed
observations are
clearly addressed
and discussed in
a comprehensive
and detailed
manner with 2 or
more specific
examples.
Additional
issues, not listed
are addressed.
Three or more of
the listed
observations are
not present or
discussed in
depth
Two or less of
the listed
observations are
not present or
discussed in
depth
Does not
include
observations
Provide
recommendations
for two additional
health and/or social
service resources to
address the selected
population group
Provide
recommendation
s for two
additional health
and/or social
service resources
to address the
selected
population group
Provide
recommendation
s for two
additional health
and/or social
service resources
but does not
address the
selected
population group
Provide
recommendation
s for one
additional health
and/or social
service resources
to address the
selected
population group
Does not
include
observations
APA, Grammar,
Spelling, and
Punctuation
No errors in APA,
Spelling, and
Punctuation.
One to three errors
in APA, Spelling,
and Punctuation.
Four to six errors
in APA, Spelling,
and Punctuation.
Seven or more
errors in APA,
Spelling, and
Punctuation.
References Provides two or
more references.
Provides two
references.
Provides one
references.
Provides no
references.
Running head: BUSINESS 1
BUSINESS 2
Week 3 Assigment 1
Latonya Louden
Strayer University
BUS499 Business Administration Capstone
Brian Grizzell
02/04/2020
Strategic Management and Strategic Competitiveness
Globalization
Apple Inc is one of the most successful public corporations today. It has been ranked number one on the Forbes list for the last decade. Being an American multinational tech company, Appl ...
This presentation discusses one of the business concept i.e. startups and one of the top rated multi national startup company, Apple Inc. Also it includes various points like risks associated, market scenario, steps to make a startup successful and other various topics. Take a look.
Elements of a Marketing Plan Report1Elements of a Marketing .docxSALU18
Elements of a Marketing Plan Report 1
Elements of a Marketing Plan
Elements of a Marketing Plan Report
By: Christopher Gilbert
MKT/421
Instructor: Mark McClintock
Introduction
Gaining competitive advantage within the market is something that companies continuously strive towards. Standing out and differentiating the business from what the rest of the market is offering to the consumers is what ultimately allows companies to succeed. Leading companies and business adopt various marketing strategies and methodologies to stand out amongst the competition and gain consumer interest. Carefully selected marketing professionals are assembled in to teams who are responsible for developing an effective marketing plan that takes in to account various factors specifically those associated with product price and product promotion, to allow the company to secure larger profits within the market. (Cusumano, 2010)
Apple, Inc. which is one of the leading consumer electronics companies in the world is at the top of the market at the moment despite all the competition that it faces specifically from its major rival company Samsung. Apple has a strong history of revenue growth, high returns on investment and also boasts as having one of the most brand-loyal consumers in the world. The following paper will explore the environmental forces that provided Apple with the opportunities that it currently enjoys as well as the key trends that it is currently experiencing. Furthermore, Apple’s diverse target market will be focused on and the ways in which Apple, Inc. could strive for further differentiation within the market will be discussed.
Key Environment Forces
Various key environmental forces provided Apple, Inc. with the right opportunities that the company readily exploited under the leadership of Steve Jobs, one of the three co-founders of the company. Since its formation back in 1976, the company has been focused on implementing one strategy that although sounds very simple; is actually very difficult to achieve. The visionary behind Apple, Steve Jobs focused on defining the entire company based on a few simple aspects: staying unique, innovative and designing products through exploiting the concept of simplicity since simplicity is the ultimate complex. These key factors played a significant role in allowing the company to come up with products that consumers actually wanted to pay for.
The key environmental factors that ensured Apple’s continuous success and still continue to do so include the following:
1. The creation of the demand for state-of-the-art smartphones.
2. International consumer interest.
3. A large consumer market that was unaware of the concept of user-friendliness and unique yet highly simply designs of products.
The introduction of smartphones, and not just any smartphones but carefully designed and easy-to-use smart phones, within the market significantly changed the ways in which consumers made their product ...
Apple Brand Audit
APPLE Inc
Submitted to: Sir Goher Raza
Submitted by : Sumeet Raj & Mumal Khan
12/15/2012
Apple Brand Audit 2012
Executive Summary
Since its foundation in 1976, Apple has grown from a small business selling computers into one
of the most successful and valuable brands in the entire world. Consumers everywhere
perceive the brand as being one of the very best because of their groundbreaking product
lines, their successful marketing programs, and their ability to differentiate themselves
among other competing brands. These elements and attributes are the core aspects that
make up Apple’s brand equity.
Apple has always been known for releasing innovative, user-friendly products that have
become extremely popular in the market. They are a dominant force in the market for
consumer electronics, and their merchandise is in extremely high demand. Secondly, their
very successful marketing and distribution strategies are able create consumer perceptions
that make Apple’s brand a highly reputable icon.
Through these core elements and attributes, Apple as a brand has seen its value skyrocket
over the years. By continuing to implement and improve on these successful programs and
strategies, Apple’s brand equity will continue to grow and flourish in the future of the
company.
2
Apple Brand Audit 2012
Introduction Brand Audit
Brand audit is concerned with the behavioral and psychological nature of brand equity, and it
will be discussed in terms of strength of a brand’s equity and its nature. So simply it is the
examination of brand’s current position in industry compared to its competitors and the
examination of its effectiveness, brand’s strategy, positioning, market position, consumer views,
pops and pods etc.
Objective and scope of the audit
Brand perceptions often create a complex and elusive picture, but it’s crucial that you determine
how your various audiences view your brand. The brand which we have taken is Apple, the main
objective of this audit is to show that where the brand is currently stand. After the audit will be
done we also come to know that whether the share of brand in market is increasing, decreasing or
stable. It will also show that what are the strengths, weaknesses and opportunities for this brand,
how much people know and like the brand. So after audit we can come to know about the overall
market position of the Brand.
Brand audit Apple Inc & its history
The brand which we have taken is Apple, currently the top brand of the world. The point which
is intriguing is that how Apple has maintained its equity worldwide. The innovative products of
apple have enabled the company to be a global brand worldwide. Apple Computer, Inc., is a
multinational corporation that creates consumer electronics, personal computers, computer
software, and commercial servers, and is a digital distributor of media content. Apple's core
product lines are the, I phone, I pa.
Sample Summaries of Emily Raine’s Why Should I Be Nice to You.docxagnesdcarey33086
Sample Summaries of Emily Raine’s “Why Should I Be Nice to You”
Sample Summary 1
Most people at some point in their life have worked in the service industry. This particular
industry can be quite satisfying whether it be working in fine dining, as a cocktail waitress, or at a local
diner, but for Emily Raine, who had done all of these things, the only place she ever felt “whipped” was
working as a barista at one of largest specialty coffee chains in the world (358). Raine is bothered by
how the café industry has set up the impersonal server/customer relationship and feels the best way to
solve the issue is be to “be rude” (365). In 2005, Raine expanded in an essay that appeared in the
online journal, Bad Subjects, on her frustration within the service industry and what good service really
means.
Good service in the coffee industry does not require much skill these days. Most people are
usually talking on their cell phone while ordering their daily coffee and pastry while also paying and then
out as fast as they walked into the café probably not even noticing or acknowledging any interaction
with the people serving. The coffee sector has recognized this and has set up the counters as linear
coffee bars that act the same as an assembly line. The workers are trained and assigned specific jobs in
the coffee preparing process, such as taking the order, handling the money, making the drink, to
delivery. This makes the interaction with the customer very limited, mostly just seconds. This is where
Raine feels some of the problem with the customer and server interaction. Although this is the most
effective and efficient way of working, Raine describes productive work as “dreary and repetitive” (359).
Since the 1960’s companies have been branding themselves with the quality of having “good
service” distinguishing them from the rest of the competition. Raines explains that in good service there
is an exchange between two parties: “the ‘we’ that gladly serves and the ‘you’ that happily receives,”
but also a third party, the boss, which is the ultimate decider on exactly what good service will be (360).
Companies in the service industry must market their products on servers’ friendliness; therefore
it is monitored and controlled from the people on top. Raine notes that cafés “layouts and management
styles” help create a cozy atmosphere that plays a factor in good service, but in a way that will not
disrupt the output (361). In Raine’s essay, she gives the example of an employee Starbucks has
branded; “The happy, wholesome perfume-free barista” (361). She points out that the company offers
workers stock options, health insurance, dental plans, as well as other perks of discounts and giveaways,
while also using moving personal accounts from workers who “never deemed corporate America could
care so much” (362). Raines also adds that the company does not give into unionization and although
the company pay.
SAMPLEExecutive Summary The following report is an evalua.docxagnesdcarey33086
SAMPLE:
Executive Summary
The following report is an evaluation of multiple facets of the Uruguayan economy, its overall investment attractiveness, and feasibility of doing business. After conducting research and analysis on the country in areas such as legal frameworks, fiscal policy, trade relations, infrastructure, housing, and monetary policy, Uruguay proves to be an economy of strong opportunity when evaluated against its regional/continental partners, but with significant and pressing challenges that would place the nation lower when considered at a global level. The national government and political system are proven to be stable, offering legal protections and investment frameworks that are comparable to developed economies. As a member of MERCOSUR and independently, Uruguay has ratified trade agreements, particularly with developed nations and Latin America, in a variety of structures, namely goods, services, investment promotion and protection, public procurement, and double taxation avoidance. The country offers valuable exports, and derives its imports significantly from MERCOSUR members in which people, goods, and currency are permitted to move freely. Uruguay has shown strong numbers in growth, particularly GDP and unemployment rate. Having reacted appropriately to an economic and banking crisis in the early 2000s, Uruguay was one of the few countries that was not significantly impacted by the 2008-09 economic crisis. The housing market has also seen considerable growth and looks to continue growing as the level of foreign direct investment in construction increases. Challenges that have limited the country and are foreseeable as continuing to limit Uruguay’s attractiveness include a public banking system that offers limited access to credit, undesired volatility in prime rate lending, seemingly unsustainable fiscal policy, and a lack of coordination in monetary and exchange rate policies. Given the widespread availability and transparency of information on the country and having taken all these factors into consideration, we determine Uruguay to be one of best investment opportunities in terms of a Latin American scope, but as still significantly behind developed economies. A total score of 30.5 points out of a possible 55 was assigned.
Description and Analysis of Each Measured Attribute
A.1 Government Expenditure, Tax System, Rule of Law, and Education System - 2/5; This ranking reflects Uruguay’s controlled government spending and competitive tax rate. The tax free zones are a great way to incentivize companies to operating in Uruguay. However, it does take into account the difficult experiences that corporations undergo in paying taxes. Uruguay benefits from a mature democracy with a stable political system and independent judiciary system. Uruguay has a well-established education system that provides free education and equal access to all students through the university level. However, the socioeconomic gap become.
Sample Student Industry AnalysisExecutive SummaryCom.docxagnesdcarey33086
Sample Student Industry Analysis
Executive Summary
Company Description
Seg and Cycle the City is a Koblenz, Germany based company specializing in offering rentals for recreational vehicles (Segways, bikes, tandems and inline skates), guiding and informational services to mainly tourists, locals and their visitors, students or for event entertainment purposes. The company will begin operations in April, 2010, as a Limited Liability Company (Unternehmensgesellschaft). The company will take advantage of the increasing popularity of Segway scooters: two-wheeled, self-balancing electric vehicles invented by Dean Kamen in 2001, as a new, more exiting and relaxing alternative to walking tours for tourists to enjoy the sights and atmosphere of the city. Also, the company will provide high quality MP3 Audio-City Guides to capture the large number of visitors who are more independent-minded, not willing to participate in guiding services offered by the tourism board of Koblenz and thereby gain significant market share.
Mission Statement
“Seg and Cycle the City is a speciality tour operator committed to providing a unique, entertaining, memorable and educational experience of the city that meets the needs of both kinds of tourists: those who seek a guided experience and those who are more independent minded.
We will take pride in doing our best to present our city tour in a memorable way and leave our customers with the image that Koblenz is a place to go back to. We will achieve this by building strong personal relationships with our customers during our guided tours and by suggesting journeys for the individual exploration.
As an advocate for sustainability, we want to promote the use of environmentally friendly transportation devices and, thereby, improve the image of our beloved city. We will also fulfil this mission of sustainability by providing an affordable opportunity for college students to rent a bike.”
Industry Analysis & Trends
The services provided by Seg and Cycle the City as a player in the service industry are affected by the developments in the recreational and sports equipment rental trade and by developments in the city and bike tourism industry in Germany, Rhineland Palatinate and, specifically, Koblenz.
Size and Growth
The personal service industry in Germany generally shows a stable performance with relatively stable revenue regardless of the difficult economic situation. A high employment rate, increased wages, and a decreasing inflation rate have increased disposable income, which especially benefits the leisure industry (German Chamber of Commerce e.V).The following graph shows that the service industry (blue line), as the leading sector concerning economic added value in the Koblenz (including surrounding communities) underwent major growth compared to other main sectors from 1992 to 2005. Since 2004, growth rate appears to be stable and rather low, but remains in a leading position.
Travel Germany, Rhineland-Pa.
SAMPLING MEAN DEFINITION The term sampling mean is.docxagnesdcarey33086
SAMPLING MEAN:
DEFINITION:
The term sampling mean is a statistical term used to describe the properties of statistical
distributions. In statistical terms, the sample mean from a group of observations is an
estimate of the population mean . Given a sample of size n, consider n independent random
variables X1, X2... Xn, each corresponding to one randomly selected observation. Each of these
variables has the distribution of the population, with mean and standard deviation . The
sample mean is defined to be
WHAT IT IS USED FOR:
It is also used to measure central tendency of the numbers in a database. It can also be said that
it is nothing more than a balance point between the number and the low numbers.
HOW TO CALCULATE IT:
To calculate this, just add up all the numbers, then divide by how many numbers there are.
Example: what is the mean of 2, 7, and 9?
Add the numbers: 2 + 7 + 9 = 18
Divide by how many numbers (i.e., we added 3 numbers): 18 ÷ 3 = 6
So the Mean is 6
SAMPLE VARIANCE:
DEFINITION:
The sample variance, s2, is used to calculate how varied a sample is. A sample is a select number
of items taken from a population. For example, if you are measuring American people’s weights,
it wouldn’t be feasible (from either a time or a monetary standpoint) for you to measure the
weights of every person in the population. The solution is to take a sample of the population, say
1000 people, and use that sample size to estimate the actual weights of the whole population.
WHAT IT IS USED FOR:
The sample variance helps you to figure out the spread out in the data you have collected or are
going to analyze. In statistical terminology, it can be defined as the average of the squared
differences from the mean.
HOW TO CALCULATE IT:
Given below are steps of how a sample variance is calculated:
• Determine the mean
• Then for each number: subtract the Mean and square the result
• Then work out the mean of those squared differences.
To work out the mean, add up all the values then divide by the number of data points.
First add up all the values from the previous step.
But how do we say "add them all up" in mathematics? We use the Roman letter Sigma: Σ
The handy Sigma Notation says to sum up as many terms as we want.
• Next we need to divide by the number of data points, which is simply done by
multiplying by "1/N":
Statistically it can be stated by the following:
•
• This value is the variance
EXAMPLE:
Sam has 20 Rose Bushes.
The number of flowers on each bush is
9, 2, 5, 4, 12, 7, 8, 11, 9, 3, 7, 4, 12, 5, 4, 10, 9, 6, 9, 4
Work out the sample variance
Step 1. Work out the mean
In the formula above, µ (the Greek letter "mu") is the mean of all our values.
For this example, the data points are: 9, 2, 5, 4, 12, 7, 8, 11, 9, 3, 7, 4, 12, 5, 4, 10, 9, 6, 9, 4
The mean is:
(9+2+5+4+12+7+8+11+9+3+7+4+12+5+4+10+9+6+9+4) / 20 = 140/20 = 7
So:
µ.
SAMPLING MEANDEFINITIONThe term sampling mean is a stati.docxagnesdcarey33086
SAMPLING MEAN:
DEFINITION:
The term sampling mean is a statistical term used to describe the properties of statistical distributions. In statistical terms, the sample meanfrom a group of observations is an estimate of the population mean. Given a sample of size n, consider n independent random variables X1, X2... Xn, each corresponding to one randomly selected observation. Each of these variables has the distribution of the population, with mean and standard deviation. The sample mean is defined to be
WHAT IT IS USED FOR:
It is also used to measure central tendency of the numbers in a database. It can also be said that it is nothing more than a balance point between the number and the low numbers.
HOW TO CALCULATE IT:
To calculate this, just add up all the numbers, then divide by how many numbers there are.
Example: what is the mean of 2, 7, and 9?
Add the numbers: 2 + 7 + 9 = 18
Divide by how many numbers (i.e., we added 3 numbers): 18 ÷ 3 = 6
So the Mean is 6
SAMPLE VARIANCE:
DEFINITION:
The sample variance, s2, is used to calculate how varied a sample is. A sample is a select number of items taken from a population. For example, if you are measuring American people’s weights, it wouldn’t be feasible (from either a time or a monetary standpoint) for you to measure the weights of every person in the population. The solution is to take a sample of the population, say 1000 people, and use that sample size to estimate the actual weights of the whole population.
WHAT IT IS USED FOR:
The sample variance helps you to figure out the spread out in the data you have collected or are going to analyze. In statistical terminology, it can be defined as the average of the squared differences from the mean.
HOW TO CALCULATE IT:
Given below are steps of how a sample variance is calculated:
· Determine the mean
· Then for each number: subtract the Mean and square the result
· Then work out the mean of those squared differences.
To work out the mean, add up all the values then divide by the number of data points.
First add up all the values from the previous step.
But how do we say "add them all up" in mathematics? We use the Roman letter Sigma: Σ
The handy Sigma Notation says to sum up as many terms as we want.
· Next we need to divide by the number of data points, which is simply done by multiplying by "1/N":
Statistically it can be stated by the following:
·
· This value is the variance
EXAMPLE:
Sam has 20 Rose Bushes.
The number of flowers on each bush is
9, 2, 5, 4, 12, 7, 8, 11, 9, 3, 7, 4, 12, 5, 4, 10, 9, 6, 9, 4
Work out the sample variance
Step 1. Work out the mean
In the formula above, μ (the Greek letter "mu") is the mean of all our values.
For this example, the data points are: 9, 2, 5, 4, 12, 7, 8, 11, 9, 3, 7, 4, 12, 5, 4, 10, 9, 6, 9, 4
The mean is:
(9+2+5+4+12+7+8+11+9+3+7+4+12+5+4+10+9+6+9+4) / 20 = 140/20 = 7
So:
μ = 7
Step 2. Then for each number: subtract the Mean and square the result
This is t.
sampleReportt.docx
Power Electronics
Contents Comment by adtaylor: This table of contents is clear and precise: I can see the flow of ideas and were the report will go
1.1 Introduction 2
1.2 Aim 2
1.3 Objectives 2
2.1 Diode Origins 3
2.1.1 Early Diodes 3
2.1.2 Thermionic Diodes 3-4
2.1.3 Crystal Diodes 4
2.2 Diode Fundamentals 5
2.2.1 Semiconductors 5
2.2.2 Doping 5-6
2.2.3 PN Junctions 6
2.2.4 Forward and Reverse Bias 7
2.3 Diode Operation 8
2.3.1 PN Junction Diode 8
2.3.2 Diode DC Operation 9
2.3.3 Diode AC Operation 10
2.4 Full Wave Bridge Rectification 11
2.4.1 Bridge Configuration 11
2.4.2 Diode Conduction Pairing 11
2.5 Three Phase Full Wave Bridge Rectification 12
2.5.1 Bridge Configuration 12
2.5.2 Diode Conduction Sequence 12-14
2.5.3 Output Voltage and current characteristics 14-15
3 Lab Report 16
3.1 Lab Report Objectives 16
3.2 Lab Report important notes 16
3.3 Output Signal 17
3.4 Output Signal (D1 removed) 18
3.5 Output Signal (D5 removed) 19
3.6 Output Signal (D6 removed) 20
4 Results, Comparisons and Discussions 21-22
5 Conclusions 23
6 References 24
1.1 Introduction
1. Rectifiers are electrical devices that convert an AC supply into a DC output through a process known as rectification. The theory of rectification has been around for over one hundred years, when early discoveries uncovered the unidirectional current flow (polarity dependent) in vacuum valves and crystal (solid state) devices. These devices were known as rectifiers; however the naming convention was changed in 1919 to diode. The name diode was derived from the Greek words ‘dia’ (through) and ‘ode’ (path). Comment by adtaylor: I don’t really think this sort of thing is necessary: the project report is supposed to be on investigating these devices or technology, not its 100 year old history.
When the marker sees this sort of thing, the first thing that springs to mind is that the student is padding out their report. It is very clear when this happens
2. Diodes are commonly known as switching devices; however due to there complex non-linear voltage and current characteristics, there applications have become numerous depending on the PN junction construction. Some special diode applications are as follows: Comment by adtaylor: This is good in an introduction, giving the reader some background on the device and what it does: this is the objective of this report after all
a. Voltage regulator (Zener diodes),
b. Tuners (Varactor diodes),
c. RF oscillators (Tunnel diodes), and
d. Light emitters (LED’s).
1.2 Aim
1. To observe the operation of a three phase uncontrolled rectifier circuit with a purely resistive load. Comment by adtaylor: This aim i.
SAMPLE Project (Answers and explanations are in red)I opened t.docxagnesdcarey33086
SAMPLE Project (Answers and explanations are in red)
I opened the Week 1 Project from Doc Sharing.
Projects
Project 1: Working With the Data Editor.
Downloading Statdisk
1) First go to the website at www.statdisk.org and then scroll down to the bottom of the page to download
the Statdisk program version 11.1.0. by clicking on the windows or the MAC version.
I went to www.statdisk.org and downloaded the statdisk 11.1.0 windows version.
Download Statdisk Version 11.1.0
Statdisk 11.1.0 Windows 2K, XP, Vista
Statdisk 11.1.0 OSX
See the included ReadMe.txt file for details.
Open A Saved Data File
2) After you have opened the Statdisk program, go to Datasets and then Elementary Stats, 9th Edition.
Open the file named SUGAR. The data will appear in column 1 in the Sample Editor.
I opened the statdisk program, went to Datasets, then Elementary Stats, 9th edition and opened the Sugar file.
Copy and Paste a Data File
3) Make a copy of the data values listed in column 1. Paste the data files into column 2. Re-name the title
of column 2 to COPY.
I went to Copy and then selected column 1. I then selected copy. Then I clicked on Paste and chose column 2. I then had 2 identical columns of the Sugar data.
Sorting Data Values
4) Make another copy of the data values listed in column 1 and paste those into column 3. Then sort only
the data values in column 3. Label the column SORT.
I selected Copy and clicked on column 1 and then pasted them into column 3. I clicked on Sort and then selected column 3.
Entering a Set of Data Values
5) Manually enter all of the data values listed below into column 4 in the Statdisk editor. Type all of the data values into the one column in vertical fashion like the other data values are listed in the other columns. It does not matter what order you input the data values. Label the data values with the name of IQ.
I typed the following data into column 4.
83
56
43
65
74
28
88
77
74
51
65
46
55
66
35
75
54
63
74
48
37
57
37
62
32
48
43
52
52
61
80
75
54
45
44
60
65
44
33
32
41
52
38
62
74
74
46
37
37
39
6) What are some of the problems that could occur when entering data values into a statistics technology
editor?
Problems that could occur when entering data values into a statistics technology editor include ………………………………………………………………………..
Sample Transformation
7) Go to the Data menu then select Sample Transformations to add 100 to all of the data values in column 4 and then paste them into column 5.
I went to the Data menu and ……………………………………………………………………………..
Classifying Variables
8) Would the grams of sugar data in column 1 be considered a sample or a population?
The grams of sugar data in column 1 would be considered a ……………..
9) State whether the sugar variable is qualitative or quantitative?
The sugar variable is ……………………………..
10) State whether the sugar variable is discrete, continuous or neither?.
Sample Questions to Ask During an Informational Interview .docxagnesdcarey33086
Sample Questions to Ask During an Informational Interview
You will not have time to ask all of the questions that you will want to ask the interviewee. Remember to
focus on the ones you feel will be most useful to you personally. Pick10-15 to use as a guideline but leave
room for the possibility that other questions will develop from your conversation.
x What is your job like?
o A typical day?
o What do you do? What are the duties/functions/responsibilities of your job?
o What kind of problems do you deal with?
o What kinds of decisions do you make?
o What percentage of your time is spent doing what?
o How does the time use vary? Are there busy and slow times or is the work activity fairly
constant?
x Why did this type of work interest you and how did you get started?
x How did you get your job? What jobs and experiences have led you to your present position?
x Can you suggest some ways a student could obtain this necessary experience?
x What are the most important personal satisfactions and dissatisfactions connected with your
occupation? What part of this job do you personally find most satisfying? Most challenging?
What do you like and not like about working in this industry?
x What things did you do before you entered this occupation?
o Which have been most helpful?
o What other jobs can you get with the same background?
x What are the various jobs in this field or organization?
x Why did you decide to work for this company?
x What do you like most about this company?
x How does your company differ from its competitors?
x Are you optimistic about the company’s future and your future with the company?
x What does the company do to contribute to its employees’ professional development?
x How does the company make use of technology for internal communication and outside
marketing?
x What sorts of changes are occurring in your occupation?
x How does a person progress in your field? What is a typical career path in this field or
organization?
o What is the best way to enter this occupation?
o What are the advancement opportunities?
o What are the major qualifications for success in this occupation?
x What are the skills that are most important for a position in this field?
x What particular skills or talents are most essential to be effective in your job? How did you learn
these skills? Did you enter this position through a formal training program? How can I evaluate
whether or not I have the necessary skills for a position such as yours?
x How would you describe the working atmosphere and the people with whom you work?
x What can you tell me about the corporate culture?
x Is there flexibility related to dress, work hours, vacation schedule, place of residence, etc.?
x What work-related values are strongest in this type of work (security, high income, variety,
independence)?
x If you job progresses as you like, what would be the next step in your career?
Kori Ryerson
Though these a.
Sample Table.pdfTopic RatingPatients Goal Able to walk .docxagnesdcarey33086
Sample Table.pdf
Topic Rating
Patient's Goal Able to walk to work instead of drive -
Gender M -
Age 24 -
height (in) 72 -
weight (lbs) 200 -
Circumference waist (in) 45 high
Table 1 Health Assessment
Value
exercise physiol.docx
I have to complete a lab in exercise physiology course..
Learning Objectives
· Health Related Physical Fitness Testing and Interpretation
· Exercise Assessment
· Anthropometric Data - height, weight, BMI, body composition
· Cardiorespiratory Fitness
I have lab report for this course, I only need you to take care of THE RESULTS SECTION.
-------------
Results – 25% – (approximately 1-2 pages)
Present in a clear, concise, logical manner the results of the data you are given and must calculate, compared to
norms listed in the texts and other resources you may select depending on which of the three lab reports you are
completing. Present the information in tables only.
----------------------
in the attachments you will see all info needed about the lab report and what you need to know about the results.
Lab Patients Fall 2014.xlsx
John JamesFALL 2014 BIO345OL.1 Patient Data SetJohn JamesTopicValueGoalExercise, lose weight, stop smokingHistory/personalsmokes socially 1/2 pk per week, does not exercise, works long hours as a produce managerHistory/familyfather died of MI age 60, he answered yes on the PAR-Q and complains of a sore right knee from a sports injury 10 yrs ago,Medicationatorvastatin, tylenol for knee painGenderMAge40height (in) 70weight (lbs)200Circumference waist (in)40Skinfolds (mm)ChestAbdomenThigh253215HR/resting80BP/resting138/84Cholesterol (mg·dL-1)242LDL Cholesterol162HDL Cholesterol58Triglycerides202*********************** EVERYTHING BELOW THIS IS FOR LAB 2 and 3 *************************
Sarah SmithFALL 2014 BIO345OL.1 Patient Data SetSarah SmithTopicValueGoalExercise to lose weight, get strongerHistory/personaldoes not exercise, teacherHistory/familyFather hypertension, obese; Mother overweightMedicationAviane, alprazolamGenderFAge30height (in) 64weight (lbs)147Circumference waist (in)34Skinfolds (mm)tricepssuprailiacthigh241820HR/resting72BP/resting124/80Cholesterol (mg·dL-1)198LDL Cholesterol132HDL Cholesterol39Triglycerides148*********************** EVERYTHING BELOW THIS IS FOR LAB 2 and 3 *************************
Larry LevineFALL 2014 BIO345OL.1 Patient Data SetLarry LevineTopicValueGoalrun a 10k without stoppingHistory/personalsoftware engineer, Gym exercise 3x/wk elliptical and weightsHistory/familyFather has Type II Diabetes Mellitus; Mother overweight mild hypertensionMedicationnoneGenderMAge30height (in) 69weight (lbs)172Circumference waist (in)39Skinfolds (mm)ChestAbdomenThigh183022HR/resting78BP/resting124/82Cholesterol (mg·dL-1)188LDL Cholesterol110HDL Cholesterol43Triglycerides152*********************** EVERYTHING BELOW THIS IS FOR LAB 2 and 3 *************************
Alice AmesFALL 2014 BIO345OL.1 Patient Data SetAlice AmesTopicValueGoalSet up a routine that she c.
SAMPLE QUESTIONExercise 1 Consider the functionf (x,C).docxagnesdcarey33086
SAMPLE QUESTION:
Exercise 1: Consider the function
f (x,C)=
sin(C x)
Cx
(a) Create a vector x with 100 elements from -3*pi to 3*pi. Write f as an inline or anonymous function
and generate the vectors y1 = f(x,C1), y2 = f(x,C2) and y3 = f(x,C3), where C1 = 1, C2 = 2 and
C3 = 3. Make sure you suppress the output of x and y's vectors. Plot the function f (for the three
C's above), name the axis, give a title to the plot and include a legend to identify the plots. Add a
grid to the plot.
(b) Without using inline or anonymous functions write a function+function structure m-file that does
the same job as in part (a)
SAMPLE LAB WRITEUP:
MAT 275 MATLAB LAB 1 NAME: __________________________
LAB DAY and TIME:______________
Instructor: _______________________
Exercise 1
(a)
x = linspace(-3*pi,3*pi); % generating x vector - default value for number
% of pts linspace is 100
f= @(x,C) sin(C*x)./(C*x) % C will be just a constant, no need for ".*"
C1 = 1, C2 = 2, C3 = 3 % Using commans to separate commands
y1 = f(x,C1); y2 = f(x,C2); y3 = f(x,C3); % supressing the y's
plot(x,y1,'b.-', x,y2,'ro-', x,y3,'ks-') % using different markers for
% black and white plots
xlabel('x'), ylabel('y') % labeling the axis
title('f(x,C) = sin(Cx)/(Cx)') % adding a title
legend('C = 1','C = 2','C = 3') % adding a legend
grid on
Command window output:
f =
@(x,C)sin(C*x)./(C*x)
C1 =
1
C2 =
2
C3 =
3
(b)
M-file of structure function+function
function ex1
x = linspace(-3*pi,3*pi); % generating x vector - default value for number
% of pts linspace is 100
C1 = 1, C2 = 2, C3 = 3 % Using commans to separate commands
y1 = f(x,C1); y2 = f(x,C2); y3 = f(x,C3); % function f is defined below
plot(x,y1,'b.-', x,y2,'ro-', x,y3,'ks-') % using different markers for
% black and white plots
xlabel('x'), ylabel('y') % labeling the axis
title('f(x,C) = sin(Cx)/(Cx)') % adding a title
legend('C = 1','C = 2','C = 3') % adding a legend
grid on
end
function y = f(x,C)
y = sin(C*x)./(C*x);
end
Command window output:
C1 =
1
C2 =
2
C3 =
3
Joe Bob
Mon lab: 4:30-6:50
Lab 3
Exercise 1
(a) Create function M-file for banded LU factorization
function [L,U] = luband(A,p)
% LUBAND Banded LU factorization
% Adaptation to LUFACT
% Input:
% A diagonally dominant square matrix
% Output:
% L,U unit lower triangular and upper triangular such that LU=A
n = length(A);
L = eye(n); % ones on diagonal
% Gaussian Elimination
for j = 1:n-1
a = min(j+p.
Sample PowerPoint Flow Week 5Select a current product with which.docxagnesdcarey33086
Sample PowerPoint Flow Week 5
Select a current product with which you are familiar, and pitch a new Integrated Marketing Communication plan (IMC) to your client.
Create a Microsoft PowerPoint presentation of 8-10 slides that includes the following components:
· Identify any considerations you will need to employ to build and maintain the brand and customer loyalty.
· Make a recommendation for an integrated marketing communications program. Include at least three of the five communication channels (Advertising, Sales Promotion, Personal Selling, Direct Marketing, Public Relations).
· First state who the target market is that you are communicating with
· Next discuss each channel of communication individually that you have selected and explain your rationale. State what the purpose of the channel is, give your objectives, and explain the strategy or how you will use this to accomplish the objectives.
-PowerPoint Outline-
Integrated Marketing Communication plan (IMC)
· Background on the product
· Target Market (describe)
· Choose at least 3 Marketing Communications to fit best with your product (most important component is that you can distinguish between the three)
1. Advertising (the purpose of advertising, explain that you know what it is)
· Purpose
· Objectives
· Strategy (How will you do this? TV, Radio, Mag, Internet)
2. Sales Promotion
· Purpose
· Objectives
· (
Only choose 3 of these Marketing Communications
)Strategy
3. Personal Selling
· Purpose
· Objectives
· Strategy
4. Direct Marketing
· Purpose
· Objectives
· Strategy
5. Public Relations
· Purpose
· Objectives
· Strategy
Please remember to include: Identify any considerations you will need to employ to build and maintain the brand and customer loyalty. (Beginning on the Background slide)
(
Remember: Identify any considerations you will need to employ to build and maintain the brand and customer loyalty.
)
Integrated Marketing Communicaitons Plan (title slide)
Background
Background of the product
Communication 3
Target Market
Communication 1
Communication 2
Purpose
Objective
Strategy
Purpose
Objective
Strategy
Purpose
Objective
Strategy
Introduction
.
Sample Of assignmentIntroductionComment by Jane Summers Introd.docxagnesdcarey33086
Sample Of assignment
Introduction Comment by Jane Summers: Introduction – The first part of your essay should describe what happened, what did you do, what was your role and what was the role of others involved? In this section you also need to make clear what the ethical issue was and why it was an issue. This section should be short, concise and factual. There is no need for emotion or feelings at this point.
The purpose of this paper is to reflect upon an ethical issue that arose in my law firm. The paper discusses what happened, what the ethical issues were, how I felt at the time, how I went about dealing with these ethical issues including what ethical approach I subconsciously took, what caused me to take that approach and what ethical approach I would take if I was in the position again. I conclude with what I learnt from the reflective process.
In 2009 a lady, Fiona, and her grandfather, Paul, attended my law firm. Fiona said Paul and her grandmother, Mary, owned a house. They were worried that Fiona’s mother, Christine, (an apparent drug user) was going to try and force the grandparents into signing the house over to her and then evict the grandparents out of the house.
Fiona indicated they had mutually agreed that to protect the grandparents from the anticipated actions of Christine, the grandparents would gift the house to Fiona. Fiona, as owner of the house and presumably someone, whom Christine couldn’t stand over, would then let them stay in the house until they died.
Fiona told me that Mary was in hospital, very ill and slowly losing her mental capacity. They wanted the transfer of house to take place urgently. Based on what Fiona and Paul said, I drafted the necessary documents and the house was transferred into Fiona’s name.
There were three ethical issues. Firstly, should I accept the word of Fiona that Christine would try to force the grandparents out of the house; after all it could be Fiona herself who was out to deceive her grandparents.
Secondly, should I make enquiries about Mary’s mental capacity, perhaps even attend the hospital? However, as I was told this was an urgent matter, I prepared the documents immediately to be taken to Mary for signing.
Finally, should I have persuaded Fiona to get her own lawyer to avoid any conflict, after all I was there to look after the interests of the grandparents? Comment by Jane Summers: This introduction is concise, explains the scenario, identifies the ethical issues that were present and does not attach a value judgement or emotion to the information.
Feelings and Emotions Comment by Jane Summers: This next section is where you describe how you felt about the issue. You should discuss what were you thinking at the time, and perhaps the emotional state you were in when taking the actions you took or after the event occurred.
I had various feelings and thoughts about this issue at the time. Initially, I was sceptical of what I was being told by Fiona. It was hard for me.
Sample Access Control Policy1.Purpose2.Scope3.Pol.docxagnesdcarey33086
Sample Access Control Policy
1. Purpose
2. Scope
3. Policy
Access control policy
Who and how is authorisation for access to systems and business applications granted?User access
How is access to information systems to be granted (eg passwords etc)?
Who is responsible for monitoring and reviewing access rights?
Who is responsible for removing and notifying of redundant User IDs and accounts and what is the process?
Who is responsible for granting access to systems utilities and privilege management?
How is access and use of systems utilities monitored?User responsibilities
How are users to be educated and made aware of access responsibilities?
What are users’ responsibilities for access and passwords?Network access
Who is responsible for authorising network access (both internally and external connections)?
What is the process for enforced network paths, user authentication for external connection, Node authentication, use of remote diagnostic ports?
How will network domains and groups be segregated?
What network connection controls will be in place – eg. times, type and size of file transfers to external source?Operating system access
How is automatic terminal identification used to authenticate connections to specific locations and portable equipment?
What is the secure logon and logoff process for access?
Are there restrictions on connection times in place?
How will passwords be issued and managed – what are the rules for passwords?
How will systems utilities’ use be controlled? Application access
Who authorises application access eg read, write?
What is the process for authorising access to information when systems share resources, eg. two separate systems are integrated to form a third application or system?Monitoring system access
What system events will be logged, eg. date, IP address, User-IDs, unsuccessful logins, alerts from intrusion detection systems (firewall)?
When and who will review and monitor system logs? And where are they stored?Mobile computing and telecommuting
Outline Agency policy for each type of mobile device – eg. physical storage, personal usage, protection of information held on the device, access mechanisms (eg password), virus protection, backup.
Policy on use of computer equipment for telecommuting, eg. authorisation process, system access, physical security, etc.
Template - Access Control Policy Page 1 of 2 June 06
.
SAMPLE GED 501 RESEARCH PAPERTechnology Based Education How.docxagnesdcarey33086
SAMPLE GED 501 RESEARCH PAPER
Technology Based Education: How can theories of learning and/or development be used to guide the use of technology in schools?
Introduction
Twenty first century learning environment is no longer a goal, but an educational reality. We are deep into the midst of a paradigm shift that spans across our entire globe. The technology we live with as a society has exponentially grown at an increasingly rapid rate. This is illustrated from the integration of computers in every facet of our lives. This includes televisions, phones, cars, and even coffee makers which all contain a microprocessor, they all think. Even more startling is how connected we all are. Access to information is available at a finger’s touch. We can connect to people, we can shop, and ask for directions from anywhere at any time. We are tethered to the world by social media such as Facebook. Google has mapped out the entire earth. We can send a text message from the middle of Antarctica. Even more startling is how corporations and the government collects data as they track our ever movement as we go online. All this is reflected upon education, which mirrors this new 21st century society. No longer is the classroom isolated from the world, but it too is connected. Learning technology is critical more than ever because it impacts skills and productivity (Hall, 2011) for both the student and the teacher.
Background
Incorporating technology into the classroom has been around since computers were invented, but it has been only recently been the norm in the last few years. This revolution no more pointedly reflected in our education system, than it is today. Johri (2011) states that although digital information technologies in education has become commonplace, there are few guiding frameworks or theories that explains the relationship between technology and learning practices. Bennett and Oliver (2011) share that view. Research has focused on practical implementation versus the theory and application of the technology. They explained once theories are developed, a better understanding of effective technology based pedagogy would occur.
Technology in Education
I believe however, all the theorists play well with technology. Technology is merely a tool. Its strength is the ability to facilitate. John Dewey is a prime example. He believed in “learning by doing”. With an iPad there is an App where by students are able to see the stars and the constellation. With the use of satellites and GPS held within the piece of technology, students are able to view exact locations of stars. Where the iPad is directed in the sky, the stars would be in that location on the handheld screen, no telescope necessary. The students interact with the material to gain knowledge.
This is further illustrated by this second example. The best way to learn about Mayan pyramids is to actually visit one in Central America. With the use of laptops, students can connect to the Discove.
Sample Action Research Report 1 Effect of Technol.docxagnesdcarey33086
Sample Action Research Report 1
Effect of Technology on Enthusiasm for Learning Science
Jane L. Hollis
Lake City Middle School
Lake City, Florida
ABSTRACT
The effect of technology on students’ enthusiasm for learning science (both at school and
away from school) was investigated. Pre- and post-student and parent surveys, student and
parent written comments, and teacher observations were used to record changes in enthusi-
asm for learning science during a six-week study period.
In this study, I investigated how the integration of technology into my middle school
science curriculum would impact my students’ enthusiasm for learning science. Enthusiasm
for learning science can be defined as the students’ eagerness to participate in science activi-
ties in the classroom, as well as away from school. My motivation for focusing on technol-
ogy was twofold. First, I have had an interest in integrating technology into my students’
studies of science for some time. Secondly, the funding for technological equipment and
software recently became available. During the 1993–1994 school year, my school was
awarded a $115,000 incentive grant to purchase equipment and software and to train
teachers in the use of this software and technological equipment. One of the stipulations of
the grant was that the equipment and software must be for student use.
According to Calvert (1994), American education is a system searching for solutions.
Our children drop out, fail to sustain interest in learning, and perform below capacity. Some
have argued that television is the culprit. Others have argued that computers may be the
answer.
Today’s middle school students have grown up in a technological world with television,
electronic toys, video games, VCRs, cellular phones, and more. They are accustomed to
receiving and processing information through multi-sensory sources.
I wanted to bring technology into my classroom and incorporate it into my science
curriculum using multimedia computer presentations. Barbara ten Brink (1993) noted, “. . .
students look to us [teachers] to prepare them for an increasingly technological world.
Fortunately, with videodiscs, we are meeting the challenge by delivering curriculums in
ways that engage, motivate, and thrill our students.” In this study my students had an
opportunity to use assorted multimedia technology as they explored a segment of a middle
school science curriculum.
THEORETICAL FRAMEWORKS
Learning is an extremely complex human process. During my twenty-four years of teaching
I have used many strategies to enhance student learning and to teach new concepts. I am still
not convinced that I thoroughly understand how children learn. Yet, at this point, I do
believe children learn through experiences. They build on past experiences and previous
knowledge to process new concepts. As children redefine old understandings of concepts
and integrate new experiences into thei.
Sample Case with a report Dawit Zerom, Instructor Cas.docxagnesdcarey33086
Sample Case with a report
Dawit Zerom, Instructor
Case Study: Ft. Myers Home Sales
Due to a crisis in subprime lending, obtaining a mortgage has become difficult even for
people with solid credit. In a report by the Associated Press (August 25, 2007), sales of
existing homes fell for a 5th consecutive month, while home prices dropped for a record
12th month in July 2007. Mayan Horowitz, a research analyst for QuantExperts, wishes to
study how the mortgage crunch has impacted the once booming market of Florida. He
collects data on the sale price (in $1, 000s) of 25 single-family homes in Fort Myers,
Florida, in January 2007 and collects another sample in July 2007. For a valid
comparison, he samples only three bedroom homes, each with 1,500 square feet or less of
space on a lot size of 10, 000 square feet or less.
Excel data are available in Titanium page.
Use the sample information (appropriate descriptive statistics) to address the following
aspects. Your report should not exceed one page.
1. Compare the mean and median in each of the two sample periods.
2. Compare the standard deviation and coefficient of variation in each of the two sample
periods. Also incorporate quartiles.
3. Discuss significant changes in the housing market in Fort Myers over the 6-month
period.
Sample Case with a report
Dawit Zerom, Instructor
Sample Report
The steady stream of dismal housing market statistics lately is a clear indication that the national
real estate market is in a serious crisis. The uncertainty is also forcing lenders to slow down on
their lending, and as a result obtaining a mortgage is becoming increasingly difficult even for
people with solid credit. In light of this situation, Mayan Horowitz conducts a small study to
learn if the national trend also affects the once booming market of Florida by focusing on Fort
Myers, Florida. To see the trend of the housing market over a 6-month period, he obtains price of
25 single family homes in January 2007 and another comparable 25 single family homes in July
2007. Table 1 below shows the most relevant descriptive analysis.
The average home price in January of 2007 was $231, 080 versus $182, 720 in July of the same
year. That is about a 21% drop in the average home price. Also in January, half of the homes
sold for more than $205,000, versus only $180,000 in July (see the median). Since the mean is
more effected by outliers (in this case, a few relatively high prices), the median is an appropriate
measure of central location.
While measures of central location typically represent where the data clusters, these measures do
not relay information about the variability in the data. Both the standard deviation and the
coefficient of variation are higher in January indicating that home prices were more dispersed in
January. Further, while 25% of the houses were sold at the price of $158, 000 or less in Janua.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Running head STRATEGIC CHOICE AND EVALUATION 1STRATEGIC CHOI.docx
1. Running head: STRATEGIC CHOICE AND EVALUATION 1
STRATEGIC CHOICE AND EVALUATION 6
Strategic Choice and Evaluation
Instructor Name
STR 581
May 26, 2014
Student Name
Strategic Choice and Evaluation
Finding and gathering organization possibilities is an activity
for companies especially for firms like Apple Inc. In order to
establish business strategic planning, managers are supposed to
analyze cases that present organizations competitive benefits
which distinguishes them from their rivals in the market. Apple
is a huge firm which promotes creativity and brand value. Apple
strictly focuses on ways to establish themselves as next
generation technology leaders. We have many new and same
products upcoming into the market which creates challenge for
Apple to emphasize their vision. But still Apple succeeds
growing in this inflated market and ensures that the growth rate
is carried at a descent pace that doesn’t create problems for
2. their brand identity or to their potential revenue growth. This
paper examines the strategic planning’s and measures that
Apple should consider to ensure continuous growth.
Generic Strategy
Apple stands in the world market for its creativity and
innovation. The company successfully establishes market
leadership by practicing generic strategy. Apple implemented
the generic strategy for three places that comprises Low-cost
leadership, Differentiation, and Focus. Concentrating on Low-
cost Leadership, Apple has the advantage of controlling its huge
and accepted supply chain to output the products at an
affordable price. The prices for Apple products are at a high
rate for increase in demands. So producing mass products like
Phone and iPod, the firm establishes effective contract with the
suppliers. This helps the company to provide a great quality
product compared to the rivals. The iPod is the first key
implementation by Apple that captured market shares from Sony
which is known for its walkman. It experienced an evolution
which came into action by the digital technology that segregated
the iPod from various other goods in the market. Finally
providing focus to enhanced planning, Apple was able
concentrated on its products and introduced the iPod that
targeted a huge number of people. In spite of the product being
costly, the reduced size and the capability to accompany more
songs established a belief amongst youth and the rest of the
population. (John Kirk, 2013).
Value Discipline
One of the greatest concentrations of Apple is to ensure that
their customers purchase value and the company utilizes it for
promoting success. Apple was aware of the fact that few
customers experienced value along with cost, services and
goods. By this practice Apple links with Value Discipline as the
top overall cost provider. The company succeeded in giving
customers products with reduced cost and increase sales.
Management was considered the key members to practice the
Value Discipline and helping their customers and enhancing
3. market shares. Customers also experienced “Value Discipline”
as the best technology for products. The customers preferred
recent and optimum technology on the market. They didn’t
worry about the cost but concentrated on the company coming
up with new technologies. On the other hand some consumers
focused on products that can satisfy needs, customer service and
no contacts.
Grand Strategy
The grand strategy of Apple Inc. proposes key direction
strategies for major activities aimed towards attaining long term
business goals (Sam Grobart, 2013). The optimum grand
strategy for Apple Inc. to execute is related to product
development and innovation.
Product development thus links with comprehensive alteration
in the available products that can be sold to present customers
(Pearce, 2014). Apple Inc. has entrenched loyal customers with
respect to their quality of product and brand names. It is a
believed to be the best in product development. The final goal
of this strategy helps expand the business and extend the
products life cycle.
Attaining the long term business goals for Apple Inc. basically
concentrates on developing simple to use quality products meant
for customers. Apple designs products that adjunct each other
well, enhancing product sales. It becomes convenient for the
customers to experience quality products with less nuisance and
annoyance. (Sam Grobart, 2013).
The grand strategy is therefore is the one which embeds itself to
the final marketing strategy. Apple Inc. wishes to deliver their
products in their own store. Apple makes the processes very
clear and believes that key idea of selling products in the store
is a great strategy and the company is also able to track the
distribution and selling process (CRM Editors, 2014).
Recommendation
Apple, under the headship of Steve Jobs, has achieved success
from continuous and systematic improvement in visionary
products that reached great heights. The creativity proposed by
4. Apple has helped the company come out of overshadows of
Microsoft through establishing itself as the leading industries.
Strategies like “thinking-out-of-the-box” has made customer
choose Apple products and promoted their smooth network from
one Apple product to another Apple product and its service. The
recommendation meant for Apple links following the present
business model of customer enhancement. As more companies
with similar products come into the market it becomes more
difficult for Apple to resist. Thus following a strategy of high-
priced, low-volume product at the top with mounted lower
levels of other products will provide tough competition to its
rivals while entering the market. This will certainly help Apple
continue its development process and produce products that are
great examples of allure and clannishness. Apple has various
choices to start its new theme of pyramid profit model. Apple
has thus succeeded in developing strong customer base and
continuous to satisfy its consumers at the optimum levels.
Conclusion
Altering strategies and linking them to the environmental trends
is important to guide a business to go through its activities and
turn successful. After correct identification of strategies
organizations get in a position to change the process. Thus
strategic modifications become important for firms like Apple
Inc. who have served the world for years. Apple Inc. wishes to
expand its customer base and promote customer satisfaction by
executing new online features and activities linked with
frequent creativity in present programs. People working inside
Apple have dedicated themselves to produce the world’s best
quality goods and the company also provides with the best
environmental and working places to live, learn and nurture.
The company not only focuses on its business strategies and
goals, ensures overall progress of the organization to maintain
high levels of sustainability and balance. Therefore Apple Inc.
should target customers as their foremost choice and build
technology through great skill, creativity and innovation to
promote maximum customer satisfaction.
5. References
1. Pearce, J. A., II, Robinson, R. B. (2014). Strategic
management: Formulation, implementation, and control (12th
ed.). Boston, MA: McGraw-Hill/Irwin.
2. CRM Editors. (2014). Retrieved from
http://www.insidecrm.com/features/strategies-apple-loyal-
customers/
3. Travlos, Darcy, (2012). "Apple: Product Commoditization?"
Forbes. Forbes Magazine. Retrieved from
http://www.forbes.com/sites/darcytravlos/2012/05/15/apple-
product-commoditization/
4. Sam Grobart, (2013).Apple Chiefs Discuss Strategy, Market
Share—and the New iPhones. Retrieved from:
http://www.businessweek.com/articles/2013-09-19/cook-ive-
and-federighi-on-the-new-iphone-and-apples-once-and-future-
strategy
5. John Kirk, (2013). Apple's Grand Strategy. Retrieved
from:http://www.realcleartechnology.com/2013/10/27/apple039s
_grand_strategy_16728.html
Precis assignment, writer one paragraph each.
6. 1- Arnold, "Dover Beach"
http://www.poets.org/poetsorg/poem/dover-beach
2- Mole, "Selling Geraniums"
See the attached files
3- Browning, "My Last Duchess"
http://www.poets.org/poetsorg/poem/my-last-duchess
4- Shelley, "With Guitar, to Jane"
See the attached files
Running Head: APPLE STRATEGIC PLAN
APPLE STRATEGIC PLAN
10
Apple Strategic Plan Draft; Implementation, Strategic Controls,
and Contingency Plans
STR 581
June 01, 2014
Apple Strategic Plan; Implementation, Strategic Controls, and
Contingency Plans
Introduction
Apple, Inc.is an electronics company that has over the years
provided consumers with high quality products in the
electronics industry. This has enabled the company to continue
to thrive in the highly competitive industry with implementation
7. of well-planned strategic plans. The company has set very high
standards that enable it to maintain profitability in the already
high commoditized market. In a wider perspective, the actual
manufacturing of the products outsourced from trusted suppliers
makes the company to be able to satisfy its consumers with high
quality products.
In order to continually make an impact in its market and satisfy
the market while making a wider presence in other markets that
Apple is yet to set up operations, the company need to
continually review its strategies and identify loopholes that
needs to be fixed. In this context, the management of the
company requires to prepare strategic plans to enable it to
succeed in its plans. In this analysis, the strategic plan of the
company that will enable it to increase its market size and deal
with the many challenges of competition and price wars in the
industry is of focus. This includes analysis of the
implementation plans the company sets and the controls that
will enable the strategic plans implementation a success.
Contingency plans will entail definition of the steps the
management of the company will take to deal with the likely
risks in the implementation process and in the market as a
whole.
Implementation Plan
Apple aims to implement its strategic plans that will help it to
continually increase the market size for its products while still
creating more innovative products. In order to achieve this, the
management has strategies on continuous implementation of key
action items within set deadlines. Te main aim for this is to
attain more relevance in the electronics industry. The
implementation process will entail communication with
stakeholders in the company to be able to continually get ideas
on the progress of the strategic plan implementation process.
Communication is vital as it gives information on the specific
target areas and the requirements from every stakeholder
namely, the employees of the company, electronics engineers
8. mandated with the task of innovations and development of the
products, the suppliers to make sure that all the materials are
available and of high quality, and the management of the
organization who gives direction and guideline. This will enable
the company to achieve its goals and carry out its mission in the
industry (Koontz, 2010).
Objectives
Various objectives are laid out in the strategic plan for the
achievement of the company’s plan. The company aims to
increase its market size through creation of high quality
products that are of high technological value and up-to-date
with the trends in the electronics industry. Secondly, the
company has the objective of setting up a research and
development center where the technocrats of the company will
be able to continually carry out their research on the electronics
that will be released in the market. The company will also carry
out strategic marketing plan with an aim of increasing its
market by proper pricing models to be able to cope with the
high competition in the market. In addition, there is need to
increase its corporate social responsibility both in its present
and prospective markets in order to increase the loyalty of its
products (Weihrich & Koontz, 2013).
Functional Tactics
The company will employ various functional tactics to enable it
achieve its aims. Firstly, the company will invest heavily in
research and development department of its company. In
addition to this, identification of the social responsibility areas
is vital in the implementation of its strategic plan. This will
involve continuous and sequential educational programs for
highly qualified individuals in new market who will be
mentored to lead the local company operations and education of
the public on the company’s products use in the improvement of
their businesses and other uses. In this sense, the company will
increase the applications in the company’s mobile phones,
9. tablets, and other gadgets (Koontz, 2010).
Action Items
The action items for the success of the strategies’
implementation will enable the management to assess and
monitor the progress towards the main end. Increase in research
and development in the company is essential and thus, the
company aims to employ qualified staff that are recruited
through a vigorous process. The company will attain the
corporate social responsibility objectives through involvement
in social activities in the societies that they have stores. This
will be affirmed through sponsorships to education for children
with interest and capability in the electronics sector. Pricing of
the products will be competitive in order to cope with the high
competition in the market. The company will also operate
several agencies for the company’s gadgets that will enable the
company to increase consumer support. In addition, the
company aims to review the warranty rules for its products such
that most of its products will attract several consumers. This is
a game changer for the competition (Weihrich & Koontz, 2013).
Milestones and Deadline
Implementation of the strategic plan will be carried out in three
consecutive years with frequent changes to enable incorporation
of other external changes in the market. The company will carry
out new marketing plans for new markets with support from
systematic social responsibility bearings. In this sense, every
new market will have well managed continuous activities in the
society that the company sets up operations. The company will
set up the research and development center in the first year of
operations and increase its funding in consecutive years up to
five years. In this sense, the company will be able to create
more innovative products and introduce them in both the new
and existing market (Weihrich & Koontz, 2013).
Key Success Factors & Financials
10. Knowing the accessibility of financial resources is vital with
respect to strategic implementation. Key factors for success
comprises of the Apple engineers, creating products meant for
them, consumer friendly goods and services, efficient customer
service, and reality that Apple leads the competition with its
consistent innovative ideas. Within the Key Factors for success,
the software industry involves professionals of computer and
information technology, abilities for producing innovative
products, low cost of production, design and engineering, and
vast connectivity of retailers. As the other companies in the
software industry, Apple is advantageous in a variant way and
must be at the above mentioned level. Appendix A displays
Risk Management Plan
Risk is induced in all business activities. ”Risk Management is
the method in whose duration, the risks are identified by the
organization and is prioritized and consequently opts for
measures to lower the harmful event’s probability and increases
opportunities,” (Pearce & Robinson, 2014). Thus, risk
management is not a one-time method but this process aims in
executing consistent advancement to the organization as the
changes in the marketplace would be mitigating negative effect.
Risk Identification & Assessment
Apple Inc.’s planning strategies is conceptualized to ensure the
company to earn market share for retailers offering new ideas,
consumer-friendly relationships. There would be no limitations
in innovation in renovating the storefront areas and deals with
the products and its location availability to the customers and
ordering all products via internet. Enhancing the use of a
technologically-improved user-friendly system for ordering the
products allows the customers with higher flexibility related to
the company, but in the meantime, the brand loyalty is kept
within the industry. The risks associated with electronic
11. commerce are given below:
1. Phishing attacks – information break-through the loss of
intellectual property which loses data’s of the customers.
2. Personal use of confidential information by employees –
employees have approach towards self information like credit
card numbers, addresses and some other key components that
ensures the identification of occurrence of theft.
Risk Mitigation & Contingency Plan
The risk mitigation and contingency plan of Apple Inc. is
confronting the probability of risks in order to foil the problems
before they are occurring. The measures for prevention that
should be taken for ensuring user security and satisfaction are:
• SSL Security: SSL, or Secure Socket Layer, is an encrypted
process used for encrypting sensitive data’s of the customers for
protecting it from the hacker’s interception. The website having
SSL protection ensures the customers with the company’s
responsibility towards their safety and security that is equally
important as their business.
• Limited Access to Customer Information: Availability of
information to employees would be on the basis of need for
knowing. As an example, if a Purchasing or Finance employee
approaches to the full credit card number for processing
payment then that employee would be allowed for accessing this
information level. On the contrary, a Receptionist does not
require this information to be necessarily available for
completing their job.
Implementing these measures allows the company in averting
drastic actions which can harm its reputation. Moreover, for the
submission of orders, series of disclosures would line up
providing customers with the policies of the company
corresponding to online transactions and processes for
competitive charges or other problems related to customer
12. service. If the customer is victimized after dealing with Apple
Inc. on website, then the company will be fully supportive with
the extension of law in recouping damages to the customers and
prosecuting assailants. This ensures the company in salvaging
any damage to its brand before increasing the outcomes in the
customer’s loss.
Tasks and task ownership
The company will be in control of all the operations of the
strategies. In this perspective, the company will look for new
funds sources and invest them in the new markets and
operations. Thus, the company will take liability and benefits
that will come with the new strategies’ implementation. The
research and development center will be mandated to the
research and development department of the company. In
addition all other departments of the company will help in the
implementation of all the strategies of the company through
provision of support and management support of the strategies
(Weihrich & Koontz, 2013).
Resource Allocation
Apple, Inc. is committed to continuous development of its
products and to increase its market size through strategic
investment in both the research and marketing. In this context,
the company has set aside enough reserves for any strategic
plans implementation. However, the company will invest more
heavily in research and development of its products as there is a
significant competitive advantage connected to new products
and high quality products (Weihrich & Koontz, 2013).
Organizational Change Management Strategies
13. The company is likely to experience various changes in its
organization in various departments as a result of the likely
impact that implementation of the company strategies will have
on the overall performance. The company will record a decline
in cash profits from its new markets and thus the management
should be prepared to manage the changes both in the human
resources and management of the available finances. This
requires tight management of all the sectors of the organization
with critical focus of increasing the success of the strategies of
the company.
Key Success Factors
Success of the strategic plan of Apple, Inc.lies on the
management’s capability to budget and plan well on its
financials. Budget estimates for the strategic plan of the
company will rely on an investment of $3000000 that the
company has set aside for the implementation of the plans. Most
of these funds will be allocated to research department while
only $1000000 will be invested in marketing in new markets.
The rationale of this low investment is because most of the new
stores that the company will open in new markets will be
through partnerships with interested dealers. The company will
be interested in increasing sales in new regions through
corporate social responsibility activities and promotional
strategies (Koontz, 2010).
Risk Management Plan
Risk management is a vital ingredient to the success of
achievement of any strategy that a company has. The process
involves identification, assessment, and development of
strategies to manage the risks. The implementation process of
the company’s will encounter various risks such as regulation
risks by authorities, competition from other companies, political
risks in other regions among others. The company will
14. implement risk management by continuous assessment of
critical areas of management issues (Koontz, 2010).
Conclusion
Apple Inc.’s commitment to improve its products will get a
great boost after implementation of the strategic plan. The
company will benefit from new markets’ marketing and
increased presence in the societies where its consumers and
prospective consumers thrive. In this sense, the company’s
allocation of enough funds for the implementation process and
the strategic planning process will contribute a lot to the
success of the company’s vision, achievement of its goals and
objectives, and long-term sustainability of its business.
References
Koontz, H. (2010). Essentials Of Management 8E. Tata
McGraw-Hill Education.
Weihrich, H., & Koontz, H. (2013). Management: A Global,
Innovative, and Entrepreneurial Perspective. Tata McGraw-Hill
Education.